Smart Beat Surveillance

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Surveillance andPhysical Security for Small Business

2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential 1

Jos Camacho / Rogelio Valtierra / Andrey CassemiroPARTNET SE SALES / SBTG SE / SBTG SE [email protected] / [email protected] / [email protected]

February 2011


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AgendaSurveillance basics

Why IP Surveillance?Traditional Systems, Converged Systems

Analog vs IP Video

Overview of Video Surveillance TechnologyVideo Surveillance Components

2 2008 Cisco Systems, Inc. All rights reserved. Cisco Confidential

Codecs, Video resolution, MPEG vs MPEG4

Cisco Small Business Surveillance Portfolio

.Web helpful links

Surveillance LabsWeb and Physically tour PVC2300, VC220, WVC210 and PVC300.

AVMS Recording, Scheduling, Play recording video.

3G streaming and IP Telephony streaming application.Events configuration (GPIO demo, Jabber, E-mail etc.)


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the physical security environment has beendominated by analog, stand alone control systemswith limited interconnectivity , digital communications ,


.

Trends 2007: Physical and Logical Security ConvergenceForrester Research

2008 Cisco Systems, Inc. All rights reserved. Cisco Public14433_04_2008_c1 3


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Traditional Safety and

Communication Systems

AccessBuildings

Monitoring Alarms


RadioPaging Video Voice


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Example: Safety Incident with

Traditional Systems

Professor calls safety officeto initiate response protocol.

1

Fire department closesbuilding and calls for Hazmat.

3

Safety officer calls firedepartment.

2

Chemical Spill at College Science Building Sends Fumes in the Air


Dean e-mails students totell them class is canceled

in science building.

4 5Hazmat finds fumes aretoxic & nearby areas are

affected. Calls Dean.

Dean calls mayor to tellof community impact.

6

Mayor sends police toevacuate neighborhoods.

7

Nearby elementary schoolstarts calling parents.

8

In-transit students show upto the building for class.

9


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Traditional Systems Response


Actionsare linear Communicationand decisionsupport

systems areindependent

Relies heavilyon human

intervention


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Convergence is not about the unification of security into one environment, but aboutcollaboration between environments.


Trends 2007: Physical and Logical Security ConvergenceForrester Research

2008 Cisco Systems, Inc. All rights reserved. Cisco Public14433_04_2008_c1 7


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Converged Systems Response


Actions occur in parallel Communicationand decisionsupport systems

are connected andtrigger policy-

related responses

Less dependent

on humanintervention


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Comparison of Analog and IP VideoAnalog IP

Wired and wireless cameras for anytime, anywhere surveillance on campus

Video recorded digitally for immediate access, enabling real-time incidentresponse, investigation, and resolution on campus

Control and monitoring can be transferred to any other point on the network


y

Supports existing analog cameras or newer, IP-based camerasFlexibility to add sensors and apply analytics(e.g., facial recognition detection)Network keeps operating, even if one link or switch goes down

Every device can be continuously monitored, and an alarm raised if anything failsOpen, standards-based infrastructure enables deployment of new securityapplications and maximizes value of total system

Lowest total cost of ownership


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Overview of Video Surveillance


Technology


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Video Surveillance System Components:

Storage/RecordingVideo Camera Recorder (VCR)

Outdated Technology, Poor reliability, requires manual operations

Digital Video Recorder (DVR)Digitally compresses analog feeds onto a hard drive. Digital" refers to thecompression and storage, not transmission. Most likely collocated with theanalog feed it records. Typically based on COTS PC hardware with vendor


specific software. Frequently used as little more than a Digital VCR

Network Video Recorder (NVR)Streams have already been digitally encoded and compressed at thecamera/encoder. Can be PC software-based or appliance

Can be located anywhere on a networkthe monitoring center, adjacent tocameras, or in a hardened environment. Location is transparent to the operator Record and replay simultaneously, and recordings can be simultaneouslyviewed by multiple operators spread across the network


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CamerasFixed Cameras

Type 1lenses of different focal lengths and/or fixed or variable irises.Flexible configuration and used in most commercial CCTV systemsType 2fixed lens mounted on a camera circuit board (board camera),packaged in a small case, dome or tubeLow cost solution, particularly in a home or retail environment

Pan, Tilt, Zoom Cameras


Rotate horizontally 360, vertically through 90 with powered zoom canbe set to auto-scan or move through range of pre-sets and zooms in

weatherproof domes when used outside

Analog CamerasUse a continuous signal vs. digital, breaks everything into numbersScan viewing area a line at a time and convert the varying intensities of red, green and blue (RGB) light into analogous electrical signals

IP CamerasEquipped with an electronic photosensitive sensor Typically supports multiple users, and web browser accessibleLocated anywhere with a network connection (Wired/Wireless)Few are actually natively digital


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Monitors/DisplaysColor or B&Wresolution higher than TVs

Designed to be always on

Analog CRT are most popular

Digital (LCD/Plasma)inferior imageand Lifes an


Size determined by application

Comparative Resolution to IT centric displaysis very different!


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Transmission MediaCoaxial cabling (75 )

Most popular cable used

90%99% EMI protectionFiber Optic

Capable of longer distances

No interference


Immune to EMIBetter for outdoor Resists lightning strikes

Twisted Pair CAT5/5e/6

Easiest to installRequires transmitter and receiver

BalunsFrom Coax to UTP/UTP to Coax

Cabling is more important with Video than most realize!


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AnalyticsSecurity Operators cannot effectivelymonitor multiple video monitors

simultaneously. Studies have shown a95% drop off in event detection after only 22 minutes of observation

Anal tics rocess video to detect events


Integrated IP-based analytics:Real time at the Camera or Encoder (IP Gateway)

Post-processing from an operator's PC onrecorded video

Identify events as they occur and providetools to analyze previous situations.


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AnalyticsErratic/suspicious behaviorstoppingat more than one car in a parking lot

Congestion detectiontoo manypeople in a space

Motion detectionobject/personmoving across a scene

Abandoned object detection

Sample Algorithms/Behavior Detection:


suitcase abandoned in airport

Wrong Way flowobject/personmoving against a route

Tripwiredetection and alarm uponbreach of a defined line

Shape-based detectionvehicledetection

Object missing detectionobjectremoved from a scene


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Security System Components:

Information ManagementWhat is Situational Awareness?

Knowing what is going on so you can figure out what to doThe ability to answer such questions as:

What is happening?Why is it happening?What will happen next?What can I do about it?


What is Domain Awareness?Combine People, Processes, TechnologyEffective understanding of anything associated with your domain that could impact the security, safety, or health of your environmentKnowledge & Capability

What does this do for you?Proactive versus reactive security posture

Auditable, provable resultsDeliverreduce costs


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Video CODECsImage Based:

JPEG/JPEG2000 (Typically measured in

Thousands of Bytes)MJPEG (Motion JPEG) (Typically measured inThousands of Bytes)

Wavelet (Typically measured in Thousands of Bytes)

Compression

Less

More


Video Based:MPEG-2 (Typically 220 Mbps)*MPEG-4 (Part 2) (Typically ~3 Mbps)**

H.264 (MPEG-4 Part 10 + Higher Coding efficiency)(Typically 40-50% less than MPEG-4 equivalent)***

Less

More

Compression

*Used for numerous applications and quality levels**Four CIF at 2530 Frames Per Second

***Four CIF at 2530 Frames Per Second (CPU and Option Specific)


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Video ResolutionsMotion JPEG

DI 4CIF CIF720x576 720x480 704x576 704x480 352x288 352x240

1080p 1920x1080720p 1280x720

D1720x576720x480

4CIF704x576

H . 2

6 4


x

CIF 352x288352x240

Primary Stream is H.264 (Vertical Column) HD, D1, 4CIF, 1CIF

Secondary Stream is JPEG (Horizontal Columns) D1, 4CIF, 1CIF

1080p HD stream on primary - No secondary streamSecondary stream can match Primary Resolution and Frame Rate, but not exceed it

Green supported, Red not supported


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Resolution ComparisonCIF Resolution (352x240) vs. 1080p (1920x1080)



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Resolution ComparisonD1 Resolution (720x480) vs. 1080p (1920x1080)



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Resolution Comparison720p Resolution (1280x720) vs. 1080p (1920x1080)



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Resolution Comparison1080p (1920x1080)



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Do You See a Real Difference?

30 FPSCIF 30 FPS4CIF


10 FPSCIF

10 FPS4CIF


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Example

All 2000 @ 30 fps; 4CIF

2000 cameras; 24/7 storage for 30 days500 @ 30 fps; 4CIF

500 @ 7.5 fps; 4CIF

1000 @ 15 fps; CIF


1.2 Petabytes

(1,200 TB)

c

482 Terabytes

$4 Million $1 Million


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Why dual MJPEG and MPEG4 needed?M-JPEGLower compression due toFrame by Frame format

More bandwidth and storagespace

Ideal for courtroomevidence

MPEG4Higher compression due tousing key frames anddifferential objects of motions

Reduce the bandwidth andamount of storage needed

May raise problem when used


At low bandwidth, priority isgiven to image resolution

Lower cost due to simplicity

At low bandwidth, priority isgiven to frame rate

Higher cost due to complexityand licenses

Because both Codec have

advantages


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Bandwidth considerations



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Cisco Small Business IP Video

Surveillance PortfolioCost

Cisco Small Business


Functionality

Warranty, Support Center, CommunityWVC210

2300 Series

PVC300


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Cisco Small Business

Surveillance Camera Portfolio

m a n c e

Indoor/Outdoor EnvironmentsIPv6 Enabled

Flexible customization with enclosuresWide Surveillance area with pan tilt + 2.6x optical zoom

PVC300

Day/Night Indoor EnvironmentsIPv6 Enabled

Tamper Resistant HousingVC220VC240


P r i c e - P e r f o

Function, Flexibility, Scalability

WVC210

Indoor/Outdoor EnvironmentsFlexible customization with enclosures and CS-mount

lensWired POE or Wireless models

Entry level Pan Tilt cameraIndoor Environments

LCD displays IP address for easy setupAll Compatible with Included Video Monitoring Software

2300 Series


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GPIO: General Purpose Input/OutputInputs Outputs

SmokeDetector

Alarm Panel

Siren


PIRMotion

Detector

Door/WindowContact

Open Door

ActivateLights


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Overview VC 220

Cisco VC 220 Dome WDR Day/Night PoE Network Camera

First Dome Camera in portfolio

New portfolio features introduced with the VC220Wide-Dynamic Range (WDR) Image Sensor


amper es s an ous ngPassive Infrared (PIR) Thermal Sensor Day/Night functionality (Built-in IR LEDs)UPnP AV Media Server

Leverages Cisco Media APIImproved GUI usabilityEnhanced Networking Features (QoS, 802.1x Port Security, SNMP)Multi-language GUI


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Cisco VC 240 Bullet Network Camera

Bullet form factor camera with integrated outdoor enclosure for dust andmoisture protectionPerfect for outdoor or harsh indoor environments

New portfolio features introduced with the VC240

Integrated IP66 Rated Enclosure

Cisco Small Business VC 240 Dome Day/Night Network Cameraprovides a complete, easy-to-use, feature-rich video solution that allows


you to monitor any aspect of your business operations.


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FeaturesFeature Benefit

Wide-Dynamic Range 1/3.3 CMOS

Sensor

Improved video quality in harsh

lighting conditions


With WDR Sensor Without

WDR Sensor


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Video Monitoring System (64 cameras max .)



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Product Positioning / Key MessagesCreate three tiers of Video Monitoring Software.

Basic (included with camera) feature set is already defined and is shipping today.

Basic Plus tier includes all of basic features plus remote client access.

The Advanced tier includes all of the features within the AVMS family.

All skus branded Cisco Small Business.


# of Cameras SupportsSKU Type 4 8 16 32 64

L-VM300-64 Advanced

L-VM300-32 Advanced

L-VM300-16 Advanced

L-VM300-08 AdvancedL-VM300-04 Advanced

L-VM200-32 Basic Plus

SWVMS16 Basic

Advanced feature set with analytics Basic Plus Client/Server Remote Access Basic/Free Feature Set


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Business / Marketing Intelligence

Integrated counting application2-way (in/out) counting of people & objects

Know when your business is most active & alignresources to match


Monitor traffic flow in parking lots, shopping centers,etc.

Integrate with RS-232 based Point of Sales equipment.Transactions logged in AVMS databaseSearch POS data and retrieve appropriate video


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Small Business Network Storage

Cost

High-Performance Data Protection


FunctionalityBuilt for small business

Performance, affordability, ease of use

Built-in and add-on applications

Peace of Mind support


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Desktop Storage Solutions

Expanding portfolio with Desktop NAS

solutionsNSS2000 2 Bay desktop chassisNSS3000 4 Bay desktop chassis


Key FeaturesSmall, versatile form factor with lockable drivesSame software features as NSS4000 & NSS6000File encryption Data is encrypted on the driveSupport RAID 0,1,5 &10 *Smart Drive support

* Raid 5 and 10 require more than two drives thus supported on NSS3000 only


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Key Features WVC210 WVC2300 PVC2300 PVC300

Obtencin ilimitada deImgenes

Local. AccesoRemoto HTTP,

3GPP, RTSP


3GPP, RTSP


3GPP, RTSP


3GPP, RTSP

Vista Nocturna No S S No

Power over Ethernet Yes using PoE5 No S S

Inalmbrica S, 802.11g S, 802.11g No No

Sensor S, CMOS S, CCD S, CCD S, CCD


Dual Codec MPEG4-SP (stream)

MJPEG (storage)

MPEG4-SP (stream)

MJPEG (storage)

MPEG4-SP (stream)

MJPEG (storage)

MPEG4-SP (stream)

MJPEG (storage)

Dual Stream S S S S

Zoom Digital, 2x Digital, 4x

Optical Zoomlenses option

available

Digital, 4x

Optical Zoomlenses option

available

Optical, 2.6x

Entrada/Salida PropsitoGeneral (GPIO portsPuertos de Control)

No 2 entrada2 Salida

2 entrada2 Salida

1 de Entrada1 de Salida

IP Filtering S S S S

Jabber Cliente Si S S S

HTTPS No S S S

Audio VoIP Si G711a/u, G726 Si G711a/u, G726 Si G711a/u, G726 Si G711a/u, G726SIP Protocol

Samba Client S S S S


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Cisco Small Business Surveillance Cameras http://www.cisco.com/cisco/web/solutions/small_business/products/security/s

mall_business_video_surveillance_cameras/index.html

Cisco Small Business Monitoring Softwarehttp://www.cisco.com/en/US/products/ps10533/index.html

Helpful Web links


, ,

Firmwares, Release Notes.http://www.cisco.com/cisco/web/solutions/small_business/products/security/small_business_video_surveillance_cameras/index.html

Cisco Small Business Community Support Surveillance

https://supportforums.cisco.com/community/netpro/small-business/surveillance


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Surveillance Labs

Web and Physically tour PVC2300, VC220, WVC210and PVC300.

AVMS Recording, Scheduling, Play recording video.


s ream ng an e ep ony s ream ng app ca on.Events configuration (GPIO demo, Jabber, E-mailetc.)


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GPIO LAB


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GPIO LAB

Inputs Outputs

SmokeDetector

Alarm Panel

Siren


PIRMotionDetector

Door/WindowContact

Open Door

ActivateLights

Input / Ouput Example


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Input / Ouput Example


General Purpose Input/Output


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General Purpose Input/Output


SPA525G Streming LAB


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SPA525G Streming LAB

Use the IP Phone to monitoring Camerasand control ports


User PrivateNetwork

Surveillance


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SECURE

HOMESECURERETAILSTORE


SECUREBUSINESS

CARDEALER

Total Control


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