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ONLINE TRANSIT RESOURCES:sfmta.com • bart.gov511.org • s�ike.org

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BAYVIEW/HUNTERS POINTThe Bayview is an ethnically diverse neighborhood in the southeast sector of San Francisco, home to a variety of shops, restaurants, historic landmarks and public spaces. Here you will encounter family-owned coffee houses, swinging jazz and blues clubs, beautiful murals painted by local artists, decorative gardens tended by community residents and delicious dining options – all while basking in the warmest and sunniest weather in the city. The Bayview and next-door Hunters Point, which is undergoing significant redevelopment due to the shuttering of the Navy’s yards there and the demolition of Candlestick Park stadium, is rapidly catching on as a hidden gem of San Francisco.

• SHOPPING CORRIDOR: Third Street from Evans Avenue to Paul/Gilman Avenues.• PRIMARY PUBLIC TRANSIT ACCESS: Muni Metro T-Line. Muni Bus Routes

19, 23, 24, 29, 44, 54 and 91.• VISITING NEARBY NEIGHBORHOODS: Hop on the T-Line on Third Street and

get off at 22nd Street to explore Dogpatch. Take the 19-Polk from Third and Evans and get off at 18th and De Haro to hike the hills of Potrero Hill to be rewarded with exceptional views and great small shops and restaurants. Or board the 24-Divisadero around Palau Street and get off along Cortland to visit Bernal Heights or stay on board for points north.

• ONLINE RESOURCES: bayviewmerchants.org, onebayview.com, facebook.com/bayviewundergroundfoodscene

BERNAL HEIGHTSTucked into the hills south of the Mission, Bernal is a hidden gem for shopping and dining, particularly along the Cortland Avenue corridor.

• SHOPPING CORRIDORS: Cortland Avenue. Mission Street south of Cesar Chavez. Adjacent to Precita Park.

• PRIMARY PUBLIC TRANSIT ACCESS: Muni Bus Routes 14, 24, 49 and 67. East-west the 24 bus line serves Cortland Avenue. North-south the 14 and 49 lines run along Mission Street and the 67 cruises through the slopes in the heart of the neighborhood.

• VISITING NEARBY NEIGHBORHOODS: The 14, 49 and 67 bus lines northbound take you right into the Mission. Take the 24 east/south for Bayview/Hunter’s Point, or west/north to explore Noe Valley and the Castro. Catch the 36 line southbound to explore Glen Park or the 14 or 49 southbound for the Excelsior.

• ONLINE RESOURCES: bernalbusiness.org, mbmasf.org

CASTROA neighborhood of freedom, acceptance, creativity and diversity. The Castro is widely considered the world’s best-known gay neighborhood, but whether or not you identify as LGBTQI you’ll find a warm welcome in this sunny village in the heart of the city. The Castro is bustling all day long with shoppers and tourists, but at night it really comes alive, as the restaurants and bars fill up and the historic Castro Theatre’s neon marquee lights up the main drag. The Castro includes the Duboce Triangle and Upper Market areas.

• SHOPPING CORRIDORS: Market Street from Dolores Street to Castro Street. Castro Street from Market Street to 19th Street. 18th Street from Church Street to Douglass Street. Church, Sanchez, Noe Streets for a block or two on either side of Market Street.

• PRIMARY PUBLIC TRANSIT ACCESS: Muni Metro Lines J, K, L, M and T. Muni Historic Streetcar Line F. Muni Bus Routes 22, 24, 33, 35, 37 and 48.

• VISITING NEARBY NEIGHBORHOODS: Hop on the J-Church or the 24-Divisadero and head south over the hill to Noe Valley (get off at 24th Street). Grab the 33-Ashbury/18th and get off at Haight Street to enjoy the deliciously eclectic Haight-Ashbury district. Board the 22-Fillmore at Church and 16th and get off at Mission Street to explore the Mission District.

• ONLINE RESOURCES: castromerchants.com, castrocbd.org

CHINATOWN Rich in both culture and history, San Francisco’s Chinatown is the largest Chinatown outside of Asia and one of America’s oldest. Best explored on foot, Chinatown’s sloping streets are overflowing with commerce featuring scores of shops, restaurants and more. Start at the Chinatown Gate on Grant Avenue at Bush Street and wander north on Grant all the way to Broadway. Take time to explore the side streets along the way, and keep an eye out for the myriad little alleys throughout the neighborhood.

• SHOPPING CORRIDOR: Grant Avenue from Bush Street to Broadway.• PRIMARY PUBLIC TRANSIT ACCESS: Muni bus routes 1, 12, 30 and 45. Both the Muni Powell-

Hyde and the Powell-Mason Cable Car lines get you near Chinatown. Get off at either Powell and California or Washington and Mason and walk downhill into Chinatown.

• VISITING NEARBY NEIGHBORHOODS: Just to the south is the bustling Union Square neighborhood. To the north explore North Beach. To the west is beautiful Nob Hill (you might want to take the cable car up California Street). And east toward the Bay is the heart of the Financial District.

• ONLINE RESOURCE: shopchinatownsf.com

CIVIC CENTER Centered around San Francisco’s glorious Beaux Arts City Hall (its dome is the fifth largest in the world and larger than the US Capitol’s dome), the Civic Center district is home not only to government offices but also the City’s main library, the Asian Art Museum, and the performing arts venues of the SF Opera, Ballet, Symphony and more. It’s also where you’ll find shopping and dining treasures, especially along lower Polk Street and along Larkin Street in Little Saigon.

• SHOPPING CORRIDORS: Polk Street from Market Street north. Larkin Street north of McAllister Street. Van Ness Avenue. Franklin Street.

• PRIMARY PUBLIC TRANSIT ACCESS: Civic Center Station is served by all major Muni Metro lines as well as BART. Muni Bus Routes 5, 19, 21, 31, 47 and 49.

• VISITING NEARBY NEIGHBORHOODS: Cross Market Street and you’re in the Central Market section of SOMA. Walk east on Hayes Street a few blocks to the heart of Hayes Valley. Due north is the Tenderloin and down Market Street towards the Bay will get you to Union Square.

• ONLINE RESOURCES: sfciviccenter.org, tlcbd.org, tedpsf.org, sflsa.org, central-market.org

COW HOLLOW Union Street shoppers enjoy small, unique owner-operated businesses offering quality, sophistication and convenience alongside the convenience of national chains. Since the 1950s, Union Street has been one of San Francisco’s top visitor destinations because of its wonderful mix of specialty shops, services and restaurants in an “only in SF” historic Victorian setting, drawing locals and visitors from around the world.

• SHOPPING CORRIDOR: Union Street from Steiner to Van Ness, plus side streets and Filbert, Greenwich and Lombard Streets to the north.

• PRIMARY PUBLIC TRANSIT ACCESS: Muni Bus Routes 22, 41 and 45.• VISITING NEARBY NEIGHBORHOODS: Catch the 22-Fillmore north a few

blocks to Chestnut Street to enjoy the Marina’s primary commercial corridor. Or take it south to check out the chic shops and restaurants on Upper Fillmore or stay on board to visit the Jazz district on Fillmore south of Geary.

• ONLINE RESOURCE: unionstreetsf.com

DIVISADEROA major north-south commercial thoroughfare, the lower section of Divisadero Street in the Western Addition is home to some of the most popular trend-setting restaurants and boutiques in San Francisco. Above Geary Boulevard you’ll find even more cafes and shops to tempt you in.

• SHOPPING CORRIDORS: Divisadero Street from Haight Street to Golden Gate Street as well as from Geary Boulevard to Sacramento Street.

• PRIMARY PUBLIC TRANSIT ACCESS: East-west Muni Bus Routes 1, 2, 5, 6, 7, 21, 31 and 38. North-south Muni Buss Route 24.

• VISITING NEARBY NEIGHBORHOODS: Take the 6 or 7 bus westbound to get to the Haight, or go eastbound on the 5, 21, 31 or 38 to get to Civic Center and Union Square. The 24 south will get you to the Castro then Noe Valley. Hop on the 24 north and end up in Pacific Heights.

DOGPATCHIn a city of constant change perhaps no neighborhood in San Francisco has been more transformed this century than the Dogpatch. Block by block, this vibrant neighborhood is fast shedding its shuttered heavy-industry past and embracing makers, bakers and everything in between. From the finest micro-breweries to award winning cuisine, and from new manufacturers proud to call San Francisco home to curated retail experiences, come discover the Dogpatch before your friends tell you, “I told you so!”

• SHOPPING CORRIDORS: Third Street from Mariposa to 23rd Street. 22nd Street from Pennsylvania to Illinois. 26th Street from Third to Indiana.

• PRIMARY PUBLIC TRANSIT ACCESS: Muni Metro T-Line. Muni Bus Routes 10, 22 and 48. Caltrain’s 22nd Street Station.

• VISITING NEARBY NEIGHBORHOODS: Take the T-Line north to Mission Bay, South Beach and greater SOMA. Take the T south to the Bayview. The 22-Fillmore will take you to nearby Potrero Hill and the Mission District just beyond.

• ONLINE RESOURCE: potrerodogpatch.com

EXCELSIORSituated in the south of San Francisco, the Excelsior is perhaps best known for being the neighborhood where Grateful Dead singer/guitarist Jerry Garcia grew up. An annual festival in his name draws thousands every year. It’s also one of the most ethnically diverse districts in the City, where you’ll find a great variety of restaurants and shops.

• SHOPPING CORRIDOR: Mission Street from Alemany Boulevard to Geneva Avenue.• PRIMARY PUBLIC TRANSIT ACCESS: Muni Bus Routes 14, 29, 44, 49, 52 and 54. • VISITING NEARBY NEIGHBORHOODS: Take the 44 or 54 bus lines eastbound

to San Bruno Avenue and explore the Portola neighborhood. Take the 14 or 49 northbound to neighboring Bernal Heights and the Mission beyond. The 44 and 52 lines will take you to the heart of Glen Park, where you can also connect with BART and several major Muni Metro lines.

• ONLINE RESOURCE: eagsf.org

FILLMORE STREETA sprawling commercial corridor with several niches to explore. The historic Jazz district in Lower Fillmore features dining options from fast food to fine dining, exceptional live entertainment venues including the historic Fillmore concert hall and plenty of retail opportunities. Upper Fillmore Street is the main shopping and dining district in one of the city’s finest neighborhoods. Thrift shops and the trendiest boutiques range from cheap to chic, side by side with an array of dining options.

• SHOPPING CORRIDORS: Upper Fillmore Street between Pacific and Geary Streets. Lower Fillmore Street for several blocks south of Geary Street.

• PRIMARY PUBLIC TRANSIT ACCESS: East-west Muni Bus Routes 1, 2, 3 and 31. North-south Muni Bus Route 22.

• VISITING NEARBY NEIGHBORHOODS: Take the 1, 2 or 38 bus westbound to get to the Richmond or go eastbound on the 38 to get to Civic Center and Union Square. The 22 south will get you to the Castro then Noe Valley. Hop on the 22 north and end up first in Cow Hollow and then in the Marina.

• ONLINE RESOURCE: fillmorestreetsf.com

FISHERMAN’S WHARFAs San Francisco’s #1 destination, “The Wharf” has numerous offers for visiting guests and for local Bay Area residents alike. The crisp, sea salt air and fabulous views are just the beginning of a memorable experience. You’ll find San Francisco’s freshest seafood at world-class restaurants. Rich maritime history comes alive as you encounter local fishermen, catch a cruise along the waterfront or explore the sights at historic piers. Exciting tours, attractions, and shopping begin at Fisherman’s Wharf.

• SHOPPING CORRIDORS: Jefferson, Beach, North Point and Bay Streets from Hyde Street to Powell Street and side streets in between. Plus piers along The Embarcadero.

• PRIMARY PUBLIC TRANSIT ACCESS: Muni Historic Streetcar Line F is the easiest way to get to the Wharf from anywhere along Market Street and the Embarcadero. Muni Powell-Hyde Cable Car line. Also served by Muni Bus Routes 8, 30, 39 and 47.

• VISITING NEARBY NEIGHBORHOODS: Take the 30-Stockton west to the nearby Marina District on Chestnut Street. Head the other direction on the 30-Stockton just a few blocks to find yourself in the heart of North Beach. Pier 39’s array of shops, restaurants and activities are just a brief stroll east along the Bay.

• ONLINE RESOURCES: fishermanswharf.org, visitfishermanswharf.com

GLEN PARKGlen Park’s coffee shops, markets and boutiques give the neighborhood a village within the city feel. Off the beaten path, but easily accessible by public transportation, Glen Park is a great neighborhood to experience.

• SHOPPING CORRIDORS: Chenery and Bosworth Streets.• PRIMARY PUBLIC TRANSIT ACCESS: BART. Muni Bus Route 35. BART’s Glen

Park Station puts you right at the edge of the commercial corridor. • VISITING NEARBY NEIGHBORHOODS: BART northbound will get you to the Mission

and southbound one stop to the Excelsior and Ingleside neighborhoods. Take Muni’s 35-Eureka northbound to Diamond Heights, Noe Valley and the Castro.

HAIGHT-ASHBURYFamed for the Summer of Love and ground zero for the Hippie movement, The Haight retains an iconoclastic air. All along Haight Street you’ll find unique shops, including a major concentration of vintage clothing stores and hip boutiques, all nestled between head shops and tattoo parlors. There’s also a diverse and delicious selection of restaurants and cafes and the streets are lively both day and night.

• SHOPPING CORRIDOR: Haight Street from Stanyan Street to Central Avenue.• PRIMARY PUBLIC TRANSIT ACCESS: Muni Bus Routes 6, 7, 33, 37 and 43. Muni

Metro line N-Judah may be accessed nearby at Cole and Carl Streets.• VISITING NEARBY NEIGHBORHOODS: Just up Cole Street you’ll find the snug and

charming little neighborhood of Cole Valley. From there, hop on the N-Judah Metro line and head inbound one stop to get to the Castro or outbound to get to the Inner Sunset and beyond. Walk north a few blocks and you’ll discover the enclave of NoPa.

HAYES VALLEYHip restaurants, bars, boutiques, public green space, a playground and great coffee shops make Hayes Valley a popular destination for locals and visitors alike. Close to the symphony, opera and ballet, Hayes Valley is a great place to have dinner before the show or explore any time of day.

• SHOPPING CORRIDORS: Hayes Street from Webster Street to Van Ness, Gough Street from Fulton Street to Market Street, and adjacent side streets.

• PRIMARY PUBLIC TRANSIT ACCESS: Muni Bus Routes 21, 47 and 49. The 21-Hayes is the most direct line, stopping all along Hayes Street. Nearby on Van Ness are the 47 and 49 lines. Not far away, at Van Ness and Market, is Muni’s Van Ness Station, with access to Muni Metro’s J, K, L, M, N and T Lines.

• VISITING NEARBY NEIGHBORHOODS: Take the 21-Hayes west and you have several options: Transfer at Fillmore to the 22-Fillmore North and get off at around Eddy to explore the Jazz District in the Western Addition or stay on board a few blocks and get off around California Street to explore the upper end of Fillmore.

• ONLINE RESOURCE: hayesvalleysf.org

INGLESIDEJust south of City College and west of the 280 Freeway is Ingleside. The neighborhood is sometimes grouped together with neighboring Oceanview and Merced Heights (OMI), which together represent one of the most diverse and solidly working class districts in the City, notable for its high percentage of home ownership. You’ll finds scores of shops and restaurants along the main drag, Ocean Avenue.

• SHOPPING CORRIDOR: Ocean Avenue from Ashton Avenue east to Balboa Park Station.• PRIMARY PUBLIC TRANSIT ACCESS: BART. Muni Metro Lines J, K and M. Muni Bus

Routes 8, 29 and 49. Balboa Park Station is on the eastern edge of Ingleside, featuring BART and Muni Metro Lines J-Church, K-Ingleside and M-Ocean View. The K-Ingleside line runs along Ocean Avenue with several stops in the neighborhood. Bus line 29 cuts across the neighborhood east and west, and lines 8 and 49 terminate just across Ocean Avenue near City College.

• VISITING NEARBY NEIGHBORHOODS: Hop on the 49 bus to get to the Excelsior via Ocean Avenue. The 29 west/north will get you to Stonestown Galleria, and the Sunset’s Taraval, Noriega and Irving Street corridors. Hop on the K-Ingleside and soon you’ll be in West Portal. The J-Church line from Balboa Park Station is just one stop away from Glen Park and the M-Oceanview from Balboa Park delivers you to Broad Street in Oceanview with several neighborhood shops.

• ONLINE RESOURCE: oceanavenueassociation.org

JAPANTOWNThe largest and oldest Japantown in the United States, where visitors are in for a treat with amazing architecture, unique shops and many restaurants. Japantown is great to explore on a quiet afternoon or during one of the many festivals and events.

• SHOPPING CORRIDORS: Sutter and Post Streets between Laguna and Webster Streets.• PRIMARY PUBLIC TRANSIT ACCESS: Muni Bus Routes 2, 3, 22, 24 and 38.

East-west bus lines 2, 3 and 38. North-south lines 22 and 24.• VISITING NEARBY NEIGHBORHOODS: Take the 2, 3 or 38 bus westbound to get to the

Richmond or go eastbound on the 38 to get to Civic Center and Union Square. The 22 south will get you to the Castro then the Mission and 24 south will get you to the Castro then Noe Valley. Hop on the 22 north for Cow Hollow and the Marina.

• ONLINE RESOURCE: sfjapantown.org

MARINA With stunning views of the Golden Gate Bridge and some of the most happening shopping and dining around, the Marina District may be one of San Francisco’s finest neighborhoods. Nestled between the historic Presidio, Fort Mason, San Francisco Bay and the mansions of Pacific Heights, the Marina features hundreds of shops, specialty boutiques and restaurants ranging from haute cuisine to the best neighborhood joints. You will also find terrific nightlife with a versatile mix of sports bars, lounges, dance clubs and cozy wine bars.

• SHOPPING CORRIDORS: Chestnut Street between Divisadero and Fillmore Streets plus side streets between and including Lombard Street. Marina Boulevard west of Laguna Street.

• PRIMARY PUBLIC TRANSIT ACCESS: Muni Bus Routes 22, 28 and 30. • VISITING NEARBY NEIGHBORHOODS: Take the 30-Stockton east to Fisherman’s Wharf

and North Beach. Hop on the 22-Fillmore south to Union Street in Cow Hollow. • ONLINE RESOURCE: fortmason.org

MISSION The city’s oldest and most vibrant, culturally diverse neighborhood, with an eclectic collection of shops, galleries, bars, restaurants and clubs, the Mission District is a neighborhood of superlatives. Stroll down some blocks on Mission Street or lower 24th Street and the vibe is very “Central American capital city.” Walk over to Valencia Street where fashion, food and the spirit of independent design thrives. The Mission boasts an active nightlife that embraces a full spectrum of dining opportunities, live music, dancing diversions and cocktail culture. From some of the best Mexican food north of the border to bleeding-edge 21st century cuisine, your palate will thank you for dining in the Mission. Then, when you are ready to feed your mind, you will find that cultural activities abound with superb live performance offerings, galleries celebrating a myriad of techniques and influences and the omnipresent creative expression of its legendary murals.

• SHOPPING CORRIDORS: Mission and Valencia Streets from 14th Street to 24th Street and most side-streets in between. 24th Street from York Street to Valencia Street. Florida, Alabama and Harrison Streets from 16th to 21st Streets.

• PRIMARY PUBLIC TRANSIT ACCESS: BART has two stations on Mission Street at 16th and 24th Streets. Muni Bus Routes 9, 12, 14, 22, 27, 33, 48, 49 and 67.

• VISITING NEARBY NEIGHBORHOODS: Grab the 48-Quintara/24th Street westbound and get off at Church Street to explore nearby Noe Valley. Catch the 33-Ashbury/18th westbound and get off at Church or Castro and dive into the Castro’s offerings. Take the 12-Folsom/Pacific or the 27-Bryant toward downtown and hop off in SOMA for a change of pace.

• ONLINE RESOURCES: missionmerchants.org, mcma-sf.org, nembasf.org, valenciastreetsf.com, calle24sf.org, mbmasf.org

NOE VALLEY Noe Valley boasts some of the best weather in San Francisco. Located in the ‘heart’ of the City, up from the Mission and over the hill from the Castro, this hidden gem attracts an urban crowd looking for music and fresh food at its farmer’s market, coffee in one its many parklets, a plethora of ethnic foods and funky bars and a variety of trendy shops.

• SHOPPING CORRIDORS: 24th Street from Eureka Street to Dolores Street. Church Street from 23rd Street to 30th Street.

• PRIMARY PUBLIC TRANSIT ACCESS: Muni Metro Line J. Muni Bus Routes 24 and 48.• VISITING NEARBY NEIGHBORHOODS: Hop on the J-Church north or the 24-Divisadero

north and get off at 18th Street to explore the Castro. Grab the 48-Quintara/24th Street east and stop at Valencia to experience the true Mission District.

• ONLINE RESOURCES: noevalleymerchants.com, noevalleyassociation.org

NORTH BEACH Located between Fisherman’s Wharf and Downtown San Francisco, North Beach is a hub of Italian restaurants, delis, coffee shops, bakeries, theatres, bars and boutiques. Whether having a night out with friends, picking up those special pastries for a party, or finding something unique to give or wear, North Beach is a great destination to visit and explore morning, noon and night - where the beat poets stayed and where inspiration lasts.

• SHOPPING CORRIDORS: Columbus Avenue from Pacific Street to Bay Street, and several side streets along the way.

• PRIMARY PUBLIC TRANSIT ACCESS: Muni Bus Routes 8, 30, 39 and 45. Muni Powell/Mason Cable Car line.

• VISITING NEARBY NEIGHBORHOODS: Take the 30-Stockton west to Fisherman’s Wharf and the Marina beyond. The 41-Union and 45-Union/Stockton west will get you to Cow Hollow and Union Street shopping. Or hop on the Powell-Mason Cable Car line and head south to Nob Hill and beyond to Union Square.

• ONLINE RESOURCES: northbeachbusinessassociation.com, topofbroadwaycbd.org

POLK Running from Market Street to the Bay, Polk Street offers a diverse and unique landscape of bars, restaurants and shops across the Civic Center, Nob Hill and Russian Hill neighborhoods and is home to many favorite stores, bars and restaurants that make San Francisco unique.

• SHOPPING CORRIDOR: Polk Street.• PRIMARY PUBLIC TRANSIT ACCESS: Muni Bus Route 9 is the primary route

along Polk Street. Many other Muni lines intersect Polk, including Muni’s California Street Cable Car line.

• VISITING NEARBY NEIGHBORHOODS: The 1-California westbound will take you to Upper Fillmore Street, Laurel Heights and beyond. Eastbound on the 1-California will bring you to Nob Hill, Chinatown and ultimately the Financial District. The 38-Geary westbound takes you to the Western Addition, including Japantown and Lower Fillmore, and eastbound you’ll soon arrive at Union Square.

• ONLINE RESOURCE: • lowerpolkcbd.com

PORTOLAPortola is nestled in the south-west corner of the intersection of the 280 and 101 Freeways. Neighborhood shops, restaurants and cafes dot busy San Bruno Avenue on the eastern side of the district.

• SHOPPING CORRIDOR: San Bruno Avenue.• PRIMARY PUBLIC TRANSIT ACCESS: Muni Bus Routes 8, 9, 29, 44 and 54. Bus

lines 8 and 9 serve north-south along San Bruno Avenue. East-west service is along Silver Avenue on the 44 line or a few blocks south of Silver on the 54 line. Line 29 serves east-west along the southern edge of the neighborhood.

• VISITING NEARBY NEIGHBORHOODS: Take the 44 bus westbound for Glen Park or eastbound for Bayview/Hunter’s Point. The 8 or 9 lines northbound will take you to the eastern edge of the Mission and south to Visitacion Valley. Hop on the 29 westbound and explore the Excelsior or eastbound for Bayview/Hunter’s Point.

• ONLINE RESOURCE: portolasf.org

POTRERO HILLPotrero Hill has fantastic weather, breathtaking views and offers a true San Francisco experience, featuring a mix of food and drink options, salons, spas, healers, shopping, business services, entertainment and more. Walk, drive (you’ll find abundant, free parking!), bike or catch Muni to experience the City’s hidden treasure!

• SHOPPING CORRIDORS: 18th Street from Arkansas to Pennsylvania. 20th Street from Wisconsin to Missouri. Several blocks extending from 16th and De Haro Streets outward.

• PRIMARY PUBLIC TRANSIT ACCESS: Muni Bus Routes 10, 19, 22 and 55. • VISITING NEARBY NEIGHBORHOODS: Take the 22-Fillmore east to

Dogpatch or west to the Mission. Or hop on the 55-16th Street eastbound to Mission Bay in SOMA or westbound to the Mission.

• ONLINE RESOURCE: potrerodogpatch.com

RICHMONDWith fantastic restaurants and unique stores, the Richmond is an often overlooked destination with delicious dining options, welcoming neighborhood bars and great retail ranging from tiny stores to huge emporia.

• SHOPPING CORRIDORS: Clement Street and Geary Boulevard.• PRIMARY PUBLIC TRANSIT ACCESS: Muni Bus Routes 1, 2, 5, 31 and 38.• VISITING NEARBY NEIGHBORHOODS: The 33-Stanyan south brings you the

western edge of Haight-Ashbury. Stay on the bus, and you’ll end up in the Castro. And the 1-California, the 5-Fulton, the 31-Balboa and the 38-Geary… they all run from basically the Pacific Ocean to Market Street. Hop on any one of them, in either direction and you’ll find great neighborhood destinations along the way.

• ONLINE RESOURCES: clementstreetsf.com , gearyblvd.org, balboavillagesf.org

SACRAMENTO STREETA serene interlude of a neighborhood, sandwiched between other more renowned areas, Sacramento Street offers both mainstream shopping satisfaction and extraordinarily unique design boutiques. Straddling Laurel Heights, Pacific Heights and Presidio Heights, some of San Francisco’s most gracious neighborhoods, Sacramento Street has a plethora of sophisticated and elegant shops, particularly in the design industry. Laurel Village on California Street features a diverse selection of retail and dining options.

• SHOPPING CORRIDORS: Sacramento Street from Broderick to Spruce and California Street from Laurel to Spruce.

• PRIMARY PUBLIC TRANSIT ACCESS: Muni Bus Route 1 from Downtown.• VISITING NEARBY NEIGHBORHOODS: On California Street take the

1-California west to get to the Inner Richmond District or east and get off at Fillmore Street to explore Upper Fillmore Street. From Sacramento Street take the 33-Stanyan south to Haight-Ashbury or the 3-Jackson east for Upper Fillmore Street and beyond.

• ONLINE RESOURCE: sacramentostreetsf.com

SOUTH OF MARKET (SOMA) A large and diverse neighborhood, South of Market offers unique dining, drinking, shopping and entertainment choices across the neighborhood. From salty breezes and picturesque views of the bay in South Beach and Mission Bay to raucous nightclubs and fetish bars closer to Van Ness Avenue, SOMA has something and more for everyone. Spend days on end just exploring the museums and other cultural institutions around Yerba Buena Gardens. Shop for days starting at Westfield San Francisco Centre and then head in any direction to find amazing bespoke retail shops intermixed with renowned outlet stores. Stroll the streets of Central Market and shop, eat and drink with the creative minds of the employees of San Francisco’s tech giants, then take in a Giant’s game or concert at gorgeous AT&T Park.

• SHOPPING CORRIDORS: Originally developed as an industrial district, SOMA is essentially one large commercial neighborhood. On the north side, Market street is chock-a-block with shopping and dining options from the Embarcadero west to Fifth Street and beyond. Central Market, running along Market and Mission Streets from Sixth to 11th, is in the midst of a huge redevelopment campaign, bringing new shops, restaurants and theatrical venues to this formerly neglected area. To experience a bit of an earlier era, eat and shop your way through lovely South Park, between Bryant, Brannan, Second and Third Streets, then continue on Second Street for more small shops and eateries. Just to the south-east is AT&T Park, which is surrounded by more restaurants. Every block surrounding Yerba Buena Gardens and Moscone Center is filled with shops and restaurants.

• PRIMARY PUBLIC TRANSIT ACCESS: With five major underground stations along Market Street, and a thick web of bus routes, you can get to SOMA from every neighborhood in the City.

• VISITING NEARBY NEIGHBORHOODS: Just cross Market Street between Fourth and Fifth Streets and you’ll be immersed into the shopping and dining mecca of the Union Square area. Hop on any south-bound BART train and get off at 16th Street or 24th Street to shop and eat your way through the Mission.

• ONLINE RESOURCES: sfsomba.org, sbmb-sf.org, central-market.org, yerbabuena.org, ybcbd.org

SUNSETThe Sunset is the largest neighborhood in the city of San Francisco. Home to artists, families and surfers, there are many unique things to explore from UCSF’s prestigious medical school all the way out to Ocean Beach. The Sunset is also the commercial gateway to Golden Gate Park’s renowned cultural institutions, like the DeYoung Museum, the Conservatory of Flowers, the Botanical Garden, the California Academy of Sciences, the AIDS Memorial Grove and so many more. Fill your picnic basket here before heading to the Park, or explore the bars, restaurants and shops just steps from the Park.

• SHOPPING CORRIDORS: Irving Street, particularly around 9th Avenue. Noriega Street and Taraval Street, from 19th Avenue to the Pacific Ocean. 19th Avenue throughout the neighborhood.

• PRIMARY PUBLIC TRANSIT ACCESS: Muni Metro’s L-Taraval and N-Judah lines. Muni Bus Routes 6, 7, 23, 28, 29, 43, 48 and 66.

• VISITING NEARBY NEIGHBORHOODS: Take the L-Taraval light rail train east to West Portal. Hop on the N-Judah toward Downtown and exit at Cole Street to explore the nearby Haight-Ashbury or stay on through the tunnel and exit at Duboce and Noe Streets and you’ll be right on the edge of the Castro. The 28 Bus northbound will take you across Golden Gate Park in the Richmond - get off at Geary and walk in either direction.

• ONLINE RESOURCES: innersunsetmerchants.org, sf-pops.com

UNION SQUAREUnion Square is the retail and cultural hub of San Francisco, boasting the city’s largest collection of luxury, department and boutique shopping. A spectacular selection of hotels, art galleries, salons and theaters also contribute to the area’s cosmopolitan, twenty-four-hour character. The center of the neighborhood is a landmark park bordered by Geary, Powell, Post and Stockton streets. Built in 1850, Union Square was the gathering sight for pro-union demonstrations on the eve of the Civil War.

• SHOPPING CORRIDORS: Surrounding Union Square you’ll find major national retailers from Macy’s and Victoria’s Secret to Neiman-Marcus and Tiffany’s, and everything in between. Renowned Maiden Lane is just east of the Square between Post and Geary Streets from Stockton to Kearny. Powell and Stockton Streets between Sutter and Market Streets are crowded with shops and restaurants both large and small. Don’t miss a stop at San Francisco Travel’s Hallidie Plaza Visitor Information Center, just down the escalator at Powell Street Station, where you’ll find friendly hosts and a myriad of brochures, maps and more to get you oriented.

• PRIMARY PUBLIC TRANSIT ACCESS: BART, Muni Metro Lines and Muni Bus Routes 2, 3, 8, 27, 30, 31, 38 and 45. The Square itself is just three blocks north of Powell Street Station, served by all Muni Metro lines and BART. Major east-west bus lines include the 2, 3, 31 and 38. North-south is served by the 8, 27, 30 and 45 lines.

• VISITING NEARBY NEIGHBORHOODS: Just cross Market Street on foot between Fourth and Fifth Streets and stroll into neighboring SOMA. Walk up Grant Avenue and enter Chinatown through the postcard-perfect gate at Bush Street. Walk up Market Street to explore the emerging Central Market neighborhood. Or stroll down Market to the Embarcadero and shop and dine in the beautifully restored Ferry Building, gateway to SOMA’s South Beach to the south and Fisherman’s Wharf to the north.

• ONLINE RESOURCE: visitunionsquaresf.com

VISITACION VALLEYSituated on the southern border of the City, just west of the 101 Freeway, Visitacion Valley is a predominately working-class residential neighborhood. Shopping and dining are centered on Leland Avenue, where considerable resources are being invested to reinvigorate the commercial corridor.

• SHOPPING CORRIDOR: Leland Avenue.• PRIMARY PUBLIC TRANSIT ACCESS: Muni Metro T-Line, Muni Bus Routes 8,

9, 29 and 56. Muni Metro’s T-Third light rail line terminates here. Bus lines include the 8 and 9, the 29 along the northern edge of the neighborhood, and the 56 local bus.

• VISITING NEARBY NEIGHBORHOODS: The T-Third light rail line stops in Bayview/Hunter’s Point then continues on to Dogpatch and SOMA. The 8 and 9 bus lines northbound stop along Portola’s San Bruno Avenue. The 29 bus westbound gets you to the Excelsior.

WEST PORTALIn just twelve minutes on the Muni, you can go from the frenzy of downtown to the peaceful neighborhood of West Portal. The quaint community is a wonderful collection of the old and new. Here, you’ll find iconic shops like Papenhausen Hardware, which has been in business since 1936 and San Marco Leather, a chic new store that features fine leather goods. As for dining options, the choices are quite impressive for such a small street. From pet groomers like The Pawber Shop to hair stylist at Bloom Blow Dry Bar, you are bound to find everything you need in this hidden gem in San Francisco.

• SHOPPING CORRIDOR: West Portal Avenue from the Muni tunnel south.• PRIMARY PUBLIC TRANSIT ACCESS: Muni Metro Lines K. L, M and T.

Muni Bus Routes 48 and 57. West Portal station is served by Muni Metro’s K-Ingleside, L-Taraval, M-Ocean View and T-Third lines. Bus lines 48 and 57 also serve the neighborhood.

• VISITING NEARBY NEIGHBORHOODS: Hop on a downtown-bound Metro train (K, L, M or T) and get off at the second stop to explore the Castro. The T-Taraval outbound will take you to Parkside and the shops and restaurants along Taraval Street. The outbound K-Ingleside and M-Ocean will get you to the Ingleside and Excelsior districts. Grab a 48 bus eastbound for a scenic trip through the hills to Noe Valley, or the Mission beyond.

• ONLINE RESOURCE: shopwestportal.com

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Shop & Dine in the 49, San Francisco’s Buy Local campaign, is a collaboration between San Francisco’s Mayor Ed Lee, Shop Small and the local business community, with a focus on bringing spending back into our diverse neighborhoods. Every dollar spent at local businesses in San Francisco directly supports jobs and our local economy. 

By shopping, eating, drinking and playing in our neighborhoods, we ensure our unique corridors remain thriving, successful and vibrant. Almost every corner of our city has a neighborhood where shopping is made easy and convenient.  Take a stroll and experience neighborhoods where locally owned businesses offer an abundance of gift stores, home decorating studios, restaurants, personal services and more… 365 days a year. 

Please enjoy, and use this complimentary neighborhood map to discover all 49 square miles.  Make a day of using the map to explore the one, two or three neighborhoods new to you, or simply to learn about the communities that make San Francisco what it is.   

Whether you walk, bike, take public transit or drive - shop small, shop local.

#shopsmall shopdine49.com • #shopdine49

MAP PRODUCED BY

cover illustration by lower case productions

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