2. An online platform forpeople and organizationslooking to
offer or requestShort Term Jobs 3. Alexandra Mihaela Costea&
Mihail Falcuta 4. - to create an unique product that can have a
positive impact over the business community 5. High unemployment
rate Almost unnoticeable difference between part andfull time jobs
regarding working hours and flexibility The multitude of
recruitment websites, none ofthem focusing on short term jobs which
couldgenerate normal or extra income for individuals There is not
yet a mentality for short term jobs eventhough there is a need for
it 6. We pictured an online platformthat gathers in one place the
placement ofshort term recruitment offers, and therequests and
efficiently combines them sothat both Companies or Individuals
lookingfor short term labor forces and Individualswho face a
temporary shortage of financialresources could find a solution for
theirproblem. 7. People that want to have flexibility in their
program and preferto have a short term job People that want an
extra income and have the time for otherjobs People that were
unable to find a long term job but are veryskilled at some specific
jobs Organizations or individuals that need to solve tasks that
aredue on short term. 8. KeyKey activitiesValue
propositionsCustomer RelationshipsCustomer segments What value do
we deliver to the customer? What type of relationship does each of
ourPartnerships What Key Activities do our Value- Helping every
individual find a source of incomeCustomer Segments expect us to
establish andFor whom are we creating value? Propositions require?
appropriate to his/her schedule and abilities maintain with them? -
Offerers - this kind of product(website) is not yet available on -
being close to them and proposing ways to better - gathering in one
place thethe markettheir services or requests. - RecruitersWho are
our Keyplacement of short term - substantially reducing the time
period between- creating a community of serious, qualitative offers
- aged : 16 to 40 years old placing an offer and finding the best
candidate and providers of short term jobsPartners?recruitment or
short term tasks through our efficient evaluation system -
providing mentoring, consultancy for job seekersWho are our most
important- HR eventsoffers, and the requests- providing training
for job seekerscustomers? Which one of our customers problems are
we - enabling and encouraging a system for properorganizers -
creating events and workshops helping to solve? feedback for both
of the parties- the recruiters - lack or poor long term jobs
availability- TemporaryWhich ones have we established?recruitment
agencies Our Distribution Channels?What bundles of products and
services are we- all the above offering to each Customer Segment?-
HR NGOs- web - job/task placementHow are they integrated with the
rest of our- Web ads- evaluation system for personnel for completed
business model? jobs/tasks, or for recruiters in order to provide
both- all the items in the website should come together- training
agenciesCustomer Relationships? of the parties with qualitative or
properly adjustedin creating a community that helps itself, that
grows - events, getting to know eachservices How costly are
they?Who are our keyother Which customer needs are we satisfying? -
the web development is relatively cheap as it willsuppliers? -
creating crowd-sourced- need for income or need for temporary work
forcebe don by our team - the events/workshops are pricier-
Companies andevents, blogs, items related to theIndividuals looking
forsite. encouraging creation andshort term labourproviding a
platform for itforces Revenue streams?Which Key- fee for premium
servicesResources are we - adsacquiring from - percentage of
transactionpartners?- advertising- consultancy Key Resources
Channels Through which Channels do our CustomerWhich Key Activities
- Technology - (Server, Segmentsdo partners perform? Computers,
peripherics) want to be reached? - The Website- Marketing, - Human
Capital - Mobile Apps- Job/Task proposals How are we reaching them
now? - online, non-specialized for short term jobs sites - ads on
newspapers How are our Channels integrated? Which ones work best? -
web and mobileCost structureRevenue StreamsWhat are the most
important costs inherent in our business model? For what value are
our customers really willing to pay?- Web Hosting costs - Percent
of every closed contract- Marketing costs - premium job placement-
Product development costs (Personnel + equipment) - premium
curriculum placement- General and Administrative costsFor what do
they currently pay?Which Key Resources are most expensive? -
premium job placement- Product development costs (Personnel +
equipment) - premium curriculum placementWhich Key Activities are
most expensive?How are they currently paying?- Events, Ads - credit
card, bank transfer, mobile paymentHow would they prefer to pay?-
credit card, mobile payment 9. a). Social networkingFacebookEnsure
that news about website appears on the Facebook page and
encouragepeople to become friends of our website- monitor the
Facebook site and respond promptly, as appropriate.Twitter-discover
who are the most influential tweeters and start to follow them with
theaim of getting noticed and getting them to follow our website-
Monitor what is being said on Twitter and to respond/retweet as
appropriate.Youtube- encourage people to share videos about the
their experiences during the shortterm jobs they discovered through
our website 10. - according to our surveys, the product seemed very
appealing tostudents; a good marketing initiative would be to
promote ourwebsite onthe students Yahoo or Googlegroups- companies
can also be informed about the existence of our websitethrough
emails sent to the Human Resources department 11. - the location of
banners in subway stations andother crowedareas of thecity- posting
ads in the local newspapers or on websitesdedicated solely to
private announcements 12. a) Job announcements - companies- No.
Companies on the market = 653,418- Internet access in Romania : 47%
= 307,106 companies- Interested in our product (survey) = 59% =
181,192 companies- Price per announcement: 20 EUR- Announcements
per company through online sites = 0,2Total demand market : 181,192
*0,2 *20== 724,768EUR/year 13. b) Ads for companies- Ad fee per
month = 5.000 EUR= 60,000 EUR/yearc) Job announcements - persons-
Total population: 19,042,936 people- Internet access in Romania :
47% = 8,950,179 people- Users having used the internet in the last
12 months for ordering goods or services 13% = 1,163,523people-
Interested in our product (survey) = 59% = 686,478 people-
Announcement per person per year: 0,1- Announcement price: 10
EURTotal demand market = 686,478 * 0,1 * 10 EUR= 686,478 EUR/year
14. Total market1,471,246 EUR/yearDistribution onlineFunding
private capital 15. What are the most important costs inherent in
our business model?- Web Hosting costs- Marketing costs very low as
the marketing campaignwill be initiated by us online- Product
development costs (Personnel + equipment) not very high at the
beginning as in the beginning thework would be done by the
founders- General and Administrative costs 16. HR events organizers
Temporary recruitment agencies HR NGOs Web advertisers training
agencies 17. Data Security our main concern Actions to minimize
risk: - requiring minimal sensitive information aboutour users when
signing up- Adequately informing our users about theconcequences of
sharing sensitiveinformation with other users or partiesinvolved
(homeadress, bankaccounts, telefone number, etc.) 18. Please visit
our beta pagehttp://teamro2012.wix.com/shortlistAnd our LaunchRock
pageshorttermjobs.launchrock.comand spread the word !
