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SDAO2013 ANNUAL CONFERENCE
MAKING EXECUTIVE
DIRECTOR PERFORMANCE
EVALUATION MEANINGFUL
Presented by Judy Clark, SPHR
HR Answers, Inc.
SESSION OBJECTIVESDiscuss the benefits of the
evaluation process.Review the elements of a good
evaluation process.Explore different ways of
conducting an evaluation.Examine documents helpful to the
evaluation process .Address questions from
attendees.
UNDERSTANDING THE EVALUATION
Evaluation is the process of reviewing
past performance and planning for
future performance. Evaluating the ED
is a critical task designed to ensure
that the Board/Commissioners and the
ED/GM are on the same page about the
priorities and processes of the District.
BASIC ORGANIZATIONALMANAGEMENT PRINCIPLES
Let people know what is expected of them.
Give them a chance to perform.
Give them help when and as needed.
Let them know how they are doing, eliminating surprises.
Recognize and reward them on their results.
FOUR PHASES OF PERFORMANCE MANAGEMENT
1.Planning
Performance
3.Appraising
Performance
4.Developing
Performance
2.Managing
Performance
PERFORMANCE FLOWCHART
Organizational Goals
Position Description
Job Standards
Performance Appraisal
Report results & plan next cycle’s goals
HOW AN ED EVALUATION IS DIFFERENT
Commissioners/Boards are about policy and public relations; therefore there is less visibility regarding the ED’s style of operations and management.
The “what” is more obvious than the “how.”
Often supervisors/managers know more than those they are evaluating…that is not always the case with Boards and EDs.
BENEFITS OF AN ED EVALUATION
Board is seen as effective in its oversight role.
Helps ensure that organizational goals are met.
ED is given information about compliments deserved and improvements needed.
Enhances the relationship between ED and Board.
Documentation exists outlining performance concerns/issues if needed.
TYPICAL PROCESS Job Description is written/revised
that outlines the responsibilities and scope of position.
Budget and goals are set for the year.
Performance targets are assessed periodically throughout the year.
Ninety days before the review is due, information about the year and accomplishments is collected.CommissionersStaffCommunity membersExecutive Director (Self-Evaluation)
TYPICAL PROCESS (CONT.)
Documents are drafted and reviewed by Commissioners.
Determination of pay raise (if any) is made.
Conversation with ED occurs – can be everyone or whomever is serving as Chair.
Goals for next year are finalized.
WAYS TO GATHER INFORMATION
Questionnaires
Interviews – in-person or by phone
Focus Groups
Employee Opinion surveys
Done by Commissioners or done
by outside consultants
POSSIBLE EVALUATION CRITERIA
Financial results compared to budgetMaintenance of reservesClean Financial and Operational AuditsEmployee TurnoverDegree to which program/service goals
were metPublic opinion as evidenced by articles,
public comment, etc.Exercise of good judgmentTimeliness of materials, responses, etc.
POSSIBLE EVALUATION CRITERIA (CONT.)
Planning CapabilityAbility to answer Commissioners’
questions Initiation of new ideas/servicesAbility to represent the District to the
communityLeadership and management of staff Serves as a role model for policies and
organizational values ????
ERRORS THAT CAN OCCURContrast Error – comparing ED with a
predecessor or other individuals the Commissioners know
Halo/Horn Effect – error that occurs because of something the ED does extremely well or does poorly
Bias Error – error that occurs because the ED thinks or behaves differently than the Commissioners
Recency Error – error that occurs because only recent performance is considered
ITEMS TO CONSIDERLevels of performance rating
Three – Four – FiveAsk ED to provide a Summary of
Accomplishments.Would a Professional Development
Plan be appropriate?Who will collect the information?Who will conduct the evaluation?How will information from the
evaluation conversation be shared with the rest of the Commission/Board?
QUESTIONS…
ANSWERS….
DISCUSSION…
THANK YOU!
Training
• Employee and Managerial Training• Needs Assessment• Confidential Employee Surveys• Customized Training• One-on-One Coaching• Facilitation of:
– Meetings/Retreats– Strategic Planning Sessions
• Train-the-Trainer Materials• Training Room• Monthly Workshops/Programs
Human Resources
• Affirmative Action Plans• Compensation • Employee Relations• Policy & Procedure• Human Resource Practices Audit• Compliance• Employment• Benefits• Labor Relations• Investigations• Recruitment/Staffing• HR Resource Library• Career Management &
Outplacement Services
HR-On-Call (Advantage Plan)
• Immediate, Unlimited Phone Support• Access to HR Resources/Materials via
website• HR Newsletter/Alerts• Discounts on Other HRA Products and
ServicesHR Answers, Inc. www.hranswers.com