Sams HutPresented By;Budhaditya Saha 12DM003Abhishek Maji
12dm018Kapil Mazumder 12dm040Jacob Alexander 12dm0371
SAMS HUT12-Oct-13BRAND MANAGEMENT2DINING REDEFINEDWhy are we
here?The market size of the countrys restaurant sector is Rs.247,
680 crore ($48 billion), which makes it 24 times bigger than the
film industry and places it $9 billion ahead of the telecom
sector.It is projected to swell to Rs.408, 040 crore ($78 billion)
by 2018 at a compounded annual growth rate (CAGR) of 11 per cent
with the organized sector expanding at 16 per cent. 12-Oct-13BRAND
MANAGEMENT3
