Short Presentation Title
Social Media Content Kit EMEA RUN like never before SAP Business
One powered by SAP HANA campaign
2012 SAP AG. All rights reserved.#1Welcome and Introduction to
your Social Media content kit for EMEA RUN like never before SAP
Business One powered by SAP HANA campaign Social Media content kit
for EMEA RUN like never before SAP Business One powered by SAP HANA
campaign: Topic StructureBlog Ideas / Example BlogsTweets /
LinkedIn posts Twitter Guidance: Relevant HashtagsHow can I get the
message to prospective customers?Best practiceReference materials /
Partner support collateral Help
Contents: Social Media content kit for EMEA RUN like never
before SAP Business One powered by SAP HANA campaign
2012 SAP AG. All rights reserved.#Sme expand sm midsize
enterprises2WelcomeWelcome to your SAP Social Media Content Kit for
the EMEA RUN like never before campaign for the SAP Business One
application, powered by the SAP HANA platform.This kit has been
specially developed to help support your social media messaging
around RUN like never before, specifically for the SAP Business One
powered by SAP HANA solution.On the following pages, youll find
pre-drafted social media content, with specific SAP Business One on
HANA messaging. This includes blogs, tweets and LinkedIn posts. You
can use the materials as they are or adapt them to integrate better
with your specific campaign, prospects and customers. All of the
content has been written to help you create conversations with your
prospects and customers, and help you turn those social
conversations into sales conversations.
2012 SAP AG. All rights reserved.#3Introduction to your Social
Media content kit for EMEA RUN like never before SAP Business One
powered by SAP HANA campaignThe SAP Business One application,
powered by the SAP HANA platform, gives small businesses all the
business software they need to help reach new customers, boost
efficiency and drive profitable growth. It helps them manage every
aspect of the business from sales and customer relationships, to
financial management and operations all in real time. The kit has
been tailored to help you communicate the three key advantages of
the SAP Business One application, powered by the SAP HANA platform
please use whichever theme(s) you feel are most appropriate for
your customers:Unlock new insightsIncrease productivity Improve IT
efficiencyNow, its time to get started.
2012 SAP AG. All rights reserved.#Social Media Content Kit Topic
Structure: EMEA RUN like never before SAP Business One powered by
SAP HANA campaign2012 SAP AG. All rights reserved.#Blog idea 1:
Unlock business insightConsumers are increasingly demanding: they
want more choice, better quality, faster delivery times and better
service. To stay competitive, businesses need to be able to react
to these needs instantly and to do that, they need access to
real-time data. But when youre pulling data from multiple sources,
how can you streamline it in real time and turn it into valuable
business insight, without compromising quality or blowing your IT
budget? The SAP Business One application powered by the SAP HANA
platform streamlines all data, making it easier to access and
simpler to understand. Users can uncover real-time insights,
process reports, and run forecasts instantly. Pre-delivered apps
helps users solve challenging questions and view crucial insight at
superfast speeds, while the single platform makes for easy
management. This single solution can transform the productivity of
a whole business and its relationships with customers. Marketing,
sales and customer service teams can all improve the customer
experience by delivering more personalized interactions based on
real-time insight. While further down the chain, logistics teams
can make faster deliveries and financial teams can make more
accurate forecasts. With a real-time snapshot of your business
available to any user, at any time, businesses can capitalize on
big business opportunities and make game-changing business
decisions.
Insert own Partner message / testimonial hereKey points should
focus around uncovering real-time business insight.2012 SAP AG. All
rights reserved.#6Suggested Tweets, LinkedIn posts and ImageryBlog
idea 1: Unlock business insight3 x TweetsNew blog posted >>
Unlock business insight [enter bit.ly url] How can you streamline
your data in real time and turn it into valuable insight, without
blowing your IT budget? [enter bit.ly url]Uncover real-time
insights, process reports and run forecasts instantly with SAP
Business One powered by SAP HANA. [enter bit.ly url]
2 x LinkedIn PostsAs consumers continue to demand more choice,
better quality, faster delivery times and better service, how can
businesses utilize real-time data analytics to stay competitive and
give consumers what they want? Read our latest blog [enter bit.ly
url]Discover how businesses can streamline all their data and make
crucial insights easier for end users to access, using SAP Business
One powered by the SAP HANA platform. Read our latest blog, Unlock
business insight [enter bit.ly url]
2012 SAP AG. All rights reserved.#Blog idea 2: Streamline your
data, boost productivity
Organizations are driven by data. It gives us the power to
coordinate logistics, track sales, manage fulfilment, gather
customer insight and much more. The better we manage this data, the
more productive we become. But how can smaller businesses realise
the same efficiencies of larger organizations, when they dont have
big IT budgets to play with? A solution like the SAP Business One
application, powered by the SAP HANA platform, could be the
answer.This solution gives businesses instant access to streamlined
real-time intelligence from across their whole organization, on one
single interface. It puts the power in the hands of the users,
allowing them to create and run reports without IT assistance. They
have the freedom to access the data they need, exactly when they
need it.The benefits can be felt across the whole organization.
Marketing teams can analyze buying patterns to re-shape live
campaigns; warehouse managers can plan for demand based on
real-time sales; financial teams can analyze payment histories to
generate what if cash flow projections; sales teams can see
expected lead times while a customer is still on the phone and so
on.With improved visibility and control at every level, businesses
can improve fulfilment, reduce costs and increase customer
satisfaction.
.Insert own Partner message / testimonial hereKey points should
focus around the benefits of streamlining data across the company
for improved performance.2012 SAP AG. All rights
reserved.#Suggested Tweets, LinkedIn posts and ImageryBlog idea 2:
Streamline your data, boost productivity3 x TweetsNew blog posted
>> Streamline your data, boost productivity [enter bit.ly
url] Discover how SAP is putting the power of data analytics into
the hands of end users to increase business productivity. [enter
bit.ly url]Could readdressing your data help your business improve
fulfilment, reduce costs and increase customer satisfaction? [enter
bit.ly url]
2 x LinkedIn PostsLooking to improve productivity? A new
approach to data management could be the answer. Discover how SAP
Business One powered by the SAP HANA platform, can help you unlock
real-time business insights to improve fulfilment, reduce costs and
increase customer satisfaction. Read our latest blog [enter bit.ly
url]Discover how every line of business can improve productivity by
unlocking the power of real-time data analytics. Read our latest
blog, Streamline your data, boost productivity [enter bit.ly
url]
2012 SAP AG. All rights reserved.#9Blog idea 3: Embrace data
democratizationBusinesses run on data; every department relies on
it and it has a huge influence over business performance. So why
does it fall solely to IT departments to manage it? Wouldnt
businesses run better if every line of business could access
relevant data and retrieve vital insights, exactly when they needed
them? For most businesses, the barrier to creating this data
democratization is complexity. Information needs to be pulled from
multiple different sources, both internal and external, and
managing it can be a slow and complex process. Naturally, this
responsibility falls to the IT department. For businesses wanting
to free up valuable IT resource and become more IT efficient, they
need to deploy a data management solution that can streamline all
their data, making it easier to access and simpler to understand.
That solution also needs the power to process the data at extremely
fast speeds and provide real-time insight. With the SAP Business
One application, powered by the SAP HANA platform, this
functionality is now a reality.
2012 SAP AG. All rights reserved.#Blog idea 3: Embrace data
democratization - continuedSAP Business One uses in-memory
analytics to integrate large quantities of structured and
unstructured data, from virtually any internal and external source,
and process it in real time. There is no need for a separate data
warehouse or extensive IT assistance. End users can quickly and
easily create ad-hoc views without knowledge of the data or query
type. They can pull up-to-the-minute data from multiple sources and
gain new insights without the usual constraints. They no longer
need to wait around for an overstretched IT department to help out;
end users have the freedom they need to make decisions
independently and take rapid action.
Insert own Partner message / testimonial hereKey points should
focus around simplified data management for improved IT
performance.2012 SAP AG. All rights reserved.#Suggested Tweets,
LinkedIn posts and ImageryBlog idea 3: Embrace data
democratization3 x TweetsNew blog posted >> Embrace data
democratization [enter bit.ly url] Would businesses run better if
every line of business could access the insight they needed,
without relying on IT? [enter bit.ly url]How is SAP using in-memory
analytics to improve IT efficiency and extend the power of data
analytics to end users? [enter bit.ly url]
2 x LinkedIn PostsShould data analytics be the responsibility of
IT departments alone? Or could you improve overall business
productivity and improve IT efficiency by sharing the power of
real-time analytics with your end users? Read our latest blog
[enter bit.ly url]Discover how SAP is using in-memory analytics to
manage large volumes of data from virtually any source and process
it in real time giving end users quick and easy access to business
insight and easing the burden on IT. Read our latest blog, Embrace
data democratization [enter bit.ly url]
2012 SAP AG. All rights reserved.#Twitter Guidance: Relevant
Hashtags Twitter Guidance
To Do:Use the campaign hashtags in your tweets when you are
talking about SAP Business One powered by SAP HANAEngage in posts
from @SAPRetweet @SAP and any relevant customer tweetsKey
Hashtags:Defined for this
campaign#HANA#insight#SAPCloud#inmemory#SAPPartners#realtime#saphana#SAPB1#SAP#data
2012 SAP AG. All rights reserved.#What next?How do I get the
EMEA RUN like never before SAP Business One powered by SAP HANA
campaign message to prospective customers?
Now that you have all the information you can spread the word
about EMEA RUN like never before SAP Business One powered by SAP
HANA campaign, what it is, how to implement it and how it can make
a business run better. By following the steps below, you will be
well on your way to developing your own thought-leadership
status
Share EMEA RUN like never before SAP Business One powered by SAP
HANA campaign information on sites such as Twitter and
LinkedInIntegrate and adapt the messaging from the blogs contained
in this kit Link to case studies that support these facts with
real-life testimonialsAdd a call to action. E.g. Read our latest
blogUse the relevant hashtags
2012 SAP AG. All rights reserved.#Add your own Partner messaging
to these blogs, tweets and LinkedIn postsBe a person - not a
companyBe honestListen before you leapIntroduce yourself not an
elevator pitchBe Patient it can take up to nine months to build an
active social media community. It will help greatly if you can find
someone to support your social media activity by commiting to your
blog(s) Add value reference case studies and customer
testimonialsAsk questions seek to learn and start conversationsKeep
a balance of opinions vs factsDont pick fightsUse social media to
enhance not replace
Best practice
2012 SAP AG. All rights reserved.#Reference Materials / Partner
Support Collateral: EMEA RUN like never before SAP Business One
powered by SAP HANA campaignReference titleSAP Business One
analytics powered by SAP HANAVideo Download
SAP_Business_One__analytics_powered_by_SAP_HANA__wmv_.zipTake
Your Business to the Next Level of Performance with SAP
HANADownload PDFSolution Brief B1 on HANA.zipAre You Suffering from
a Data Problem?Download PDFWhitepaper for B1 on HANA.zipSAP
Business One, Analytics Powered by SAP HANA: Product DemoWebsite
Link
http://www.sap.com/uk/asset/index.epx?id=5a7ec239-d13e-436f-8d09-bac615892918&name=SAP-Business-One,-Analytics-Powered-by-SAP-HANA-Product-Demo2012
SAP AG. All rights reserved.#Thank you!2012 SAP AG. All rights
reserved.#17
