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RAJDHANI CRAFTS
Since 1964
GROWTH STORY OF 51 SUCCESSFUL YEARS
Started in 1964 with a vision of making up a niche in Industry of wood based products and foresight to set up new horizons for generations to come :-
Bare capital of Rs. 8000 Team of 5 people Single Product
In the year 1992, Started its operations in Jaipur with:- Minimum floor space of 400 sqft A single person
Today, Expanded to :- Carpet area of 25,00,000 sqft. In Jaipur only Team of 2000 dedicated and loyal person Offers more than 16000 products in 12 different
product line. More than 30 countries and 5 continents across the
globe.
INFRASTRUCTURE Rajdhani Crafts owns one of the best and most advanced Pro-
Tech Plant & Machinery set up and latest equipments of wood working and is one of the largest integrated single manufacturing unit of timber processing, Veneer and Furniture, doors, kitchen and other wood based interior solutions.
Our R&D team is strived to be at fore front of blending traditional value and innovative trend to provide quality, style and efficiency of the product.
We own fleet of logistics, bought out rental free warehouses, and a dedicated team for installation.
PRODUCT PORTFOLIO Compressed Wood Decorative Veneer Doors and Door Frames Flooring Furniture Hardware Interior Decorative Home
Solution Modular Kitchen Plywood & Block Board Processed Timber Upholstered Sofa
CONVENIENT AND DURABLE YET AFFORDABLY STYLISH
Home Hotel Hostel Hospital Institutions Office School
COMPLETE SOLUTIONS FOR
QUALITY ASSURANCE
We pursuit EU guidelines and E1 Grade for manufacturing of plywood products and thus are free from harmful chemicals. These type of chemical processed plywood have common feature to feel your eyes burning, itching and breathlessness by opening a room of such plywood furniture after 3-4 days of closing it. We take care by using all eco-friendly and chemical less processing and finishing of our material to ensure healthy living of our precious customers.
We use water base polishing material for surface finishing, which is processed in a suction booth which absorbs all the tiny particles of paint.
In general if a household processes furniture products in its own house, the paint material used may cause T.B.(tuberculosis) if inhaled directly, since there are no such safeguards which we provide to our workers while working in factory.
We have three level quality check to assure the best of the product is delivered to the end user.
We have In-House Packaging plant to ensure the safe transportation and minimize in-transit damages.
We have got our own Logistic Fleet Solution which delivers the material to the desired doorstep.
Our Installation team ensures proper and timely fitting of the products. We are willing to extend a product guarantee to our customers for a period
varying between 5 to 20 years
PRICE ASSURANCE
We give VALUE FOR MONEY because :- We buy all raw material at most competitive global prices, we
procure from almost around the world. We process all the material IN HOUSE resulting low cost. We get the benefit of scale and due to our huge quantity
consumption, we are always a winning bargainer. Some of our material is getting re-imported in INDIA by other
sellers, which is as much costly as 300 to 400 % due to double duty paid on it, which is now directly available to domestic buyers @ less than half of price.
We get least in transit damage due to our own logistics, which is passed on to customer resulting in lower prices.
NO ONE CAN EVER ALLOW DISCOUNT OUT OF HIS POCKET, IT IS ALWAYS A CUSTOMER WHO HAS TO BEAR THE LOAD. we understand you better and we DO NOT OFFER ANY DISOCUNT (WHICH IS ONLY RECALULATED SELLING PRICE)
OUR PRESENCE : GLOBAL ( 2002
ONWARDS)
WITH US ARE, to name a few….
...and
AND MANY MORE…
OUR PRESENCE : DOMESTIC (2013 ONWARDS)
We have been working with around 100 local but strong players with a good repute and 15-20 years experience in furniture retail.
WE SEE THE FUTURE
Retail is the next boom industry.All big companies Indian or international are queuing up to set up their outlets.Walmart, Tesco, Reliance, Tata, Birla to name a few In next coming years the organized retail will grow in many folds.People want variety under one roof and “Ready to use” Furniture. Gone are the days when people used to get the raw material and engage labour at home, yet quality will dominate the market.
Vision 2020 To get the utmost satisfaction to all of our :-
BuyersSuppliersEmployeesInvestorAll concerned
To achieve all our stakeholders get the best return on their investment
To maintain a ecological balance by replantation of around one million trees.
We would have 5 Huge Zonal Warehouses having Floor space to be a minimum of 1 million Sqft. Each in East, South, West, North and Central Zone.
THE BEST WAY TO PREDICT FUTURE IS TO CREATE IT
FASTEST GROWTH PLANFrom 1 to 300 in one year
To 1000 in next one year
To 5000 in 2020.
2015 2016 2017 20200
1000
2000
3000
4000
5000
No. of Out-lets
OPERATIONAL IN :-INDIA USA AUSTRALIA MIDDLE EAST
WE SHALL BE LEADING THE MARKET
We offer Hi-end furniture, Home Interior Solution and other timber products with most modern finishes around the world, our vast experience to cater global players give us an advantage to set the market trend.
We understand the taste of end user and our R&D team introduces technically sound and latest trends to the world largest shows like HI POINTE, Cologne, Sydney exhibition etc.
The first mover advantage and the unique concept has given Rajdhani Crafts the impetus of being the biggest retail chain of its type in the coming times.
Promoters experience of more than Five decades empowers this project to be a landmark in the industry.
With the booming retail sector and lifestyle Furnitures’ increasing demand will witness a revolution to come.
FURNITURE / HOME INTERIOR RETAIL BUSINESSIN INDIA IS VERY UNORGANIZED
It is really going difficult day by day for a general household to arrange for a carpenter/painter to get the desired furniture made up at home and get it finished. If somehow he/she manages to get it done, it consumes as much time as one whole year, which disrupts the person from his own work and this results him/her taking 10 years back in life.
Penetration level in terms of product quality and value added service is very poor.
Manufacturers are not in a position to open their outlets in every locality.
Style, quality, variety and economy jointly are not easily available.
Quality products at one reliable place are hard to find.
HARD FACT
SUCCESS MANTRA
Rajdhani Crafts’ huge success in domestic market in such small period is due to 100 % In-House processing of all home interior material right from wood to veneer and finishing to packaging, over the period of time we have specialised the processes and have cut down the costs to the minimum due to :-
Low cost of overheads as compared to other big companiesNo Competition in core area of manufacture.
Some of the value added services are introduced for the first time in this sector such as In-House Packaging Plant, Own fleet of Logistics, company owned zonal warehouses and most importantly Self Installation teams for all kind of home interior solutions. .
It is remarkable to note that both entrepreneur and employees are in third generation now and having such a long association is the real asset of the company which it had acquired over the period of more than 51 successful years. We not only sell the product but we build a trust with the customer for the lifetime.
Key strength area are quality and economy of the scale along with innovation and far sight visionary of the promoters, which leads to New developments, Our R&D team work with overseas counterpart so as to launch new fashion every season to the global as well as domestic market.
Hard to replicate model due to core strength, we are at least 10 years advance than other players in market, so by the time they achieve this level we would be another 10 years ahead of them.
Rajdhani Crafts has its pilot projects running in Delhi and Simla, where one can see the range of products that we offer.
RAJDHANI
CRAFTS