28
© IBM France 2017 Université IBM i 2017 17 et 18 mai – IBM Client Center de Bois-Colombes S20 – Que faire avec IBM Watson ? Mercredi 17 mai – 16h50-17h30 Christophe LALEVEE – Senior Architect IBM Client Center Montpellier, France @ : [email protected] : linkedin.com/in/clalevee : @chris_lalevee

S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

  • Upload
    others

  • View
    5

  • Download
    0

Embed Size (px)

Citation preview

Page 1: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM France 2017

Université IBM i 201717 et 18 mai – IBM Client Center de Bois-Colombes

S20 – Que faire avec IBM Watson ? Mercredi 17 mai – 16h50-17h30

Christophe LALEVEE – Senior Architect IBM Client Center Montpellier, France

@ : [email protected] : linkedin.com/in/clalevee : @chris_lalevee

Page 2: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

What is Watson ?

“IBM Watson is a cognitive technology that can think like a human.” (ibm.com)

Page 3: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Watson is available as a set of open APIs and SaaS products

• Watson Developer Cloud− Start building with Watson APIs: tap into the power of Watson through APIs

that allow you to build cognition into your apps and products, whether it’s a web or native app, or even robotics.

3

Sample code Starter kits

Page 4: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Watson is available as a set of open APIs and SaaS products

• Gain insights with Watson Products− We offer solutions and applications for a range of industries to gain insights

from unstructured data and scale your employee's expertise.

4

(SaaS)

Page 5: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

What is Watson today?

Watson Offerings

Watson Virtual Agent

Watson Explorer Watson Knowledge Studio

Enable cognitive computing

features in your app using APIs.

Product &SaaS Offerings

Watson Analytics

Watson Developer Cloud

SpeechVisionLanguage Data Insights

Page 6: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Page 7: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

No data refinement capabilities

Data exploration only

Slower to deploy, requires a desktop installation

Still requires significant analytic skill Not truly a “business user” solution

Can only address simple business questions

Data needs to be manually refined, an IT intensive task

Creates data silos and maintenance tasks for IT

Existing “Desktop” solutions fall short

Page 8: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Watson Analytics: key features

8

Natural language dialogue

Engage with your data conversationally and discover new associations and insights. All you need is a desktop web browser or the mobile app for iPad.

Page 9: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Watson Analytics: key features

9

Automated predictive analytics

Automatically surface what is likely driving outcomes.

Page 10: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Watson Analytics: key features

10

One-click analysis

Make sense of data discoveries in one click with automatic visualizations you can use in dashboards to tell more powerful stories.

Page 11: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Capabilities and Features for IBM Watson Analytics can change, italics represent access at a later date, please consult IBM.com for Watson Analytics editions and latest information

Watson Analytics Editions(March 2017)

Page 12: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Extend Watson Analytics capacities

• Broader Data Source Support− Access your data sources from one place for quicker insights

March 2017 - Capabilities and Features for IBM Watson Analytics can change. Please consult ibm.com for Watson Analytics latest information

Page 13: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Demonstration: architecture overview

1

3

4

SysBOn-

prem

ise

DB2

SysAMariaDB SysC

DB2 for i

Data Marts

DB2

DM

Z

Db

orETL ETL

Copy

Data Warehouse

DB2

DB2

2

Page 14: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Secure Gateway: main concept

Application Secure Gateway ClientSecure Gateway

10.3.54.52:446

10.3.54.52:446

xxx.integration.ibmcloud.com:15216

NAT

tunnel

Internet

RDBMS

IBM DataPower

connect

Get data

Page 15: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM France 2017

Demo

15

Page 16: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Watson Developer Cloud

Watson Offerings

Watson Virtual Agent

Watson Explorer Watson Knowledge Studio

Watson Analytics

Watson Developer Cloud

SpeechVisionLanguage Data Insights

Page 17: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Watson Developer Cloud: “Build with Watson”

Self-Serve environment» Cloud access to API’s» Developer environment

• API’s, SDK’s, Demos, Code, App Gallery, Forum

Rapid Innovation in Cognitive Solutions

Make your apps Read, Hear, Talk, See & Learn

Page 18: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Watson Developer Cloud provides developers easy access to cognitive building blocks

• Watson cognitive services are grouped into four categories :

Data Insights

Language

Vision

Speech

Page 19: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Watson cognitive services are grouped into four categories

19

Page 20: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual agents • Build from the ground up or buy pre-built capabilities

Create natural language interactions with your end-users, including Q&A

and onboarding

Create an omni-channel experiencefor better user engagement

Advanced Machine Learning capabilities

Build once, deploy across multiple platforms

Detect emotional states* and responds in appropriate ways

Walk customers through business processes like application forms or

resetting a password

*Leveraging Watson Tone Analyzer

Page 21: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Combine Watson APIs for higher value apps

• Example: Interactive Q&A with greater understanding and personality

Speech to Text, Text to Speech

Conversation

“How many t-shirts remain in stock?”Convert Speech to Text

Identify Intent• Intent = “Check_Stock_Level” • Confidence: 0.876655900

Dialog tree walks user to desired outcome• Intent=“Check_Stock_Level” • Context = “store, color, size, …”

Action: Query DB or RMS

Phone, Text, Chat

+ Natural LanguageUnderstanding?

+ …

Page 22: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Principe

Client

ConversationServer

Watson Developer Cloud(Conversation)

ERP

2- Welcome msgor Answer

3- Question

4- Identify Intent 1- Initiate dialog

7- Access / Test context

8- if context completed, then action (query ERP) else, à go to step 2 (loop)

10- Answer(Result)

9’- Format result

5- Manage dialog using identified intent / entities6- Capture context elements (profile)9- Format result (Natural Language)

0- ConnectOn-prems

Off-prems

Page 23: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Conversation Application Logic UserDevice

.

Take Action ? Take Action ?

“Take Action”: where?

Page 24: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Cognitive - Reference Architecture This is the runtime architecture which showcases the components that are involved in the usage of a trained and deployed Cognitive Engagement System

IBM Architecture Center

https://developer.ibm.com/architecture

Page 25: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM France 2017

Demo

25

Page 26: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Demo: architecture overview

DB2

HTML Pages

UsersTranslated messages

Watson developer CloudD o c k e rC o n t a i n e r

MQTT Broker

DataAccess

Message Internet

DialogData

BusinessData

Dialog Data

Internal Web App.

CRM / RMS(“ERP”)

Languagetranslator

ConversationHTTPd PersonalityInsights

“Tweets”

C l o u dF o u n d r y

Mobile App.

Page 27: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Demo: Seller dialog with RMS on Power IBM i

Page 28: S20 –Que faire avec IBM Watson - Université IBM i 2017 · Watson as the Center of Customer Engagement • Flexible, cost-effective solutions for building chat bots and virtual

© IBM 2017

Follow us!

Website ibm.com/ibm/clientcenter/montpellier/

Twitter @IBMCCMPL

YouTube IBM Client Center Montpellier

Pinterest ibm-client-center-Montpellier

IBM connectionsw3-

connections.ibm.com/communities/community/ibmccmpl