7/27/2019 Social Fresh WEST 2013 Program

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THANK YOU TO OUR EVENT PARTNERS

• Ad2SanDiego

• AMALosAngeles

• BlissfulMediaGroup

• Blogging4Jobs

• BMASoCal

THANK YOU TO OUR MEDIA PARTNERS

• FandomMarketing

• Faves&Co

• #GetCommunity

• PRSASanDiego

• SEMPO

• SocialMediaClubSanDiego

• SocialMediaClubSanFrancisco

• SocialMediaDay

• SocialMediaExaminer

7/27/2019 Social Fresh WEST 2013 Program

http://slidepdf.com/reader/full/social-fresh-west-2013-program 2/2

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10:30am to 11:30am | CHECK-IN

11:30am to 12:00pmFresh Networking - Putting the SOCIAL in Social Fresh

12:00pm to 12:30pmOpening Remarks

 Jason Keath, Social Fresh — @JasonKeath

12:30pm to 1:00pmInuencer Marketing Done Right CC Chapman,  Amazing Things Will Hapen@CC_Chapman

1:00pm to 1:30pmThe Science of Lead Generation Dan Zarrella, HubSpot — @DanZarrella

1:30pm to 2:15pm | LUNCH BREAK

2:15pm to 2:45pmThe Content Dilemma: Where To Post What & Why Katie Morse, Billboard — @MissKatieMo

2:45pm to 3:15pm7 Badass Tactics for Slideshare Content Domination 

 Jason Miller, LinkedIn — @JasonMillerCA 

3:15pm to 3:30pm | BREAK

3:30pm to 4:00pm Beyond The Click: What Converts In The News Feed 

 Justin Kistner, ShopIgniter — @JustinKister

4:00pm to 4:30pmThe Secret To Earning Your Fans’ Love 

Paula Berg, Linhart PR — @PaulaBerg4:30pm to 5:00pmPut A Ring On It: Moving Beyond Social Engagement Adrian Parker, Intuit — @AdriandParker

5:00pm to 6:30pm

OPENING NIGHT HAPPY HOUR Come out to mingle, meet fellow attendees, speakers, and

sponsors. Open bars and light appetizers.

THURSDAY FRIDAY9:30am to 10am | CHECK-IN

10am to 10:30amOpening Remarks

10:30am to 11amShared Experience Is The Future of Branding Brian Solis, Altimeter Group — @BrianSolis

11am to 11:30am

Social Media Is Your Mobile Strategy Tim Hayden, TTH Consulting — @TheTimHayden

11:30am to 11:45am | BREAK

11:45am to 12:15pmTaking Flight On Facebook With Southwest Airlines Christi McNeill, Southwest Airlines — @ChristiMcNeil

12:15pm to 12:45pmOnline To Ofine: Converting Social Media To Foot Trafc Lauren Ferandez, Morton’s — @Cubanalaf

12:45pm to 1:30pm

LUNCH BREAK

1:30pm to 2:00pmBuilding Brand Value Through Social Customer Service Chuck Hemann, WCG — @ChuckHemann

2:00pm to 2:30pmThe Difference Between Content Marketing & Great ContentSarah Evans, Sevans Strategy — @PRSarahEvans

2:30pm to 2:45pm | BREAK

2:45pm to 3:15pmBlogger Outreach Goes Native Eric Gottloeb, Walgreens — @EricGottloeb

3:15pm to 3:45pmHow The San Francisco Giants Use InstagramTo Bring Fans Closer To The BrandBryan Srabian, San Francisco Giants — @Srabe

3:45pm to 5:15pm

CLOSING HAPPY HOUR