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Run SAP Implementation Partner
Program 2012
Application Lifecycle Management,
SAP Solution Manager & Run SAP
© 2011 SAP AG. All rights reserved. 3
Time to Market Run Better Innovate Better
Customer Challenges
Quality
• Business Continuity, Near zero
downtime updates
• Operations Quality & Efficiency
• Reduce TCO by automating
operations
• Compliance & Security
• Business Process Improvement
(Business optimizes usage)
• How to be more impactful &
responsive to the Business
• Innovation via In Memory Computing,
Mobile and Cloud Strategies
• Reduce Complexity on all layers
• Better prioritization of changes &
too many projects (are we doing
the right things ..?)
• How to improve predictability in
large projects (no delays & high
quality)
Develop & Deliver
change
In-Time & In-Quality
Business Continuity,
Quality and Cost of
Operation
Innovation &
Enterprise Architecture
• How to ensure solution scales in
production?
• Go-Lives too impactful to business
(business downtime and test efforts)
Go-Lives
without Disruption
© 2011 SAP AG. All rights reserved. 4
Orchestrated Accelerated Innovation
Run Better Innovate Better
Time to Market
Orchestration
Quality
© 2011 SAP AG. All rights reserved. 5
Orchestrate Your Solution with SAP Solution Manager
Single Source of Truth
Single Source
of Truth
Integration
Validation
© 2011 SAP AG. All rights reserved. 6
Multiple Sources of Truth cannot be Maintained We often see multiple Business Process Hierarchies in tool islands at customers
Test
Automation
Automated
Test Scripts
Training
Management
End-User
Training
Test
Management
Testing
Job
Management
Job
Documentation
Scheduling
Incident
Management
Ticketing
Modeling
Process
Model
Solution
Operations
Monitoring
Root Cause
Solution
Documentation
Documents
and
Publishing
Configuration, Environment Management
Solution
Configuration
Build, Release & Deployment Management
Code
Configuration
Documentation
© 2011 SAP AG. All rights reserved. 7
Solution Manager
Test
Plan
Learning
Map
Solution
ARIS (process structure change)
Process Model
5-7 Levels
Process Model
3 Levels (IT View)
Script
Mapping
Test
automation
Automated
Test Scripts
SAP
ProdPack
Training
/Simulations
SAP QC
by HP
Testing
Redwood
Cronacle
Job
Scheduling
ITSM
Ticketing
One Integrated Approach Manage ONE Single Source of the Truth - Business Process Hierarchy
© 2011 SAP AG. All rights reserved. 8
SAP Solution Manager supports best practices in 11 core
Application Lifecycle Management process areas, providing guidance on how to
manage SAP and non-SAP applications in the most efficient and structured way
Application Lifecycle Management Processes An Approach in Six Phases of ITIL Application Management
Solution Documentation
Template Management
Solution Implementation
Test Management
Technical Operations Change Control Management
Business Process Operations
Incident & Problem Management
Upgrade Management
Custom Code Management
Require- ments
Design
Deploy
Operate
Optimize
Build and Test
Maintenance Management
© 2011 SAP AG. All rights reserved. 9
Integrated Application Lifecycle Management A Holistic, Integrated and Open Approach Based on ITIL
Require- ments
Design
Deploy
Operate
Optimize
Build and Test
End-to-end Application Lifecycle
Management processes
SAP Solution Manager and integrated
SAP and 3rd-party management tools
Service, support, and education
Organizational best practices
Application Lifecycle Management from SAP provides processes, tools, services,
and an organizational model to manage SAP and non-SAP solutions
throughout the complete application lifecycle
© 2011 SAP AG. All rights reserved. 10
SAP Provides Aligned MethodologiesAlong the Application Life Cycle
© 2011 SAP AG. All rights reserved. 11
Run SAP Implementation methodology for E2E Solution Operations
© 2011 SAP AG. All rights reserved. 12
Run SAP Certified Partner Value Proposition for certified partners
© 2011 SAP AG. All rights reserved. 13
Run SAP Certified Partner Value Proposition for certified partners
© 2011 SAP AG. All rights reserved. 14
Webinars – ALM Q3 and Q4 2011
Q4
Q4
Q3
© 2011 SAP AG. All rights reserved. 15
Webinars – BD Q3 and Q4 2011
Q4
Q3
© 2011 SAP AG. All rights reserved. 16
Expert-Guided Implementation “Training on the Job” at Its Best
Training, practical experience, remote consulting
Expert-Guided Implementation is a scheme adding the SAP Solution Manager specific
expertise needed for application configuration to your SAP project team
Day 1 Day 2 Day 3 Day 4 Day 5
SAP expert explains step-by-step
configuration using training materials,
2. Execution, 2-3 hours on the same day
Participants have direct access
to an SAP expert who directly
supports them remotely, if
necessary, during the execution
1. Empowering, Web session, 1-2 hours each day
Participants execute
demonstrated steps within
their own project, on their
own SAP Solution
Manager software
3. Expertise on demand, during
execution
Each day will be the
base for the next
day„s empowerment
4. Daily feedback to SAP expert
2. Empowering
3. Empowering
5. Empowering
4. Empowering
© 2011 SAP AG. All rights reserved. 17
The SAP Partner Community is
leveraging SAP EcoHub – a virtual
marketplace combining:
Business Megatrends:
Analytics, Mobility,
Cloud
Community 2 Commerce
Social Commerce Cross Platform
Effortlessly access
SAP EcoHub anytime,
anywhere
– Facts at a Glance
– 900+ solutions/services
– 500+ solution and service providers
– Business analytics store with
over 150 applications
– Mobile apps store consisting of
more than 70 applications
– Over 51k leads generated for SAP
partners to date
– 84% of visitors are decision makers
and influencers
– Over 2.2M Community Members
and over 1M+ visitors
Web Presence - SAP EcoHub Services and Solution Marketplace Powered by the SAP Community
Integrated
Solution Themes
A1, BYD, RDS, BI,
HANA, and more…
© 2011 SAP AG. All rights reserved. 18
Web Presence – EcoHub for Run SAP Partners
New „Application Lifecycle
Management‟ Solution Type tag
added for Certified Run SAP
Partners in 2011, further aligning
their services with SAP Solution
Manager and Run SAP
Partners can
Highlight their Certified
Run SAP Partner Status
on their Virtual
Storefront
© 2011 SAP AG. All rights reserved. 19
Web Presence – Partner Portal
http://partner.sap.com/supportpartner
© 2011 SAP AG. All rights reserved. 20
Web Presence – Partner Portal
© 2011 SAP AG. All rights reserved. 21
Web Presence – Partner Portal
© 2011 SAP AG. All rights reserved. 22
© 2011 SAP AG. All rights reserved. 23
SAPinsider
Participating Certified
Run SAP Partners:
© 2011 SAP AG. All rights reserved. 24
SAP Recognition Program Pinnacle Awards
SAP Pinnacle Award - SAP's Global Partner
Award Program - has been established to
recognize SAP Partners who have excelled in
developing the partnership with SAP and
growing our mutual business, by providing
quality products, solutions and services to our
customers.
© 2011 SAP AG. All rights reserved. 25
© 2011 SAP AG. All rights reserved. 26
2011 Analysts Update - Latest SAP Solution Manager
release features long-awaited updates
© 2011 SAP AG. All rights reserved. 27
Globally Certified in Run SAP Implementation Partner
Program
© SAP 2010 / Page 27
Visit : http://partner.sap.com/runsapimplementationpartner > Globally Certified Partners
© 2011 SAP AG. All rights reserved. 28
Locally Certified in Run SAP Implementation Partner Program
© SAP 2010 / Page 28
Visit : http://partner.sap.com/runsapimplementationpartner > Locally Certified Partners
© 2011 SAP AG. All rights reserved. 29
Locally Certified in Run SAP Implementation Partner Program
© SAP 2010 / Page 29
Visit : http://partner.sap.com/runsapimplementationpartner > Locally Certified Partners
© 2011 SAP AG. All rights reserved. 30
Locally Certified in Run SAP Implementation Partner Program
© SAP 2010 / Page 30
Visit : http://partner.sap.com/runsapimplementationpartner > Locally Certified Partners
© 2011 SAP AG. All rights reserved. 31
Locally Certified in Run SAP Implementation Partner Program
© SAP 2010 / Page 31
Visit : http://partner.sap.com/runsapimplementationpartner > Locally Certified Partners
© 2011 SAP AG. All rights reserved. 32
Locally Certified in Run SAP Implementation Partner Program
© SAP 2010 / Page 32
Visit : http://partner.sap.com/runsapimplementationpartner > Locally Certified Partners
© 2011 SAP AG. All rights reserved. 33
Statements on the Run SAP Partner Programs from
Certified Partners
“
“
The Run SAP Best Practice standards does for a client's IT department what
ECC does for other business processes/functions. The set of cross-process/
module procedures and tools drive value thru efficiencies and quality to both
Optimal (as a certified Run SAP solutions provider) and our clients. These
efficiencies are realized throughout the lifecycle; during implementation and
well beyond, into system operations. Project teams adapt to a set of standards
to optimize client satisfaction but they also enable the individual team members
to have a greater appreciation for using such tools to make the project easier.
Additionally, Run SAP drives set of standards in the way Optimal provides
Application Managed Support to our clients. Clients realize better service and
Optimal has broadened our services portfolio and the addressable market.
Getting here is a result of SAP's Run SAP Partner program and the quality of
expertise they have provided.”
Keith Johnson, Chief Delivery Officer, Optimal Solutions
Certified Run SAP Implementation, USA
The Run SAP Implementation Partner Program provides our customers with
best-practice procedures, content, services, training and tools for End-to-End
solution operations, along with a standardized and proven implementation
method. It helped us to strengthen the SAP Application Management Portfolio
and enhance the capability of SAP Solution Manager, further creating a platform
to accelerate, innovate, improve quality and reduce total cost of operations for
our customers. This program facilitates providing recognition to us, confidence
to our customers and helps us to win new opportunities.”
M. Raghavendra, Head - Enterprise Application, HP
Certified Run SAP Implementation, India
“
“
With customers requiring increased business process availability, data
consistency and transparency, and stronger business process performance, it
is imperative to have an established, excellent end-to-end operations for the
customer’s entire solution landscape. The well-managed Run SAP Partner
Program offers an implementation and operations certification for partners like
us to better provide high quality operations by using the Run SAP methodology
and resulting in reduced cost of operations for our customers. The partner
management team from the program helped us to adopt best-practice E2E
solution operations standards . This standardization also further helped us to
enhance our SAP Application Management Services delivery framework
especially our Flex Delivery Model and deliver more value to our customers.”
Sriram Venkata, General Manager SAP Competency, Wipro
Certified Run SAP Implementation, India
We had challenges identifying potentially disruptive issues within our SAP
landscape, and wanted to improve our capabilities. With SAP Safeguarding, after
attending the E2E100 Root Cause Analysis course, and in close collaboration
with our partner technical advisor, we began utilizing the root cause analysis
functionality in SAP Solution Manager to improve our efficiency. As a result, we
can identify root causes of issues faster, with about 50% fewer resources than
before we began using the tools available through SAP Solution Manager.”
Emilio Pazos, Subdirector of Operations, KIO Networks
Certified Run SAP Operations, Mexico
© 2011 SAP AG. All rights reserved. 34
Statements on the Run SAP Partner Programs from
Certified Partners
“
“
The Run SAP Implementation Partner Program benefits our customers a lot.
With the Best Practice in Application Lifecycle Management and the
integrated seamless management in SAP Solution Manager, our customers
are provided with a stable and effective management platform for their
business success. This program is beneficial to us as well. Because of the
Run SAP certification, our delivery quality has improved, which brings about
a lot of recognition from customers, and other business opportunities.”
Shili Ma, SAP Technical Director, HAND
Certified Run SAP Implementation, China
The Customer Value that the Jason Roberts organization brings from having
adopted the Run SAP methodology and Application Lifecycle Management
best practices is driving our business success this year. The efficiencies and
resultant abilities for our customers to reduce their TCO from our SAP Solution
Manager implementations are resonating in the marketplace. We leverage our
partnership with SAP and certification in Run SAP Implementation to raise the
quality of our business practices which ultimately strengthens our customer
relationships.”
Kevin Kelly, Managing Partner, Jason Roberts
Certified Run SAP Implementation, USA
“
“
The HP Run SAP Practice has leveraged its relationship with SAP to adopt new
innovation and in turn improve the quality of our services and the value we bring to
our customers. By focusing on Solution Manager 7.1, for example, we have
provided our customers an increased return on investment in application lifecycle
management (ALM). The continued participation in the Run SAP Partner program
and the adoption of ALM in our delivery models has accelerated our clients
approval of Run SAP projects. This increased adoption of the basic solution
operations standards by our customers is leading to more follow-on business
opportunities.”
Kristine Gersabeck, SAP Americas Delivery Director, HP Enterprise Services
Globally Certified Run SAP Implementation; Certified Run SAP Operations
A benefit of being a certified Run SAP Implementation Partner is we gain
trust from our customers when we propose SAP solutions and Service Desk.
Run SAP is the proven methodology for implementing operation standards
and we can leverage it as the guided process for improving our service
level.“
Eiji Takai , Project Manager, YOURSOFT
Certified Run SAP Implementation,
© 2011 SAP AG. All rights reserved. 35
Statements on the Run SAP Partner Programs from
Certified Partners
“
“
Becoming a certified Run SAP Implementation Partner enabled us to
overachieve our business goal defined before the certification audit. Also, we
have received much positive feedback from our customers and created
business opportunities. One of the lessons learned for us is that most of our
customers are looking for cross-systems ALM tools instead of tool only covering
a SAP landscape. We are confident that SAP’s holistic approach with the Run
SAP methodology and ALM will meet the requirements from our customers and
we are able to establish a long-term partnership with our customers and SAP.”
Eric Liang, Senior Manager, ABeam Consulting Taiwan
Certified Run SAP Implementation, Taiwan
Partnering with SAP through the RSIP partnership gave us access to
methodologies, best practices and a wealth of knowledge that strengthened
our client engagement model. Having SAP backing our client engagements
gives us more credibility and empowers us to implement the Solution
Manager functionality for clients and assist them in reducing the total cost of
the ownership across the SAP landscape with respect to upgrades and
production operations. The RSIP partnership also gave us insight into the
future of Solution Manager allowing us to guide the client's strategic
objectives and position Solution Manager in order for the client to harness
the benefits of the ALM framework.”
Graham Henderson, Director, Blue Pencil Consulting
Certified Run SAP Implementation, South Africa
“
“
Participating in the Run SAP Implementation Partner Program has enabled CSC
to formulate much closer ties with SAP in the field of Application Lifecycle
Management (ALM). We have an early insight into key developments, such as
the latest release of Solution Manager 7.1, SAP’s direction and core messaging
in this space. Through continuing our investment and dedication in Run SAP we
are providing innovation and holistic ALM services to our clients and have the
ability and skills to partner with SAP in future ALM events.”
Neil Start, Solution Manager Lead, CSC
Certified Run SAP Implementation, UK
Keane, an NTT DATA group company, has been proud to be one of the early
movers in the Run SAP program. This program has enabled us to offer best-in-
class services to our clients across the lifecycle of their Enterprise landscape
through the adoption of the E2E standards. Professionally run, the program has
enabled us to get early access to solutions, subject matter experts and the
guidance and consulting to effectively position the adoption of the standards. As
a consequence of the program, we were privileged to have one of our leads
become a part of the Be a Hero campaign and represent SAP during TechEd
2011. With SAP Solution Manager 7.1, SAP indeed has a winner and the Run
SAP program has done its bit in championing the adoption of Solution Manager.
Keane remains committed to the program as we continue to expand our
offerings in this space.
Arvind Narasimhan, Vice President, Keane an NTT Data Group Company
Certified Run SAP Implementation, USA
Run SAP Implementation Partner
Certification
© 2011 SAP AG. All rights reserved. 37
Run SAP Partner Certifications
Implementation
Certification
Operations
Certification
Target Group Existing local/global
SAP Services Partners IT Outsourcing providers
Aim
Adopt methodology into implementation
Train and certify resources
Roll-out to the market
Showcase customer successes with measurable benefits for recertification
Adopt methodology into operations
Train and certify resources
Roll-out to the market
Validate SAP Solution Manager utilization
Recertification Every year Every two years
Result
© 2011 SAP AG. All rights reserved. 38
Run SAP Implementation Partner Certification
Global Certification:
3 local certifications across 3 different regions
Business Development
Enablement
Adoption Run SAP
Implementation
Certification
§ Skilled people for high quality implementation
§ Standardized on SAP best practices
§ Focused message for the market
Work Streams
© 2011 SAP AG. All rights reserved. 39
Run SAP Implementation Partner Certification Criteria
Business
Development
Enablement
Adoption
1. People Certification & Training
1. Adoption of Run SAP Methodology
1. Go-To-Market
Criteria Topic Areas
Run SAP
Implementation
Certification
© 2011 SAP AG. All rights reserved. 40
Criteria Components:
Number of certified resources
See details on next slides
Training Plan
List courses, course delivery method, location,
target date, target audience
Track certified resources
Plan for current and following year
Participation in Webinars
Participation in Expert-Guided-
Implementation sessions (EGI)*
* Participation mandatory for recertification
Criteria 1 People Certification & Training
© 2011 SAP AG. All rights reserved. 41
People Certification & Training Required Number of Certificates/Attendances
min. 2
E2E060 RunSAP CCoE
E2E120 System Monitoring
E2E140 Data Volume Management
E2E220 Test Management Overview
E2E400 Technical Upgrade Management
E2E100 E2E Root Cause Analyse
E2E200 E2E Change Control Management
E2E300 Business Process Integration &
Automation Mgmt.
Local Certification min. 15
Global min. 120 ***
E2E040 ALM and Run SAP like factory
min. 10
E2E500 Custom Code Management
SMI310 Impl. Projects with SAP SolMan
SM100 SAP Solution Manager Config. for
Operations
SM200 Change Request Management and
Service Desk - Configuration
SM300** Business Process & Interface
Monitoring
* min. 3 different trainings with min. course version 84 / ** min. course version 93
*** the additional 40 participations / Certifications could be distributed over the 3 blocks
min. 3
min. 20
min. 10 *
min. 50 *
© 2011 SAP AG. All rights reserved. 42
SAP Exam Options
There are 3 options for taking SAP certification
exams: At the end of the instructor-led certification course
SAP Education TACERT event at one of their training centers
At Pearson VUE testing centers
© 2011 SAP AG. All rights reserved. 43
Run SAP Implementation Partner Certification Criteria
Business
Development
Enablement
Adoption
1. People Certification & Training
1. Adoption of Run SAP Methodology
1. Go-To-Market
Criteria Topic Areas
Run SAP
Implementation
Certification
© 2011 SAP AG. All rights reserved. 44
Criteria Components:
Demonstration of how Run SAP methodology has been adopted
into partner‟s own implementation methodology OR
usage of ASAP 7.2 in SAP Solution Manager 7.1
Additional technical documentation (Best Practices, Accelerators)
Internal rollout plan regarding changes in methodology
Project feedback roll-in process
Criteria 2 Adoption of Run SAP Methodology
© 2011 SAP AG. All rights reserved. 45
Run SAP Implementation Partner Certification Criteria
Business
Development
Enablement
Adoption
1. People Certification & Training
1. Adoption of Run SAP Methodology
1. Go-To-Market
Criteria Topic Areas
Run SAP
Implementation
Certification
© 2011 SAP AG. All rights reserved. 46
Criteria Components:
Customer Information Material
Customer References
Rollout Plan
Criteria 3 Go To Market
© 2011 SAP AG. All rights reserved. 47
Sales presentation, showing the following details:
Run SAP/SAP ALM/SAP Solution Manager Value Proposition
Must include clearly defined value points why your customer/prospect should have SAP
Solution Manager 7.1 and the support best practices implemented in their landscape and
how they enable the application management lifecycle
Show actual material used by your sales/pre-sales teams
PowerPoint slides in your company‟s format
at least 4 E2E solution operation standards and for each
Describe what the standard is
Articulate the value proposition for that standard
Describe how you will implement the standard, including general timeframe
PowerPoint slides in your company‟s format
Criteria 3 Go To Market - Customer Information Material 1/2
© 2011 SAP AG. All rights reserved. 48
Run SAP/SAP ALM/SAP Solution Manager Portfolio Offering
PowerPoint slides in your company’s format:
List the services
List the deliverables of each service
Brochure/flyer promoting your services in pdf-format
Criteria 3
Go To Market - Customer Information Material 2/2
© 2011 SAP AG. All rights reserved. 49
Customer Reference Plan
Document the activities how you create case studies, success stories, and quotes from your customers for the coming year
Excel template provided with the following inputs:
Activity (ex. quote, case study)
Activity description
Customer name
Applicable region
Date for activity
Responsible person
Material produced (ex. published quote, case study paper)
Criteria 3 Go To Market - Customer References 1/2
© 2011 SAP AG. All rights reserved. 50
Customer Implementations
Excel template provided with the following inputs:
Customer Name
Region/country
check the applicable E2E standard implemented
Customer Successes *
At least 2 customer quotes or equivalent **
1 webinar with customer presenting to an external audience will count for 2 quotes
1 customer success white paper published externally will count for 2 quotes
Customer and partner presentation at ASUG/SAPPHIRE will count as 2 quotes
*mandatory for recertification, ** with approval from partner manager
Criteria 3
Go To Market - Customer References 2/2
© 2011 SAP AG. All rights reserved. 51
Criteria 3
Go To Market – Rollout Plan
Document the activities
how you market your Run SAP practice both internally and externally
how you will transfer the knowledge to your sales and other internal delivery staff
Excel template provided with the following inputs:
Activity (ex. email campaign, event)
Activity description
Whether the activity is internal or external
Target audience for the activity
Applicable region
Date for activity
Responsible person
Marketing material used (ex. flyer, email)
© 2011 SAP AG. All rights reserved. 52
Criteria 3 Go To Market - SUMMARY
Initial Certification Recertification
Customer Information Material • Sales Presentation
• Portfolio Offering
X
X
X
X
Customer References • Customer Reference Plan
• Customer Implementations
• Customer Successes
• Rollout Plan
X
X
X
X
X
X
Rollout Plan
X
X
© 2011 SAP AG. All rights reserved. 53
RSIP Program 2012
CertificationRequirement 2011 2012 Remarks
Localcertification15trainings/certificatesacross3blocks
unchanged
Globalcertification120trainings/certificatesacross3blocks
unchanged
TrainingPortfolio E2E/SMcourses 3newtrainingsaddedE2E120SystemMonitoring,E2E140DataVolumeManagement,SM300BusinessProcess&InterfaceMonitoring
Globalcertification3countriesacross3regions
unchanged
LocalrecertificationComplytoinitialcertification
unchanged
GlobalrecertificationComplytoinitialcertification
unchanged
GlobalcertificationComplytoinitialcertification
unchanged
CustomerValueStatements 2percalendaryear 1within6monthsValuestatementmustbearoundSolutionManagerand/orE2Eprocesses(processesaredefinedonwebsiteservice.sap.com/alm-processes)
ExpertGuidedImplementation
SessionsLocalrecertification norequirement 1within6months
Entitlementremainsunchanged(Local:5percalendaryear,Global:10percalendaryear)
E2EStandardsImplemented norequirement 5E2Estandards service.sap.com/supportstandards
UpdateBusinessDevelopment norequirementUpdateaccordingtoSAPSolutionManager7.1capabilities
Trainings/Certificates
InitialCertification
Trainings/Certificates
Recertification
© 2011 SAP AG. All rights reserved. 54
Timeline
Recertification
Date of submission:
Documents to be submitted 30 days prior end of certification period.
© 2011 SAP AG. All rights reserved. 55
Run SAP & E2E Solution Operations Courses Useful Links
services.sap.com/runsap
www.sap.com/education/e2e
www.sap.com/germany/services/education
www.sap.com/services/supportstandards
www.pearsonvue.com/sap
© 2011 SAP AG. All rights reserved. 56
Further Information
SAP Public Web:
SAP Service Marketplace (SMP): service.sap.com/solutionmanager
SAP Developer Network (SDN): www.sdn.sap.com/irj/sdn/alm
Expert Guided Implementations
service.sap.com/solutionmanager
=> Services
=> Expert Guided Implementation
Books
SAP Solution Manager 7.1
http://www.sap-press.de
Thank You!
Contact information:
Kai Mlnarschik
Run SAP Partner Manager
SAP Active Global Support