5
Included in this report: Google AdWords Performance Detail Text Ad Performance Comparisons & Trend Analysis Revenue Tracking Data SAMPLE CLIENT JumpFly Sample Report - Sales: 877-882-2850 - [email protected] PPC Performance Report

SAMPLE C · PDF fileIncluded in this report: Google AdWords Performance Detail Text Ad Performance Comparisons & Trend Analysis Revenue Tracking Data SAMPLE C LIENT JumpFly Sample

Embed Size (px)

Citation preview

Page 1: SAMPLE C · PDF fileIncluded in this report: Google AdWords Performance Detail Text Ad Performance Comparisons & Trend Analysis Revenue Tracking Data SAMPLE C LIENT JumpFly Sample

Included in this report:

Google AdWords Performance Detail

Text Ad Performance

Comparisons & Trend Analysis

Revenue Tracking Data

SAMPLE CLIENT

JumpFly Sample Report - Sales: 877-882-2850 - [email protected]

PPC Performance Report

Page 2: SAMPLE C · PDF fileIncluded in this report: Google AdWords Performance Detail Text Ad Performance Comparisons & Trend Analysis Revenue Tracking Data SAMPLE C LIENT JumpFly Sample

SUGAR AND SPICE - AUGUST 2013

������

���

���

� �� �����

���������

����������������

����

�������

���������

(��)������&���������#"�#�&���*+�"�������(�� �,

�#"�#�&� ������ -"�������� �(� ��&��� � (�#����� ���� ������������ �������

JumpFly - Main 2,630 112,639 2.33% $1.88 $4,935.67 89 $55.37 $37,945.07

JumpFly - Pine Cone Hill 1,365 67,555 2.02% $2.14 $2,918.83 4 $727.71 $1,484.00

Jumpfly - Product Ads 2,345 82,517 2.84% $0.92 $2,166.97 19 $114.05 $6,229.50

JumpFly - Dynamic Search 546 158,862 0.34% $0.16 $86.10 0 $0.00 $0.00

(��)������&�����������.�����*+�"�������(�� �,

���.��� �#"�#�&� ������ -"�������� �(� ��&��� � (�#����� ���� ������������ �������

Brands - Rugs-Dash & Albert JumpFly - Main 2,281 97,373 2.34% $1.94 $4,419.76 72 $61.28 $31,649.32

* Pine Cone Hill Generic JumpFly - Pine Cone Hill 1,029 53,415 1.93% $2.16 $2,224.66 3 $739.37 $956.00

Dash & Albert Jumpfly - Product Ads 1,197 33,131 3.61% $1.04 $1,250.26 13 $96.17 $5,812.26

Pine Cone Hill Jumpfly - Product Ads 385 19,361 1.99% $1.41 $543.50 0 $0.00 $0.00

Brands - Rugs-Dash & Albert Sa... JumpFly - Main 182 1,174 15.50% $1.53 $278.64 6 $46.44 $1,822.80

Bedding JumpFly - Pine Cone Hill 123 3,430 3.59% $2.11 $259.54 0 $0.00 $0.00

General Model Name JumpFly - Pine Cone Hill 94 3,784 2.48% $2.09 $196.64 1 $196.64 $528.00

DwellStudio Jumpfly - Product Ads 181 5,937 3.05% $0.78 $141.34 4 $35.34 $177.26

Dynamic Search JumpFly - Dynamic Search 546 158,862 0.34% $0.16 $86.10 0 $0.00 $0.00

Quilts JumpFly - Pine Cone Hill 37 2,991 1.24% $2.02 $74.76 0 $0.00 $0.00

���

����������

���

�������

���

�������������

AdWords Clicks AdWords Cost AdWords Conversions

0

100

200

300

400

0

200

400

600

800

0

5

10

15

20

JumpFly Sample Report - Sales: 877-882-2850 - [email protected]

JumpFly Sample Report

Page 3: SAMPLE C · PDF fileIncluded in this report: Google AdWords Performance Detail Text Ad Performance Comparisons & Trend Analysis Revenue Tracking Data SAMPLE C LIENT JumpFly Sample

SUGAR AND SPICE - AUGUST 2013

(����������.����#���&�.&����������/�0%����*+�"�������(�� �,

/�0%�� 1#��2�(0�� ������ -"�������� �(� ��&��� � ��� ��&�� �� ���� ������������ �������

dash and albert Exact 884 22,847 3.87% $2.20 $1,947.90 1.9 32 $60.78 $15,298.82

dash & albert Exact 69 1,837 3.76% $2.02 $139.38 1.9 3 $46.46 $4,576.00

dash and albert Phrase 445 13,046 3.41% $1.69 $753.11 1.8 9 $83.38 $3,969.80

+dash +albert +navy +star Broad 1 31 3.23% $1.62 $1.62 1.7 1 $1.62 $2,690.00

dash and albert sale Exact 94 653 14.40% $1.35 $126.60 1.3 6 $21.10 $1,822.80

dash and albert rugs Exact 182 4,098 4.44% $1.66 $301.63 2.2 8 $37.70 $1,447.40

dash and albert rug Exact 29 715 4.06% $1.79 $51.94 1.6 1 $51.94 $1,204.70

pine cone hill Phrase 786 47,619 1.65% $2.35 $1,849.71 1.9 3 $614.38 $956.00

+dash +albert +rugs Broad 112 2,512 4.46% $1.76 $197.28 1.8 5 $39.46 $883.00

+dash +albert +rug Broad 18 20,065 0.09% $1.15 $20.68 1.5 1 $20.68 $770.00

(��)������&�.&����������/�0%����*+�"�������(��'�,

/�0%�� 1#��2�(0�� ������ -"�������� �(� ��&��� � ��� ��&�� �� ���� ������������ �������

dash and albert Exact 884 22,847 3.87% $2.20 $1,947.90 1.9 32 $60.78 $15,298.82

pine cone hill Phrase 786 47,619 1.65% $2.35 $1,849.71 1.9 3 $614.38 $956.00

dash and albert Phrase 445 13,046 3.41% $1.69 $753.11 1.8 9 $83.38 $3,969.80

dash and albert rugs Exact 182 4,098 4.44% $1.66 $301.63 2.2 8 $37.70 $1,447.40

pine cone hill bedding Exact 123 3,430 3.59% $2.11 $259.54 2.7 0 $0.00 $0.00

+dash +albert +rugs Broad 112 2,512 4.46% $1.76 $197.28 1.8 5 $39.46 $883.00

pine hill cone Broad 127 3,761 3.38% $1.51 $191.25 1.6 0 $0.00 $0.00

dash & albert Exact 69 1,837 3.76% $2.02 $139.38 1.9 3 $46.46 $4,576.00

dash and albert sale Exact 94 653 14.40% $1.35 $126.60 1.3 6 $21.10 $1,822.80

dash and albert coupon Exact 47 266 17.67% $2.47 $115.91 1.2 0 $0.00 $0.00

dash & albert Phrase 73 5,264 1.39% $1.58 $115.59 1.4 3 $38.53 $540.00

pineconehill Broad 52 1,246 4.17% $2.21 $114.98 2.2 0 $0.00 $0.00

dash and albert rugs Phrase 56 18,902 0.30% $1.64 $91.60 1.7 1 $91.60 $441.60

dash and albert runner Exact 47 599 7.85% $1.93 $90.93 1.9 3 $30.31 $758.00

pineconehill.com Broad 64 789 8.11% $1.07 $68.72 1.9 0 $0.00 $0.00

dash albert Phrase 34 1,133 3.00% $1.96 $66.52 1.5 0 $0.00 $0.00

dash and albert rug sale Phrase 29 238 12.18% $2.00 $58.04 1.1 0 $0.00 $0.00

+dash +albert +tote Broad 47 268 17.54% $1.22 $57.12 1.5 6 $9.52 $638.00

dash and albert rugs on sale Phrase 32 122 26.23% $1.71 $54.57 1.0 0 $0.00 $0.00

dash and albert rug 29 715 4.06% $1.79 $51.94 1.6 1 $51.94 $1,204.70

dash & albert rugs 21 313 6.71% $2.37 $49.77 1.7 1 $49.77 $119.20

rugs dash and albert 21 285 7.37% $2.30 $48.20 1.2 0 $0.00 $0.00

dash albert 30 1,315 2.28% $1.54 $46.12 1.8 0 $0.00 $0.00

+dash +albert +cats +paw 17 1,554 1.09% $2.30 $39.14 1.1 0 $0.00 $0.00

dash and albert coupon code 18 134 13.43% $2.08 $37.36 1.7 0 $0.00 $0.00

+pine +cone +hill +madeline 17 687 2.47% $2.08 $35.44 1.3 1 $35.44 $528.00

dash and albert runners Exact 15 276 5.43% $1.78 $26.73 1.8 0 $0.00 $0.00

+dash +albert +pillow Broad 21 489 4.29% $1.18 $24.87 1.2 0 $0.00 $0.00

dash albert rugs Exact 12 184 6.52% $2.04 $24.53 1.8 0 $0.00 $0.00

dash and albert rugs discount Exact 18 101 17.82% $1.33 $23.85 2.1 1 $23.85 $332.80

Exact

Exact

Phrase

Exact

Broad

Phrase

Broad

JumpFly Sample Report - Sales: 877-882-2850 - [email protected]

JumpFly Sample Report

Page 4: SAMPLE C · PDF fileIncluded in this report: Google AdWords Performance Detail Text Ad Performance Comparisons & Trend Analysis Revenue Tracking Data SAMPLE C LIENT JumpFly Sample

SUGAR AND SPICE - AUGUST 2013

Pine Cone Hill Bedding

Free Shipping & Free ReturnsNo Tax. $30 Reward-Pine Cone Hill

Dash & Albert Rug Sale

Low Prices. No Tax. Free Shipping.Limited Time Sale. 20% Off!

Dash & Albert Rug Sale

Low Prices. No Tax. Free Shipping.On Sale Save 20% Off. Limited Time!

{KeyWord:Dash & Albert On Sale}

Low Prices. No Tax. Free Shipping.20% Off This Week. Free Returns.

{KeyWord:Pine Cone Hill Bedding}

Free Shipping & Free 30-Day ReturnsOrder This Month for $30 Reward!

{KeyWord:Pine Cone Hill Bedding}

Free Shipping & Free 30-Day Returns$30 Reward if Ordered This Month!

Dash & Albert Rug Sale

Low Prices. No Tax. Free Shipping.On Sale Save 20% Off. Limited Time!

Dash & Albert Rug Sale

Great Selection of Quality Rugs.Free Shipping & On Sale - Save 20%!

{KeyWord:Pine Cone Hill Quilts}

Free Shipping & Free 30-Day ReturnsOrder This Month for $30 Reward!

Pine Cone Hill Bedding

Best Prices on {KeyWord:Pine Cone Hill}.Free Shipping & Free 30-Day Returns

(��)������&�.&����������(�3������*+�"�������(�� �,

(�3���� �#"�#�&� ���.��� ������ -"�������� �(� ��&��� � (�#����� ���� ������������

JumpFly - PineCone Hill

* Pine Cone HillGeneric

1019 52,877 1.93% $2.16 $2,203.55 3 $732.33

JumpFly - Main Brands - Rugs-Dash & Albert

881 33,959 2.59% $1.91 $1,679.73 31 $54.00

JumpFly - Main Brands - Rugs-Dash & Albert

805 33,481 2.40% $1.84 $1,478.30 24 $61.60

JumpFly - Main Brands - Rugs-Dash & Albert

595 29,933 1.99% $2.12 $1,261.73 19 $66.32

JumpFly - Pine Bedding 96 2,528 3.80% $2.03 $194.48 0 $0.00

JumpFly - Pine General ModelName

85 3,347 2.54% $2.08 $176.56 1 $176.56

JumpFly - Main Brands - Rugs-Dash & Albert Sale

100 604 16.56% $1.48 $147.94 3 $49.31

JumpFly - Main Brands - Rugs-Dash & Albert Sale

82 570 14.39% $1.59 $130.70 3 $43.57

JumpFly - Pine Quilts 33 2,491 1.32% $2.01 $66.36 0 $0.00

JumpFly - PineCone Hill

Bedding 24 734 3.27% $2.37 $56.97 0 $0.00

SampleClient.Com/$30_Reward

SampleClient.Com/{KeyWord}

SampleClient.Com/{KeyWord}

SampleClient.Com/Dash&Albert

SampleClient.Com/Dash&Albert

SampleClient.Com/Dash&Albert

SampleClient.Com/$30_Reward

SampleClient.Com/Dash&Albert

SampleClient.Com/Dash&Albert

JumpFly Sample Report - Sales: 877-882-2850 - [email protected]

SampleClient.Com/Dash&Albert

JumpFly Sample Report

Page 5: SAMPLE C · PDF fileIncluded in this report: Google AdWords Performance Detail Text Ad Performance Comparisons & Trend Analysis Revenue Tracking Data SAMPLE C LIENT JumpFly Sample

SUGAR AND SPICE - AUGUST 2013

1��2�����1��2��"�#���� 4�#������4�#���"�#����

5������#��������� ��!�"#����$������%

�������1��2�0��"�#�����

1��2 ������ -"�������� �(� ��&��� � ��� ��������� ������������ �������

6,886 421,573 1.63 % $1.47 $10,107.57 112 $90.11 $45,658.57

6,078 269,120 2.26 % $1.41 $8,585.80 129 $66.39 $68,720.24

5,908 233,709 2.53 % $1.48 $8,724.94 121 $72.06 $44,949.15

5,527 179,462 3.08 % $1.53 $8,461.13 160 $52.86 $74,341.38

4,666 167,611 2.78 % $1.42 $6,628.84 124 $53.41 $53,411.68

4,433 140,946 3.15 % $1.41 $6,252.50 113 $55.29 $53,737.94

3,958 134,476 2.94 % $1.09 $4,325.87 88 $49.11 $34,902.34

4,191 137,629 3.05 % $1.38 $5,797.42 86 $67.38 $33,618.64

2,763 126,596 2.18 % $1.48 $4,099.49 52 $78.73 $12,697.53

3,499 145,006 2.41 % $1.27 $4,441.94 80 $55.50 $28,496.31

2,626 132,174 1.99 % $1.14 $2,983.10 58 $51.43 $25,880.68

1,925 91,343 2.11 % $0.94 $1,806.82 39 $46.33 $19,404.58

489 25,295 1.93 % $2.10 $1,026.97 18 $57.05 $5,544.93

1.12 % $1.39 $139.11 4 $34.78 $971.88

Cost 18% $10,107.57 $8,585.80

Clicks 13% 6,886 6,078

Conversions 13% 112 129

Cost per Conversion 36% $90.11 $66.39

Conversion Rate 23% 1.63% 2.12%

Cost per Click 4% $1.47 $1.41

Impressions 57% 421,573 269,120

CTR 28% 1.63% 2.26%

Revenue 34% $45,658.57 $68,720.24

Cost 884% $10,107.57 $1,026.97

Clicks 1308% 6,886 489

Conversions 522% 112 18

Cost per Conversion 58% $90.11 $57.05

Conversion Rate 56% 1.63% 3.68%

Cost per Click 30% $1.47 $2.10

Impressions 1567% 421,573 25,295

CTR 16% 1.63% 1.93%

Revenue 723% $45,658.57 $5,544.93

���

����������� �

�������

�����

�������������

AdWords Cost AdWords Conversions AdWords Revenue

Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug0k

25k

50k

75k

100k

0k

5k

10k

15k

20k

0

50

100

150

200

JumpFly Sample Report - Sales: 877-882-2850 - [email protected]

JumpFly Sample Report

Change August July Change August (This Year) August (Last Year)

August

July

June

May

April

August

September

July 100 8,966

October

November

December

January

February

March