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Selecting the Right SAP BusinessObjects BI Client Product
based on your business requirements for SAP BW Customers
Ingo Hilgefort
Director Solution Management
© 2012 SAP AG. All rights reserved. 2
Disclaimer
This presentation outlines our general product direction and should not be
relied on in making a purchase decision. This presentation is not subject to
your license agreement or any other agreement with SAP. SAP has no
obligation to pursue any course of business outlined in this presentation or
to develop or release any functionality mentioned in this presentation. This
presentation and SAP's strategy and possible future developments are
subject to change and may be changed by SAP at any time for any reason
without notice. This document is provided without a warranty of any kind,
either express or implied, including but not limited to, the implied warranties
of merchantability, fitness for a particular purpose, or non-infringement. SAP
assumes no responsibility for errors or omissions in this document, except if
such damages were caused by SAP intentionally or grossly negligent.
© 2011 SAP AG. All rights reserved. 3
SAP BusinessObjects BI portfolio
Reporting
Monitoring
Analyze
Discover
© 2011 SAP AG. All rights reserved. 4
Reporting
SAP BusinessObjects BI portfolio Reporting
Consistent layout and format Repetitive usage Pre – designed content Strong distribution capabilities Formatted & Printable reports Operational reports
© 2011 SAP AG. All rights reserved. 5
Monitoring
SAP BusinessObjects BI portfolio Monitoring
Tracking corporate KPIs Highly visualized information Aggregated information Real-time Interactive Simple Mobile
© 2011 SAP AG. All rights reserved. 6
Analyze
SAP BusinessObjects BI portfolio Analyze
Changing views Exchange dimensions and measures Hierarchical reporting Creating calculations Forecasting & Planning Multi-dimensional data Mobile
© 2011 SAP AG. All rights reserved. 7
Discover
SAP BusinessObjects BI portfolio Discover
Business User focused Asking questions – Finding answers Read, Enrich, Manipulate, and Combine information Easy and Simple Uncover trends, and outliers
© 2011 SAP AG. All rights reserved. 8
SAP BusinessObjects BI portfolio
Crystal Reports Web Intelligence
Reporting Monitoring
Analyze Discover
Dashboards Design Studio (ZEN) Exploration Views
Analysis Design Studio (ZEN)
Explorer Visual Intelligence
© 2011 SAP AG. All rights reserved. 9
SAP BusinessObjects BI portfolio Who creates the content?
Reporting Monitoring Analyze Discover
IT
Business User
Crystal Reports
Web Intelligence
Design Studio
Dashboards
Exploration Views
Design Studio
Analysis Explorer
Visual Intelligence
© 2011 SAP AG. All rights reserved. 10
SAP BusinessObjects BI portfolio Who consumes the content?
Reporting Monitoring Analyze Discover
Crystal Reports
Web Intelligence
Design Studio
Design Studio
Analysis Office
Explorer
Visual Intelligence
Executive
Senior Mgmt
Business Analyst
Individual Contributor
Analysis
Analysis
Design Studio
Design Studio Explorer
Web Intelligence
Exploration Views
Design Studio
Exploration Views
Design Studio
Dashboards
Dashboards
© 2011 SAP AG. All rights reserved. 11
SAP BusinessObjects BI portfolio Where is the content consumed?
Reporting Monitoring Analyze Discover
Explorer Design Studio
Analysis Office
Design Studio
Design Studio
Visual Intelligence Web Intelligence
Crystal Reports
Web Intelligence
Crystal Reports
Web Intelligence
Crystal Reports
Dashboards
Exploration Views
Exploration Views
Analysis OLAP
Design Studio
Visual Intelligence
© 2011 SAP AG. All rights reserved. 12
Guidance for SAP NetWeaver BW customers
Customers using Web Application Designer (WAD) should adopt Design Studio as their primary tool for creating dashboards and applications, both on the Web and on mobile devices.
Customers of SAP BusinessObjects Dashboards should continue with dashboards and leverage the upcoming HTML5 functionality for on-device dashboards. Customers using SAP BusinessObjects Dashboards on top of SAP NetWeaver BW should strongly consider building their new dashboards in Zen.
Selecting the Right SAP BusinessObjects BI Client … based on your audience
© 2011 SAP AG. All rights reserved. 14
SAP BusinessObjects BI portfolio Who consumes the content?
Reporting Monitoring Analyze Discover
Crystal Reports
Web Intelligence
Design Studio
Design Studio
Analysis Office
Explorer
Visual Intelligence
Executive
Senior Mgmt
Business Analyst
Individual Contributor
Analysis
Analysis
Design Studio
Design Studio Explorer
Web Intelligence
Exploration Views
Design Studio
Exploration Views
Design Studio
Dashboards
Dashboards
Explorer
© 2011 SAP AG. All rights reserved. 15
Reporting (Crystal Reports & Web Intelligence)
Consume standardized reports to review operational metrics
Receive alerts from pre-built reports and leverage information for follow up
Use guided interactivity for filtering and selecting the right information
Share reports with larger audience and make use of product interoperability
Use interactive reporting capabilities to access and analyze a variety of data sources
Monitoring & Analyze (Design Studio & Analysis, edition for Microsoft Office)
Consume and interact with information using prepared workbooks
Analyze operational metrics inside the Microsoft Office environment
Follow guided analysis using pre-built BI applications
Individual Contributor
SAP BusinessObjects BI portfolio Who consumes the content?
© 2011 SAP AG. All rights reserved. 16
Monitoring and Analyze (Design Studio & Analysis)
Analyze corporate information to fulfill ad hoc requests from management
Build and share Microsoft Excel and web based BI applications for guided analysis
Use Analysis as starting point and leverage product interoperability for details
Create and edit reports without the need for IT or a report designer
Share reports with larger audience and make use of product interoperability
Business Analyst
Discover (SAP BusinessObjects Explorer & Visual Intelligence)
Answer ad-hoc questions anywhere, anytime using historic and real-time data
Search and explore information by using natural words and simple visualizations
Access large volumes of information on-premise and on device
Combine, enrich, manipulate, and merge information
SAP BusinessObjects BI portfolio Who consumes the content?
© 2011 SAP AG. All rights reserved. 17
Senior Management
Monitoring & Analyze (Analysis & Design Studio)
Analyze and review corporate KPIs and measure progress towards set goals
Share findings with upper management in form of presentations with live data
Use actual and historical data for detailed planning scenarios to enable realistic forecasting
Leverage product interoperability to share findings with other BI clients
Analyze information on the desktop, via browser, and via mobile device
Reporting (Web Intelligence)
Consume and change pre-delivered reports without the need for IT or a report designer
Use interactive reporting capabilities to access and analyze a variety of data sources
Share reports with larger audience and make use of product interoperability
SAP BusinessObjects BI portfolio Who consumes the content?
© 2011 SAP AG. All rights reserved. 18
Monitoring & Analyze (Exploration Views & Design Studio)
Track and analyze company wide metrics using real-time interactive dashboards
Leverage what-if capabilities to evaluate different planning scenarios
Provide navigation for further analysis using product interoperability
Analyze information on the desktop, via browser, and via mobile device Executive
Discover (SAP BusinessObjects Explorer)
Answer ad-hoc questions anywhere, anytime using historic and real-time data
Search and explore information by using natural words and simple visualizations
Access large volumes of information on-premise and on device
SAP BusinessObjects BI portfolio Who consumes the content?
© 2011 SAP AG. All rights reserved. 19
IT
Senior
Management
Business
Analyst
Individual
Contributor
Executive
Consume and interact with information using simplified BI templates
Use pre-built workbooks with guided steps
Create and customize BI applications and design guided navigations
Leverage BI applications for planning and forecasting scenarios
Leverage BI applications for planning and forecasting scenarios
User product interoperability to share results with other BI clients
Consume and interact with information using simplified BI templates
Analyze information on mobile devices
CR
EA
TE
CO
NS
UM
E
SAP BusinessObjects BI portfolio What’s the role of SAP BusinessObjects Design Studio (ZEN)?
© 2011 SAP AG. All rights reserved. 20
Multidimensional data analysis with
native Microsoft Office user experience
• Analyze and interact with data in Microsoft Excel to discover, compare, and forecast business drivers
• Create live data presentations with Microsoft PowerPoint to share business insights • Create predefined workbooks for simplified data analysis
SAP BusinessObjects Analysis,
edition for Microsoft Office
Senior Management Business Analyst Individual Contributor
© 2011 SAP AG. All rights reserved. 21
SAP BusinessObjects Analysis, edition for OLAP
Multidimensional data analysis within a
web-based environment
• Analyze and interact with data through dedicated web client to uncover answers to business questions
• Create workspaces for private usage or to share business insights across the enterprise
• Run SAP BusinessObjects Analysis, edition for OLAP with other business analytic solutions integrated on the same BI platform
Business Analyst
© 2011 SAP AG. All rights reserved. 22
Preview: SAP BusinessObjects Design Studio (ZEN)
Analytical & Planning Applications
This presentation and SAP’s strategy and possible future developments are subject to change and may be changed by SAP at any time for any reason without notice. This document is provided without a warranty of any kind either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose, or non-infringement.
Rich and Intuitive design environment
for building powerful analytical and
planning BI applications
• Leverage a large set of out-of-the-box design components and the ability to customize using simple scripting language
• Create applications for on-premise and on-device using the latest technology, such as HTML5 rendering
• Create applications optimized for SAP NetWeaver BW and SAP HANA
IT
© 2011 SAP AG. All rights reserved. 23
SAP Crystal Reports
Design well-formatted, layout-focused
reports
• Create professional reports following strict layout presentation: legal, business, financial, and regulatory
• Build guided interactivity into reports to enable faster decision making
• Report off any type of data source and transform raw data into detailed data analysis
Individual Contributor
© 2011 SAP AG. All rights reserved. 24
SAP BusinessObjects Web Intelligence
Ad hoc interactive reporting
• Access, analyze, format, and share business insights, all in one tool.
• Create queries easily without the need to engage a report designer • Query on any type of data source with built-in features focused on easy data analysis
Senior Management Business Analyst Individual Contributor
© 2011 SAP AG. All rights reserved. 25
SAP BusinessObjects Dashboards
Visualize complex data easily with
interactive dashboards
• Monitor key performance indicators through library of rich visualizations
• Perform “what-if” scenario-based analysis with interactive controls
• Drill into reports and analytics for further data analysis
Middle Management Executive
© 2011 SAP AG. All rights reserved. 26
SAP BusinessObjects Explorer
Search relevant information and direct
exploration of data
• Answer investigative questions and obtain facts quickly
• Self-service access to data without the need for predefined report or query
• Automatic generated visualizations for immediate insight on data
Executive
© 2011 SAP AG. All rights reserved. 27
Visual Intelligence
Business Analyst
Provide flexibility and freedom to
understand data, personalize it, and
create beautiful content
• Combine, manipulate and enrich data to apply it to your business scenarios
• Self-service visualizations and analytics to tell your story
• Optimized for SAP HANA for real-time on detailed data
Selecting the Right SAP BusinessObjects BI Client … based on product capabilities
© 2011 SAP AG. All rights reserved. 29
Selecting the Right SAP BusinessObjects BI Client Comparing Product Capabilities
Crystal
Reports for
Enterprise
Web
Intelligence Dashboards
Analysis,
Edition for
Microsoft
Office
Analysis,
edition for
OLAP
SBOP Explorer Design Studio
Highly formatted reporting
Parameterized & Dynamic Layout
Self – Service reporting / Free form layout
Hierarchical capabilities
Data Visualization
Product Interoperability
Guided Navigation
Mobile Reporting
© 2011 SAP AG. All rights reserved. 30
Selecting the Right SAP BusinessObjects BI Client Comparing Product Capabilities – SAP Data Sources
Crystal
Reports for
Enterprise
Web
Intelligence
SBOP
Dashboards
Analysis,
Edition for
Microsoft
Office
Analysis,
edition for
OLAP
SBOP Explorer Design studio
SAP ECC (directly) Yes Yes Yes No No Yes* No SAP ECC via Transient
Provider ECC 6 - EhP05 Yes Yes Yes Yes Yes No Yes SAP NetWeaver BW
(BI Consumer Services) Yes Yes Yes Yes Yes No Yes SAP NetWeaver BW
(Relational) Yes Yes Yes No No Yes No SAP NetWeaver BWA
(via SAP BEx Query) Yes Yes Yes Yes Yes Yes Yes SAP NetWeaver BWA
(directly) No No No No No Yes No
SAP HANA (directly) Yes Yes Yes Yes Yes* Yes Yes Non-SAP Sources
Yes Yes Yes No Yes Yes No
© 2011 SAP AG. All rights reserved. 31
SAP BusinessObjects BI 4.x & SAP NetWeaver BW Hierarchical Reporting Capabilities
Crystal
Reports for
Enterprise
Web
Intelligence
Dashboards
(BI4 SP04
connectivity)
Analysis,
edition for
MS Office
Analysis,
OLAP
Edition
SAP
Business
Objects
Explorer
Support for hierarchical member selection
Support for hierarchical parameters
Support for hierarchies in charts and crosstab Only Hierarchical Scorecard
Support for “delegated measures”
Support for hierarchical report design
Switching between hierarchies on the fly
Level based member selection
Showing Leaves only / Lowest Level of the hierarchy
“Expand to Level” as a configuration option
Skipping Levels of a hierarchy
Ranking data along hierarchies
Selecting the Right SAP BusinessObjects BI Client … based on your business requirements
© 2011 SAP AG. All rights reserved. 33
Selecting the Right SAP BusinessObjects BI Client Using Business Requirements – Financial Area
As Financial Manager for the West Coast Region of North America
I need to be able to analyze cost and profit center actuals towards
the allocated budget along several dimensions. I need to be able to
see these measures along our company structures as well as
being able to compare information from several sources. I also
need to be able add my own calculation to answer on-demand
requests from senior management.
I would like to leverage the information inside Microsoft Excel, but
it also should be possible to use it in a browser.
Middle Management
© 2011 SAP AG. All rights reserved. 34
Selecting the Right SAP BusinessObjects BI Client Using Business Requirements – Financial Area
What did we hear ?
Use of hierarchies (cost center / profit center / company structures) Probably usage of BEx Query Structures Usage of Microsoft Excel and browser based access Creation of calculations on the fly Accessing multiple sources
Middle Management
© 2011 SAP AG. All rights reserved. 35
Selecting the Right SAP BusinessObjects BI Client Comparing Product Capabilities
Crystal
Reports for
Enterprise
Web
Intelligence Dashboards
Analysis,
Edition for
Microsoft
Office
Analysis,
edition for
OLAP
SBOP Explorer Design Studio
Usage of Hierarchies
Using BEx Query Structures
Microsoft Excel as client
Internet Browser as client
Creating calculations
Multiple Source in one report
© 2011 SAP AG. All rights reserved. 36
Selecting the Right SAP BusinessObjects BI Client Using Business Requirements – Financial Area
Usage of hierarchies and structures – Crystal Reports, Web Intelligence, SBOP Dashboards are able to leverage hierarchies in reports but
are lacking deep hierarchical capabilities – Analysis, edition for Microsoft Office and Analysis, edition for OLAP, and Design Studio provide the
complete bandwidth of hierarchical capabilities Creating Calculations on the fly
– Crystal Reports and SAP BusinessObjects Dashboard would require to change the underlying report – Web Intelligence allows to create calculation but the user needs to “write formulas” – Analysis, edition for Microsoft Office and Analysis, edition for OLAP allow to create calculations in a
very simple way without the need to create formulas Microsoft Excel as client to access the data
– Live Office is able to provide the information from Crystal Reports and Web Intelligence with limited navigation
– Analysis, edition for OLAP and SBOP Explorer have no “live” integration with Microsoft Excel – Analysis, edition for Microsoft Office provides a native integration into Microsoft Excel and Microsoft
PowerPoint
© 2011 SAP AG. All rights reserved. 37
Selecting the Right SAP BusinessObjects BI Client Using Business Requirements – Financial Area
Summary
Based on the combination of requirements from the Financial Area the recommendation would be to use – Analysis, edition for Microsoft Office – Analysis, edition for OLAP – Design Studio
Design Studio could be leverage to create a custom BI application / template for the user
audience
For less hierarchical driven reports and a more consumer (less power user) type of audience Web Intelligence might be an alternative
© 2011 SAP AG. All rights reserved. 38
Selecting the Right SAP BusinessObjects BI Client Using Business Requirements – Sales Area
The Sales Manager for Canada asked me to create a report
for his sales representatives that would allow them to see
their current sales pipeline. He mentioned that the
information needs to be available in the office, on the road,
and on mobile devices.
He also stressed out that each sales representative needs to
be able to change the report “as they wish” so that they can
see the information by opportunity, product, week & month,
and other angles. Actual hierarchies are only used limited.
For him as Sales Manager for Canada, he mentioned it would
be a great value to be able to run some simple scenarios to
see how certain changes could impact the pipeline, for
example a change in the product cost or price.
… and he then also mentioned that sometimes people prefer
just to get an eMail with a PDF file.
Business Analyst
Middle Management
Individual Contributor
© 2011 SAP AG. All rights reserved. 39
Selecting the Right SAP BusinessObjects BI Client Using Business Requirements – Sales Area
What did we hear ?
The information needs to be available on-premise (in the office), offline (on the road), and on mobile devices
Users need the ability to change the report and change the view on the data.
Only limited use of hierarchies Distribution of the reports via eMail in a PDF format is also required For the Sales Management some simple what-if scenarios would be a great
asset
Business Analyst
© 2011 SAP AG. All rights reserved. 40
Selecting the Right SAP BusinessObjects BI Client Comparing Product Capabilities
Crystal
Reports for
Enterprise
Web
Intelligence Dashboards
Analysis,
Edition for
Microsoft
Office
Analysis,
edition for
OLAP
SBOP Explorer Design Studio
Offline Capabilities
Mobile Reporting
Distribution via eMail (Broadcasting)
Edit the report
Change the “view” of the data
What-if scenarios
© 2011 SAP AG. All rights reserved. 41
Selecting the Right SAP BusinessObjects BI Client Using Business Requirements – Sales Area
Using the information on-premise and on the road (offline) – Crystal Reports and Web Intelligence provide offline capabilities out of the box – For SBOP Dashboards there are partner solutions available on SAP EcoHub – Analysis, edition for Microsoft Office provides limited offline capabilities
Providing mobile access to the information – Crystal Reports and Web Intelligence provide mobile access for Blackberry and iPad / iPhone via Mobile
BI – SAP BusinessObjects Explorer is available for the iPhone / iPad – SAP BusinessObjects Dashboards is available on Flash enabled mobile devices – SAP BusinessObjects Design Studio allows you to build mobile BI dashboards
Distribution via eMail – Crystal Reports and Web Intelligence are integrated with the Publication capabilities from the BI Platform – SBOP Dashboards, Analysis, edition for OLAP and Analysis, edition for Microsoft Office are not
integrated yet – SAP BusinessObjects Explorer is always a online access
© 2011 SAP AG. All rights reserved. 42
Selecting the Right SAP BusinessObjects BI Client Using Business Requirements – Sales Area
Changing the “view” on the information – Crystal Reports and SBOP Dashboards only provide limited capabilities to change the report for the
consumer. Such workflows have to be considered as part of the original design already – Web Intelligence, Analysis, edition for Microsoft Office and Analysis, edition for OLAP provide rich self
service functionality for the consumer – SAP BusinessObjects Explorer provides such capabilities, but the consumer might be limited to the
Information Space definition – SAP BusinessObjects Design Studio allows you to create BI dashboards with such functionality
“What – if” capabilities – A “What – if” scenario is the strength of SAP BusinessObjects Dashboards – Web Intelligence and Analysis, edition for Microsoft Office do offer limited capabilities in this area
© 2011 SAP AG. All rights reserved. 43
Selecting the Right SAP BusinessObjects BI Client Using Business Requirements – Sales Area
Summary
Based on the combination of requirements from the Sales Area the recommendation would be to use – Web Intelligence – Interactive Analysis Desktop – Mobile BI
What – if Scenarios will be created using SAP BusinessObjects Dashboards or Design
Studio
© 2011 SAP AG. All rights reserved. 44
Selecting the Right SAP BusinessObjects BI Client Using Business Requirements – Executive Area
As Executive Manager in this company I need consolidated
information, which provides me with a high-level overview on
all critical corporate KPIs. I need to be able to access this
information anytime, anywhere.
If needed I need to be able to get to the root cause and see
the detailed information.
I also can not always wait for my business analyst of IT to
send me the information when I ask them a question. It
would be good to be able to simply search for the answer by
entering my question.
Executive
© 2011 SAP AG. All rights reserved. 45
Selecting the Right SAP BusinessObjects BI Client Using Business Requirements – Executive Area
What did we hear ?
Consume highly aggregated information Strong data visualizations needed Provide the ability to drill down and navigate to detailed information when
needed Fast response time Information needs to be available via mobile device Allow for search and exploration
Executive
© 2011 SAP AG. All rights reserved. 46
Selecting the Right SAP BusinessObjects BI Client Comparing Product Capabilities
Crystal
Reports for
Enterprise
Web
Intelligence Dashboards
Analysis,
Edition for
Microsoft
Office
Analysis,
edition for
OLAP
SBOP Explorer Design Studio
Highly Aggregated information
Strong data visualization
Drill Down / Navigate to detailed information
Mobile Reporting
Search & Exploration
This BI clients are not suitable for the intended audience.
© 2011 SAP AG. All rights reserved. 47
Selecting the Right SAP BusinessObjects BI Client Using Business Requirements – Executive Area
Highly Aggregated Information – SBOP Dashboards , SBOP Explorer, and Design Studio are capable presenting highly aggregated
information Strong Data Visualizations
– SBOP Dashboards , SBOP Explorer, and Design Studio are offering strong visualization capabilities Drill Down & Navigate to detailed information
– SBOP Dashboards allows to navigate to other BI clients and outside the dashboard to receive further detailed information, as well as navigate to details in the dashboard.
– SBOP Explorer allows to see all the detailed information in a single view but has no capability to navigate outside to receive further details
– SAP BusinessObjects Design Studio allows you define a drill down path as part of the dashboard or BI application
Providing mobile access to the information – SAP BusinessObjects Explorer is available for the iPhone / iPad – SAP BusinessObjects Dashboards is available on Flash enabled mobile devices – SAP BusinessObjects Design Studio is delivering a HTML5 output
© 2011 SAP AG. All rights reserved. 48
Selecting the Right SAP BusinessObjects BI Client Using Business Requirements – Executive Area
Summary
Based on the combination of requirements from the Executive team the recommendation would be to use – SAP BusinessObjects Design Studio – SAP BusinessObjects Explorer – SAP BusinessObjects Explorer for mobile devices
In addition consider SAP NetWeaver BWA or SAP HANA for performance improvements
© 2011 SAP AG. All rights reserved. 49
Selecting the Right SAP BusinessObjects BI Client Different Needs Require Different Experience
Phases
Sel
ectin
g th
e R
ight
S
AP
Bus
ines
sObj
ects
BI C
lient
Auditing
Use SAP BusinessObjects Auditing to track the BI activity
Use SAP NetWeaver BW statistics to track the activity on BW
Leverage the information in combination with the IT and BW team for performance improvements
Use Case
What are the business requirements ?
What is the audience doing with the information ? How are they doing this today ?
How is your audience using the software right now ?
Create a use case on department level, don’t try to make one use case for all your requirements
Audience
Who is your audience?
What are the skills of your audience ?
How is your audience using the software right now ?
Remember, a business analyst in sales might be different to a business analyst in finance
© 2011 SAP AG. All rights reserved. 50
Your BI Strategy should start with the business requirements, not with the DWH.
Key Points to Take Home
Start by defining your requirements and your desired outcome.
Focus on the business pain points by area. One use case after the other – not all in once
Understand your audience. Let them describe their workflow. Listen !
Remember – Your BI Strategy starts with the business requirements.. Not with the DWH
Thank You!
Contact information: Ingo Hilgefort ([email protected]) Twitter: ihilgefort Blog: www.mastering-sap-and-businessobjects.com
Appendix
© 2011 SAP AG. All rights reserved. 53
Middle Management
Goals
Review and analyze regional/departmental goals and KPIs and share findings with upper management.
Analyze information to measure the progress toward set goals and KPIs.
Fulfill executive level requests for information as simply as possible.
Tasks
Jointly set goals and targets on a department / line of business level and continuously monitor and review those goals and targets.
Regularly analyze operational reports and prepare analytical summaries for upper management.
Leverage prebuilt reports to further analyze the detailed information.
If needed, leverage the tools to further analyze the information and to measure the current against the agreed-upon goals.
Selecting the Right SAP BusinessObjects BI Client
Goals and Tasks – Middle Management
© 2011 SAP AG. All rights reserved. 54
Executive
Goals
Analyze overall companywide operational metrics and ensure that agreed-upon targets are met.
Oversee cross department / line of business performance and evaluate different scenarios for planning and forecasting purposes.
Leverage the information for analyzing, monitoring, and planning purposes to continuously improve company performance.
Combine the analytics with company strategies and goals and integrate these strategies and goals into each employee’s workflow and goals
Tasks
Review companywide metrics (including past, actual, and forecasted values), make informed decisions, and take necessary actions.
Set goals and targets for middle management and link them back to companywide goals and metrics. Continuously monitor and review those goals and targets.
Regularly review operational KPIs and look for opportunities to improve operations and profit.
Selecting the Right SAP BusinessObjects BI Client
Goals and Tasks – Executive
© 2011 SAP AG. All rights reserved. 55
Individual Contributor
Goals
Review regular sales reports and monitor individual accounts and sales status.
Review regular account statements to control customer invoices and vendor accounts.
Review actual operational measures against goals.
Fulfill management requests for information as simply as possible.
Tasks
Find a prepared report, view the information, and print or export the information.
Receive and review alerts from prepared reports and analytics.
Schedule prebuilt reports and review the resulting information.
Use predefined navigation steps and alerts to receive needed information.
If required, provide information to the IT department for additional reports and analytics based on the needed information
Selecting the Right SAP BusinessObjects BI Client
Goals and Tasks – Information Consumer
© 2011 SAP AG. All rights reserved. 56
Business Analyst
Goals
Analyze KPIs to find areas for improvement.
Create deeper analysis to find details about anomalies.
Leverage actual data and historical data to create detailed planning scenarios to enable more realistic forecasting and planning of future company key goals.
Leverage the data and tools to provide answers ad-hoc to the management and leadership team so that decisions are based on solid information.
Tasks
Review prepared reports for KPIs and analyze the prepared data for anomalies.
Edit existing reports and, if required, create new reports and analytics on the fly to answer related business questions.
Share analysis and results with a larger audience and the management/leadership team.
Act as the go-to person for the management/leadership team by providing required analysis for informed decisions.
Selecting the Right SAP BusinessObjects BI Client
Goals and Tasks – Business Analyst