Second Magazine Analysis

The title of the magazine NME’s

colour scheme links to the main

featured artist. By using the same

colour this highlights a more eye-

catching effect towards the

magazine. The featured main

artist’s name is always presented

in a bigger font than the rest. This

is to catch the readers eye at first

glace to someone well known.

Moreover, at the top of the

magazine it consists of bold

writing advertising free posters. By

giving out things for ‘FREE’ it

attracts audience attention as it is

something worth the offer. In this

case, posters. On the other hand,

at the bottom of the magazine you

have other featured artists. These

help interest the consumers as

these are not only mainstream

artists but indie/alternative artists

that NME buyers would be

interested in.

The model, or featured artist

should always wear clothing

that is suitable and

appropriate for the theme of

the magazines issue. In this

case, the singer: Mark

Ronson elicits simple clothes

wear that consists of a jeans

jacket and a t-shirt. Although

the colors may not be the

same it is evident that these

colors do not clash; they fit

well together. This

compliments the model

therefore models are more

eagerly interested to

consume this product.

Also there are side kickers

within this magazine. The

artist or bands name

would be featured in bold

and their story that is not

bold. This creates an

instant reaction from

consumers to immediately

spot who is on the

magazine. In doing

this, consumers are more

interested at who’s in it;

then hearing what it is

about them.

Also, the bar code of the

magazine is tilted

sideways within the

magazine creating this

‘rebel’ look to the

consumers as it does not

follow tradition in placing it

portrait; but instead to the

side. This helps the

magazine come across as

mainstream and

interesting.