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To increase safety and awareness for those who live, work and play near our nation’s oil & gas sites and pipelines through empowering the general public, training first-responders and partnering with industry. Sheila Martin, MSW Executive Director [email protected] Our Mission

Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

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Page 1: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

To increase safety and awareness for those who live, work and play near our nation’s oil & gas sites and pipelines through

empowering the general public, training first-responders and partnering with industry.

Sheila Martin, MSW Executive Director

[email protected]

Our Mission

Page 3: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

It was later discovered that only 4 of the 45 families living in the area were aware their was a pipeline nearby.

First Responders in route to the incident were headed towards the same hazardous path that Danielle was on.

Although it was Summer, the road was a school bus route.

Page 4: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

Emergency Responders Pipeline Safety, Awareness & Response

Page 5: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

SFFMA Approved / TCLEO #3229

Page 6: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

This program is a shared effort of:

Special thanks to our first responder advisory team

Thomas Harvey, Fire Chief, Princeton TX

Steve Howie, EMC, Kaufman County TX

Rick Townsend, Fire Chief, Forney TX

Christine (Chrissy) Rogalski, Vol. FF, Ennis TX

Tim Gothard, Fire Chief/EMC, Anna TX

Steven Deffibaugh, Asst. Chief, Princeton TX

Page 7: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

Introduction

Learning Objectives

Challenges

Q&A 4

New Multi-Media Content & Data

Social Media Smart & Interactive

Cause Connected

Practical Action Oriented

OUR GOAL IS TO SHIFT THE PERSPECTIVE

from “training for a rare situation”

to considering pipelines a part of

everyday public safety.

Page 8: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

Youth & Schools Pipeline Safety & Awareness Programs

Page 9: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO
Page 10: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

Key Messages: • How to look for and be aware of nearby pipelines (temp flags and permanent marker identification, online mapping tools and other resources) • How to recognize the physical signs of a pipeline leak • How to properly report and respond to a pipeline leak (including awareness of hazards) • How to protect pipelines by calling 811 before any digging project

Page 11: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO
Page 12: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

Engage Educate Empower

Using High-Touch & High-Tech to

Page 13: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

www.SchoolPipelineSafety.org

• Website/Custom Webpages

• Mailer • Visits & Web

meetings • Assessments • Documentation • *Coming Soon

E-Learning Module

Page 14: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

Video Guide Slideshow Workbook Printable Handouts Assessment Certificate of Training

Online Operator Training & DIY

Tool Kit

Page 15: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

PIPELINE Safety & Awareness for

School Bus Drivers

Page 16: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

Pipeline Safety &

Awareness For Kids!

Using high-touch and high-tech to engage, educate, and empower KIDS about pipeline safety!

Welcome!

Page 17: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

Designed for Todays Classrooms

Built on a hybrid (online and hands-on) platform, the bilingual multi-media safety program allows students to be more involved and engaged in learning that includes:

Interactive “Smart Board” lesson to complete as a class 811 Kids Pirate Video Experience the warning smell of Natural Gas (scratch-and-sniff) Hands-on “finding pipelines” activity 811 reminder from JJ Harrison, the 811 Rodeo Clown Take home materials and certificates Classroom poster

Page 18: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO
Page 19: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO
Page 20: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

JJ Harrison, 811 Rodeo Clown

Page 21: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

Naturally Reinforced Safety Message!

Page 22: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

Program sponsors receive:

Company Branding & Customization

Stakeholder Relations/Opportunities

Detailed Program Impact Data

Time & Budget Friendly

Page 23: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

Pipeline Safety & Awareness for Kids!

Webb County Texas September 2014 Results

Protecting Our Most Valuable Resources!

http://smalleyfnd.org/services/pipeline-education/kids

Page 24: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

We did it! We reached a reported 17,839 first-third graders in Webb County Schools with pipeline safety and damage prevention in ONE MONTH!

We also reached educators, parents, and siblings!

The results were staggering and the feedback was encouraging. Take a look

at the learning outcomes…

Page 25: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

Pipeline Safety & Awareness for Kids! Webb County Texas

September 2014 Results

Data below represents 16,719 students (1,120 more students returned incomplete data sets totaling 17,839 participating students)

0 4000 8000 12000

Know What 811 Is

Know How to Respond/ReportLeak

Know Signs of a Leak/Damage

Can Recognize Markers

Know What Pipelines Are

Pre Program

Post Program

11,922 1,615

1,065 12,347

1,558 11,125

2,036 12,264

1,092 11,775

Page 26: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

“Very important information to keep our community aware of pipeline safety.” “Very useful information to keep our community safe.” “The lesson was great and the video was very entertaining, the students really enjoyed it.” “The students were interested and it appeared that they did learn.” “Most students were unaware of pipelines. Informative Lesson.” “Students have a better understanding of what 811 is and what to do if a pipeline is leaking.” “Great lesson the whole group answered the questions.” “Students enjoyed video and were interested in learning more.” “Second grade class now feels like they are pipeline experts and are very excited!” “The students really liked this lesson. They know that if they want to dig they need to call 811” “Awesome and educational video. Kids really enjoyed it! They are now aware of what they have to do if the see a pipe leaking.” “Both students and teachers were thankful for the information.” “We all liked the lesson. We learned many things about pipelines.”

Feedback from Educators

Page 27: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

“I just want to pass along some feedback that I received at the Webb County Safety Fair on September 25th in Laredo. I had multiple people pick up an 811 sticker from my exhibit, look at it and say “I know about 811, my daughter (son, granddaughter/grandson, niece/nephew, etc.) came home from school the other day telling me that I needed to call 811 before digging!” It really stuck with them. Take pride in the fact that funding was put to good use in an efficient manner and made a difference in the lives of those that work and live in Webb County. Good job!” –Doug Meeks, Damage Prevention Manager, Texas811

Feedback from Partners

“Texas811 has found the Smalley Foundation's PSA Kids campaign one of the best tools available to educate children about the need to call 811 and to be aware of what's buried beneath the ground around them.“ -Mike Losawyer, President Texas811

Page 28: Sheila Martin, MSW · Learning Objectives Challenges Q&APractical Action Oriented 4 New Multi-Media Content & Data Social Media Smart & Interactive Cause Connected OUR GOAL IS TO

Sheila Martin, MSW Executive Director

[email protected]

Thank You!