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Sales Development Program

Sales Development Program

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Sales Development Program. Agenda. I. Company Overview II. Development & Employment Information III. Career Information IV. Recruitment & Interviewing Process. Company Overview. Nation’s Leading Consumer Promotions Co. - PowerPoint PPT Presentation

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Sales Development Program

Agenda

I. Company Overview

II. Development & Employment Information

III. Career Information

IV. Recruitment & Interviewing Process

Company Overview

Unsurpassed and comprehensive portfolio of complementary products and services

Nation’s Leading Consumer Promotions Co.

Single-source marketing services company whose home-delivered, in-store and on-line media are united under the SmartSource family brand

Specializing in customized, integrated marketing concepts and programs

Built upon a foundation of strong retail and media relationships

Superior knowledge of consumer shopping behavior

Part of the News Corporation Family

Twentieth Century FoxFox Animation Studios20th Century Fox Home Entertainment

20th Century Fox Television

Fox Broadcasting Company

News America Marketing

News America Publishing

Fox Filmed Entertainment

News Corporation

Fox Television StationsFox Kids Network

Fox SportsFox News ChannelFX Network & fXM

HarperCollins PublishersThe New York Post

The Weekly Standard

In-StoreFSI

Merchandising ServicesInternational

On Call

News America Marketing Divisions

FSI

In-StoreMerchandising

Services

iGroup

International

Free-standing inserts Home-delivered sampling Retailer co-marketing Themed events

At-shelf couponing At-shelf advertising Cart advertising Aisle advertising Broadcast advertising &

promotion Sampling &

demonstration services

Flexible client-dedicated programs-- short- and long-term

Syndicated programs

Online Coupons Coupons from retailer

loyalty card databases Free-standing inserts In-store advertising &

promotion Merchandising services

The SmartSource Product Portfolio

Clients

Retail Partners

Office Locations

New York City - Headquarter Office

Wilton, CT - Headquarter Office

Princeton, NJ

Boston

Cincinnati

Los Angeles Chicago

Atlanta

DallasMinneapolis

Employment Information

Operating Principles

employee development

full disclosure

inclusive management

effective communication

maximize the business

1

4

2

3

5

Company Culture

open door policy to senior management

an energetic, accomplished sales staff

holiday events and seasonal outings

supportive yet challenging team environment

community involvement

employee awards and recognition

Benefits

health care

401K

tuition reimbursement

flexible spending account plans

paid time off

paid holidays

pension plan

Success Qualities

3.0 minimum cumulative GPA

excellent written & verbal skills

strong work ethic

leadership

initiative and follow-through

problem-solving skills

ability to set priorities

attention to detail

team player

Training & Career Development

Role training, company and industry orientation, technology skills and management development

Learn from more experienced ACs and AAs

Mentor Program pairing new hires and executives

AC lunches with CEO and President

Yearly performance management review

Career Information

Sales Development Career Path

Communicate between clients & internal departments

Participate in sales calls Handle production materials Process orders and contracts Coordinate client presentations Work on an account team

with an AD Analyze customer data Recommend advertising markets for

accounts and brands

account coordinator

Sales Development Career Path

Account Coordinator responsibilities

Manage selected regional accounts Develop new business clients

account associate

responsibility

Sales Development Career Path

account director

Manage national and regional accounts

Act as a marketing consultant for clients

Manage all aspects of each client’s business

Manage an Account Coordinator’s work and development

positive attitude

A Day in the Life of an AC

8:00 am Comes in early to set up Deadline Report

10:00 am Works with the Media Department to customize a regional market list to meet a client’s distribution requirements

11:15 am Meets with Layouts to review specs for a client’s SmartSource Magazine ad

1:00 pm Learns of the Company’s weekly performance at the Regional Sales Meeting

2:30 pm Contacts Marketing Services to create a presentation demonstrating benefits of launchinga new product with SmartSource programs

4:00 pm Discusses a business contract with Legal that specifies a packaged goods manufacturer’s agreement to place its FSI and In-Store advertising exclusively through News America Marketing

Lori Nicholson, University of Michigan, 1998 Political Theory and Latin American History

Sales Superstars: Heidi Gray

November 1988 Account Coordinator November 1989 Account Associate February 1992 Account Director November 1994 Senior Account Manager July 1996 Group Sales ManagerJuly 1998 Vice President, Group Sales ManagerMarch 2000 Sr Vice President, Regional Manager

Born: Chicago. ILCurrent Home: New York CityCollege: University of Michigan, 1988, Sociology

a focused and creative team player

Heidi’s Timeline

InternshipsProvides a solid foundation and working knowledge of New America Marketing processes, expectation, systems and client relationships

open to all majors full-time, entry-level paid positions special summer intern projects potential for future employment available in sales, marketing, media, finance, human resources and operations

Requirements minimum 3.0 cumulative GPA strong communication skills strong work ethic excellent written and verbal skills

initiative & follow-through leadership ability interpersonal skills MS Office, Word, Excel, PowerPoint,

e-mail systems

Recruitment & Interviewing Process

Interviewing Process

Qualified candidates then meet with 7 members of our Executive Committee in NYC

Candidates can also interact with their

prospective peers and managers

Offers based on the unanimous recommendation of the participating Committee members

If you have at least a 3.0 cumulative GPA, submit a résumé to News America Marketing

If you possess our Success Qualities, a News America Marketing representative then interviews you on campus during your school’s campus interviewing.

Dates to Remember

Information Session Monday, November 4th

6:00 pm – 8:00 pm (Location TBD)

On-Campus InterviewsTuesday, November 5th

All Day at BPO