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Smartphone Evolution
Thoughts on the Past, Present & Future
Ed Moore
Great Leaps Forward
1999 2011
♯3♯1
♯2 ♯4
To be a Smartphone?
♯1 Nokia 7110 (Dec 99)
♯2 Pogo (Dec 01)
♯3 Danger Hiptop (Oct 02)
Phones became cool?
♯4 Apple iPhone (Jun 07)
Where Now?
1999 2011
2010
iOSAndroidBlackberryWebOSBadaSymbianMeegoWindows Phone
2011
iOSAndroidBlackberry (BBX)
Windows Phone
1969
1978
Agile Innovators?
$360bn $225bn
$24bn $10bn
$199bn
$54bn
Huge!
Who To Watch?
Mobile Operators?
What do you do?
IPIP ComponentComponent ProductProduct DistributionDistribution
IdeaIdea
UsersUsers
Marketplace
Payments AppsPhone
Media
Content ECOSYSTEM
Backup
Messaging
IPIP ComponentComponent ProductProduct DistributionDistribution
IdeaIdea
UsersUsers
What still to do?
Brain Rewiring?
“How the internet is rewiring our brains: The web is a treasure house of knowledge - but it's making it impossible to concentrate any more”
Author Nicholas Carr: “The Web Shatters Focus, Rewires Brains”
“The internet is changing the way you thinkThe Difference Engine: Rewiring the brain”
Computer gamers' brains 'differ’. BBC
If investing
To Conclude …
Industry Behemoths …using 40 year old technology …create the most complete ….user computing platform yet seen.
Still scope to enhance!
Thank You
Ed Moore
