SMS & Relay For Life#GeekWeek

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SMS

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essage

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KSH

eyword

hort code

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How to opt in to SMS:

1. Create a new text message

2. In the message field, type your event’s keyword

3. Address the message to the phone number 22723

4. Hit send!

Event Keyword (e.g – 6066)

To: 22723

Send

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Opt In

Emails

Meetings

Print Materials

Social Media

Website

Word of Mouth

How to get people to opt-in

• Registration deadlines• Challenges• Volunteer Opportunities• Mission Moments

Recruitment/ Engagement

• Invitations• Reminders• Follow-up

Meetings

• Team/Event Fundraisers• Fundraising Tips• Recognition• Where $ Goes

Fundraising

• Parking/Venue Information• Weather Updates• Entertainment/Activities/Ceremonies• Safety

Event Logistics

Types of Messages

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Implementing an SMS Campaign

on the Hipcricket Platform

8

Log in

Select “Advertiser Club”

Select “Promotions” or “Consumers”

Promotions

Promotions

Promotions

Consumers

Consumers

Consumers

Send a Message

Step 1: Change the name of the message

Send a Message

Step 1: Change the name of the message

Step 2: Change the status to active

Send a Message

Step 1: Change the name of the message

Step 2: Change the status to active

Step 3: Type your message

Send a Message

Step 1: Change the name of the message

Step 2: Change the status to active

Step 3: Type your message

Step 4: Uncheck personalization

Send a message

Send a message

Questions?

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Relay For Life AppAllows participants to:

• Track their donors and send thank you emails

• Make a personal donation

• Send fundraising/recruitment emails

• Update their personal page and team page and share those pages on Facebook and Twitter and through email and SMS.

• Post status updates and pictures to Facebook

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Relay For Life App

Home page

• Can see the details for your event

• Can track your progress and your teams progress

• Use the icons at the bottom of the page to navigate

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Relay For Life App

Donations page

• List of your donors and the amount donated

• “Say thanks” button• “Donate to Myself”

button• “Share my Donation

Page” button

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Relay For Life App

Email Page

• Can send an email using one of our templates or create your own

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Relay For Life App

My Page

• “Edit Page” button• “Share My Page”

button

Relay For Life AppFacebook page

• Use status update templates

• Create your own Facebook Post

• Post a Photo

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Questions?

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