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What is:

• smartphone application• android platform• free • listing of educational, skill

development and financial resources• focus – events, schemes, rts, voices • dual language - english and marathi• available at google playstore

Events:

• 25+ types of agri related events– training– field demonstrations– krishi melawa– agri-tours etc

• event RSVP for organizers– interested to attend list– details with name, location, email

and phone

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Schemes:• various stakeholders

– Government - Agri, Horti, Seri, Water, Animal Husb– Banks– Insurance Companies– NGOs

• types of schemes– financial assistance– subsidy– loan– award– insurance– training– entrepreneurship– tour– facilities– inputs– watershed– vaccination– innovation

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Voices:• ‘mann ki bhaat’ of all agri stakeholders

– Progressive farmers– Scientists– Extension Institutions– Private Companies– Government– Community Radios– Thought leaders & Personalities

• downloadable and shareable audio

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Right to Services (RTS):• Maharashtra Government aggressive

push to make goverment accountable and transparent

• Services listed from various departments relevant to Agriculture

• Information for each includes:– Time for Service– Who to appeal– Cost of applying for service– Downloadable forms and Samples

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• Poor awareness of government schemes and services• Lack of information about events• No structured channel for sharing• Mobile media is english biased / poor vernacular information• Lack of offline solutions (without continuous internet)• Effort for compilation & submission for applications• Streaming audio leaves a bad experience with unreliable

connections

What problems are we addressing:

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• Information instantly available on mobile phone w/notifications• Curated - Accurate - Timely content• Information available offline without internet connection• Vernacular content• Personalise / Search / Save / Share/ Track information• Submit your own content• Audio capability• Pull of information instantly unlike traditional means of Push• Expertise and Experience sharing from wide variety of

stakeholders• Feedback through comments and likes

What benefits:

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Spread: To Date (Sep 2016):• 11 months Live• 20000 Downloads• 570+ Ratings• 4.5 Avg Rating• 250+ Reviews

GPS coordinates (Lat, Long) of users collected unobtrusively. (only those that have their GPS enabled)Coordinates of a subset of users layed on a map.