Slovak MediaSlovak Media

By Lubomira LukacovaBy Lubomira Lukacova

After After 19891989

Long time only state owned Long time only state owned mediamedia

1990 print media owned by 1990 print media owned by private companiesprivate companies

1995 first private TV 1995 first private TV broadcasting VTVbroadcasting VTV

1993 private Radio Station Twist1993 private Radio Station Twist

Print MediaPrint Media

Three biggest publishing Three biggest publishing houses:houses:

RINGIER AG RINGIER AG PETTIT PRESSPETTIT PRESS PEREXPEREX

Daily PressDaily Press More than 11 national daily newspapers ( Sport, More than 11 national daily newspapers ( Sport,

Uj Szo, Korzar, Rolnicke noviny..)Uj Szo, Korzar, Rolnicke noviny..) 52 % of population is reading daily newspapers52 % of population is reading daily newspapers Two most Two most reliable influencing common reputereliable influencing common repute

Most read –popular daily tabloid (29%) Novy Cas Most read –popular daily tabloid (29%) Novy Cas (The new time)- owned by Ringier (The new time)- owned by Ringier

Pravda Pravda (The Truth) is the one of four national (The Truth) is the one of four national dailies which have survived since communist dailies which have survived since communist times under the same title. Owned by Perex times under the same title. Owned by Perex Publishing House (10%)Publishing House (10%)

SMESME owned by Pettit Press (9%) owned by Pettit Press (9%)

Magazines and Journals Magazines and Journals

More than 1000 magazines and journalsMore than 1000 magazines and journals Most popular weekliesMost popular weeklies: Plus 7 dni : Plus 7 dni

(Plus 7 Days), Zivot ( The Life), Slovenka (Plus 7 Days), Zivot ( The Life), Slovenka ( The Slovak Woman), Eurotelevizia, ( The Slovak Woman), Eurotelevizia, Life, Markiza, Bajecna Zena, Novy Cas Life, Markiza, Bajecna Zena, Novy Cas Pre Zeny (New Time Woman)Pre Zeny (New Time Woman)

Most popular monthliesMost popular monthlies: Zdravie (The : Zdravie (The Health), Eva, Emma, Zahradkar ( The Health), Eva, Emma, Zahradkar ( The Gardener), Dom a byt ( House & flat)Gardener), Dom a byt ( House & flat)

Radio StationsRadio Stations Between 85-88 per cent of the population Between 85-88 per cent of the population

aged above 14 years listen to radio aged above 14 years listen to radio broadcasts according to long-term broadcasts according to long-term research. research.

The most widespread is The most widespread is Slovak RadioSlovak Radio More than 25 private radio stations More than 25 private radio stations Radio stations can be divided into multi-Radio stations can be divided into multi-

regional, regional and local ones. Multi-regional, regional and local ones. Multi-regional stations reach between 30 per regional stations reach between 30 per cent and less than 80 per cent of the cent and less than 80 per cent of the population. population.

Slovak Radio Slovak Radio Slovak Radio is a public service channel with Slovak Radio is a public service channel with

channels: channels: RádioRádio SlovenskoSlovensko (news and current (news and current affairs, national coverage, over one million affairs, national coverage, over one million listeners), listeners), Rádio ReginaRádio Regina (three regional studios, (three regional studios, regional information), regional information), Rádio DevínRádio Devín (arts and (arts and culture, 35 per cent coverage of territory and 49 culture, 35 per cent coverage of territory and 49 per cent of population, plus via satellite), per cent of population, plus via satellite), Rádio Rádio FMFM (youth programmes, pop and rock music, (youth programmes, pop and rock music, mostly live), mostly live), Rádio PatriaRádio Patria (broadcast for seven (broadcast for seven national minorities, in practice three quarters national minorities, in practice three quarters was broadcast in Hungarian in 2005. was broadcast in Hungarian in 2005. Radio Radio Slovakia InternationalSlovakia International (international broadcast in (international broadcast in five languages, including Slovak language) and five languages, including Slovak language) and Radio INETRadio INET (broadcasting via Internet) (broadcasting via Internet)

Market ShareMarket Share

Popularity of Radio Popularity of Radio StationsStations

TelevisionTelevision DEVELOPMENTDEVELOPMENT 3. november 1956 Czechoslovak TV3. november 1956 Czechoslovak TV 1993 Slovak TV , two channels STV1, STV21993 Slovak TV , two channels STV1, STV2 1995 VTV (2000 finished)1995 VTV (2000 finished) 1996 TV Markiza (private family TV)1996 TV Markiza (private family TV) 1999 TV Luna (2001 finished)1999 TV Luna (2001 finished) 2001 TA3 (private news television)2001 TA3 (private news television) 2002 TV JOJ (private)2002 TV JOJ (private) 2004 TVA (real estate), Music Box (music)2004 TVA (real estate), Music Box (music) 2004 STV Rebranding Jednotka (1), Dvojka (2)2004 STV Rebranding Jednotka (1), Dvojka (2) 2005 TV IN, Moooby TV, TV Nautik2005 TV IN, Moooby TV, TV Nautik (cable)(cable)

Market Share in Market Share in PPrime rime TTimeime

Most Favourite Most Favourite TelevisionsTelevisions

TV Markiza TV Markiza

-Markíza has been broadcasting since August -Markíza has been broadcasting since August 1996. It is de facto majority owned by Central 1996. It is de facto majority owned by Central European Media Enterprises (CME B.V., European Media Enterprises (CME B.V., Netherlands - in fact an American company) -. Netherlands - in fact an American company) -. Today, CME and its partners operate nine Today, CME and its partners operate nine networks in six countries, with news and networks in six countries, with news and information programming at the heart of every information programming at the heart of every operation. CME and its partners are market operation. CME and its partners are market leaders in Romania, the Slovak Republic, leaders in Romania, the Slovak Republic, Slovenia, Ukraine and the Czech Republic.Slovenia, Ukraine and the Czech Republic.

Most FaMost Favourite vourite TelevisionsTelevisions

Slovak TV-Slovak TV- two channels, Jednotk two channels, Jednotkaa and Dvojka and Dvojka which cover 97.3 per cent of Slovakia and 95.8 which cover 97.3 per cent of Slovakia and 95.8 per cent of the population. STV2 covers 89.4 per per cent of the population. STV2 covers 89.4 per cent of the territory and 88.7 per cent of the cent of the territory and 88.7 per cent of the population. population.

TV JOJTV JOJ It is co-owned by Ceská produkcní invest It is co-owned by Ceská produkcní invest (Czech Republic, 20 per cent), Grafobal Group (Czech Republic, 20 per cent), Grafobal Group (Slovakia, 50 per cent) and Vladimír Komár (Slovakia, 50 per cent) and Vladimír Komár (Czech Republic, 30 per cent). (Czech Republic, 30 per cent).

TV TA3TV TA3 – news TV, TA3 has similar programmes – news TV, TA3 has similar programmes to CNN or BBC World. Its majority owner (60 to CNN or BBC World. Its majority owner (60 per cent) is domestic J&T Finance Group. per cent) is domestic J&T Finance Group.

News Agencies News Agencies

There are two domestic news agencies: There are two domestic news agencies: private private SITASITA (Slovak Information and (Slovak Information and Press Agency), formed in January 1997, Press Agency), formed in January 1997, and state supported and state supported TASRTASR (Press Agency (Press Agency of the Slovak Republic) formed in 1993. of the Slovak Republic) formed in 1993. There has been renewed discussion There has been renewed discussion recently about the transformation of recently about the transformation of TASR into a different, more politically TASR into a different, more politically and financially independent type of and financially independent type of ownership structure. ownership structure.

Influnced by Slovak Influnced by Slovak Media…Media…