Salcido 10 4 1 final

I AM AKUBERT CREATION

TABLE OF CONTENTSCONTENTSTABLE OF

1.0 RESEARCH

2.0 CREATIVE DEVELOPMENT

3.0 STYLE GUIDE

4.0 FINAL DESIGN

1.1 COMPANY PROFILE1.2 RESEARCH SUMMARY1.3 SWOT ANALYSIS 1.4 CREATIVE BRIEF/STRATEGY1.5 DEMOGRAPHICS

2.1 COMPETITIVE SURVEY2.2 MOOD BOARDS2.3 LOGO DEVELOPMENT2.4 PRINT DEVELOPMENT2.5 WEBSITE DEVELOPMENT

3.1 LOGO USAGE3.2 TYPOGRAPHY3.3 COLOR PALETTE3.4 VISUAL ELEMENTS

4.1 PRINT ADVERTISING4.2 STATIONARY4.3 BUSINESS CARDS4.4 WEBSITE4.5 SOCIAL MEDIA4.6 PROMOTIONAL ITEMS

5.0 REFERENCES5.1 REFERENCES & ABOUT THE DESIGNER

RESEARCH

1.0

RESEARCH1.0

RESEARCH 1.1 COMPANY PROFILE1.2 RESEARCH SUMMARY1.3 SWOT ANALYSIS1.4 CREATIVE BRIEF/STRATEGY1.5 DEMOGRAPHICS

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1.1COMPANY PROFILE

As of November 2009, we have a 100% placement rate. (FAQ answer from Kubert School Website, n.d.)

The Kubert School, established in 1976, in Dover, New Jersey, by comic book legend Joe Kubert and his wife, it was designed to educate their students exclusively in the art of cartooning, sequential art and graphic art. Joe Kubert himself carries a vast and successful comic book career. He is responsible for some of comic books greatest artwork, but most popularly for his illustration work on DC Comics Hawkman and Sgt. Rock. The school has countless alumni that have gone on to do some incredible work in the fields of comic books, advertising, and story boarding and other like industry sectors. Some of these alumni include comic greats like Lee Weeks, Brandon Vietti, Ralph “Rags” Morales, Amanda Conner and Rick Veitch, just to name a few.

1.2RESEARCH SUMMARY

4

YEARLY COMIC BOOK SALES 2003-2012

IND

UST

RY W

IDE

SALE

S ($

Mill

ions

)

YEAR2003 2004 2005 2006 2007 2008 2009 2010 2011 2012

900

800

700

600

500

400

300

200

100

$350

-400

$420

-480

$475

-550

$575

-640

$660

-700

$680

-710

$429

.47

$418

.6

$414

$474

.61

Between 2010-2020 342,500 new jobs will be added in the fields

of art, design, entertainment, sports,

and media occupations. That’s a

growth rate of 12.6%. (Lockard & Wolf, 2012)

In the last two years, 28 movies based on American comic book franchises have been released to the general public, including live action and animated films. Just in the last year, eight video games based off of American comic book franchises have been released. With this surge of popularity in the comic book industry due to the entertainment sectors of film, video games, as well as others, many nationally top rated art schools are now offering degree programs in the fields of Cartooning, Illustration and Sequential Art.

1.3SWOT ANALYSIS

5

STRENGTHS• 3 year intensive program study exclusively in

cartooning• Comic book career reputation that follows the family

name of Kubert• Faculty consists of working professionals in the comic

book industry

OPPORTUNITIES• Resurgence in popularity of the comic book

industry• Job opportunities opening in many other

entertainment industries looking for cartoonist, I.e. Film, Video Games, Toys, etc.

• Career opportunities and advice from working profes-sionals in the comic book industry

WEAKNESSES• Smaller institute, means smaller intake of new students• Lack of national recognition as a competitive art school• Weak media and advertising presence

THREATS• Decrease in comic book industry popularity• Flooding of the market and lack of job opportunities for graduates• Larger competitor art schools offering more degree programs in the fields of Illustration, Sequential Art and Cartooning

*POSITIONING*Being the only accredited private art school in the nation that’s sole purpose is to educate their students on the materials, skills and knowledge of the comic book and cartooning industry helps the Kubert School stand out from their competition.

*COMPETITIVE ADVANTAGE*The Kubert School has long lasted in the education sector, not just for the popularity of Joe Kubert and his sons amazing careers in the comic book industries, but because the school has employed faculty of comic industry professionals. This factor is a big draw for many fans of the industry. With the push from the film industry to buy up as many comic titles as possible to create into billion dollar block busters, the boom in comic book popularity has brought forward a resurgence in the industry, and a need for more talent to keep up with the over 100 comic book titles released a month.

*GOAL*Being over looked by many potential art students due to larger competitors media presence and national advertising, the plan is to rebrand the Kubert School as not just an exclusive cartoon and graphic art school but as a well-balanced three year intensive art school of illustration in which to increase the size of the school and it’s yearly student intake thus increasing its impact in the educational sector.

1.4CREATIVE BRIEF/

STRATEGY

6

CLIENT NAME: The Kubert School, Inc., currently an unranked art school, specifically framed toward educating students in the fields of cartooning and graphic art.

CAMPAIGN PROJECT OVERVIEW: Increase national awareness and yearly new student intake for the school through a strong promotional print ad campaign, revision of the current website, re-imagining of who the target demographic is for the Kubert School and a creation of promotional merchandise to hand out during conventions and sell through the campuses art store.

DELIVERABLES: This campaign is designed to display a portfolio of possible logo, imagery, typeface and color palette to aid the Kubert School in achieving the sought after goals specified within this section of this project book.

KEY TENETS:ARTISTICFAMILIAR

BOLD

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1.5DEMOGRAPHICS

TARGET DEMOGRAPHIC:Promoting the Kubert School not only as a art school of cartooning and graphic art, but as a well-rounded, three-year intensive art school offering a great alternative to the traditional art school. With this new out look on the school the Target Demographic now includes Male and Females, ages 17 to 30, who are fans of comic books, comic book art and traditional art who are looking for an education in illustration, sequential art, cartooning, graphic design and graphic arts.

1.5DEMOGRAPHICS

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NAME: Abigail “Abby” Hendricks

STORY: Jeffery Dockett, a 28-year-old stay at home freelancer living in Baltimore, Maryland with his lovely wife, Elena and his stepdaughter, Lily. He enjoys having his weekends being filled with bike rides, hikes or a simple day of board games with Elena, Lily and some close friends. Very much a nerd in his own right, he loves his books, board games, roleplaying games and comic books. He’s been attending comic book conventions since he was 15. He has always dreamed of making comic books for a living. At 22, Jeffery received his bachelor’s degree in graphic design; Jeffery feels he’s abandoned his true passion of writing and illustrating comic books. He feels he is lacking in his visual storytelling skills due to the amount of time he’s taken off from drawing sequential art due to his freelance career. Jeffery is seeking a correspondence style schooling or at least a school close by to help him reach his goal of illustrating his comic series and maybe getting it published. With the support of his wife, stepdaughter and best friend, his eight-year-old poodle Charlie, he is set out to find his aid.

STORY: Abigail, is a 19-year-old high school graduate still living at home and working as a barista at her local cafe in San Diego, California. At a young age her mother, who is a casual painter, would take her and her younger brother to museum exhibits to see some of the greats masterpieces on display, while her father would take them on weekly trips to the comic book shop. Due to these field trips, she became a huge fan of the arts, from oil paintings, digital arts to the funny pages in the newspaper. Later in life she became more and more drawn towards the fantastical world of comics. Her father took her to her first comic book convention at the age of 9 and since then she regularly attends comic book conventions, especially the San Diego Comic-Con. Taken to drawing her own comic stories and being an avid digital user, she shares them with all her friends and fans using the popular social media websites DeviantArt, Facebook, Instagram and Twitter. Having, what she considers, a life she’s con-tent with, she dreams of more, and with her very supportive parents and friends, she’s seeking a higher education.

INCOME: $17,500.00

AGE: 19EDUCATION LEVEL: High School GraduatePROFESSION: Barista

NAME: Jeffery Dockett

INCOME: $27,000.00

AGE: 28EDUCATION LEVEL: Bachelor of Fine ArtsPROFESSION: Freelance Graphic Artist

CREATIVE DEVELOPMENT

2.0

CREATIVE DEVELOPMENT

2.0

2.1 COMPETITIVE SURVEY2.2 MOOD BOARDS2.3 LOGO DEVELOPMENT2.4 PRINT DEVELOPMENT2.5 WEBSITE DEVELOPMENT

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2.1COMPETITIVE SURVEY

TOP THREE COMPETITORS OF THE KUBERT SCHOOL:According to an EHOW.com survey of the top Sequential Art Schools in the nation, the top three schools and competitors of the Kubert School are:#1 - Savannah College of Art and Design (SCAD)#2 - School of Visual Arts (SVA)#3 - Rhode Island School of Design (RISD)

These top three nationally ranked traditional art schools all offer degree programs in one, if not all of these programs; Sequential Art, Cartooning, Graphic Art and Illustration. Making them all in direct competition with the Kubert School.

2.2MOODBOARDS

12

The Moodboards developed for this

campaign project have been specifically

designed to aid in finding the final voice of this campaign, one that conveys a similar look and feel that fits within

the theme of the campaign as well.

13

2.3LOGO DEVELOPMENT

The idea behind emphasizing and bringing focus to the ‘K’ of the name Kubert became the key element to creating a strong and memorable logo design. Then with refinements to certain design lay-outs, the idea of adding a burst dialogue bubble behind it added a descriptive symbol that aids in representing what the school offers, which is an education in cartooning and graphic art.

THE

UBERTSCHOOL

The Kubert School offers an alternative to thetraditional art school,

giving students a 3-year,well-rounded art

education, focusing on the industry of comic books,

sequential art and commercial illustration.

Your story, one panel at a t ime @ http://www.kubertschool .edu

I AM A KUBERT CREATION

THE K

UBERT S

CHOOL A

LUMNI A

MANDA C

ONNER

DC C

OMICS J

SA

THE

UBERTSCHOOL







THE K

UBERT S

CHOOL A

LUMN L

EE W

EEKS

MARVEL C

OMICS T

HE H

ULK

THE

UBERTSCHOOL







THE K

UBERT S

CHOOL A

LUMNI R

ALPH ‘R

AGS’ M

ORALES

DC COMICS HAW

KMAN

2.4PRINT DEVELOPMENT

14

Each developed print advertisement, was

designed to showcase the art work of industry

working professionals who are alumni of the

Kubert School. With the banner statement, the

print designs are here to tell the viewer that these artists are in fact “Kubert Creations” and they can

become one as well.

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2.5WEBSITE

DEVELOPMENT

#1 Concept Sketch: This sketch introduced an idea of creating an all-in-one website home page with no scrolling necessary. It gave a look and feel of sleek design and punctuated the new brand logo.

#2 Concept Sketch:This design followed closely with the first design, but incorporated a layout that supports the print ads and stationary sketches for possible deliverables to connect all assets created throughout this campaign.

“The best websites understand their customers and respect their needs and preferences. A company’s website should quickly answer these questions: ‘Who is this company? Why does anyone need to know? What’s in it for me?’” (Wheeler, 2009)

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2.5WEBSITE

DEVELOPMENT

HOME

ADMISSIONS CURRICULUM STUDENT LIFE ABOUTCONTACT

APPLICATION

CATALOG

ENROLLMENT

FINANCIAL SERVICES

TUITION/HOUSING/FEES

1ST YEAR

2ND YEAR

3RD YEAR

CORRESPONDENCE COURSES

ACADEMIC CALENDAR

CAREER SERVICES

SAFETY/HEALTH SERVICES

HOUSING

STUDENT EVENTS

ADMISSIONS

ART STORE


GENERAL

HISTORY

FACULTY

VISUAL TOUR

TESTIMONIALS

ALUMNI

INTERNATIONAL STUDENTSADMISSION REQUIREMENTS

SCHOLARSHIPS

SCHEDULE TOUR

OPEN HOUSE

GRADUATING CLASS

PORTFOLIO DAYS

PARENT SECTION

The final design will utilize the idea from the

sketches and offer everything the user needs

to navigate the website on the homepage.

STYLE GUIDE

3.0

STYLE GUIDE3.0

3.1 LOGO USAGE3.2 TYPOGRAPHY3.3 COLOR PALETTE3.4 VISUAL ELEMENTS

1/2”

THE

UBERTSCHOOL

YOUR STORY, ONE PANEL AT A TIME

19

3.1LOGO USAGE

6”

4”

The usage of the Kubert School full logo with tagline should never be

resized smaller than the 6”x4” standard shown here with a 1/2” gap

around the whole image.

1/2”

4”

4”

The average size usage of the ‘K’ logo of Kubert School is 4”x4” with a 1/2” gap above and to the right of the image. It should never be resized smaller than 1”x1”.

FINISHED LOGO:The final design utilizes a color palette and Ben-Day dots design style to bring a reminiscent look and feel of a comic book page to the brands logo and supports the symbol of the burst dialogue bubble to describe the comic book education that is offered at the Kubert School. Once again to support this, the introduction of the tagline which describes the quest a student will take when attending this school.

3.1LOGO USAGE

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ACCEPTABLE VERSIONS OF THE LOGO


SINGLE COLORBLACK & WHITE

TRANSLUCENT FULL COLOR WITH TAGLINE

HOW NOT TO USE THE LOGO


DO NOT DISTORT IMAGE SHAPE OR DIMENSIONS

DO NOT INVERT COLORS

DO NOT DECREASE OPACITY OF THE FULL COLOR LOGO

DO NOT PLACE ON COLOR BACKGROUND OUTSIDE OF COLOR PALETTE

DO NOT PLACE TAGLINE ABOVE LOGO

To capture the look and feel of this campaign

project, the ‘K’ has to have a presence that relates

to the comic book page. By the proper scaling and

clear space presented, the ‘K’ has a presence that is memorable and

recognizable to that of this projects theme. With this

simple, yet effective logo, the Kubert School now

has a brand logo that is very versatile.

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3.2TYPOGRAPHY MALAYALAM

SANGAM

MN

BOLD

HAPNAMONO

HEADLINE & SUB-HEADER

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz

‘I AM A KUBERT CREATION’

BODY COPY & TAGLINE

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz

‘YOUR STORY, ONE PANEL AT A TIME’

Malayalam Sangam MN is strong, legible and appropriate to the projects theme as a modern twist to the classic comic book, specifically, a comic book title, hence it should be used for headline purposes. As for the Hapna Mono, it too has a familiar tone that is reminiscent of the comic book page. It is a light weighted font and should be used with 1pt. stroke effect for type of 16 pt. or higher and .25pt. stroke effect for smaller type to thicken it and make it more legible.

3.3COLOR PALETTE

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CMYK: 9. 94. 100. 1RGB: 188. 55. 43PANTONE: 179 C





The color palette chosen was strictly

chosen for its strong familiarity to modern

and classic comic book color palettes and

relates to the target demographic the type of

education given at the Kubert School. It’s a rich selection of colors that support the theme and

tone of this project, and immediately translates

that to the viewer.

23

3.4VISUAL ELEMENTS

3.4VISUAL ELEMENTS

24

The imagery chosen and shown here is to support the look and feel of the

campaign, conveying creativity, passion and

strength, as well as iconic imagery of

familiar comic book franchises. Most of

the campaign imagery should be illustrated

to translate the Kubert School’s educational

offerings. Any photography images

should be of students and industry

professionals at their workstations to helprelate to the target

demographic.

FINAL DESIGN

4.0

FINAL DESIGN4.0

4.1 PRINT ADVERTISING4.2 STATIONARY4.3 BUSINESS CARDS4.4 WEBSITE4.5 SOCIAL MEDIA4.6 PROMOTIONAL ITEMS

THE

UBERTSCHOOL







THE K

UBERT S

CHOOL A

LUMNI A

MANDA C

ONNER

DC C

OMICS J

SA

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4.1PRINT

ADVERTISING

The Headline will be placed at the top of all print ads and presented boldly to grab the attention of viewers.

A third of the print ad, from the bottom up, will display the full-color logo pulling emphasis on the ‘K’ of the Kubert School logo. It will be shown along side with a body copy of what the school represents, the new Brand Identity tag line, and upon the artwork itself presented in the ad, will be the artists name, which is a Kubert School alumni.

Currently the Kubert School only has print ads inside comic books and comic book related magazines, but with a wider print ad campaign utilizing ad space within, not only comic books, comic book related magazines, but also art, graphic art and art education magazines, such as Drawing, Hi-Fructose, Juxtapoz and Sketch magazine, just to name a few. This is to reach out to more people that fit the target demographic of the Kubert School.

THE

UBERTSCHOOL







THE K

UBERT S

CHOOL A

LUMNI R

ALPH ‘R

AGS’ M

ORALES

DC COMICS HAW

KMAN

THE

UBERTSCHOOL







THE K

UBERT S

CHOOL A

LUMN L

EE W

EEKS

MARVEL C

OMICS T

HE H

ULK

4.1

28

PRINT ADVERTISING

Along with the DC Comics, Powergirl

advertisement, drawn by Kubert School Alumni,

Amanda Conner,two other alternative ads

were created using the professional artwork

from two other Kubert School alumni; The first

is DC Comics, Hawkman, by Ralph ‘Rags’ Morales,

and the second is Marvel Comics, The Hulk, by Lee

Weeks.

GREETING

The Kubert School37 Myrtle Ave

Dover, New Jersey 07801 Telephone: 973-361-1327

Fax: 973-361-1844

BODY COPY

SIGN OFF

DATE

GREETING



Fax: 973-361-1844

BODY COPY

SIGN OFF

DATE

GREETING



Fax: 973-361-1844

BODY COPY

SIGN OFF

DATE

29

4.2STATIONARY

“The letterhead, off-set-printed on fine paper, remains a core application in the brand identity system even with electronic letterheads (Wheeler, 2009).”

By using colors from the campaigns color palette to differentiate departments of the school, connects the campaign with its target demographic on all mediums, as well as gives the schools departments personal identities within the rebranding.


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4.3BUSINESS CARDS

JOHN DOEJOB TITLE

XXX-XXX-XXXX :[email protected] : EMAIL

www.thekubertschool.edu


With the design of the letterhead following

the new look and feel of this campaign and

personalized color schemes; Blue for the Main office, Yellow for the Art Store and Red for Correspondence

Courses, and the creation of business cards to express the

new look and feel of the Kubert School, these

assets will aid the campaign, by

connecting the digital brand presence to the

printed brand presence.

By using imagery that is also used within the print advertisements, will aid in connecting all assets of the new brand of the Kubert School.

31

4.4WEBSITE

HOME

ADMISSIONS CURRICULUM STUDENT LIFE ABOUTCONTACT

APPLICATION

CATALOG

ENROLLMENT

FINANCIAL SERVICES

TUITION/HOUSING/FEES

1ST YEAR

2ND YEAR

3RD YEAR


ACADEMIC CALENDAR

CAREER SERVICES

SAFETY/HEALTH SERVICES

HOUSING

STUDENT EVENTS

ADMISSIONS

ART STORE


GENERAL

HISTORY

FACULTY

VISUAL TOUR

TESTIMONIALS

ALUMNI

INTERNATIONAL STUDENTSADMISSION REQUIREMENTS

SCHOLARSHIPS

SCHEDULE TOUR

OPEN HOUSE

GRADUATING CLASS

PORTFOLIO DAYS

PARENT SECTION

The current state of the schools website was unappealing and was difficult finding theimportant information that needs to be shared to the viewer. Thus a new design had to be engaging and offer everything the viewer needs to easily navigate the full site accessible on the home page.

The site would be designed to have all major pages needed to navigate the full site directly positioned on the home page and make it easily accessible without a need to scroll up or down. This helps a viewer from having to unnecessarily explore the home page to find important information.

4.4WEBSITE

32

Seeing as websites tend to become the

foundation of the new brands look and feel for

a company or institute, it has to be designed and offered to be accessed, explored and seen upon

different screens and scalable sizes.

33

4.5SOCIAL MEDIA

With the rising popularity of companies using social media pages as an aid to spread their brand to a wider audience, new and redesigned Facebook and Instagram pages will be created in accordance to the new branding elements of the campaign to connect current students, faculty and the target demographic to the Kubert School.

The use of a Facebook page will benefit the school by utilizing it to announce school events and Alumni achievements. As well as sharing current students work to potential students and fans.

With the popularity of sites like Instagram, it would benefit the Kubert School to use this to share student work and photographs of school events and daily life on campus.

4.6PROMOTIONAL

ITEMS

34

By developing these inexpensive, simple, yet engaging, promotional

items to hand out at conventions that the Kubert School would

attend, will be a direct line to the target

demographic. As well the school could sell better

quality tote bags and t-shirts in the art store for students, who, then

become walking advertisements for the

school.

REFERENCES

5.0

REFERENCES5.0

5.1 REFERENCES & ABOUT THE DESIGNER

37

5.1REFERENCES

REFERENCES

IMAGERY REFERENCES

COVER DESIGN:Marvel Comics. The Hulk by Lee Weeks. Retrieved from http://25.media.tumblr.com/tumblr_lqztb1JdbG1q-g8i80o1_500.jpg

INTERIOR IMAGES:1. The Kubert School Logo. Retrieved fromhttp://www.jhchoi.com/images/our_work/jhchoi_thekubert-school_logo_blue.jpg

2. Exterior of The Kubert School. Retrieved fromhttp://media.merchantcircle.com/37238536/School_full.jpeg

3. Student Painting. Retrieved fromhttp://media.hamptonroads.com/images/fun/comicbook.jpg

4. DC Comics. Superman #233 (1971). Cover Art by Neal Adams. Retrieved fromhttp://comiccoverage.typepad.com/.a/6a00d8345158e369e200e552960d3d8833-500wi

5. Marvel Comics. Thor #337 (1966). Cover Art by Walter Simonson. Retrieved fromhttp://goodcomics.comicbookresources.com/2011/12/23/the-top-50-most-memorable-covers-of-the-marvel-age-25-1/

6. Marvel Comics. The X-men #101 (1976). Cover Art by Dave Cockrum. Retrieved fromhttp://goodcomics.comicbookresources.com/2011/12/23/the-top-50-most-memorable-covers-of-the-marvel-age-25-1/

7. Image Comics. Saga #7 (2012). Cover Art by Fiona Sta-ples. Retrieved fromhttp://goodcomics.comicbookresources.com/wp-content/up-loads/2013/04/saga07_cover.jpg

8. DC Comics. The Flash #23 (2013). Cover Art by Francis Manapul. Retrieved fromhttp://www.thekliqnation.com/wp-content/uploads/2013/08/The-Flash-23-cover.jpg

9. Man drawing Batgirl. Retrieved from http://www.kubertschool.edu/images/header_imag-es/1292455876_the_kubert_school_header22.jpg

10. Savannah College of Art and Design Logo. Retrieved from http://www.scaddistrict.com/wp-content/uploads/2013/01/scad_logo-1.jpg

11. School of Visual Arts Logo. Retrieved fromhttp://www.thenyartstudio.com/SVA%20logo.jpeg

12. Rhode Island School of Design Logo. Retrieved from http://www.berkshirefinearts.com/uploadedImages/arti-cles/2759_Lynda-Benglis-Added-709140.jpg

13. Man illustrating with Digital Tablet. Retrieved fromhttp://media.centredaily.com/smedia/2013/03/22/09/31/1j54yt.AuSt.42.jpeg

14. Older man drawing Spiderman. Retrieved fromhttp://www.2-clicks-comics.com/images/image/Learn%20how%20to%20draw%20comic%20books.jpg

15. Illustration of Woman’s Profile. Retrieved fromhttp://www.blueravenentertainment.com/wp-content/up-loads/2013/02/jin2.jpg

16. DC Comics. Deadman, Comic book Page. By Neal Adams. Retrieved from http://comicbookcritic.net/wp-content/uploads/2012/09/StrangeAdventures2091968_2P61.jpg

Though not a ‘Kubert Creation’ himself, Daniel Salcido is an avid supporter of art education and a big fan of comic books, and has been writing and illustrating his own comic books since he was young.

ABOUT THE DESIGNER

5.1REFERENCES

38

REFERENCES

17. Not Now. By Eric Pfeiffer. Retrieved from http://www.ericscottpfeiffer.com/img/work/Not_Now2.jpg

18. DC Comics. Superman. By Alex Ross. Retrieved from http://www.alexrossart.com/artforsale.asp?sc=AR-SU2&page=5

19. DC Comics. Super hero Collection. By Joe Kubert. Retrieved from http://25.media.tumblr.com/tumblr_m8o742t-0iC1qfxwtoo1_500.jpg

20. Juxtapoz Magazine Cover. Retrieved fromhttp://www.thecitrusreport.com/wp-content/uploads/2010/03/JX0410-Cover-600.jpg

21. Drawing Magazine Cover. Retrieved fromhttp://media-cache-ec0.pinimg.com/236x/98/21/2e/98212e-981b79a76969d99e0674861112.jpg

22. Hi Fructose Cover. Retrieved fromhttp://laughingsquid.com/wp-content/uploads/hi_fructose_5.jpg

23. Sketch Magazine Cover. Retrieved fromhttp://2.bp.blogspot.com/_HBKWtrKbYAk/SuvxMx7NaxI/AAAAAAAABp0/COa5xa-5058/s400/Sketch+%2334.jpg

DIVIDER OUTLINES:1. DC Comics. The Flash. Retrieved from http://fc04.devian-tart.net/fs71/f/2012/189/5/e/the_flash___barry_allen_by_superman8193-d56h9mj.jpg

2.. DC Comics. Wonder Woman. Retrieved from http://collider.com/wp-content/uploads/wonder-woman-amazon.jpg

3. Marvel Comics. Iron Fist. Retrieved from http://www.fighters-generation.com/np8/mvc3u/new/2/ironfist-white.jpg

4. Marvel Comics. The Hulk. Retrieved from http://www.wallpaperno.com/thumbnails/detail/20121101/hulk%20comic%20character%20marvel%20vs%20capcom%203%205315x5433%20wallpaper_www.wallpaperno.com_1.jpg

5. Marvel Comics. Ultimate Spider-man. Retrieved from http://static.comicvine.com/uploads/origi-nal/11111/111113893/3043886-ultimate-spider-man%5B1%5D.jpg

OTHER REFERENCES

1. The Kubert School. (n.d.). Kubert Placement Rating. Re-trieved fromhttp://www.kubertschool.edu/admissions/faqs.html

2. Lockard, C.B. & Wolf, M. (2012). Occupational Employment Projections to 2020. Monthly Labor Review, 135. Retrieved fromhttp://www.bls.gov/opub/mlr/2012/01/mlr201201.pdf

3. Naillon, B. (n.d.). Sequential Art Colleges. Retrieved from http://www.ehow.com/list_6558046_sequential-art-colleges.html

4. Wheeler, A. (2009). Designing Brand Identity: An Essential Guide for the Whole Branding Team. Hoboken, NJ: John Wiley & Sons, Inc.

Daniel recieved his Bachelors of Fine Arts in 2004, where he

used this education to begin his ten-year long freelance

career, getting his artwork in many publications, from

magazines and newspapers to comic books, as well as

has had his work shown nation wide by doing

merchandise design for bands and small clothing lines.

He currently is working on receiving his Masters of Fine Arts degree in Media Design

from Full Sail University. Daniel plans to continue his

illustrating career and live happy knowing he is drawing

for a living.

YOUR STORY, ONE PANEL AT A TIMEFULL SAIL UNIVERSITY MDMFA GRADUATE

CAMPAIGN PROJECT BOOK BY DANIEL SALCIDO.

Documents

Salcido 10 4 1 final