TAPDOANBUD CHINH VIEN THONG

VIETNAMVIEN THONG BAC LIEU

sf>: A~ [) NTBL-KDV/v Trien khai KH t6 chuc chuang trinh Roadshow"VNPT- himh trinb vi tiin ieh eupe sang"

CQNG HOA xA HQI CHU NGHiA VI~T NAMDoc Uip - Tu Do - Hanh Phuc

Bac lieu, ngay J~ thdng 04 nam 2012

Kinh giri: Cac don vi tnrc thuoc VNPT Bac Lieu

Can cir cong van s6 1097NNPT-KD ngay 09/03/2012 cua Tap doan Buu chinh ViSnthong Vi~t Nam V/v Ph6i hop trien khai Roadshow voi sieu xe VNPT.

Tren co sa cac SlJ kien van h6a, kinh t~, chinh tri diSn ra trong tinh va nhu du truyen thongthong qua hoat dong cua sieu xe VNPT tai Bac Lieu nham g6p phan thuc dAycac hoat dQngkinh doanh tren dia ban d6ng thai quang ba thirong hieu VNPT va cac dich vu do T~p doanVNPT cung cc1pcho khach hang tren toan quoc n6i chung va khach hang Bac Lieu n6i rieng.

f)~chuang trinh dat ducc k~t qua t6t va mang tinh thiet thuc. Nay, Ban Giam d6c VNPTBac Lieu yeu cAu cac phong chirc nang, cac Trung tam viSn thong tnrc thuoc ph6i hopthuc hien t6 chirc chuang trinh Roadshow " VNPT - hanh trinh vi ti~n ich cong d6ng", cuth~ nhu sau:

I. Thiri gian va dja di~m:1. Ngay 16/04/2012 t6 chirc tai Thanh ph6 Bac Lieu.2. Ngay 17/04/2012 t6 clnrc tai huyen Gia Rai.(C6 chuang trinh cu th~ dinh kern).

II. NQi dung:1. T6 chirc IS trao hoc bong cho cac hoc sinh hoc gioi, di~u kien kinh te kh6 khan.2. T6 chirc gioi thieu, quang ba dich vu va ban hang:- Hoat nao chuang trinh bang cac ti~t muc ca nhac;- Gioi thieu cac dich vu cua VNPT thong qua demo dich vu, tro choi giao hru tim hieuv~ dich vu; tham gia trai nghiem va dung thir cac dich vu cua VNPT.- T6 chirc ban cac san pham cua VNPT tai cac diem diSn ra SlJ kien.

III. T6 clnrc tlnrc hi~n:1. Phong Kinh doanh:- Chu tri, phoi hop voi cac phong chirc nang, cac Trung tam d~ thiet k~ cac chuangtrinh ban cac san pham viSn thong tai chuang trinh Roadshow.- Xin gic1Yphep t6 chirc chuang trinh.- Moi lanh dao dia phirong du va tham gia trao hoc bong tai chuang trinh.- B6 tri ngiroi dfrn duong d~ chay Roadshow then lich trinh da dinh,- Chon dia di~m t6 chirc chuang trinh.- Thiet k~ bandroll gioi thieu, quang ba chuang trinh.

1/3

- Lien h~ h(>ikhuyen hoc, d~ chon d6i nrong trao hoc b6ng tai chuang trinh.- Lien h~ voi cac Cty chu dich vu (Vinaphone, VASC, VDC ... ) nhan to roi va v~n d(>ngqua tang cho khach hang tham gia chuang trinh.- Chuan bi qua tang cho chuang trinh b6c tham trung thuong va cac tro choi di~n ra

trong chuang trinh roadshow.- Thuc hien thu am noi dung t6 chirc SlJ kien d~ thong bao tren dai dia phuong.- Moi cac Co' quan thong tin bao, dai d~ dua tin v~ SlJ kien,

2. Phong T6 clnrc - Hanh chinh:- B6 tri ch6 nghi cho cac thanh vien cua doan t6 chirc su kien (dir kien la 8 ngiroi).- Chuan bi ban ghS; khan trai ban; hoa tuoi; mroc uong ... tai noi t6 clnrc SlJ kien,- CU nhan vien d8 phuc vu trong ngay t6 clnrc SlJ kien.

3. Phong Mang & Djch VI}:

- Chufrn bi 2 may tinh sach tay d~ phuc vu trong SlJ kien.- B6 tri 3 nhan vien nam mac d6ng phuc cua VNPT d~ thap tung cung doan PG di~uhanh trong 2 ngay t6 chirc SlJ kien.

4. Phung Di~u hanh Ung ctru thong tin:- Ph6i hop cung trung tam 1 dfiu n6i duong dien cong sufit 6000W tai noi t6 chirc SlJkien (TP. BI;lC Lieu).

5. Cac Trung tam true thuQc:- Trung tam 1 va Trung tam 2 b6 tri nhan vien nam rnac d6ng phuc cua VNPT d~

thap tung cung doan PG di~u hanh trong 2 ngay t6 chtrc SlJ kien, cu th~: Trung tam 1: 5nguoi; Trung tam 2: 2 ngiroi.

- Thirc hien hra chon nhan vien dong thS vai khan gia (d(>ichim mci) nham h6tro khan gia hoac thay thS khan gia d~ tham gia tro choi cua chuang trinh (khi c~nthiet). Nhfrng nhan vien duoc chon phai la nhtrng nguoi am hieu vS dich vu va sanpham cua VNPT cung cfip, c6 kha nang irng xu t6t d~ c6 th~ phoi hop nhip nhang cungnguoi dfrn cua chuang trinh Roadshow. Cu th~:Ngay 1610412012 t6 cluec t{li B{lCLieu:- Trung tam 3; Trung tam 4: M6i Trung tam chon 3 nhan vien;- Trung tam 2: chon 2 nhan vien.Ngay 1710412012 t6 cluec t{li Gin Rai:- Trung tam 1; Trung tam 4: M6i Trung tam chon 3 nhan vien;- Trung tam 2: chon 2 nhan vien.Trung tam 1 va Trung tam 3:- L~p nhu d.u hang h6a (~Jo, Ezcom, san pham VNP ... ), thiet ke gian hang d~ ban taichuang trinh.- T6 chirc hrc hrong tham gia chuang trinh (ban hang va phat to' roi),

2/3

- Dftu n6i duong dien 6000W, khai bao va dftu n6i dirong truyen cap quang FiberVNN(trang bi Modem ADSL Wireless (Access Point); STB ..) tai noi t6 chirc S\I kien d~khach hang trai nghiem dich vu,- Cung cftp thong tin khuyen mai ban cac B('>Alo; AVIO v€ phong Kinh doanh trutrcngay 14/04/2012.* Trung tam 3:- Xin phep chinh quyen dia phuong t6 clnrc S\I kien.- MO'i lanh dao dia phuong du va tham gia trao hoc bong tai chuang trinh.- B6 tri ch6 nghi cho cac thanh vien cua doan t6 chirc S\I kien (du kien la 8 nguoi) khic6 nhu cau.

LU'u t:Cac Trung Him giri danh sach nhirng nhan vien tham gia d('>ichim m6i va d('>iquan

cO' di~u hanh v€ VNPT Bac Lieu trurrc ngay 14/04/2012 (Giri OMS cho Ong BuiThanh Toan phong KD).

6. HQp tru b]:D~ chuang trinh dat diroc k~t qua t6t nhftt, VNPT Bac Lieu trieu t~p cuoc hop tru

b] vao hie 8h30 ngay 15/04/2012, thanh phan cu th~ nhu sau:- Ban Giam d6c VNPT Bac Lieu;- Truong; ph6 cac phong: TCHC; KD; Mang & DV; DHUCTT;- Ban Giarn d6c cac Trung tam tnrc thuoc;- Cac thanh vien cua doan t6 clnrc S\I kien.

IV. Kinh phi:Thirc hien chi theo thuc t~ phat sinh (tren tinh than ti~t kiem) va lfty tir nguon

kinh phi cua Vi€n thong Bac Lieu.

Tren day la k~ hoach t6 chirc chuang trinh Roadshow " VNPT - hanh trinh vitien ich cong d6ng" cua VNPT Bac Lieu, d€ nghi cac phong chirc nang; cac Trung tamtrue thuoc nhanh ch6ng trien khai thirc hien theo tinh thAn cong van. Trong qua trinhtrien khai n~u co vftn d€ gi cAn trao d6i, lien h~ O. Bui Thanh Toan - Ph6 PhongKinh doanh (dien thoai 0913 892299) d~ ph6i hQ'Pgiai quyet.

Nai nhdn:- Ban GD (thay B/c);- Cac TT tnrc thuoc;- Phong KD; P.TCHC;- Phong Mang & DV;- Phong DH UCTT;- Luu VT.

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~

.lCHUONG TRiNH ROADSHOW

"VNPT - HANH TRiNH vi TIl~N iCH CUQC SONG"

Kern theo cong van s6 A<t) t} IKH -VTBL- KD ngay ) A thang 04 nam 2012

No Time TL Concept Detail Screen Sound Note, " ~-- •• ,'.< •..,------ ...•

~GAY 1: 16/04/2011: T~i TJ>"B~cLieu,. >' ~}r,iL -.

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Dia diSm: Quang tnrong Hai Ba Trung (truce cira H9i tnrong Dy Ban Thanh Ph6 B~c Lieu)sANG

Chuan bi xe, buoc ca.1 6hOO- 6h30 30' ThlJChien cong tac chuan bi

PG thay qU§n ao, trang di~m, cai ruyban, dQi mil,S~p x~p dQi hinhSieu xe vao vi tri (Nhac VNPT phat tren xe RS)

B~t dAutir Nha khach TU (Nguy~n Tdt Thanh) -> Ton DucTh~ng (tam nghi)-> Tr§n Huynh (tam nghi) -> Vo Thi Sau -

2 6h30 - 9hOO 120' Chay roadshow>TrAn Phu -> Vong xoay (nguoi gia neo don) ->(quayv~)TrAn phu -> Dia di~m t6 chirc. (Tren dirong di se t<.UOnghi a mQt vai dia di~m d~ thu hut SIJchu y cua khach hang,phat ta roi...).

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3 15hOO- 18hOO 180' Setup chuang trinh- DlJOg du, l~p ghep san khau- Ddu n6i mang, dien, am thanh anh sang ...

4 18hOO- 18h30 30' Don khach MC cung dp thong tin v~ chuang trinh Logo VNPT Nhac n~n soi dQng .5 18h30 - 18h35 5' Ca nhac chao mung 01 man nhay mua s6i dQng cua vii dean Passion Dance Logo VNPT nhac cua nhom nhay

- MC tuyen b6 khai mac

6 18h35 - 18h40 5' Khai mac- MC gioi thieu cac boat dQng di~n ra trong chuang trinh

LogoVNPT MicMC- Dang kYtham gia choi, gill ten phat s6 thu tIJ- Gioi thieu dai bi~u

7 18h40 - 18h43 3' Cbi~u clip HQc b6ng khuyen hocMC moi moi nguoi huang len man hinh xem 01 phong SIJv~

clip am thanh clipchuang trinh hoc b6ng VNPT - Ch~p canh tai nang Vi~t.

MC gioi thieu so qua v~ Quy hoc b6ng va moi Lanh dao8 18h43 - 18h50 7' Lanh dao VTT phat bi~u VTT phat bi~u khai mac va n6i v~ quy khuyen hoc cua LogoVNPT Mic san khdu

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·...............................................................................................................................MC doc ten 15 hoc sinh ngheo hoc gioi cr Thanh ph6Bac Lieu va moi len san khau.

9 18h50 - 19h05 15' Trao hoc b6ng03 PG l§n IUQ1mang giAy chirng nh~n hoc b6ng, qua, hoa len

LogoVNPT Nhac chao mirngsan khau.MC moi lanh dao dia phuong va lanh dao VTT len trao 15xuAthoc bong (lUQ11: 8 em; IUQ12: 7 em).

Ca sy Thuy Duong voi cac bai hat:, ~

'- Neu nhir anh den10 19h05 - 19h1O 5' Ca nhac - Vii di~u hoang da Logo VNPT Nhac ca sy

- Toe hat- Hoa lai mau xanh

- 'MC moi khan gia tham gia trai nghiem dich Y\I tren xe

11 19h10 - 19h15 5' Gioi thieu dich Y\I TalkEzroadshow- Gioi thieu v€ TalkEZ - g6i cuoc danh cho HSSV- T6 chirc tro choi giao hru

Tro choi Con s6 may mfulChay flash tro choi, MC chon cau hoi ng!u nhien, goi ngiroi r-e choi TalkEZ

12 19h15 - 19h25 10' choi xung phong. Tra loi dung duoc rut tham qua to, tra loi Nhac n€n soi dQngTalkEZ

sai qua nho.cua Vinaphone

Gioi thieu chuang trinh khuyen13 19h25 - 19h30 5' mai "Thea sire alo" cua MC doc chuang trinh khuyen mai cua Vinaphone logo Vinaphone Nhac n€n soi dQng

Vinaphone

Ca sy Th~ Huy voi cac bai hat:

14 19h30 - 19h35 5' Ca nhac '- 12hLogoVNPT Nhac ca sy

- Khuc hat disco .- Tinh oa phoi phai

N6i v€ tien ich 3G va cac irng dung tren n€n 3GGioi thieu chung v€ dich Y\I 3G '- Chay clip Fast Connect va clip Ezcom

15 19h35 - 19h40 5' va cac dich Y\I gia tri gia tang - Trinh di~n USB 3G (Fast connect va EzCom)tren n€n 3G Chay clip quang cao v€ MobileTV

PG trinh di~n xem TV tren 02 may Iphone

Phan gioi thieu dich Y\I Fast16 19h40 - 19h45 5' Connect va g6i MID cua - Gioi thieu v€ Fast Connect va g6i MID

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Mobifone

Tro choi Lira chon hoan haoMC doc lu~t choi (kY thu~t b~t phfut th~ I~)

17 19h45 - 20hOO 15' MC moi 3 IUQ1ngiroi xung phong len san khAu choi chay flash tro choi Nhac nen soi dQng in phfut thuong(choi 5 IUQ1)

Trung (rut tham phdn tlnrong), ko trung tang qua thirong

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18 I 20h20 - 20h25 I 5' [Ca nhac IMan trinh di€n cua nh6m Pasion Dance LogoVNPT [Nhac nh6m nhay

19 I 20h25 - 20h35 I 10' IGi6i thieu 1718IMoi 5 khan gia len san kh~u (2 hrot). MC huang dfut each

LogoVNPT [Nhac n~n s6i dQngnap va sir dung the 1718.

Chuyen 02 bQ gia va khung len san kh~u

10' Ir-e choi ghep logo02 PG mang bQ logo mfiu len san kh~u cho hai dQi rut tham.

20 I 20h35 - 20h45 I IMC moi 4 ban ngfiu nhien len chia lam 2 dQi. Trong I phut ILogo VNPT INh~c n~n s6i dQng [in 8 logo chia 2 bQ(chai3 hrot)

30 giay, ai ghep hoan chinh I logo se dircc tham gia rut thamphan thu6ng.

Ca sy Thuy Trang voi cac bai hat:'- Hay cho toi

21 I 20h45 - 20h50 I 5' [Ca nhac I-:E>c;rianh trong mo ILogoVNPT INh~c ca sy- Trai tim khong loi- Chi minh em thoi

22 I 20h50 - 20h55 I 10' IGi6i thieu dich vuIMC gioi thieu sa IUQ"cv~ MegaVNN, Fiber VNN va MyTV

Logo VNPT Nhac n~n soi dQng

Chay slide dua ra hinh anh, ai rung chuong ducc quyen noi lid d z . hinh b~23 I 20h55 - 21h05 I 10' l'Irochoi :E>u6ihinh b~t chit I ' Noi dt da and rt th h~ tlnrc doa . suoe UOJ atlNh ~ A'dAtruce. OJ ung p UQ"Crut tamp an irong; oan sai h _ ac nen SOl ong

d . keti c UUQ"Cqua mar etrng.

24 I 21h05 - 21h20 I 15' IHat Karaoke tren MyTV Gioi thieu dich vu MyTVLogo VNPT Nhac n~n rQn rang

(5 hrot nguoi len hat) Moi 5 ngiroi d~u tien len hat + tang qua

25 I 21h25 - 21h30 I 5' IK~t thuc chuang trinh MC cam an va thong bao chuang trinh ngay hom sau. Logo VNPT Nhac n~n soi dQng

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,NGAY 2: 17/4/2012: T~i huy~n Gia Rai

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Dia diem: Cong vien Gia Rai (Tnroc cira Uy Ban Nhan Dan Huyen Gia Rai)

I 6hOO- 6h30 30' IThuc hien cong tac chufut bi

Chuan bi xe, buoc co.PG thay-quan ao, trang di~m, cai ruyban, dQi mil.S~p x~p dQi hinhSieu xe vao vi tri (Nhac VNPT phat tren xe RS)

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B~t dAutit Hi) Phong (Khach san Thanh Thao) -> Cay Gira

Chay roadshow tit TP Bac Lieu(tam nghi)-> Khuc Tn50 (tam nghi) -c-Lang Tram ->(quay

2 6h30 - 9h30 180' d~n Gia Rai. v€) Hi) Phong -> Gia Rai -c-Dia diSm t6 chirc. (Tren dirongdi se tam nghi (; mi)t vai dia diSm dS thu hut S1,l' chu y cuakhach hang, phat to roo...).

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3 14hOO- 17hOO 180' Setup chuang trinh- Dung du, l~p ghep san kh§u- D§u n6i mang, di~n, am thanh anh sang ...

4 17hOO- 17h30 30' D6n khach MC cung dp thong tin v€ chirong trinh LogoVNPT Nhac n€n soi dl)ng

5 - 17h30 - 17h35 5' Ca nhac .chao mimg 01 man nhay mua soi 4{}ngcua vu.doan Passion Dance . Logo VNPT nhac cua nh6m nhay

- MC tuyen b6 khai mac

6 17h35 - 17h40 5' Khai mac- MC gi6i thieu cac hoat dl)ng di€n ra trong chirong trinh

LogoVNPT MicMC- Dang IcYtham gia choi, ghi ten phat s6 thir 1\1'- Gioi thieu dai bieu

7 17h40 - 17h43 3' Chieu clip HQc b6ng khuyen hocMC moi moi ngiroi huong len man hinh xem 01 phong S1,l' v€

clip fun thanh clipchuang trinh hoc bong VNPT - Chap canh tai nang Vi~t.

MC gioi thieu sa qua v€ Quy hoc b6ng va moi Lanh dao8 18h43 - 18h50 7' Lanh dao VTT phat biSu VTT phat biSu khai mac va n6i v€ quy khuy~n hoc cua Logo VNPT Mic san khau

VNPT

MC doc ten 10 hoc sinh ngheo hoc gioi (; Huyen Gia Rai vamoi len san khau.

9 18h50 - 19h05 15' Trao hoc b6ng03 PO IAnhrot mang gi§y chirng nhan hoc b6ng, qua, hoa len

LogoVNPT Nhac chao mung.

san khan.MC moi tanh dao dia plnrong va tanh dao VTT len trao 10xu§t hoc b6ng (chia 2 hrot m6i hrot 5 em).

Ca sy Thuy Duong v6i cac bai hat:'- Neu nhir anh d~n

10 19h05 - 19h1O 5' Ca nhac - Vii di~u hoang dlI Logo VNPT Nhac ca sy- T6c hat- Hoa lai mau xanh I

- 'MC moi khan gia tham gia trai nghiem dich V\1 tren xe

11 19h1O -19h15 5' Gi6i thieu dich V\1 TalkEzroadshow- Gioi thieu v€ TalkEZ - g6i ciroc danh cho HSSV- T6 chirc tro choi giao hru

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Tro choi Con s6 may manChay flash tro choi, MC chon cau hoi ngftu nhien, goi nguoi r-e choi TalkEZ

12 19h15 - 19h25 10' TalkEZchoi xung phong. Tra lcridung duoc rut tham qua to, tra loi cua Vinaphone

Nhac n~n soi dQngsai qua nho.

Gioi thieu chuang trlnh khuyen13 19h25 - 19h30 5' mai "Thoa sue alo" cua MC doc chuang trlnh khuyen mai cua Vinaphone logo Vinaphone Nhac n~n soi dQng

VinanhoneCa sy Th~ Huy voi cac bai hat:

14 19h30 - 19h35 5' Ca nhac'- 12h

LogoVNPT Nhac ca sy- Khuc hat disco- Tinh da phoi phai

N6i v~ tien Ich 3 G va cac irng dung tren n€n 3GGioi thieu chung v~ dich vu 3G '- Chay clip Fast Connect va clip Ezcom

15 19h35 - 19h40 5' va cac dich vu gia tri gia tang - Trinh di~n USB 3G (Fast connect va EzCom)tren n€n 3G Chay clip quang cao v€ MobileTV

PG trinh di~n xem TV tren 02 may lphone

Phfut gioi thieu dich vu Fast16 19h40 - 19h45 5' Connect va g6i MIU cua - Gioi thieu v~ Fast Connect va g6i MIU

Mobifone

Tro choi Lira chon hoan haoMC doc luat choi (Icy thuat b~t phan th~ l~)

17 19h45 - 19h50 15' MC moi 3 hrot ngiroi xung phong len san khfrUchoi chay flash tro choi Nhac nen soi dQng in phan thirong(choi 5 hrot)

Tnmg (rut tham phan thuong), ko trung tang qua thuong

18 19h50 - 19h55 5' Ca nhac Man trinh di~n cua nh6m Pasion Dance LogoVNPT Nhac nh6m nhay

19 19h55 - 20h05 10' Gioi thisu 1718MO'i 5 khan gift len san khfru (2 hrot). MC huang dftn each

LogoVNPT Nhac nen soi dQngMai Thao

nap va sU'dung the 1718. 0918245108.

Chuyen 02 bQ gia va khung len san khau

Tro choi ghep logo02 PG mang bQ logo mftu len san khau cho hai dQi rut tham,

20 20h05 - 20h15 15' MC moi 4 ban ngftu nhien len chia lam 2 dQi. Trong 1 phut LogoVNPT Nhac n€n soi dQng in 8 logo chia 2 bQ(choi 3 hrot)

30 giay, ai ghep hoan chinh 1 logo se duoc tham gia rut thamphfut thuong.

Ca sy Thuy Trang voi cac bai hat:'- Hay cho toi

21 20h15 - 20h20 5' Ca nhac - f)Q'i anh trong me LogoVNPT Nh~c ca sy- Trai tim khong loi- Chi minh em thai

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22 20h20 - 20h25 5'Gioi thieu chuang trlnh khuyen

MC gioi thieu sa hroc ve MegaVNN, Fiber VNN va MyTV LogoVNPT Nhac nen s6i dQngmai cua VNPT Ca Mau

Chay slide dira ra hinh anh, ai rung chu6ng duoc quyen n6islide du6i hinh b~t

23 20h25 - 20h35 10' Tro choi Du6i hinh b~t chit truce. N6i dung dap an ducc rut tham phfuI thirong, doan saichu

Nhac nen s6i dQngdircc qua marketing.

24 20h35 - 20h50 15'Hat Karaoke tren MyTV Gioi thieu dich vu MyTV

LogoVNPT Nhac nen rQn rang(5 hrot nguoi len hat) MOi 5 nguoi dAu tien len hat + $lg qua

25 20h50 - 20h55 5' K€t thuc chuang trlnh MC earn an dai bieu; khan gia..; Logo VNPT Nhac nen s6i dQng