RTL Belgium Business Case

RTL Belgium Business Case A New Generation of MAM Systems

Steny Solitude - Founder & CEO

[email protected]

+33 (0) 473 299 928

+33 (0) 661 763 493

33 bis Bd Berthelot - 63100 Chamalières FRANCE

mailto:[email protected]

RTL Belgium Business Case

Contents

1.

RTL Belgium Ecosystem

2.

The Key Goals

3.

Collect and Enrich Data

4.

Make Choices

5.

Make It Available for Everyone

6.

A Powerful Rights Management

7.

Full Integration with EVS Systems

8.

Business KPIs

3


1. RTL Belgium Ecosystem

RTL Belgium is Belgium’s leader in French-language TV and Radio

3 TV channels

3 radio stations

TV viewership of 2,5 million

Radio listenership of 600,000

600 employees

RTL Belgium gathers more than 6 production and archive departments, each dedicated to a specific production:

TV news

TV fiction, series and documentaries

Infographics

Radio production

Web replay and VOD

Pictures database

Legacy archiving system

RTL Belgium took advantage of Perfect Memory’s MAM-as-a-Brain to connect non-communicating business divisions and automate the entire catalog processing chain (creation, indexation, enrichment).

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2. Key Goals

Improve the media production chain

Better, faster, stronger

Cross-search content across all production environment sources

Powerful and accurate search engine

Share content and knowledge between business teams and the audience

Render the production chain interoperable

Ensure all editorial restrictions are tracked and always up-to-date

Track restrictions throughout an asset’s lifecycle

Business-driven and groundbreaking user experience

The Trouvé™ interface offers a highly intuitive and customizable experience for all the business teams

Accelerate the media production and delivery cycle

Broadcast the latest content as fast as possible

5


TV and Radio production systems feed the MAM in real-time, transforming data into actionable information

Data coming from heterogeneous databases are collected, collated and transformed into comprehensible information, bridging the gap and providing a common language across different business teams. Through the MAM interface, data added by a TV operator in the News Production system becomes accessible, understandable and reusable by a radio editor from another team.

Content is also automatically indexed (Named Entity Recognition, Speech-to-text analysis, ...) providing the final users with additional entry points .

3. Collect and Enrich Data

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4. Make Choices

Raffiné™ comes with reasoning capacities

It provides the MAM with the ability to assist the business teams on making decisions.

Below is an example of how high-level business rules defined by RTL Belgium archivists are interpreted and implemented by the MAM.

If a video does not have a a proxy in high resolution

then it is not available for broadcasting but it can be used for production.

Some production teams hold exclusive rights to their programs for a period of 15 days

and thus should not be used by other teams within this time (editors, journalists, producers, ...)

Reuters Rushes can be used under specific conditions after a given delay.

The MAM-as-a-Brain makes choices and helps RTL Belgium business teams make their own.

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5. Make It Available for Everyone

Once the content is collated and enriched, it becomes immediately available in our groundbreaking Graphical User Interface

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6. A Powerful Rights Management

Editorial restrictions are automatically tracked throughout

the content lifecycle

Video editors know what they can use, when they can use them, and

under which conditions

Identify contents with compliant restrictions and take advantage of the opportunity to reuse them

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7. A Full Integration with EVS Systems

The MAM is connected to EVS production ecosystem for both ingest and export operations.

The latest version of the MAM is natively compliant with VIA, the very new EVS Newsroom platform.

RTL business teams can Play, Index and Exploit their EVS Media Assets within the MAM.

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8. Business KPIs

+80% Recommendation accuracy

+30% Savings on Data Management costs

Increase in TV News viewership due to video editors having access to more diverse and varied shots suggested by the MAM

New Content Pricing schemes have been identified

Steny Solitude

[email protected]

+33 (0) 473 299 928

+33 (0) 661 763 493

33 bis Bd Berthelot - 63100 Chamalières FRANCE

Founder & CEO

Global Business Development

Emmanuel Wiley

[email protected]

+33 (0) 149 490 030

+33 (0) 610 375 147

15, boulevard Diderot - 75012 Paris FRANCE



Documents

RTL Belgium Business Case