MEdia data 2011

RED BullEtin GmBH HeinricH-collin-StraSSe 1, 1140 Vienna

contact details

PUBliSHinG Director SeitenBlicKe & SerVUSelisaBetH GRÖssinGeR tel. +43-1-90 221-27935elisabeth.groessinger@seitenblicke.at

HeaD oF aDVertiSinG reD BUlletinMaRcus Zinntel. +43-1-90 221-27932marcus.zinn@at.redbulletin.com

MeDia conSUltant nicole okasek-lanGtel. +43-1-90 221-27937nicole.okasek-lang@seitenblicke.at

MeDia conSUltanttHoMas HutteReRtel. +43-1-90 221-27934thomas.hutterer@at.redbulletin.com

MeDia conSUltant/ aDVertiSinG SaleSkatja MauReRtel. +43-1-90 221-27938katja.maurer@seitenblicke.at

anY Questions? call us! +43-1-90 221-27933

WelcoMe to ouR WoRld.

red Bull has always regarded itself as a content provider, organising events which attract huge media interest, publishing stories loved by journal-ists and photographers alike. the last 20 years have therefore seen the growth of a wealth of exclusive and first-class content. it was only a matter of time before red Bull completed the transformation from content provider to independent, influential media provider.

the red Bull Media House is now the home of diverse media channels such as a tV station, one of the world's biggest magazines, mobile phone and internet services, publications aimed at specific audiences, documentaries, movies and music of all styles.

www.redbullmediahouse.com

red Bull Media House countriesred Bull Media House correspondents

TVPRINT

DIGITAL MOB

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Seitenblicke magazine enjoys enviable readership figures, the red Bulletin is going from strength to strength, and in "Servus in Stadt & land" we have another successful product in the pipeline. But let's start at the beginning.

Media analysis figures attest to the exceptional performance of Seitenblicke. Year on year, the magazine has shown an incredible 20% growth. this increase means that Seitenblicke has far outpaced every other magazine on the austrian market. the 60% increase among 14-19-year-old readers is particularly exceptional. What better platform for a relaunch which promises to take content to the next level.

the new lifestyle magazine "Servus in Stadt & land" also promises to be a great success. Stylish and downbeat, this is the first publication in austria to address the growing need for a back-to-basics lifestyle magazine. the magazine went on sale in november 2010.

the red Bulletin, one of the last genuinely global magazines, is going from strength to strength. launched in austria in 2007, the publication now enjoys a global readership. the number of readers is doubling every two years – and we fully expect such growth to continue.

Plenty of reasons, then, to embrace the products of red Bulletin Verlag. For more information please contact us at any time on +43 (0)1 90 221-27933.

Kind regards,

elisaBetH GRÖssinGeRPUBliSHinG Director SeitenBlicKe & SerVUS

MaRcus ZinnHeaD oF aDVertiSinG reD BUlletin

tHE FiGURES SPEaK FOR tHEMSELVES aNd FOR US!

SIMPLE. GOOD. LIFE."Servus in Stadt & Land" is Austria's lifestyle magazine. Inspiring stories and stunning photographs transport the reader to an oasis of well-being.

24 SERVUS

"Servus in Stadt & Land" covers all of those seasonal topics which make life simple and good: Nature & GardenFood & Drink Living & Well-being Country & People Traditions & Myths

The cornerstones of the magazine are naturalness and groundedness, authenticity and regionality.

Outstanding writers and photographers, meticulously researched articles and stunning pictures are the qualities which characterise "Servus in Stadt & Land".

EMBRACING THE HOME COUNTRY

Nature & Garden

Living & Well-being

SERVUS 25

"Servus in Stadt & Land" is a modern magazine for Austria based, like the magazine's readers, in the Alps-Danube-Adriatic region.It is aimed at well-off female readers between the ages of 35 and 59 living in the Alps-Danube-Adriatic region and who value authenticity, naturalness and regionality.

OUR READERS

Country & People Traditions & Myths

Food & Drink

26 SERVUS

Published: monthlyOn sale: every last Tuesday in the monthPlanned print run: 50,000 copies

CIRCULATION & PUBLICATION

EDITION PUBLICATION DATE DEADLINE FOR ADVERTISEMENTS

Edition 1 December 28, 2010 December 6

Edition 2 January 25 January 3

Edition 3 February 22 February 1

Edition 4 March 29 March 8

Edition 5 April 26 April 1

Edition 6 May 31 Mai 10

Edition 7 June 28 June 3

Edition 8 July 26 July 5

Edition 9 August 30 August 8

Edition 10 September 27 September 6

Edition 11 October 25 October 4

Edition 12 November 29 November 7

Edition 1/2012 December 27 December 2

SERVUS 27

OUR PRICESADVERTISEMENT FEE TRIM*

Double-Page 11,800 460 × 300 mm

Single Page 5,900 230 × 300 mm

Half page portrait 4,100 108 × 300 mm landscape 4,100 230 × 145 mm

ADVERTISEMENT FEE TRIM*

Panorama 1/2 6,370 460 × 145 mm1/3 4,720 460 × 96 mm

1/3 page portrait 2,900 74 × 300 mm landscape 2,900 230 × 96 mm

For queries regarding alternative formats and special forms of advertising, please contact our advertising department.

* 3mm bleed on all sides All prices exclusive of 5% advertising tax and 20% VAT.

PACKAGES

4 + 1 20.0 % discount

6 + 2 25.0 % discount

7 + 3 30.0 % discount

8 + 4 33.3 % discount

SPECIAL POSITIONING

Inside front cover 6,490

Inside back cover 6,490

Inside front cover/page 13,210

Outside back cover 7,650

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ANY QUESTIONS? CALL US! +43-1-90 221-27933

28 SERVUS

TECHNICAL DATATechnical specifications

DATA DELIVERYn Printable PDF 1.3 files only n Text and images embedded Resolution for advertisement marketing: 300dpi. n Colour profile: Inside pages: ISOcoated_v2_eci, Cover: ISOcoated_v2_300_eci n Data carrier (uniquely identified) n Data transfer (please label directories clearly) via ftp.redbulletin.com User: servusAnz Password: Servu5 Following successful data transfer, please send an e-mail to druckunterlagen@servusmagazin.at.n Note: for optimum colour adjustment please ensure a master PDF, master fax to +43-1-90 221-27 930, black/white or colour printout or colour proof is provided with each advert. For more information about PDF creation, please contact our production department at druckunterlagen@servusmagazin.at

NAMING CONVENTIONS FOR DIGITAL DATASERV_XX_11_CUSTOMER NAME_ADVERTISEMENT (XX = edition, 11 = year)

CONTACT PERSONIt is also necessary to provide the name of a contact person for any queries (incl. phone number) whom we can contact in the event of any uncertainties or incomplete file transfer.

TRIM ADVERTISEMENTSn 3mm bleed allowance for trim advertisements (all round, all pages). n All crop marks and register marks must be outside of the bleed allowance. n Elements at risk of being cropped must be positioned with a gap of at least 5mm to all trimming edges (bleed difference).

PRINTING AND PROCESSINGInside pages: Web offset (max. ink coverage 280%) Cover: Web offset (max. ink coverage 300%) Screen ruling: 60# Processing: Adhesive binding

OPEN DATAn By prior arrangement with the advertising department only. n Fixed price for open data: 140 euro

PRODUCTION INFO FOR INSERTSSamples: Please send 10 samples by 4 weeks before the respective publication date to RED BULLETIN GMBH, Advertising Department, Heinrich-Collin-Straße 1/Top 1, 1140 Vienna. Billing address: RED BULLETIN GMBH, Am Brunnen 1, 5330 Fuschl am See, Austria UID: ATU 63087028

PROVISION OF INSERTS/SACHETS/TOCSNo later than 10 days before the date of publication, loose on palette, 2% surplus for inserts and TOCs, 5% surplus for sachets, directly to Vogel Druck und Medienservice GmbH & Co.KG, Deliveries: Leibnizstraße 5, 97204 Höchberg. Delivery requirements at: http://www.vogeldruck.de/ Other special forms of advertising and special formats on request.

COMPETITIONS AND VOUCHERS If you are planning a competition or a voucher, please notify us well in advance (at least 3 weeks before the publication date) and send us a PDF so that we can check the legalities: anzeigen@servusmagazin.at

CONTACT PERSON Michael SchmidProduction Tel +43-1-90 221-27907michael.schmid@servusmagazin.at

Price list valid from November 2010. Errors and misprints excepted.

SERVUS 29

TERMS AND CONDITIONSGeneral terms and conditions

ADVERTISING SALES1. These general terms and conditions apply to the sale of adverts

(including the insertion of promotional material – "inserts") for the magazine "Servus in Stadt & Land" ("Servus Magazin"), published by Red Bulletin GmbH (the "Publisher"), Am Brunnen 1, A-5330 Fuschl am See.

ORDER PLACEMENT1. Any client ("Client") wishing to place an advert in "Servus Magazin"

shall place an appropriate order ("Order") with the Publisher.2. Orders are subject to the general terms and conditions, the

currently valid rate card for advertisements and the subsequent written order confirmation of the Publisher.

3. Orders as well as any changes to orders will only be processed once the Publisher has been notified accordingly in writing.

4. The Publisher reserves the right to reject advertising orders - including individual advertisements during the term of an order - at its own discretion.

ORDER PROCESSING1. Orders for the placement of advertisements in multiple editions of

"Servus Magazin" shall be placed within twelve months of recei-ving the order.

2. Advertisements shall be placed in "Servus Magazin" and in accordance with the relevant order.

3. The Publisher shall mark advertisements not recognizable as such on account of their editorial design as promotional material.

4. The Publisher shall undertake to flawlessly reproduce the adver-tisement from a typographical point of view. Proofs made available to the Publisher will not be returned to the client.

5. In the event that the publication of advertisements does not com-ply with these general terms and conditions, the client shall be entitled to demand flawless repeat advertising or repeat publication only in cases where:

a. the advertisement is illegible, incorrect or incomplete;b. the message of the advertisement is compromised; and c. this is due to defective duplication of the advertisement.

The Publisher's liability shall be limited to the scope specified in the general terms and conditions. Any claims must be asserted within eight days of receipt of the invoice.

6. If the material contains defects that are not immediately noticeab-le, but become apparent only during printing, the client shall not

be entitled to assert any claims for inadequate printing. The Publisher shall not be obliged to check the printing material in terms of specifications, quality or completeness. This is solely the responsibility of the client.

7. Proofs shall only be made available at the client's explicit request. These costs shall be borne by the client. The client shall be deemed to have given approval for printing if the proof, received in good time by the client, is not returned by the deadline specified by the Publisher.

8. The Publisher shall keep printing materials until two months after insertion of the last advertisement.

9. At the client's request, the Publisher will, against separate payment of costs, produce the design, text, artwork and photographic mate-rial for advertisements. This is on the understanding that all intel-lectual property rights to the resulting advertisement remain ex-clusively with the Publisher. Should the client wish to use said material in other media, the rights for such other publication shall be acquired from the Publisher.

10. Advertising rates do not include the costs of typesetting, reproduc-tion or lithography, which shall be billed separately insofar as such work is necessary.

POSITIONINGSpecial requirements as to the positioning of advertisements shall only be binding upon payment of a position surcharge; otherwise the publisher shall endeavour to meet the client's wishes, but shall not be obliged to do so.

INSERTS1. The content of inserts may only relate to the client's own

area of business. 2. Prior to order execution, the client is required to provide the

Publisher with a sample (10 units) no later than 4 weeks before the publication date.

CHARGING AND PAYMENT1. The Publisher shall be entitled, even during the term of the order,

to make publication of further advertisements conditional on the advance payment of a specified amount or on the settlement of open accounts.

2. The costs of printing plates, matrices, drawings and any reproduc-tion shall be borne by the client.

3. Unless otherwise explicitly agreed, any changes to the generally applicable advertising rates shall enter into effect immediately, and shall also apply to existing orders.

4. The client shall receive a free sample after publication of the advertisement.

5. Terms of payment: 2% discount on payments made within 7 days of the invoice date or net within 14 days of the date of invoice.

CANCELLATION1. Orders may only be cancelled up to one month prior to the date of

publication of the relevant edition (cancellation of advertisements on cover pages two months prior to date of publication).

2. Cancellation of an order in compliance with the above paragraph shall entail payment of a cancellation charge in the sum of 30% of the value of the advertisement. Cancellations after the deadlines specified above require payment in full and coverage of all costs by the client.

3. Costs resulting from changes to the originally agreed contract and from changes to ordered printing material shall be charged separa-tely to the client.

GENERAL1. The sole place of jurisdiction for all disputes arising from the sale

of advertisements is the competent court in Vienna – Innere Stadt, Austria. Austrian law applies, excluding the conflict of law rules and the United Nations Convention on Contracts for the International Sale of Goods.

2. All intellectual property rights to material produced by the Publisher shall remain with the Publisher. Advertisements which contain such material may not be reproduced without the consent of the Publisher.

3. The client hereby gives the Publisher permission to reproduce the advertisement for the purposes of this agreement.

4. The client is responsible for the content of its advertisements and shall hold harmless and fully indemnify the Publisher in all cases where claims are asserted by third parties as a result of or in relati-on to the advertisement – whether under civil law, criminal law or administrative (criminal) law. Indemnification shall also encom-pass the relevant defence costs as well as any tarnishing of image.