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Should you join a corporate startup program?
Join now. oracle.com/startup
It can be a make-or-break move for your startup.
Consider the advice of a founder who made it through
to thrive in the enterprise market.
Paul ArcherFounder of DuelGraduate of Oracle for Startups
Know Your Customer
Visualize your ideal customer. Do they use Oracle products? If so, partnering with Oracle is a great inroad to your target market. If not, it’s probably a waste of time.
Get Clear On Your Goals
Do join if you know where you’re going, the time is right and you are laser-focused on the enterprise market.
Don’t Waste Your Own Time
A founder’s job is to focus entirely on finding product-market fit. If you haven’t found product-market fit, or you’re ‘pre-chasm,’ then a corporate accelerator is probably not the right environment for you.
Be Ready to Say No
Say no to things that are not part of your core strategy. It’s hard, but it is the only way you can make it work. You will be presented with countless opportunities and you have to filter aggressively or drown.
Dedicate the Resources
Keep it in mind that negotiating this relationship requires a founder or highly skilled salesperson to navigate the complex org chart. Ask yourself: is this the best use of my limited resources and time?
Go All In
We committed huge amounts of our resources to developing for Oracle platforms and meeting every person in the company we possibly could. Without this, we never would have been able to penetrate Oracle so deeply.
Email: [email protected]: @OracleStartupFacebook: @OracleStartupsBlog: blogs.oracle.com/startup