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Sands&'&Engaging&e'Pa-ents& 5/20/14&
1&
!&
Daniel&Z.&Sands,&MD,&MPH&@DrDannySands&Society&for&Par-cipatory&Medicine&Beth&Israel&Deaconess&Medical&Center&Harvard&Medical&School&Boston,&MA&
Engaging&e(Patients&in&a&Digital&World:&How$Consumer,Facing$Technology,$Collabora8on,$and$Transparency$Changes$Everything&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Disclosure&of&Financial&Relationships&
! Conversa&Health&–&Consultant&/&CMO&
! Kinergy&Health&–&Consultant&/&CMO&
! SeniorLink,&Inc.&/&Caregiver&Homes&–&Consultant&&
Daniel"Z."Sands"has&rela-onships&with&en--es&producing,&marke-ng,&re'selling,&or&distribu-ng&health&care&goods&or&services&consumed&by,&or&used&on,&pa-ents.&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Sands&'&Engaging&e'Pa-ents& 5/20/14&
2&
!&Connecting&and&Agenda(Setting&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
!&e(Patient&Dave&deBronkart&First&of&Ten&Fundamental&Truths,&Let$Pa'ents$Help,&2013;&hVp://epa-entdave.com&$
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Pa-ent&is¬&a&third&person&word…your$'me$will$come."
Sands&'&Engaging&e'Pa-ents& 5/20/14&
3&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
h6p://illness.DrDannySands.com$
h@ps://www.paDentsite.org""
The&Technology&Foundation:&&A&Patient&Portal&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Sands&'&Engaging&e'Pa-ents& 5/20/14&
4&
Services:&" Prescrip-on&refills&" Appointment&requests&" Referrals&" View&bill&
EducaDon:&" Search&" Info&prescrip-ons&" Pa-ent&selected&links&" Predefined&collec-ons&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Mail:&" Secure&" Automated&rou-ng&" Task&assignment&
Records:&" Secure&" All&system&records&" Upcoming&appointments&" Meds,&Problems,&Results&…&and&Notes&&" Personal&records&
Dave&(Pre(diagnosis)&
This is too cool. It's almost SILLY that things can be this easy. I am having a very good patient/customer experience so far.
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Sands&'&Engaging&e'Pa-ents& 5/20/14&
5&
Affective&Impact:&61M&Minister&with&DM&and&Chronic&Pain&
I have a lot of medical issues. This email system has left me feeling comfortable and in good hands! Otherwise, I would feel as cold, depleted, and alone, as the lifeless tree in my front yard in the deepest of winter!
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
www.myopennotes.org&&
Sands&'&Engaging&e'Pa-ents& 5/20/14&
6&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
“Aaer&the&first&year,&99%&of&the&pa-ents&surveyed&wanted&‘open¬es’&to&con-nue,&85%&of&the&pa-ents&indicated&that&ready&access&would&be&important&for&their&future&choice&of&a&provider&or&system,&and&no&doctors&chose&to&discon-nue&the&prac-ce.”&
What&Do&e(Patients&Want?&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Involvement&in&&
Care&
Communica-on&
Convenience&Informa-on&
Sands&'&Engaging&e'Pa-ents& 5/20/14&
7&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
What&Do&e(Patients&Want?&
Communica-on&
�Sorry,$Dr.$Sands$no$longer$sees$people.$He$e,mails$them.�$©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Dr.&Sands¬&seeing&patients&
Sands&'&Engaging&e'Pa-ents& 5/20/14&
8&
! Includes&encrypted&e'mail&or,&more&commonly,&secure&web&messaging&
! Enables&efficient&communica-on&because&it&is&asynchronous&
! Is&cost'effec-ve&and&benefits&both&pa-ents&and&physicians&
! Augments&rela-onship&building&
! Is&a&channel&for&care&delivery&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
What&Have&We&Learned&About&e(Messaging?&&
Sources: Kane B, Sands DZ, JAMIA 1998. Delbanco T, Sands DZ, NEJM 2004.
Hi - there are several things I want to go over when we meet. I suspect several will require referrals, and given the time it takes to get a slot, I'm thinking of making those appointments now. (It's easy to cancel and create an opening for someone else.) I'm 56 and I generally don't have any complaints. Here are the symptoms I'm concerned about: […] What do you think?
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Not&Just&for&Problems:&Visit&Planning&
Sands&'&Engaging&e'Pa-ents& 5/20/14&
9&
!&The&Visit&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
The&Incidental&Finding&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Sands&'&Engaging&e'Pa-ents& 5/20/14&
10&
The&Incidental&Finding&
INDICATION: Right shoulder pain.
COMPARISONS: Comparison is made to a chest radiograph from December 23, 2003.
TECHNIQUE: Right shoulder, three views.
IMPRESSION:
1. Degenerative changes of the acromioclavicular joint. Normal radiographic appearance of the glenohumeral joint.
2. 3.3 cm right upper lobe lung mass needs further evaluation with a chest CT to exclude malignancy.
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
!&Diagnosis,&Information,&and&Support&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Sands&'&Engaging&e'Pa-ents& 5/20/14&
11&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Lesion&1&–&Left&Upper&Lobe&39x43mm&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Primary&Tumor&Found&
Sands&'&Engaging&e'Pa-ents& 5/20/14&
12&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
What&Do&e(Patients&Want?&
Informa-on&
hVp://www.nlm.nih.gov/share/image/Nlm_building_lg.jpg&hVps://twiVer.com/HMSCountway&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Information&is&No&Longer&Locked&Up&
&This&work&by&Old&Shoe&Woman&is&licensed&under&a&&Crea-ve&Commons&AVribu-on'Non'Commercial'ShareAlike&2.0&Generic&License.&
hVp://cnn.com&
Sands&'&Engaging&e'Pa-ents& 5/20/14&
13&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
!&Pierre&Lévy,&PhD&Philosopher,&cultural&theorist,&and&media&scholar,&University&Of&OVawa,&1997&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
No&one&knows&everything.&&&Everyone&knows&something.&&All&knowledge&resides&in&networks.&
&This&photo&by&cpfl&cultura&is&licensed&under&a&Crea-ve&Commons&AVribu-on&2.0&Generic&License.&
Sands&'&Engaging&e'Pa-ents& 5/20/14&
14&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
h@ps://www.acor.org""
“We$met$online.”$
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Sands&'&Engaging&e'Pa-ents& 5/20/14&
15&
Ter-ary&
Secondary&
Primary&
Self'Care&
(off&the&Map)&
Professional Care
Dis
cour
aged
E
ncou
rage
d $
¢
Industrial Age Medicine Source: Ferguson, T. Consumer Health Informatics. Healthcare Forum Journal, 1995. ©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Individual&self'care&
Friends&and&families&
Self'health&networks&
Professionals&as&facilitators&
Professionals&as&
&partners&
Professionals&as&
authori-es&
Professional Care
Dis
cour
aged
E
ncou
rage
d ¢
$
Information Age Healthcare Source: Ferguson, T. Consumer Health Informatics. Healthcare Forum Journal, 1995. ©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Sands&'&Engaging&e'Pa-ents& 5/20/14&
16&
My doctor prescribed ACOR and it saved my life.
Copyright © 2012 D. Z. Sands and R. D. deBronkart. All rights reserved. ©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
What&Do&e(Patients&Want?&
Convenience&
Sands&'&Engaging&e'Pa-ents& 5/20/14&
17&
…stand&in&line&for&a&&bank&teller?&
…make&airline&reserva-ons&through&a&travel&agent?&&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
How&Many&of&&You…&
hVp://thingsmykidswontknow.tumblr.com& hVp://www.triporama.com/&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Then&Why&Is&Healthcare&So&Backwards?&
The doctor’s booked for
the next five months!!
Sands&'&Engaging&e'Pa-ents& 5/20/14&
18&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
It&Doesn’t&Have&To&Be&
hVp://www.zocdoc.com/&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Ideally,&What&Is&Patient&Care?&
Sands&'&Engaging&e'Pa-ents& 5/20/14&
19&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Patient&Care&Is&a&Collaboration&…&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
…&But&Collaboration&≠&In&Person&
Source:&natr/Community&Telco&
Sands&'&Engaging&e'Pa-ents& 5/20/14&
20&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
The&Consumerization&of&Health&&and&the&Virtualization&of&Care&
Diagnose and Treat
Prevent and
Maintain
Physical Resources
Virtual Resources
Drivers:"• Burden&of&chronic&illness&• Aging&popula-on&• Resource&maldistribu-on&
• Cost'containment&
• Consumer&demand&
Health Treatment
Hospital
Home
Anywhere
Built&on&ideas&from&Michael&Gill&
$$$$$"
$"
Would&You&Like&a&Visit&With&That&Care?&
Technology" Synchronous?" InformaDon"Density"
Telephone" #& $$&
E>messaging" %& $&
Text"messaging/IM" %/&#& $&
Remote"monitoring" #&& $&
Telemedicine" #&(usually)& $$$&
Advanced"Telemedicine" #&& $$$$&
Office"visit" #&& $$$$$&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Sands&'&Engaging&e'Pa-ents& 5/20/14&
21&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
We&Must&Focus&More&on&Chronic&Disease&Prevention&and&Management&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Successful&Treatment&
Baseline: 39x43 mm 50 weeks: 20x12 mm
Sands&'&Engaging&e'Pa-ents& 5/20/14&
22&
!&Sir&Francis&Bacon&English&author,&cour-er,&&&philosopher&(1561&'&1626)&"
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Knowledge&is&power.&
Online&Population&Rising…&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Sands&'&Engaging&e'Pa-ents& 5/20/14&
23&
…And&Health&Info&Seeking&Popular…&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Online&Health&Habits&of&US&Adults&
Sources:&www.pewinternet.org;&PwC&HRI&Social&Media&Consumer&
Survey,&2012&
! 80%&of&online&adults&have&looked&for&health&info&! Rising&over&-me&! Each&day,&more&people&search&for&health&informa-on&than&see&a&physician!&&! More&than&half&act&on&the&informa-on&
! 1/3&have&read&about&others’&health&experiences&
! 1/4&have&tracked&their&health&informa-on&online&
! 1/3&use&social&media&for&health&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Sands&'&Engaging&e'Pa-ents& 5/20/14&
24&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
20K"iPh
one"con
sumer"h
ealth"ap
ps"in"201
4"
Source:$hBp://itunes.apple.com$and$hBp://mobihealthnews.com/13368/report,13k,iphone,consumer,health,apps,in,2012/$$&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Patient(Generated&Health&Information&
Opportu
nity?"
Sands&'&Engaging&e'Pa-ents& 5/20/14&
25&
Fun&Mobility&Facts!&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
! 90%&of&US&adults&have&a&mobile&phone&! 63%&use&it&to&go&online&! 34%&go&online&mostly&using&phones!&
! 58%&of&US&adults&have&a&smartphone&! But&only&19%&of&those&65+&! But&only&47%&of&those&earning&<&$30k/yr&
! 42%&of&US&adults&have&a&tablet&computer&
! 44%&sleep&with&their&phones&
! Messaging&and&accessing&internet&most&popular&
Fun&Mobility&Facts!&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"hVp://www.pewinternet.org/fact'sheets/mobile'technology'fact'sheet/&
Sands&'&Engaging&e'Pa-ents& 5/20/14&
26&
e(Patients&Want&To&Be&Engaged…&
Involvement&in&&
Care&
Communica-on&
Convenience&Informa-on&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
…But&We&Make&it&Difficult:&&Mismatch&Between&Desires&and&Service&Offering&
0%& 10%& 20%& 30%& 40%& 50%& 60%& 70%&
Online&Appts&
Online&Billing/Pmts&
Online&Costs&
E'mail&
Viewing&Record&
Available& Desired&(Important/Very&Impt)&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Source:&Harris&Interac-ve&9/10/12&at&hVp://goo.gl/VzfmT&
"Thinking&now&of&new&technologies&your&health&care&provider&could&implement,&how&important&would&each&of&the&following&be&to&you?”&(of&pa-ents&who&saw&physician&in&past&year)&
Opportu
nity!"
Sands&'&Engaging&e'Pa-ents& 5/20/14&
27&
Meaningful&Use&and&Patients&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
No&Problem—I&Can&Write&an&App!&
Sands&'&Engaging&e'Pa-ents& 5/20/14&
28&
But&It’s&Not&So&Easy&&
Physician&Reluctance&
Pa-ent&Reluctance&
Business&Issues&
Clinical&impact&
Workflow&
Standards&
Regula-on&
Liability&
Data&Integra-on&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Shifting&Paradigm?&
! Informa-on&asymmetry&! Physician&as&oracle&! Comfortable&! A&burden?&
! Informa-on&symmetry&! Physician&as&partner&! Threatening&vs.&libera-ng&! Physician&as&healer&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Sands&'&Engaging&e'Pa-ents& 5/20/14&
29&
It’s&About&Engagement&
Engaged Equipped Empowered Educated Enlightened Etc.
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
It’s&Not&About&Meaningful&Use&Alone&
Pa-ent&Engagement&>>&Meaningful&Use&
Meaningful&Use&>>&&Checking&the&Boxes&
Meaningful&Use&is&a&Floor&&Not&a&Goal!&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Sands&'&Engaging&e'Pa-ents& 5/20/14&
30&
h@p://parDcipatorymedicine.org"
Par-cipatory&Medicine&is&a&coopera-ve&model&of&health&care&&that&encourages&and&expects&ac-ve&involvement&by&all&connected&
par-es&(pa-ents,&caregivers,&healthcare&professionals,&etc.)&&as&integral&to&the&full&con-nuum&of&care.&&
Society&for&Par-cipatory&Medicine&
Community& Advocacy& Research& Educa-on&
©&Copyright&2014&D.&Z.&Sands,&All&Rights&Reserved&'&@DrDannySands&
Patients&and&Physicians&Each&Have&Expertise&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Sands&'&Engaging&e'Pa-ents& 5/20/14&
31&
Patients&Can&(and&Must)&Help&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
!&Slack&WV.&CyberMedicine:,How,Computing,Empowers,Doctors,and,Patients,for,better,Health,Care.&Jossey(Bass&2001.&&&
It&can&be&argued&that&the&largest&yet&most&neglected&health&care&resource,&worldwide,&is&the&pa-ent…&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Sands&'&Engaging&e'Pa-ents& 5/20/14&
32&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Changing&Nature&of&Relationship&
Information Asymmetry Information Symmetry
Passive Recipient Active Partner
Patient-Physician Consumer-Provider
Paternalism Participation
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Sands&'&Engaging&e'Pa-ents& 5/20/14&
33&
Conclusions&
! Physician&and&pa-ent&partnership&are&cri-cal&
! Par-cipatory&Medicine:&an&important¶digm&shia&! A&new&dance&that&both&partners&need&to&learn&
! Transforms&pa-ent&and&clinician&experience&
! Promises&to&improve&quality&and&reduce&costs&
! Connected&technology—including&secure&e'messaging,&&portals,&pa-ent'generated&health&informa-on,&and&online&resources—lowers&barriers&to&engagement,&empowering&and&enabling&all&stakeholders&
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"
Sands&'&Engaging&e'Pa-ents& 5/20/14&
34&
Questions?
Questions&and&e(mail&address&
h@p://www.DrDannySands.com""
@DrDannySands"©"Copyright"2014"D."Z."Sands,"All"Rights"Reserved">"@DrDannySands"