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MY JOURNEY & MY TIPS Christel Quek Global Social Marketing Manager Havas Media Group

Social Media Week 2013: Tips from the Top

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I recently spoke at Social Media Week 2013 Singapore- at a session called "Tips from the Top" to inspire people who want to build their career in Social Media. http://socialmediaweek.org/singapore/events/?id=59608#.UP1qEqE6Urg Here's what I shared: 1. Looking Back: The 1 thing I wish I knew when I started my career. - I should have learnt how to say No. 2. What Makes a Good Social Media Practitioner: - Be a good sailor - Don't just ask what is happening ; ask what isn’t happening. Ask the right questions - Be an architect of value. Explore unusual paths - The best conversationalists are the best listeners - My favourite quote from Gattaca: "Never save anything for the swim back" 3. What keeps me going - Travel - Family - Growth 4. Remember to listen to your inner voice and be your own competition 5. What I wish can improve: - Distinguishing between signals & noise - Being less myopic Ending off with this quote from Transformers, "50 years from now when you look back at your life, don't you want to say you had the guts to get in the car?" Other great speakers for this session included: Jamshed Wadia - Asia Pacific Social Media Strategist at Intel (@JamshedWadia) Rod Strother - Director, Digital and Social Centre of Excellence at Lenovo (@rodstrother) Gerald Ang - Global Digital Marketing Leader at GE (@geraldang) Damien Cummings - Regional Marketing Director, Digital & Social Media at Samsung Asia (@damiencummings) John Kerr - Managing Director, Asia at Zeno Group (@johnkerrnz) Katherine Liew - Social Media Planner at Arc Worldwide (@katherineliew) This event was hosted by Simon Kemp, Managing Director of We Are Social Singapore .

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Page 1: Social Media Week 2013: Tips from the Top

MY JOURNEY & MY TIPS

Christel QuekGlobal Social Marketing ManagerHavas Media Group

Page 2: Social Media Week 2013: Tips from the Top

a brief snapshot

Page 3: Social Media Week 2013: Tips from the Top

Looking back... I should have learnt how to say “NO”

Page 4: Social Media Week 2013: Tips from the Top

you know what makes a really

goodsocial media

practitioner?

Page 5: Social Media Week 2013: Tips from the Top

1. Be a good sailor

Page 6: Social Media Week 2013: Tips from the Top

2. ASK “What isn’t

happening?”

ask the right questions

Page 7: Social Media Week 2013: Tips from the Top

3. be an architect of

value. explore unusual paths

Page 8: Social Media Week 2013: Tips from the Top

4. the best conversationalists

are the best listeners

Page 9: Social Media Week 2013: Tips from the Top

5. never save anything for the swim back

Page 10: Social Media Week 2013: Tips from the Top

what keeps me going

travel family growth

christel quek @ladyxtel

Page 11: Social Media Week 2013: Tips from the Top

listen to your inner voice & be your own competition

christel quek @ladyxtel

Page 12: Social Media Week 2013: Tips from the Top

A snapshot of 2012

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what I wish can improve: distinguishing between signals & noise

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what I wish can improve: being less myopic

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THANK YOUtweet me: @ladyxtel