SAP CRM 7.0

Dominique TRIGAUD - Solution expert - SAP France02/03 Juin 2009

Agenda

1. SAP CRM 7.0 User Interface & flexibility

2. SAP CRM 7.0 Processes and analyses

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What is new in the UI ?

SAP CRM 7.0 UI Framework

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SAP CRM 7.0 - Web 2.0 user interface

Simplicity drives adoption

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SAP CRM 7.0 - Web 2.0 user interface

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SAP CRM 7.0 - Simple Search Free Text Search Across Objects

Multiple

objects !

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SAP CRM 7.0 - Task Based User Interface Visualize, Understand and Improve your business processes

Guided

procedures

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SAP CRM 7.0 - Table Graphics Visualize Every Table Content Instantly in a Graphic

Graphics !

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‘SAP CRM 7.0 - Personalize’ Page Examples: CRM Feed

CRM Feeds: Stay up to date with your work wherever you

are

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Extending Processes by Using Services and Adobe Forms

Flexibility , process efficiency and qualityWith Adobe Forms

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Communication-Enabled CRM Processes (CEBP)

Communication features available in every role

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Is Shirley available for a phone call ?

Communication-Enabled CRM Processes (CEBP)

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Communication-Enabled CRM Processes (CEBP)

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Communication-Enabled CRM Processes (CEBP)

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What is new in the processes ?

SAP CRM 7.0

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ERP Quote, Order in CRM WebClient UI

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ERP Quote, Order in CRM WebClient UI

SAP ERP transactions & CRM Product Proposal

Across SAP CRM Channels

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Real Time Offer Management (RTOM)

RTOM Recommendations

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Real Time Offer Management in ActionMake the right offer at the right time

Interaction channels

Real time customer information

Other real time

information

WhatWhen

WhereWho

Optimal recommendationSelf learning !Self learning !

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Loyalty Management - OverviewA Complete Solution ...

Membership

Member

MemberActivity

LoyaltyProgram

Build customer relationships

SAP Loyalty Management is part of SAP CRM. It is fully integrated into core CRM scenarios, such as marketing campaign management,

service complaints management, Web Channel and more. © SAP 2009 / Page 20

Customer SegmentationGraphical Modeler with Waterfall Approach

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Integration of Visually Rich Dashboards and Interactive Reporting

Integrated Business Objects Xcelsius ® Dashboards within SAP CRM

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What Customers are saying about theEase of Use of SAP CRM

Our sales reps rave about the improved ease-of-use of the SAP CRM 2007 solution.”

“

The new UI is the best - I am a huge fan.”

Blog on BPX“Wow...that is really cool; I didn't know SAP could do that.”“Users love the new system… the UI is much better than Siebel.”“

During our CRM 2007 rollout training there were times when spontaneous applause erupted.”

“

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Thank you!

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