AT WORK PLAN
AT WORK PLAN
Table of Contents
4 Message from SAFE Work Manitoba
5 Message from Manitoba Public Insurance
6 Executive Summary
6 Our Strategic Partners
7 How the Plan was Developed
8 Five Tips for Employers, from Kleysen Group Ltd.
10 Tactic 1: Develop innovative and practical tools and resources
11 Developing a SAFE Driving program: Ten Essentials for Employers
12 Tactic 2: Educate and build awareness among Manitoba employers
13 What is Journey Management?
14 Tactic 3: Identify and gather data related to driving for work
15 SAFE Work Manitoba and Manitoba Public Insurance: Strategic partners
16 Tactic 4: Engage with partners to prevent vehicle-related injuries and fatalities
17 Eight Tips for Employers for Identifying Driving Hazards
It is a sobering fact: if there is a work-related death in Manitoba, it is most likely that it happened on the road.
Approximately one out of every five fatalities reported to the Workers Compensation Board of Manitoba from 2014-18 was
caused by a vehicle collision.
Driving fatalities are not decreasing; rather, the number of Manitobans killed each year while driving for work has, for the most
part, climbed steadily over the last five years. This is counter to the continued decline of work-related injuries in general.
With the SAFE Driving at Work Plan, SAFE Work Manitoba commits to working with Manitoba employers to address and prevent
work-related driving incidents. This task cannot be accomplished without strategic partnerships.
We are pleased to collaborate with Manitoba Public Insurance, which brings considerable expertise and resources about road
safety education to the table.
We will combine our efforts to connect with Manitoba’s employers and workers, in order to provide education, training and other
tools to increase safety when driving at work.
We are also pleased to partner with Manitoba’s industry-based safety programs (IBSPs), which provide workplace safety
expertise to employers and workers in several of our province’s key industries. The IBSPs will
strengthen the plan’s impact by providing a delivery path for these safety tools that is focused on
the unique needs of their members.
I invite you to take some time to read the plan’s tactics in the pages that follow. I would also like
to thank Darrin Fiske and René Vuignier from Kleysen Group, an award-winning, Manitoba-based
transportation company, for sharing their insights on safe driving. Employers in any industry can
take inspiration from the best practices they share. Please turn to page 8 to read their story.
One death at work is one death too many. I look forward to working with our partners, and
our province’s employers and workers, to carry out the tactics in the SAFE Driving at
Work Plan. Our shared goal is to prevent work-related vehicle collisions and
make our roadways safer for all Manitobans.
Chief Operating Officer,
SAFE Work Manitoba
Message from the Chief Operating
Officer of SAFE Work Manitoba
Manitoba Public Insurance is committed to Manitoba’s Road to
Zero plan and vision for zero traffic fatalities in our province.
We continue to educate and raise awareness through a variety
of initiatives, including our Save the 100 traffic safety culture
campaign – which calls attention to the average number of
people who die on our roads each year.
For all these reasons, we are proud to partner with SAFE
Work Manitoba in this new SAFE Driving at Work resource for
employers, with upcoming new initiatives such as
the DRIVR-X virtual reality tool for the workplace.
Driving for work should never result in tragedy.
Message from the President and
Chief Executive Officer of Manitoba
This is an important year in road safety programming in
Manitoba. New attention has been drawn to the importance
of driver training, resulting in a redesign of the High School
Driver Education program, as well as new Mandatory Entry
Level Training for drivers seeking a Class 1 licence.
More than one in three Manitobans drive an hour a week or
more as part of their work, according to a recent poll. This
includes not only truck drivers, but also drivers of smaller
vehicles, and those who use personal, rented or leased
vehicles for work.
In some industries, drivers tend to be young with only a few
years of experience behind the wheel. In other industries there
are longtime drivers who may have forgotten the rules of the
road. Driver training is critical, but so are ongoing refreshers,
monitoring and employer policies.
We know that increased exposure to traffic leads to a higher
risk of collisions. But the demands of the job can occasionally
get the better of us, resulting in even more collisions from
failure to see things, taking risks, or the under-reported
issue of fatigue.
The responsibility for collisions can fall not only to the
employee who has driven in an unsafe manner but also to
the employer. Others are also impacted and too often injured
in work-related collisions, including pedestrians, cyclists and
President and Chief
The plan focuses on partnership between SAFE Work Manitoba
and Manitoba Public Insurance to prevent work-related
incidents on Manitoba roads through education, training
and awareness efforts. Manitobans will benefit from SAFE
Work Manitoba and Manitoba Public Insurance partnering on
a strategic approach focused on safe driving activities and
initiatives targeted to drivers while they are on the job.
SAFE Work Manitoba will also work with Manitoba’s industry-
based safety programs as a part of this plan. We will work
closely with all our partners to reach out to Manitobans to
provide them with the resources, information and training they
need to prevent work-related driving incidents. In particular,
we will reach out to employers (particularly those in high-risk
industries) as they have a unique influence on working drivers.
Fatalities involving vehicle collisions were a leading cause of work-related deaths in Manitoba from
2014-18, making up 20 per cent of all fatalities reported to the Workers Compensation Board of
Manitoba (WCB). That is 25 deaths over the last five years out of a total of 122 reported fatalities.
To address work-related driving incidents in our province’s workplaces, SAFE Work Manitoba, with the
help of our partners, has created the SAFE Driving at Work Plan. This plan aims to:
Develop innovative and practical tools and resources to support
workplace safe driving programs
Educate and build awareness about safe driving among
Identify and gather data related to driving
Engage partners to prevent vehicle-related injuries
of all fatalitiesof all fatalities
reported to WCB
2014-18 were due
to motor vehicle
there is a need to engage partners,
including Manitoba Public Insurance, industry-based
safety programs and employers, to spread the safe
driving at work message more effectively and to
clearly understand the extent of work-related
driving incidents in Manitoba through expanded
employers have the greatest influence on
improving safe driving practices in the
workplace, and there is a need to provide
employers with additional tools, training and
resources to prevent driving incidents
there is a need for prevention resources
and practical training directed to specific
industries, especially for occupations and
industries that experience high numbers of
work-related driving incidents
tools, resources and other educational materials
provided online have been successful in
reaching large numbers of people.
out of 122 total fatalities
reported to WCB Manitoba
How the Plan was Developed
Input and direction from a stakeholder advisory panel
To ensure this plan meets the needs of Manitobans, SAFE Work Manitoba has consulted with an advisory panel comprised of
representatives from industry-based safety programs, Manitoba Public Insurance, employers, the Workplace Safety and Health Branch
SAFE Work Manitoba consulted with all advisory panel members to gain their insight on work-related driving incidents and prevention
in the province’s workplaces, and to implement their recommendations and feedback on the tactics selected to support this plan. We
are thankful for the panel’s invaluable contributions, and we will continue to rely on their knowledge and expertise as we carry out the
SAFE Driving at Work Plan.
An important input to this plan was Manitoba’s Road to Zero: Manitoba Road Safety Plan 2017-2020, which emphasizes collaboration
in areas that include data sharing and education.
Research and data-driven
This strategy is based on extensive research and consultation with stakeholders, partners and prevention counterparts in other
Canadian jurisdictions. This research has added to SAFE Work Manitoba’s understanding of the needs in Manitoba related to
preventing work-related driving incidents. It has also informed us of b