31
BEAUTY: Cosmetology SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL HAIR Jeffrey Paul The book will have a strong retail bookstore potential. This book will be followed with a new version containing the same material in consumer language that will entice the women that have hair loss to seek out this book and information. This version will also help professionals to be on the same level of understanding as the consumer of the solutions that are available. AUTHOR(S) AFFILIATION: Jeffrey Paul: Owner Hair Care Center AUDIENCE: Cosmetology students and salon professionals ISBN 1-4018-4080-9 • $37.95 V December 2004 324 pp, 8x 9 1 / 4, PB, 4-Color SPA & SALON ALCHEMY Sandra Alexcae Moren Spa/salon professionals, whether this is their first or twenty-first year in the industry, will look upon this guide as a roadmap to designing, building and operating a spa/salon that will attract and keep desirable clients and staff. It clarifies emerging views of and transformations within the ever-changing spa/salon industry, helping the reader put this information to use in planning for the future of their spa/salon. Readers who take the advice in this book will lower their start-up costs, and they will boost revenues and increase profitability by refining their business sys- tems. And, this business focus also encompasses important discussions about treatments, including ancient and innovative approaches to healing, longevity and youthfulness. Look to this book to put you on the track toward spa/salon excellence and profitability. AUTHOR(S) AFFILIATION: Sandra Alexcae Moren: Owner of Kyron Spa and Salon Consulting AUDIENCE: Spa/Salon Owners, management and staff in the industry, Manufacturers, distributors, trade show administrators, associations, salespeople and educators in the professional beauty industry ISBN 1-4018-7955-1 • $64.95 V December 2004 192 pp, 7.4x 9, PB, 2-Color Professional Technical Reference To Order, Call: 1-800-842-3636 4

SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

  • Upload
    others

  • View
    4

  • Download
    0

Embed Size (px)

Citation preview

Page 1: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

BEAUTY: Cosmetology

SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL HAIRJeffrey Paul

The book will have a strong retail bookstore potential. This book will be followed with a new version containingthe same material in consumer language that will entice the women that have hair loss to seek out this book andinformation. This version will also help professionals to be on the same level of understanding as the consumer ofthe solutions that are available.

AUTHOR(S) AFFILIATION:Jeffrey Paul: Owner Hair Care Center

AUDIENCE:Cosmetology students and salon professionals

ISBN 1-4018-4080-9 • $37.95 VDecember 2004324 pp, 8″ x 91⁄4″, PB, 4-Color

SPA & SALON ALCHEMYSandra Alexcae Moren

Spa/salon professionals, whether this is their first or twenty-first year in the industry, will look upon this guide as aroadmap to designing, building and operating a spa/salon that will attract and keep desirable clients and staff. Itclarifies emerging views of and transformations within the ever-changing spa/salon industry, helping the readerput this information to use in planning for the future of their spa/salon. Readers who take the advice in this bookwill lower their start-up costs, and they will boost revenues and increase profitability by refining their business sys-tems. And, this business focus also encompasses important discussions about treatments, including ancient andinnovative approaches to healing, longevity and youthfulness. Look to this book to put you on the track towardspa/salon excellence and profitability.

AUTHOR(S) AFFILIATION:Sandra Alexcae Moren: Owner of Kyron Spa and SalonConsulting

AUDIENCE:Spa/Salon Owners, management and staff in the industry,Manufacturers, distributors, trade show administrators,associations, salespeople and educators in the professionalbeauty industry

ISBN 1-4018-7955-1 • $64.95 VDecember 2004192 pp, 7.4″ x 9″, PB, 2-Color

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

4

Page 2: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

BUSINESS: Accounting / Logistics/Technology / Economics

THE AUDIT PROCESS: PRINCIPLES, PRACTICE AND CASES, 3EIain Gray; Stuart Manson

This is a key textbook for specialist readers of accounting and finance, either undergraduate or professional, takinga first course in auditing. In this third edition the authors continue to provide a refreshing, imaginative and thor-ough introduction to the audit process, with a rational and coherent foundation for the appreciation of auditingpractice. The text is entirely brought up to date with changes post-Enron, with new auditing standards includingIAS, and with changes in UK company law.

AUTHOR(S) AFFILIATION:Iain Gray: Formerly Principal Lecturer, Sheffield Hallam UniversityStuart Manson: Senior Lecturer, University of Essex

AUDIENCE:Professional Auditors/Accountants

ISBN 1-86152-946-5 • $49.99 TNovember 2004704 pp, 93⁄4″ x 73⁄4″, PB, 1-Color

INTRODUCTORY ACCOUNTING FOR NON-SPECIALISTSLen Hand; Carolyn Isaaks; Peter Sanderson

Introductory Accounting for Non-Specialists is aimed at a single-semester module in accounting and finance. The textprovides a first-level look at financial and managerial accounting and basic finance for non-specialist students.The approach is to achieve a balance between the technical aspects and underlying concepts. The book is aimedat users of accounting information. Students (as future users of accounting information) need to understand thebasic ideas and assumptions that lie behind the numbers. They do not need to become expert preparers ofaccounting information but should know enough of the mechanics to make sense of the sources of the numbers,and to understand how new information would change (for example) the profit/balance sheet position.

AUTHOR(S) AFFILIATION:Len Hand, Carolyn Isaaks, and Peter Sanderson: Departmentof Accounting and Finance, Nottingham Business School,Nottingham Trent University

AUDIENCE:Managers Who Need to Comprehend Financial andManagement Accounting, and Finance

ISBN 1-84480-022-9 • $44.99 TDecember 2004416 pp, 93⁄4″ x 73⁄4″, PB, 2-Color

RAISING THE BAR (CODE): THE VALUE OF AUTO-ID TECHNOLOGYEdmund W. Schuster; Daniel W. Engels; Stuart J. AllenAuto-ID technology is poised to revolutionize logistics. Developed at MIT in 1999, it uses low-cost, radio frequencyidentification (RFID) tabs to improve information flow and productivity. RFID tags are placed on individual items,cases, and pallets — delivering instant two-way communication within supply chains by merging informationwith physical goods. Introducing this groundbreaking technology to the general business audience, Auto ID pro-vides a broad overview with a focus on communicating concepts, structure, applications, and the importance ofthe technology. Presenting the business case for auto ID, the book explains how the system works as well as itsimplications for commerce.

AUTHOR(S) AFFILIATION:Edmund W. Schuster: Auto-ID CenterDaniel W. Engels: Auto-ID CenterStuart J. Allen: Pennsylvania State University

AUDIENCE:Logistics Managers, Transportation Companies, InventoryManagers, APICS

ISBN 0-324-30078-6 • $39.95 ZJanuary 2005288 pp, 6″ x 9″, HB, 1-Color

MODERN CHINESE ECONOMIC REFORMJinglian Wu

This book provides the most insightful and comprehensive examination of China’s strategy and implementationof its economic reform. When history is written China’s remarkable transformation may prove to be the 21st cen-tury’s most compelling theme. The author, Jianlian Wu, is the principle reason why anyone interested in theworld economy or global financial developments must read or be aware of this book. Professor Wu alone possessesan authority regarding these developments because of the influential role he has and will continue to play inChina’s economic reform. Seldom are such books written with this level of authority. We have a story of which weall must be aware being written by one its most important architects. It is as if we had access to AlexanderHamilton when he helped form America’s economic system.

AUTHOR(S) AFFILIATION:Jinglian Wu: Professor of Economics at China-Europe IntlBusiness School

AUDIENCE:Economist; International Business Professionals; EconomicsMajors

MODERNCHINESEECONOMICREFORMJinglian Wu

ISBN 1-58799-197-7 • $29.95 ZNovember 2004400 pp, 6″ x 9″, HB, 1-Color

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

8

Page 3: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

BUSINESS: Management

INTERNATIONAL PROJECT MANAGEMENTOwen J. Murphy

The stakes are high in international ventures. Success can be lucrative, but only if formidable obstacles are over-come and unexpected expenses are reined in. Taking a unique approach to international project management,International Project Management is a cutting-edge new book that introduces financial control systems to help man-age cost and schedule. By skillfully applying these systems, managers uncover potential problems before theybecome roadblocks, enabling them to make the necessary adjustments to maintain the company’s cost and sched-ule commitments.

AUTHOR(S) AFFILIATION:Owen J. Murphy: UCLA

AUDIENCE:International Business Professionals and Students;Managers; Supervisors; Business Professionals

STRATEGY SYNTHESIS: RESOLVING STRATEGY PARADOXES TO CREATE COMPETITIVE ADVANTAGE, 2EBob de Wit; Ron Meyer

The belief that managers and potential managers will profit from understanding the major conflicting approaches to strat-egy forms the point of departure for this book. Ignoring the profound differences between the various schools of thoughtdoes not enhance a manager’s or student’s capacity for strategic thinking. Rather, it is only when there is knowledge of thevarious points of view can strategists truly see the range of options open to them. Then they can find a way to choosebetween them, or integrate them, to be practically effective. To structure the comparison of strategy approaches, the mostimportant conflicting strategy perspectives have been clustered together around ten key strategy issues, one key issue perchapter. Two classic readings in each chapter by key strategic thinkers further represent the two opposite positions.

AUTHOR(S) AFFILIATION:Bob de Wit: Maastricht School of Management, The NetherlandsRon Meyer: Rotterdam School of Management, ErasmusUniversity, The Netherlands

AUDIENCE:Business Professionals

PREVIOUS ISBN 1-86152-317-3

PURCHASING & SUPPLY CHAIN MANAGEMENT, 4EArjan van Weele

Purchasing and Supply Chain Management provides a highly structured and comprehensive approach to the funda-mental principles and practice of purchasing and supply chain management. It adopts a rigorous managerial per-spective on the process of purchasing and analyses its role, position and importance within business processes.The book is logically structured into three distinct sections: analysis, strategy and planning, and practice. Learningobjectives, varied and interesting case studies, thought provoking discussion questions, chapter summaries and theuse of a highly accessible style and language reinforce the reader's understanding of the core management issuesand concepts.

AUTHOR(S) AFFILIATION:Arjan J. van Weele: Eindhoven University of Technology

AUDIENCE:Business Professionals

ISBN 0-324-20302-0 • $49.95 ZNovember 2004232 pp, 6″ x 9″, HB, 1-Color

ISBN 1-86152-965-1 • $34.99 TNovember 2004544 pp, 93⁄4″ x 73⁄4″, PB, 2-Color

ISBN 1-84480-024-5 • $49.99 RDecember 2004400 pp, 101⁄2″ x 8″, PB, 2-Color

BUSINESS RESEARCH PROJECTS, 4EA. D. Jankowicz

Now in its fourth edition, this respected and comprehensive book and companion website provides a clearguide to planning and undertaking business research projects and dissertations. Dealing with every stage ofproject work - from inception, reviewing the literature, gathering and analyzing the data, to writing up andpresenting the report.

AUTHOR(S) AFFILIATION:A. D. Jankowicz: Luton Business School

AUDIENCE:Business Professionals

ISBN 1-84480-082-2 • $39.99 TDecember 2004384 pp, 93⁄4″ x 73⁄4″, PB, 2-Color

F a l l / W i n t e r 2 0 0 4

9

Page 4: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

BUSINESS: Management / Marketing

MANAGEMENT INFORMATION SYSTEMS, 9ETerry Lucey

Terry Lucey’s successful Management Information Systems is an accessible, practical, business-oriented introductionto the essential managerial, organizational and systems background to information systems. With thorough cover-age of the principles, application and design of management information systems in both public and private sec-tor organizations, this book provides an excellent introduction to the subject for all students taking an introducto-ry business information systems course.

AUTHOR(S) AFFILIATION:T. Lucey: Visiting Professor at Aston Business School;Visiting Fellow at Aston Business School; Visiting Fellow atAston Business School

AUDIENCE:Business Professionals

ISBN 1-84480-126-8 • $39.99 TDecember 2004352 pp, 93⁄4″ x 73⁄4″, PB, 1-Color

BUSINESS TO BUSINESS MARKETING RESEARCHMartin P. Block; Tamara S. Block

In today’s fiercely competitive business climate, marketing research is vital — especially investment in the “rightkind” of research. While basic, general research techniques are similar for all kinds of marketing, B2B is a differentbeast. Ideal for midlevel marketing on up to top general management, Business to Business Marketing Research helpsprofessionals throughout the organization get their arms around B2B. The book offers readers valuable insight intothe latest trends and issues in B2B research, as well as equips them with the tools to use it more effectively — andprofitably.

AUTHOR(S) AFFILIATION:Martin P. Block: Medill School of Journalism at Northwestern UniversityTamara S. Block: Block Marketing Research and formerlytaught at Medill/IMC and Michigan State University

AUDIENCE:Business Professionals, Mid-Upper Level Management,Small Business Organizations and Government ContractorsISBN 0-324-22230-0 • $69.95 Z

February 2005288 pp, 6″ x 9″, HB, 1-Color

DATA-DRIVEN BUSINESS MODELSAlan Weber

While there are lots of works on business modeling and strategic planning, most are either theoretical abstractionsor models driven by financial formulas rather than by “where the money is”—in a company’s customers and theirunmet needs and wants. On the other hand, there are books on data mining and related subjects, but they eitherget hung up with the technical execution or limit themselves to the marketing perspective. Data-Driven BusinessModels will marry the best of both. Using measured performance has become a favorite topic of seminars and arti-cles in the trades and business press. For the purposes of this book it means how you view, develop and run yourbusiness—using all of the data available to do that—and how to model and to continuously reinvent that businesstoo meet the needs of current customers and identify and capitalize on new profitable opportunities.

AUTHOR(S) AFFILIATION:Alan Weber: Journalism Department of The University ofKansas

AUDIENCE:The market for the book is beyond that of just marketingexecutives and marketing departments. It is a natural fit forsuch constituencies as strategic planners as well, of course,as senior-level management.

ISBN 0-324-22233-5 • $49.95 ZFebruary 2005304 pp, 6″ x 9″, HB, 1-Color

OUTSOURCING THE SALES FUNCTION: THE REAL COSTS OF FIELD SALESErin Anderson; Bob TrinkleThis book sheds new light on the personal selling function in business-to-business markets. Well versed in the areaof manufacturer’s reps, the authors equip managers with the tools to determine the true costs and benefits of bothin-house and outsourced forces. They explain in detail the differences between manufacturer’s reps and companyowned, tips for when to use them, how to most effectively work with them to optimize company return, and howto build strategic long-term alliances. The authors offer detailed information about the true costs and benefits ofrunning a sales force and discuss how to effectively work with a manufacturer’s representative to optimize yourreturn. The book includes a CD-ROM with a cost calculator.

AUTHOR(S) AFFILIATION:Erin Anderson: INSEADBob Trinkle: Private Consultant

AUDIENCE:Marketing Professionals at the mid- to senior level,Entrepreneurs that are considering using outside sales to rep-resent their products, Consultants that give advise to busi-nesses, Executive MBA and Executive Education Courses.

ISBN 0-324-20748-4 • $59.95 ZJanuary 2005256 pp, 6″ x 9″, HB, 1-Color

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

10

Page 5: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

BUSINESS: Marketing

MANAGING SALES LEADS: TURNING COLD PROSPECTS INTO HOT CUSTOMERSJames Obermayer

Sales leads are what successful marketing is all about. That’s where the money is. Good, qualified leads make salesforces more efficient, more effective, and — bottom line — more profitable. Add in today’s tough economy andthe skills needed to generate and manage leads are even more vital. Offering a research-based, comprehensivetreatment of this critically important marketing function, The Executive’s Guide To Managing Sales Leads delivers anexcellent hands-on reference to every manager — from midlevel sales and marketing managers to senior-level cor-porate execs — at companies of every size, especially the midsize to Fortune 100 category.

AUTHOR(S) AFFILIATION:James Obermayer: AdTrack

AUDIENCE:Sales Professionals; Marketing Managers; BusinessProfessionals

MARKET RESEARCH IN ACTIONMichael Roe

Market Research in Action is an examination of various marketing research techniques using a case study based on areal product—Snackpots, which was a introduced to compete with Pot Noodles, unsuccessfully, by UNILEVER. Theuse of this device shows how research impacts on product development and the product launch, with particularreference to fast moving consumer goods. To demonstrate other marketing research techniques the author hasadded additional cases introducing a selection of techniques to show how these techniques are developed or usedin different arenas, for instance while dealing with service products or marketing in a retail, international and B2Bmarketing environment.

AUTHOR(S) AFFILIATION:Michael Roe: Microlaunch

AUDIENCE:Marketing and Market Research Professionals

ETHNIC MARKETINGGuilherme Dias Pires; John Stanton

Ethnic Marketing is a practical guide to marketing to ethnic communities in various countries and cultures. There isgrowing evidence that the cultural and ethnic diversity of many advanced and newly industrializing economies isincreasing, and that ethnic minorities, are seeking to maintain their identity. A systematic exposition of how todevelop an effective marketing strategy targeting ethnic groups within a country has been lacking until now.Ethnic Marketing recognizes the importance that individual ethnic groups and their institutions can have for mar-keting, hence the focus is on the ethnic group and the challenges and opportunities that ethnic groups represent.

AUTHOR(S) AFFILIATION:Guilherme Dias Pires: University of Newcastle in AustraliaJohn Stanton: University of Newcastle in Australia

AUDIENCE:Marketing Professionals

BUSINESS TO BUSINESS TO MARKETING MANAGEMENTJim Blythe; Alan Zimmerman

This pioneering new text covers current theories on business-to-business marketing from a global standpoint. Itcovers current theory from a practical viewpoint and includes market entry strategies trade fairs, reputation man-agement and corporate communications. It looks at selling and marketing between organizations, companies, pur-chasers and suppliers.

AUTHOR(S) AFFILIATION:Jim Blythe: University of GlamorganAlan Zimmerman: College of Staten Island at CUNY

AUDIENCE:Business Professionals

ISBN 0-324-20546-5 • $39.95 ZOctober 2004256 pp, 6″ x 9″, HB, 1-Color

ISBN 1-86152-938-4 • $39.99 TNovember 2004320 pp, 246 x 189, PB, 1-Color

ISBN 1-86152-996-1 • $37.99 TNovember 2004288 pp, 91⁄8″, x 6″, PB, 1-Color

ISBN 1-84480-001-6 • $55.99 TDecember 2004419 pp, 11″ x 81⁄8″, PB, 1-Color

F a l l / W i n t e r 2 0 0 4

11

Page 6: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

BUSINESS: Organizational Behavior / Real Estate

ORGANIZATIONAL BEHAVIOUR AND MANAGEMENT, 3EJohn Martin

The author's readable, accessible and questioning writing style is a key strength of this text, bringing the subjectalive for students and encouraging them to think about the issues discussed. Broad and comprehensive coveragethat takes OB, structure and management, providing an interrelated exploration of the subject. Excellent pedagogi-cal devices including Management in Action panels and Stop-and-Consider features help reinforce learning andbring real world relevance to the subject.

AUTHOR(S) AFFILIATION:John Martin: University of Hull

AUDIENCE:Business Professionals

ORGANIZATIONALBEHAVIOUR ANDMANAGEMENT, 3EJohn Martin

ISBN 1-86152-948-1 • $54.99 TDecember 20041,088 pp, 11″ x 81⁄8″, PB, 4-Color

EFFECTIVE REAL ESTATE SALES & MARKETINGJohnnie Rosenauer

Rosenauer’s Effective Real Estate Sales and Marketing provides the reader with an overview of the relationshipbetween marketing and sales and has a logical sequence of preparation steps for successful selling. These proventechniques can serve as an effective tool for beginners in the field and as a reminder for the sales veterans lookingto review approaches that work. The author explains the marketing of real estate, the uniqueness of the salesprocess, and some of the advantages and disadvantages to being a real estate salesperson. Rosenauer offers infor-mation on understanding consumer behavior, effective communication, marketplace specialization, self-motiva-tion, time management, record-keeping, prospecting, qualifying, and presenting and negotiation offers.

AUTHOR(S) AFFILIATION:Johnnie Rosenauer: San Antonio College

AUDIENCE:Real Estate ProfessionalsISBN 0-324-22289-0 • $26.95 T

December 2004272 pp, 73⁄8″x 91⁄4″, PB, 1-Color

CERTIFIED ASSOCIATE BUSINESS MANAGER EXAM PREPARATION (CABM) GUIDE: PRACTICEThomson Learning

The Certified Associate Business Manager (CABM) Exam focuses on ten learning modules, known as the CommonBody of Knowledge for Business, and requires two preparation guides (Theory and Practice) for study. The Practicebook (Volume 2) contains sample multiple-choice questions, answers, and explanations.

AUDIENCE:Business Managers; Directors; HR Professionals; Pre-MBA/Business Students

CERTIFIEDASSOCIATEBUSINESSMANAGER EXAMPREPARATION(CABM) GUIDE:PRACTICEThomson Learning

ISBN 0-324-30451-X • $100.95 ZNovember 20041,120 pp, 81⁄2″x 11″, PB, 1-Color

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

12

Page 7: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

BUSINESS: Real Estate

CERTIFIED ASSOCIATE BUSINESS MANAGER (CABM) EXAM PREPARATION GUIDE: THEORYThomson Learning

Based on a pre-MBA curriculum, the Certified Associate Business Manager (CABM) helps individuals master theprinciples of business management, thereby enabling higher success on the job or preparing for an MBA program.The CABM Exam focuses on ten learning modules, known as the Common Body of Knowledge for Business, andrequires two preparation guides (Theory and Practice) for study.

AUDIENCE:Business Managers; Directors; HR Professionals; Pre-MBA/Business Students

FIVE MINUTES TO WRITING AND SENDING A GREAT REAL ESTATE LETTERJohn Mayfield

Mayfield’s Five Minutes to Writing and Sending a Great Real Estate Sales Letter gives real estate agents and brokers aquick and painless way to provide professional and effective business correspondence to use in their real estatebusinesses. This book includes a CD-ROM and provides over 200 sample letters and e-mail messages agents andbrokers can use daily with their real estate career. Many great real estate agents fall by the wayside because eitherthey cannot type a letter or lack the ability to write a good letter to a prospect.

AUTHOR(S) AFFILIATION:John Mayfield: Missouri Association of REALTORS®

AUDIENCE:This book is primarily designed for real estate brokers andreal estate office, or for brokers and salespersons involved incontinuing education.

CERTIFIEDASSOCIATEBUSINESSMANAGER EXAMPREPARATION(CABM) GUIDE:THEORYThomson Learning

ISBN 0-324-30452-8 • $100.95 ZNovember 20041,120 pp, 81⁄2″x 11″, PB, 1-Color

ISBN 0-324-23502-X • $24.95 TOctober 2004225 pp, 81⁄2″ x 107⁄8″, PB, 1-Color

F a l l / W i n t e r 2 0 0 4

13

Page 8: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

COMPUTER & SOFTWARE: CADD / Drafting

ARCHITECTURAL DRAFTING & DESIGN, 5EAlan Jefferis; David A. Madsen

This exceptional, full-color fifth edition is designed for beginning, intermediate, and advanced architectural drafters andCAD operators alike, and features the basics of residential design through the various types of projects that a designer orarchitect would likely complete during the actual design process. A hallmark of this best-seller is its step-by-step instruc-tions for the design and layout of each type of drawing associated with a complete set of architectural plans, with projectsthat can be completed using either CAD or manual drawing methods. Readers will come away with the knowledge need-ed to complete each of the drawings required by most municipalities to obtain a building permit for a single-family resi-dence. Comprehensive coverage also explores the field of commercial drafting, as well as basic materials used for construc-tion, common construction methods, and drawings typically associated with commercial construction.

AUTHOR(S) AFFILIATION:Alan Jefferis: Clackamas Community CollegeDavid A. Madsen: Chairman of the Drafting TechnologyDepartment, Clackamas Community College

AUDIENCE:Professional Drafters and Architects

PREVIOUS ISBN 0-7668-1546-3

ISBN 1-4018-6715-4 • $111.95 RFebruary 20051,001 pp, 81⁄2″ x 11″, HB, 4-Color

USING SMARTSKETCH 5Ron K.C. Cheng

Explore the tool that allows you to focus on your design, rather than how to design! Developed for users bothwith and without a background in computer-aided drafting and sketching, this new book presents a clear intro-duction of the tool of choice for Drafters, CAD Operators, and engineers who need to make 2D sketches. UsingSmartSketch takes you through the use of the software as a tool in engineering drafting, sketching, and diagram-ming without changing everything about how you already work. Coverage commences with a thorough preludeto the key features and enhancements to version 5.0, followed by explanations about SmartSketch’s user interface.Advanced techniques are examined in later chapters for the benefit of more experienced users.

AUTHOR(S) AFFILIATION:Ron K.C. Cheng: Hong Kong Polytechnic University

AUDIENCE:Manufacturing, engineering and other industryprofessionals

ISBN 1-4018-7852-0 • $49.95 ZDecember 2004368 pp, 73⁄8″ X 91⁄4″, PB, 1-Color

CAD TOOLS FOR INTERIOR DESIGN: ADT AND VIZWen Andrews

Written for the intermediate and advanced AutoCAD user, CAD Tools for Interior Design: ADT and VIZ presents adetailed explanation of the commands and functions of both ADT and VIZ with a focus on the uses an InteriorDesign professional would have for them. Over 600 pages—featuring a wealth of step-by-step examples, exercises,and tutorials presented in the book and on the companion CD-ROM—offer expert instruction taken from theauthor’s years teaching CAD and ID courses. This book will provide every user with a long-lasting learning experi-ence that will instill confidence and put new knowledge into practice.

AUDIENCE:Architectural Designers

ISBN 1-4018-5822-8 • $69.95 ZJanuary 2005640 pp, 73⁄8″ X 91⁄4″, PB, 1-Color

MAXIMIZING MECHANICAL DESKTOP 9Ron K.C. Cheng

Readers of this book will gain knowledge of the four major modules of Mechanical Desktop®, a 3D design applica-tion Autodesk® consisting of part modeling, assembly modeling, surface modeling, and engineering modeling.Maximizing Autodesk® Mechanical Desktop® 9 uncovers the secrets of applying the latest version of the software toconstruct 3D parametric solid parts, generate assemblies, produce 3D NURBS-based surface models, and output 2Dengineering drawings, while fostering a familiarity with the utilities provided. The author artfully bridges the gapbetween purely mathematical and theoretical explanations of computer-aided design and traditional computertutorials, and explains basic concepts in a way that strengthens learning. Coverage assumes a basic knowledge ofAutoCAD® commands such as lines, arcs, circles, and polylines.

AUTHOR(S) AFFILIATION:Ron K.C. Cheng: Hong Kong Polytechnic University

AUDIENCE:Mechanical Engineers; MDT Users

ISBN 1-4018-9687-1 • $64.95 ZJanuary 2005480 pp, 73⁄8″ X 9″, PB, 1-Color

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

30

Page 9: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

COMPUTER & SOFTWARE: Drafting / Graphic Communications

TECHNICAL DRAWING, 5EDavid L. Goetsch; John A. Nelson; William S. Chalk; Raymond L. Rickman

This newly updated edition focuses on the drawing skills and information that are vital to a successful career indrafting. Coverage spans from basic to advanced aspects of engineering and industrial technology, providing read-ers with fundamental exposure to design and visualization for computer modeling, as well as the more traditionalmethods of technical drawing. All-inclusive coverage features the latest information on CAD, GIS, the Internet,ISO 9000, and solid modeling, with applications to various drafting disciplines. Related technologies such as weld-ing and present-day manufacturing are also emphasized.

AUTHOR(S) AFFILIATION:David L. Goetsch: Okaloosa-Walton Community College,Niceville, Florida; University of West Florida; University ofWest Florida

AUDIENCE:Architects, Drafters and Technicians

PREVIOUS ISBN 0-7668-0531-X

EXPLORING 3D MODELING WITH CINEMA 4DTony Alley

Maxon’s Cinema 4D continues to challenge Alias/Wavefront’s Maya and Discreet’s 3ds max as the animation pro-gram of choice among 3D artists and within the professional production community. Veteran Cinema 4D user andteacher Tony Alley introduces the key concepts of building 3D models using C4D. Explaining the technology inclear, design-oriented terms, Exploring 3D Modeling with Cinema 4D covers basic modeling techniques, workingwith colors and textures, lighting, cinematography, and rendering. Throughout, the emphasis is on how designerscan use Cinema 4D to meet client needs with stunning animation while exploring their own artistic impulses.

AUTHOR(S) AFFILIATION:Tony Alley: Oklahoma Christian University

AUDIENCE:3D Modeling Professionals

EXPLORING 3D ANIMATION WITH MAYA 6Patricia Beckmann; Phil Young

This pocket-sized personal log enables individuals to maintain a historical record of personal performance followingthe completion of training events, while also providing opportunities to document experiences gained in response toactual HazMat incidents. It is ideal for HazMat technicians and trained personnel who respond to and operate in con-taminated environments, especially where Level-A or Level-B Personal Protective Equipment (PPE) with Self-ContainedBreathing Apparatus (SCBA) is required. “Personal Data Sheets,” a cornerstone of this unique resource, allow individu-als to quickly record important information regarding their actions while operating in the hot zone. For the first time,HazMat responders have a book that will effectively track exposure to hot zones by recording medical monitoring ofvital signs both pre- and post-operations, as well as time “on air” and other duties assigned in the hot zone.

AUTHOR(S) AFFILIATION:Patricia Beckmann: Savannah College of Art and DesignPhil Young: Savannah College of Art and Design

AUDIENCE:2D Animation, Multimedia, Gaming, and Graphic Designprofessionals

EXPLORING WEB DESIGNJeremy Vest; Shannon Prochran; William Crowson

Exploring Web Design provides a valuable introduction to the design fundamentals at work in all Web sites—layout,typography, color theory, and usability. The result of an award-winning Web designer’s mission to teach thesebuilding blocks in clear, direct, and non-technical language, this book delivers a solid design foundation for thenovice Web designer. While recognizing the importance of Macromedia Flash and JavaScript, the author stressesthat success comes from understanding design principles and how they apply in the world of the web. Not justanother book of tips and tricks for creating today’s amazing effects, Exploring Web Design teaches the design theorythat is essential to knowing how and why to use those cool web effects.

AUTHOR(S) AFFILIATION:Jeremy Vest: Virginia College

AUDIENCE:Web designers and other industry professionals

ISBN 1-4018-5760-4 • $130.95 RMarch 20051,120 pp, 81⁄2″ x 11″, HB, 2-Color

ISBN 1-4018-7877-6 • $44.95 ZJanuary 2005320 pp, 6″ x 9″, PB, 1-Color w/ 4-Color insert

ISBN 1-4018-4818-4 • $34.95 ZNovember 2004352 pp, 6″ x 9″, PB, 1-Color w/ 4-Color insert, Back-of-book CD-ROM

ISBN 1-4018-7838-5 • $29.95 ZDecember 2004224 pp, 8″ x 10″, PB, 1-Color w/ 4-Color insert

F a l l / W i n t e r 2 0 0 4

31

Page 10: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

COMPUTER & SOFTWARE: Graphic Communications / Networking / Computer Programming

EXPLORING TYPOGRAPHYTova Rabinowitz

What do designers need to know about typography? The answer can be found in this heavily illustrated book thatexamines the use of type in visual communications. Exploring Typography takes a simple and concise approach tothe principles of typography giving readers a thorough understanding of the subject. The well-organized coveragebegins with a brief history of type and a survey of how type is classified. Readers then learn about the physicalcomponents of letters and the rules of legibility, readability, and style. Subsequent chapters survey the creative useof emphasis, designing effective layouts, using grids, and developing original type styles. Finally, the author exam-ines new challenges in type while introducing terminology and concepts relevant to designing with type in a digi-tal environment.

AUTHOR(S) AFFILIATION:Tova Rabinowitz: University of Illinois

AUDIENCE:Designers, Graphic Designers, Graphic Artists, and otherindustry professionals

ISBN 1-4018-1505-7 • $29.95 ZJanuary 2005288 pp, 8″ x 10″, PB, 1-Colorw/ 4-Color insert

NETWORK SECURITYGordon F. Snyder, Jr.; Terry Pardoe

Get the inside edge on the latest advances in the field of computer network security with the help of this newbook! Comprehensive in scope, it is an essential guide to all facets of information security ranging from basic net-work technology to the broad applications of network security used in e-commerce, Internet security, and enter-prise systems. Readers will learn about risk and threat analysis, as well as technologies such as access control,authentication, encryption and key distribution. Planning, installing, and operating a secure system is also cov-ered. Highlights include lessons learned from September 11, 2001. Coverage concludes with a look at futuretrends, including global terror and proactive solutions.

AUTHOR(S) AFFILIATION:Gordon F. Snyder, Jr.: Springfield Technical Community CollegeTerry Pardoe: New Hampshire College Technical College System

AUDIENCE:Network security professionalsISBN 1-4018-8214-5 • $72.95 Z

November 2004496 pp, 73⁄8″ X 91⁄4″, PB, 1-Color

STARTING OUT WITH JAVATony Gaddis

Starting Out With Java is designed for users with no programming knowledge, but can be utilized by experiencedusers for its depth of detail. Beginning users are introduced to object-focused programming, centered on the fun-damentals of control structures, classes and the OOP paradigm before progressing to graphics and other Java appli-cations. To complement the texts clear, friendly and easy-to-understand format are example programs which areconcise and practical in nature.

AUTHOR(S) AFFILIATION:Tony Gaddis: Haywood Community College

AUDIENCE:Professional Programmers

STARTING OUTWITH JAVATony Gaddis

ISBN 1-57676-109-6 • $90.95 ENovember 2003

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

32

TOP TITLES FROM SCOTT JONES PUBLISHERS ARE ONCE AGAIN AVAILABLE THROUGH THOMSON DELMAR LEARNING! Scott Jones is a leading academic publisher of computer books, specializing in subject areas that are a critical for professionals andhobbyists alike. Their traditional computer programming books are complemented by best-selling PC repair titles. Previous edi-tions of these titles by admired authors Cheryl Schmidt and Tony Gaddis have been popular in bookstores and libraries, and weare pleased to make these new editions available to you and your customers.

Page 11: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

COMPUTER & SOFTWARE: Computer Programming

STARTING OUT WITH VISUAL BASIC.NET, 2ETony Gaddis; Kip Irvine; Bruce Denton

Starting Out with Visual Basic.NET, 2E is for people who are new to the field of computer programming. An intro-ductory book designed to teach the most computer illiterate user the features of Visual Basic. With its clear andeasy-to-understand language, this book provides users with concise and practical program examples that aregeared toward real world situations. This approach allows readers to learn how to use various controls, constructs,and features of Visual Basic during appropriate circumstances.

AUTHOR(S) AFFILIATION:Tony Gaddis: Haywood Community CollegeKip Irvine: Florida International UniversityBruce Denton: Haywood Community College

AUDIENCE:Computer Programmers

STARTING OUT WITH C++, 4E, STANDARD VERSIONTony Gaddis

Starting Out with C++ 4th, Standard Version covers the fundamentals of programming, while emphasizing thedetails, drawbacks, and distinctions of the C++ language. The book is written in a clear and concise format andprovides a great introduction to the world of computer programming and the C++ language. Geared toward realworld situations, the book teaches users how to implement the features and constructs of the C++ program.

AUTHOR(S) AFFILIATION:Tony Gaddis: Haywood Community College

AUDIENCE:Computer Programmers, C++ Programmers

STARTING OUT QUICKLY WITH VISUAL C++.NET, 2EDoug White

Starting Out Quickly with Visual C++ .Net, 2E. is a supplementary text which provides an introduction to Visual C++programming. It teaches C++ in sequential order, and assumes no previous background in programming. It can beused as a brief stand-alone introduction to Visual C++ or it can be used in conjunction with Starting Out with C++by Tony Gaddis.

AUDIENCE:Computer Programmers, C++ Programmers

A+ OPERATING SYSTEMS FOR TECHNICIANSTodd Meadors; Cheryl A. Schmidt

A+ Operating Systems for Technicians is designed for the users to receive experience with multiple operating systems.Meadors and Schmidt place a major emphasis on these topics and many more: The Operating System Environ-ment, Basic Operating System Theory, DOS and DOS Command Line, Windows and Networking. Utilizing A+Operating Systems for Technicians can provide a technician with the leading edge of most operating systems.

AUTHOR(S) AFFILIATION:Cheryl A. Schmidt: Florida Community College at Jacksonville

AUDIENCE:Computer Professional seeking A+ Certification

STARTING OUTWITH VISUALBASIC.NET, 2ETony Gaddis;Kip Irvine;Bruce Denton

ISBN 1-57676-094-4 • $88.95 EOctober 2002

STARTING OUTWITH C++, 4E,STANDARDVERSIONTony Gaddis

ISBN 1-57676-267-X • $90.95 EMay 2003

ISBN 1-57676-133-9 • $29.95 EJune 2003

ISBN 1-57676-106-1 • $62.95 EJune 2004

F a l l / W i n t e r 2 0 0 4

33

Page 12: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

COMPUTER & SOFTWARE: Computer Repair

HARDWARE FOR A+ TECHNICIANSCheryl A. Schmidt

Hardware for A+ Technicians is an easy to understand computer repair book. It was designed with the user in mind.Packed with program examples and exercises, this book will help prepare any technician for a complicated com-puter problem. The content conforms to A+ Objectives and is held to the highest of standards.

AUTHOR(S) AFFILIATION:Cheryl A. Schmidt: Florida Community College at Jacksonville

AUDIENCE:Computer Repair Technicians, Professionals seeking A+Certification

ISBN 1-57676-134-7 • $62.95 EJune 2004

COMPLETE A+ GUIDE TO PC REPAIR TEXTBOOK, 2ECheryl A. Schmidt

The all new second edition of the Complete A+ Guide to PC Repair Textbook is definitely one of a kind! Make no mis-take, when the cover says a “complete” guide, it definitely is! Topics covered throughout the book include digitalcameras, installing firewires, scanners, modem installation and much more. Two new chapters were added coveringthe common elements in Windows OS, and XP Professional. Old material was deleted and updated material wasadded throughout the book in order to optimize the amount of vital information presented in each chapter.

AUTHOR(S) AFFILIATION:Cheryl A. Schmidt: Florida Community College at Jacksonville

AUDIENCE:Computer Repair Technicians, Professionals seeking A+Certification

PREVIOUS ISBN 1-57676-057-X

ISBN 1-57676-140-1 • $85.95 EJune 20031-Color

COMPLETE COMPUTER REPAIR TEXTBOOK, 4EDirect and easy-to-understand, Complete Computer Repair Textbook, 4E offers readers the opportunity to start apply-ing theory before they work on actual equipment. The numerous amounts of hands-on exercises reinforce the keyconcepts presented within the book. In addition, Schmidt very thoroughly covers new and emerging technologyin computer science. Concluding each chapter are chapter reviews and tests that provide reinforcement andemphasize all of the important topics.

AUTHOR(S) AFFILIATION:Cheryl A. Schmidt: Florida Community College at Jacksonville

AUDIENCE:Computer Repair Technicians, Professionals seeking A+Certification

PREVIOUS ISBN 1-57676-067-7

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

34

Page 13: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

EARLY CHILDHOOD EDUCATION: Early Childhood Education

CREATIVE RESOURCES FOR SCHOOL-AGE PROGRAMSNancy Platz; Don Platz

This book offers more than 300 activities and sources targeted to professionals who work with primary and inter-mediate school age children. The activities are designed with the interest and learning potential of children inmind. They draw from the areas of the fine arts, language arts, mathematics, science, social studies and physicalactivities. They are fun and motivational while supporting standards-based curricula. And, the authors have madecertain that they are age appropriate with modifications for younger and older children. Whether working in afun-based or academic-based setting, early childhood professionals can rely on this book as they work to meet thevaried missions of their programs.

AUTHOR(S) AFFILIATION:Nancy Platz: Nancy has years of experience as an earlychildhood teacher, program director and primary teacher.Don Platz: Donald teaches early childhood math and sciencemethods courses and supervises student teachers.

AUDIENCE:Classroom teachers, home schoolers, after-school programproviders, preservice undergraduate student recreationdirectors, and summer camp directors and staff

ISBN 1-4018-3726-3 • $39.95 VDecember 2004512 pp, 81⁄2″ x 11″, PB, 2-Color

INQUIRY INTO MATH, SCIENCE & TECHNOLOGY FOR TEACHING YOUNG CHILDRENArleen Pratt Prairie

Inquiry into Math, Science and Technology for Teaching Young Children presents detailed discussion about teachingmath, science, and technology for the preschool and kindergarten classrooms. It contains very readable materialon understanding the cognitive development of the young child, the use of authentic assessment, and the incor-poration of social learning. It then clearly shows the inquiry process so that teachers and future teachers can usethis key element in planning curriculum in science and math for the young child. Curriculum models are present-ed and a wide array of learning experiences in physical science, earth science and biological sciences are detailed.This includes integrating an array of available technology into the classroom to enhance inquiry.

AUTHOR(S) AFFILIATION:Arleen Pratt Prairie: Harlod Washington College (Emerita)

AUDIENCE:Early Childhood Teachers (Kindergarten, Pre-K, Grades 1-3);Family Child Care Providers; Child Care DirectorsAdministrators, and Owners; Head Start Teachers

ISBN 1-4018-3359-4 • $43.95 VNovember 2004352 pp, 81⁄2″ x 11″, PB, 2-Color

CREATIVE ART & ACTIVITIES: FUN WITH ART!Mary Mayesky, Ph.D.

Fun and learning come together in this book that focuses on introducing traditional art mediums to children ages2-8. Each experience focuses on the process rather than on the final project, opening up a world of creativity, self-expression and exploration for children. Parents and teachers will greatly enjoy the many activities, which havebeen written in “cookbook” format for ease of use. Helpful Hints make the activities run smoothly and Variationsoffer the chance to expand on each project. Finally, the Index by Ages makes it easy to find age-appropriate activi-ties.

AUTHOR(S) AFFILIATION:Mary Mayesky, Ph.D.: Duke University, (Emerita)

AUDIENCE:Preschool teachers, child care providers, K-grade 2 teachers,art teachers and parentsISBN 1-4018-8096-7 • $29.95 T

November 2004384 pp, 81⁄2″ x 11″, PB, 2-Color

SUPPORTING PLAY IN INFANT-TODDLER, PRESCHOOL AND PRIMARY CLASSROOMSDorothy Justus Sluss

Using play as a teaching tool in children from birth to age eight is extremely effective in promoting theirsocial/emotional, cognitive, and physical development. By reviewing current research in this publication, readerswill learn how they can initiate a play-based education program for infants and toddlers, preschoolers, kinder-garten children and primary-age children. Pictures, charts, and cartoons successfully illustrate the discussions. Theauthor also presents specific steps for arranging a classroom that promotes play, including lists of appropriatebooks, materials and activities for play centers. One full section focuses on fostering play in children with specialneeds, and related recommendations are made throughout.

AUTHOR(S) AFFILIATION:Dorothy Justus Sluss, Ph.D.: Clemson University

AUDIENCE:Early Childhood Teachers (Kindergarten, Pre-K, Grades 1-3);Family Child Care Providers; Child Care DirectorsAdministrators, and Owners; Head Start Teachers

ISBN 1-4018-5143-6 • $36.95 VDecember 2004450 pp, 7 3⁄8 x 9, PB, 1-Color

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

40

Page 14: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

EARLY CHILDHOOD EDUCATION: Early Childhood Education

EXPLORING SCIENCE IN EARLY CHILDHOOD EDUCATION, 4EKaren K. LindEducators, television producers, museum directors and other professionals involved in teaching science to young chil-dren will appreciate that the activities and applications in this publication are organized in a developmental sequence insupport of children’s learning. The concepts, skills, and instructional strategies are especially easy to integrate into differ-ent classroom or learning situations thanks to a thorough review of three types of learning—naturalistic, informal, andstructured. Such skills also are needed for an understanding of mathematics and are closely related to the skills used inreading, especially reading comprehension. Educators and other leaders in teaching children can be assured that they areusing the latest and most effective approaches to learning since this material correlates with national standards in sci-ence and principles and standards for mathematics. This includes the integration of technology and its applications. AUTHOR(S) AFFILIATION:Karen K. Lind, Ph.D.: University of Louisville, Louisville, KY;National Science Foundation, Washington, DC; NationalScience Foundation, Washington, DC

AUDIENCE:Early Childhood Teachers (Kindergarten, Pre-K, Grades 1-3);Family Child Care Providers; Child Care DirectorsAdministrators, and Owners; Head Start TeachersPREVIOUS ISBN 0-7668-0231-0

CHILD CARE IN ACTION SERIESSara McCormack Hoffman

Learning key child care skills has never been so easy or so much fun! Three CD-ROMs simulate the effectiveness ofpersonal coaching from a child care expert through narratives, video demonstrations and interactive games. Thisseries is ideal for parents, child care providers, and students in education, the social sciences, and medicine whowant to focus on children from infancy through school age. The author has covered such valuable topics as safety,nutrition, family, and guidance, as well as such areas as physical, cognitive, creative and social development. Foreach topic presented on the CD-ROM, nearly 10 pages of narrative initiate the presentation. This is followed by avideo demonstration of child care skills as they relate to that topic, and fun interactive games that immediatelytest the user’s knowledge.

AUTHOR(S) AFFILIATION:Sara McCormack Hoffman: Dir, Prof. Nanny/Family ChildCare Prog, Minnesota State, Southeast Tech; B.A. Eng; M.S.Psychology

AUDIENCE:Educational: high school, college, parents of young chil-dren; Professional: early childhood trainers, pediatricians,obstetricians, parent educators, child care agencies and associations

CHILD CARE IN ACTION: INFANTS AND TODDLERSISBN 1-4018-2552-4 • $24.95 VFEBRUARY 2005

CHILD CARE IN ACTION:PRESCHOOLISBN 1-4018-2592-3 • $24.95 VFEBRUARY 2005

CHILD CARE IN ACTION: SCHOOL AGEISBN 1-4018-2593-1 • $24.95 VFEBRUARY 2005

ISBN 1-4018-6275-6 • $52.95 RDecember 2004352 pp, 73⁄8″ x 9″, PB, 1-Color

ISBN 1-4018-2594-X • $59.95 VFebruary 2005CD-ROM

F a l l / W i n t e r 2 0 0 4

41

TITLES IN THIS SERIES

Page 15: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

EMERGENCY SERVICES: Fire Science

OCCUPATIONAL SAFETY AND HEALTH IN THE EMERGENCY SERVICES, 2EJames S. Angle

This one-stop resource offers a comprehensive program management approach to occupational safety and healthissues for instructors, students, safety officers, fire and EMS department managers, and others in the fire and emer-gency medical services fields. Updated to the latest editions of the NFPA 1500 series standards and adhering to thecourse objectives within the National Fire Academy’s FESHE Curriculum for Occupational Safety and Health, thisbook explains the significance and rationale for increasing emphasis on health and safety and provides the educa-tion necessary for facing the challenges that lay ahead. Enhancements to this edition include the latest facts onrisk management and program development, all-new information on funding for safety and health programs, andupdated coverage of terrorism preparedness.AUTHOR(S) AFFILIATION:James S. Angle: Edison Community College

AUDIENCE:Safety program managers, safety officers, emergency serviceadministrators, and other industry professionals

PREVIOUS ISBN 0-8273-8359-2

ISBN 1-4018-5903-8 • $59.95 RNovember 2004320 pp, 8″ x 91⁄4″, PB, 1-Color

HOT ZONE LOG: PERSONAL HAZMAT RECORDLTC Stanley E. Toy, Army National Guard

This pocket-sized personal log enables individuals to maintain a historical record of personal performance follow-ing the completion of training events, while also providing opportunities to document experiences gained inresponse to actual HazMat incidents. It is ideal for HazMat technicians and trained personnel who respond to andoperate in contaminated environments, especially where Level-A or Level-B Personal Protective Equipment (PPE)with Self-Contained Breathing Apparatus (SCBA) is required. “Personal Data Sheets,” a cornerstone of this uniqueresource, allow individuals to quickly record important information regarding their actions while operating in thehot zone. For the first time, HazMat responders have a book that will effectively track exposure to hot zones byrecording medical monitoring of vital signs both pre- and post-operations, as well as time “on air” and otherduties assigned in the hot zone.

AUTHOR(S) AFFILIATION:LTC Stanley E. Toy, Army National Guard: Weapons of MassDestruction Civil Support Team

AUDIENCE:HazMat technician personnel, firemen, survey sampling per-sonnel, bomb technicians, and other industry professionals

ISBN 1-4018-7229-8 • $19.95 RDecember 200480 pp, 51⁄2″ x 8″, SS, 1-Color

INTRODUCTION TO FIRE PUMP OPERATIONS, 2EThomas Sturtevant

Firefighters aspiring to meet the professional qualifications for Vehicle Driver/Pump Operator will benefit from thisnew edition that is updated to the 2003 Edition of NFPA Standard 1002 Fire Apparatus Driver/OperatorProfessional Qualifications. It teaches readers to efficiently, effectively, and safely operate and maintain fire pumps,with the must-know information that is critical for successful completion of the evaluation for driver/pump opera-tor. Topics are logically organized, beginning with an overview of the roles and responsibilities of the driver andoperator. Readers are then taken step-by-step through the construction of pumps and the procedures necessary forthe operations of pumps. Theory and principles behind important water flow calculations are also provided, fol-lowed by expanded information on automatic nozzles, standpipe operations, hydrant flows, and other topics thatpromote the safe and efficient operation of pumps.

AUTHOR(S) AFFILIATION:Thomas Sturtevant: Chattanooga State TechnicalCommunity College, Chattanooga, Tennessee

AUDIENCE:Individuals trying to meet the qualifications for VehicleDriver/Pump Operator and other industry professionals

PREVIOUS ISBN 0-8273-7366-X

ISBN 0-7668-5452-3 • $51.95 RJanuary 2005406 pp, 8″ x 91⁄4″, PB, 1-Color

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

46

Page 16: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

ENGINEERING: Electrical

NEC 2005 POCKET GUIDE TORESIDENTIAL ELECTRICAL INSTALLATIONSNFPA

Gain fast, easy access to the NEC® rules you need for residential work! Put the 2005 NEC into your pocket withthis compact field guide providing select Code requirements for general residential work. Rules for 1- and 2-familydwellings are organized exactly the way they're encountered during an installation, with chapter introductionsoffering tips on NEC use. You'll have the latest requirements at your fingertips for: general installation, branch cir-cuits, feeder, and service calcs, overcurrent protection, grounding, switches.

AUTHOR(S) AFFILIATION:NFPA: National Fire Protection Association, a code standardsorganization

AUDIENCE:Electricians, Contractors; Engineers

PREVIOUS ISBN 0-87765-457-3ISBN 0-87765-619-3 • $26.00 EMarch 20051-Color

NEC 2005 POCKET GUIDE TO COMMERCIAL AND INDUSTRIAL ELECTRICAL INSTALLATIONSNFPA

Gain fast, easy access to the NEC® rules you need for industrial jobs! Put the 2005 NEC into your pocket with thiscompact field guide providing select Code requirements for general commercial and industrial work. Relevant rulesare organized exactly the way they're encountered during an installation, with chapter introductions offering tipson NEC use. You'll have up-to-date requirements at your fingertips for the correct installation of: services, boxesand enclosures, cables, generators, transformers, emergency systems.

AUTHOR(S) AFFILIATION:NFPA: National Fire Protection Association, a code standardsorganization

AUDIENCE:Electricians, Contractors; Engineers

PREVIOUS ISBN 0-87765-458-1ISBN 0-87765-620-7 • $26.00 EMarch 20051-Color

INDUSTRIAL MOTOR CONTROL, 5EStephen L. Herman

A comprehensive and reader-friendly text, Industrial Motor Control, 5E contains crucial, up-to-date information onbasic relay control systems, programmable logic controllers, and solid state devices commonly found in an indus-trial setting. It presents easy-to-follow instructions and the essential information for controlling industrial motors,along with commonly used devices in contemporary industrial settings. Coverage is comprehensive in scope, suc-cessfully bridging the gap between industrial maintenance and instrumentation. Readers will gain a fundamentalunderstanding of the operation of variable frequency drives, solid state relays, and other applications that employelectronic devices.

AUTHOR(S) AFFILIATION:Stephen L. Herman: Lee College, Baytown, Texas

AUDIENCE:Industrial electricians, maintenance technicians and otherindustry professionals

PREVIOUS ISBN 0-8273-8640-0

ISBN 1-4018-3802-2 • $88.95 RNovember 2004528 pp, 81⁄2″ x 11″, HB, 4-Color

ELECTRICAL ESSENTIALS FOR POWERLINE WORKERS, 2EWayne Van Soelen

This unique text fills the need for a convenient, single-volume reference source on the electrical theory that is thefoundation of an electrical utility system. The second edition is thoroughly updated with clarifications of manytechnical points. It describes the equipment and situations that lineworkers have to deal with daily and it featuresinformation on safety. The thorough explanation of theory increases the lineworker’s knowledge of the systembeing operated and maintained. The material is presented in a chronological order, taking the reader from anoverview of power systems through current technology affecting the operation of electrical utilities.

AUTHOR(S) AFFILIATION:Wayne Van Soelen: President, Utility Innovations

AUDIENCE:Powerline Workers, Electrical Lineman, Technicians,Engineers, and Safety Personnel

PREVIOUS ISBN 0-7668-1080-1

ISBN 1-4018-8358-3 • $69.95 RJanuary 2005384 pp, 73⁄8″ x 9″, PB, 1-Color

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

50

Page 17: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

ENGINEERING: Electronics

FIBER OPTIC COMMUNICATIONSJames Downing

Part of Delmar Learning’s National Center for Telecommunications Technologies series, this new book offers acomplete, concise and practical introduction to fiber optic communications. Coverage begins with a brief history,and explanation of the advantages of fiber optics, and a description of basic telecommunication systems. Increasedcoverage of basic optics and communications provide the background for understanding modern fiber-opticsdevices. Full of detailed descriptions of actual systems applications, the book concludes with practical instructionon the installation and troubleshooting of fiber optic communications networks and systems.

AUTHOR(S) AFFILIATION:James Downing: Springfield Technical College

AUDIENCE:Electronic technicians, fiber optic cable installers

A+ GUIDE TO PC HARDWARE MAINTENANCE & REPAIRMichael Graves

This manual serves equally well as a general reference for the PC hardware technician and as a useful teachingguide for CompTIA’s A+ Core Hardware Exam. A thorough guide, it examines the basic components of computerhardware systems, as well as upgrading and troubleshooting computers. An easy-to-read approach is applied to thediscussions of each primary component so that readers learn how each component functions, along with the keyinstallation and troubleshooting tips related to that component. Detailed coverage also explores moving and stor-ing data, networking computers, and remote communications.

AUTHOR(S) AFFILIATION:Michael Graves: Compaq Servers

AUDIENCE:PC hardware technicians and other industry professionals

ISBN 1-4018-6635-2 • $72.95 RNovember 2004448 pp, 73⁄8″ x 9″, PB, 1-Color

ISBN 1-4018-5230-0 • $54.95 RJanuary 2005768 pp, 73⁄8″ x 9″, PB, 1-Color

MODELING AND CONTROL OF DYNAMIC SYSTEMSNarcisco F. Macia; George J. Thaler

Modeling and Control of Dynamic Systems teaches the basic concepts of control systems analysis and design. Thebook first focuses on understanding the basic building blocks of the dynamic systems surrounding us – electrical,fluid, mechanical, and thermal - and presents both traditional and modern tools for analyzing and predicting theirbehavior. Feedback control is presented so readers understand how to develop controllers to affect system behav-ior. MATLAB/Simulink is a powerful and easy-to-use software used in the text to troubleshoot, analyze and designdynamic systems.

AUTHOR(S) AFFILIATION:Narcisco F. Macia: Arizona State University EastGeorge J. Thaler: Naval Postgraduate School

AUDIENCE:Industry professionals who troubleshoot, analyze, anddesign dynamic systems ISBN 1-4018-4760-9 • $84.95 R

November 2004544 pp, 73⁄8″ X 91⁄4″, HB, 1-Color

F a l l / W i n t e r 2 0 0 4

51

Page 18: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL
Page 19: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

HEALTHCARE: Nursing/Nursing Assisting/Medical Assisting

NCLEX-RN REVIEW, 5EAlice M. Stein; Judith C. Miller

The most trusted resource for NCLEX-RN preparation tackles the new test plan issued by the National Council ofState Boards of Nursing (NCSBN). NCLEX-RN Review, 5E provides the nursing student-to-professional a studyresource specially designed for success on the latest nursing licensure examination. Content summations areoffered in outline format and reflect the changes to the test plan, including increased emphasis on pharmacologi-cal and parenteral therapies.

AUTHOR(S) AFFILIATION:Alice M. Stein, EdD, RN: Medical College of Pennsylvania inPhiladelphia, PennsylvaniaJudith C. Miller, RN, MSN: Nursing Tutorial and ConsultingServices in Clifton, Virginia

AUDIENCE:Nurses and Nursing Learners

ISBN 1-4018-3752-2 • $45.95 RJanuary 20041056 pp, 81⁄2″ x 11″, PB, 2-Color

MATERNITY NURSING CARELynna Y. Littleton; Joan Engebretson

Maternity Nursing Care offers a holistic perspective and stresses the nurse-client relationship. It is an “essentials”style book with practical application, skills, and utilization of the nursing process that will offer the NursingLearner a wealth of applicable knowledge founded on evidence-based material. Content on current and controver-sial issues, women’s health throughout the lifespan, and detailed high-risk material is included.

AUTHOR(S) AFFILIATION:Lynna Y. Littleton, MS, RNC: Texas Women’s University,Houston, TXJoan Engebretson, DrPH, RN: The University of Texas—Houston Health Science Center, Houston, TX

AUDIENCE:Nurses and Nursing Learners

ISBN 1-4018-1192-2 • $71.95 RNovember 2004992 pp, 81⁄2″ x 11″, HB, 4-Color

NUTRITION ASSISTANT ESSENTIALSBarbara Acello

In response to the federal rule allowing long term care facilities to use paid Nutrition Assistants to supplement thefeeding services of CNA’s, Thomson Delmar Learning has developed the perfect training product. The contentwithin Nutrition Assistant Essentials covers all the federal requirements for 8 hour and 16 hour training courses.

AUTHOR(S) AFFILIATION:Barbara Acello, MS, RN: Horizon Facilities Management, Inc.

AUDIENCE:Certified Nursing Assistants, Nursing Assistant Learners

ISBN 1-4018-7211-5 • $12.95 RFebruary 200596 pp, 81⁄2″ x 11″, PB, 1-Color

GETTING STARTED IN THE COMPUTERIZED MEDICAL OFFICE: FUNDAMENTALS AND PRACTICECindy Correa

Getting Started in the Computerized Medical Office: Fundamentals and Practice appeals to those programs needing amore elementary software and approach for learners who may not be as adept as others with technology. This ref-erence provides basic hands-on computer skills in a modular unit so facilitators can choose to omit it in their pro-gram or use it as a review. It allows total flexibility for teaching billing and office management separately andaddressing the needs of users to learn medical software and basic computer skills.

AUTHOR(S) AFFILIATION:Cindy Correa: City University of New York at QueensCollege

AUDIENCE:Allied Health Learners

ISBN 1-4018-3038-2 • $60.95 RJanuary 2005304 pp, 81⁄2″ x 11″, SB, 1-Color

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

58

Page 20: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

HEALTHCARE: Medical Insurance & Coding

PROFESSIONAL REVIEW GUIDE FOR THE CCA EXAMINATION W/ INTERACTIVE CD-ROM, 2005 EDITIONPatricia Schnering; Calee Leversee; Toni Cade; Carol Venable; Anita Hazelwood; Barbara Price

This reference assists in studying for the CCA certification exam. It contains study tips, multiple choice reviewquestions, a mock exam, official coding guidelines and a review of competencies for the CCA certification. Theinteractive CD-ROM comes with this book to help you develop your test taking skills for the electronic testingenvironment. AHIMA has approved this book for six continuing education credits (CEUs).

AUTHOR(S) AFFILIATION:Calee Leversee, RHIT, CCS, CCS-P: Bayfront Medical CenterToni Cade, MBA, RHIA, CCS: University of Louisiana at LafayetteAnita Hazelwood, MLS, RHIA, FAHIMA: University ofLouisiana at LafayetteBarbara Price, MPA, RHIA: Chicago State University

AUDIENCE:Health Information, Billing and Coding learners andProfessionals

PREVIOUS ISBN 1-932152-17-2

PROFESSIONAL REVIEW GUIDE FOR THE CCS EXAMINATION W/ INTERACTIVE CD-ROM, 2005Patricia Schnering; Calee Leversee; Toni Cade; Carol Venable; Anita Hazelwood; Barbara Price

Use this book and the interactive CD-ROM to practice interpreting documentation and applying your clinicalknowledge in assigning codes to diagnoses and procedures for a variety of patient settings. AHIMA has approvedthis book for six continuing education credits (CEUs).

AUTHOR(S) AFFILIATION:Calee Leversee, RHIT, CCS, CCS-P: Bayfront Medical CenterToni Cade, MBA, RHIA, CCS: University of Louisiana atLafayetteAnita Hazelwood, MLS, RHIA, FAHIMA: University ofLouisiana at LafayetteBarbara Price, MPA, RHIA: Chicago State University

AUDIENCE:Health Information, Billing and Coding learners andProfessionals

PREVIOUS ISBN 1-932152-15-6

PROFESSIONAL REVIEW GUIDE FOR THE CCS-P EXAMINATION W/ INTERACTIVE CD-ROM, 2005Patricia Schnering; Calee Leversee; Toni Cade; Carol Venable; Anita Hazelwood; Barbara Price

Use this book and the interactive CD-ROM to practice interpreting documentation and applying your clinicalknowledge in assigning codes to diagnoses and procedures for a variety of patient settings. AHIMA has approvedthis book for six continuing education credits (CEUs).

AUTHOR(S) AFFILIATION:Calee Leversee, RHIT, CCS, CCS-P: Bayfront Medical CenterToni Cade, MBA, RHIA, CCS: University of Louisiana atLafayetteAnita Hazelwood, MLS, RHIA, FAHIMA: University ofLouisiana at LafayetteBarbara Price, MPA, RHIA: Chicago State University

AUDIENCE:Health Information, Billing and Coding learners andProfessionals

PREVIOUS ISBN 1-932152-16-4

PROFESSIONAL REVIEW GUIDE FOR RHIA & RHIT W/ CD-ROM, 2005 EDITIONPatricia Schnering; Deboarah J. Butts; Debra Cook; Susan McDermott; Anita Hazelwood; ToniCade; Christine Wagner; Calee Leversee; Nanette B. Sayles; Barbara W. Mosley; Robert Garrie;Ruth A. Leroy; Barbara Price

Over 1600 review questions and an interactive CD-ROM are provided in this book to help you review for theAHIMA RHIA and RHIT certification examinations.

AUTHOR(S) AFFILIATION:Deboarah J. Butts, MA Ed., RHIA: Texas Southern University,College of Pharmacy and Health Sciences in Houston, TXDebra Cook, MA Ed., RHIA: Catawba Valley Community CollegeSusan McDermott, RHIA: Central Piedmont Community CollegeAnita Hazelwood, MLS, RHIA, FAHIMA and Toni Cade, MBA, RHIA, CCS: University of Louisiana at LafayetteChristine Wagner, RHIT, CCS: Health InformationManagement/Coding ConsultantCalee Leversee, RHIT, CCS, CCS-P: Bayfront Medical Center

Nanette B. Sayles, MSHIM, MPA, RHIA, CCS: Macon State CollegeBarbara W. Mosley, PhD, RHIA: Florida A&M UniversityRuth A. Leroy, MHS, RHIA and Barbara Price, MPA, RHIA:Chicago State University

AUDIENCE:Health Information, Billing and Coding learners andProfessionals

PREVIOUS ISBN 1-932152-13-X

ISBN 1-932152-22-9 • $64.95 RFebruary 2005398 pp, 81⁄2″ x 11″, PB, 2-Color

ISBN 1-932152-20-2 • $64.95 RFebruary 2005660 pp, 81⁄2″ x 11″, PB, 2-Color

ISBN 1-932152-21-0 • $64.95 RFebruary 2005716 pp, 81⁄2″ x 11″, PB, 2-Color

ISBN 1-932152-19-9 • $64.95 RFebruary 2005548 pp, 81⁄2″ x 11″, PB, 2-Color

F a l l / W i n t e r 2 0 0 4

59

Page 21: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

HEALTHCARE: Medical Terminology / Pharmacy Technician

QUICK REFERENCE FOR HEALTH CARE PROVIDERSThomson Delmar Learning

Quick Reference for Health Care Providers is designed as a reference for allied health learners or practicing profession-als. This book provides reference information on medical terminology, common abbreviations, time, temperatureand systems of measurement and their conversions, normal values for vitals, communication tips and dosage cal-culation formulas.

AUTHOR(S) AFFILIATION:Thomson Delmar Learning: Clifton Park, NY

AUDIENCE:Allied Health Learners

ISBN 1-4018-5808-2 • $11.95 ROctober 2004224 pp, 51⁄2″ x 8″, PB, 1-Color

COMPREHENSIVE EXAM REVIEW FOR PHARMACY TECHNICIANSJahangir Moini

Essential material summaries provide a concentrated review of the topics covered on the National CertificationExam. Each chapter ends with a multiple-choice quiz to reinforce the review material covered within the chapter.Over 1,200 questions along with example case studies will help you assess your knowledge of the topic areas cov-ered on the exam. A comprehensive 150-question test written in National Certification Exam style is also includedwith answers for all of the quizzes and tests at the back of the book.

AUTHOR(S) AFFILIATION:Jahangir Moini, MD, PPH: Florida Metropolitan University

AUDIENCE:Pharmacy technician learners and practitioners preparing totake the pharmacy technician certification exam.ISBN 1-4018-4131-7 • $39.95 R

January 2005448 pp, 81⁄2″ x 11″, PB, 1-Color

THE PHARMACY TECHNICIAN: A COMPREHENSIVE APPROACHJahangir Moini

Opportunities are growing in the dynamic field of the pharmacy technician! Whether you are entering the fieldfor the first time or are looking to hone your skills further, The Pharmacy Technician: A Comprehensive Approach isfor you. The book provides comprehensive coverage of all the concepts covered on the National CertificationExam. With full-color photos and illustrations, key terms, chapter summaries and end-of-chapter questions, thisbook helps individuals learn the information necessary to build an exciting career as a pharmacy technician. Bothhospital and retail pharmacy are covered in depth.

AUTHOR(S) AFFILIATION:Jahangir Moini, MD, PPH: Florida Metropolitan University

AUDIENCE:Pharmacy Technician Learners and Pharmacy TechniciansISBN 1-4018-5791-4 • $68.95 R

January 2005624 pp, 81⁄2″ x 11″, PB, 4-Color

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

60

Page 22: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

AUTHOR(S) AFFILIATION:Kim Corbin-Lewis, Ph.D., CCC-SLP: Utah State University, Loga, UTJulie M. Liss, Ph.D., CCC-SLP: Arizona State UniversityKellie Sciortino: Montgomery, Alabama

AUDIENCE:Speech Language Pathology Learners and PracticingClinicians

PHARMACOLOGY HANDBOOK FOR THE SURGICAL TECHNOLOGISTJeffrey Feix

Pharmacology Handbook for the Surgical Technologist is small enough in size to be carried at all times by a SurgicalTechnologist. It is based on the 5th Core Curriculum of Surgical Technology, and will be geared towards the tech-nologist and the drugs used in the operating room. The book contains: terminology definitions, abbreviations,pharmacokinetics, pharmacodynamics, drug forms, routes of administration, care and handling. The drugs are pre-sented in alphabetical order and displayed in an easy to read format.

AUTHOR(S) AFFILIATION:Jeffrey Feix: Vernon College, Vernon, TX

AUDIENCE:Surgical Technologist Learners and Practicing SurgicalTechnologists

ISBN 1-4018-7168-2 • $35.95 RFebruary 2005240 pp, 6″ x 9″, PB, 2-Color

HEALTHCARE: Speech-Language Pathology / Surgical Technology

CEREBRAL PALSY RESOURCE GUIDE FOR SPEECH-LANGUAGE PATHOLOGISTSMarilyn Seif Workinger

A new title in the Resource Guide Series, Cerebral Palsy Resource Guide for Speech Language Pathologists is a practicaltool providing speech-language pathologists working in schools, clinics, or medical settings with informationregarding the assessment and treatment of dysarthria in children with cerebral palsy. In addition to a cutting edgereview of cerebral palsy, this resource provides assessment and treatment resources and tools that the clinician canuse directly with clients. Case studies round out the book, providing users with excellent models of assessmentand treatment in action with this special pediatric population.

AUTHOR(S) AFFILIATION:Marilyn Seif Workinger: Marshfield Clinic, WI

AUDIENCE:Speech Language Pathology Learners and PracticingClinicians

CLINICAL ANATOMY & PHYSIOLOGY OF THE SWALLOW MECHANISMKim Corbin-Lewis; Julie M. Liss; Kellie Sciortino

Clinical Anatomy & Physiology of the Swallow Mechanism is a new title in the Dysphagia Series. With over 150 figures,tables and illustrations, this book helps extend the basic anatomy and physiology knowledge of the speech-lan-guage pathologist, applying it to normal deglutition and dysphagia in the adult population. Medical terminology isused throughout to facilitate thorough and precise communication across multi-disciplinary teams. In the rapidlyprogressing field of dysphagia diagnosis and management, this book incorporates clinically relevant primaryresearch into its discussions while anticipating continued advancement in the understanding of this complex topic.

ISBN 1-4018-1792-0 • $53.95 RDecember 2004176 pp, 81⁄2″ x 11″, PB, 1-Color

ISBN 1-56593-967-0 • $49.95 RDecember 2004256 pp, 81⁄2″ x 11″, PB, 1-Color

F a l l / W i n t e r 2 0 0 4

61

Page 23: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

HOSPITALITY, TRAVEL & TOURISM: Hospitality / Travel & Tourism

HOTEL RESERVATION SIMULATIONJerry Belch

The project is composed of a book and a software package. The specially designed computer software is designedto run on PC’s. It is a windows-based program that has five main screens. The first screen includes 7 commandbuttons that allow the users to make reservations, initialize the monthly file, add charges incurred at the hotel toindividual rooms, add additional nights to the guest’s stay, upgrade rooms, check out guests and cancel reserva-tions. All screens can be accessed from here. This opening screen/window also features a list of all guests staying inthe hotel, total revenue, rooms occupied, rooms that are vacant and percent occupancy. After charges have beenentered, the user, clicks on the post command button to add these to the guest’s bill. The text/workbook includes18 exercises that relate to each part of the program and how to use it. Students learn how to due the many tasksrelated to keeping records and making reservations for the hotel. The text is designed as a job simulation. Theexercises include: selecting the file for the reservations, generating a monthly calendar, initializing the monthlyreservations file, Making reservations, Cancelling reservations for guests staying for one night, Cancelling reserva-tions for guests staying for more than one night, adding additional night for guests, upgrading a room, postingadditional charges, finding total revenue for a given night, displaying a bill, printing out bills, checking out guests, isolating vacant rooms, and searching for guests.

AUTHOR(S) AFFILIATION:Jerry Belch: Computer Occupations Teacher at Dos PueblosHigh School and Regional Occupations Program Instructor

AUDIENCE:Designed for Professionals practicing hospitality

ISBN 1-4018-4918-0 • $29.95 RJanuary 2005150 pp, 73⁄8″ x 9″, PB, 1-Color

ACCESS: INTRODUCTION TO TRAVEL AND TOURISMMarc Mancini

Access is an insider’s introductory overview of the many sectors of the travel industry. The highly practical andenjoyable content ensures that readers acquire all the facts, insight and knowledge they need to know in order tosucceed in their work. This introduction gives readers a look at the major travel brands that are staples in theindustry and explores many career paths beyond the travel agent role in the industry, all the while using up-to-date, real-world industry terminology. The author also examines the growing influence of the Internet on travelsales. Photos, bullet points, multiple headings and charts help readers better comprehend what they read. And,creative, entertaining activities in each chapter give readers food for thought and reinforce the chapter’s content.

AUTHOR(S) AFFILIATION:Marc Mancini: West Los Angeles College

AUDIENCE:Travel agency professionals and those in the hospitality fieldISBN 1-4018-0988-X • $44.95 R

December 2004384 pp, 8″ x 10″, PB, 4-Color

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

66

Page 24: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

LAW: Paralegal

CONSTITUTIONAL LAW: PRINCIPLES AND PRACTICEJoanne Hames; Yvonne Ekern

This text explains and clarifies the major legal principles found in the Constitution and in the Supreme Courtdecisions interpreting the Constitution. It also shows how those principles affect both the practice of law and thedaily lives of Americans. Several learning aids are included in each chapter to help the student grasp the legal con-cepts and relate those concepts to law practice and to day-to-day living. These learning aids include margin-defini-tions of legal vocabulary, chapter learning objectives, chapter review questions, questions for analysis and variousassignments and projects, tables and charts, hypothetical scenarios illustrating the practical aspect of constitution-al principles, edited Supreme Court cases and summaries of Supreme Court cases.

AUTHOR(S) AFFILIATION:Joanne Hames: DeAnza Community College, Cupertino,California

AUDIENCE:The target audience for this title includes undergraduatestudents, paralegal students, legal studies andAdministrative Justice students. It is also designed for LegalSecretaries and working Paralegals.

ISBN 1-4018-0734-8 • $60.95 VNovember 2004650 pp, 73⁄8″ x 91⁄4″, HB, 1-Color

NALA MANUAL FOR PARALEGALS AND LEGAL ASSISTANTS, 4ENALA

The NALA Manual for Paralegals and Legal Assistants: A General Skills & Litigation Guide for Today's ProfessionalsFourth Edition (previously titled The NALA Manual for Legal Assistants) is designed to serve as a quick referenceguide for working legal assistants, to be used by schools as a textbook for intro courses and reference material, andto assist legal assistants preparing to take the Certified Legal Assistant examination. It is a collection of proventechniques and procedures used by paralegals nationwide. The techniques described are examples of successfulsolutions to actual assignments accomplished by working legal assistants. They may be used as starting pointsfrom which changes, adaptations, and modifications may be made by legal assistants in similar situations.

AUTHOR(S) AFFILIATION:NALA: NALA is a professional association for legal assistantswhich was incorporated in 1975

AUDIENCE:Ideal for Paralegals and Legal Assistants

PREVIOUS ISBN 0-7668-0393-7

ISBN 1-4018-8342-7 • $87.95 RNovember 2004432 pp, 8″ x 91⁄4″, HB, 1-Color

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

76

Page 25: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

SCIENCE: Agriscience

DAIRY MODERNIZATIONRoger W. Palmer

Industry professionals considering modernizing or expanding an existing dairy will come to rely on the definitiveinformation contained in this book. The business planning and decision-making processes presented here are cru-cial for selecting the correct facility and management systems for a modern dairy. This roadmap for success alsodiscusses in detail the advantages and disadvantages for a host of options involved in such a project. Producers,agriculture agents, lenders, and other field support people seeking a better understanding of dairy modernizationwill find this book very enlightening.

AUTHOR(S) AFFILIATION:Roger W. Palmer: University of Wisconsin– Madison, Wisconsin

AUDIENCE:Designed for consultants, suppliers and producers involvedwith dairy modernization; banking and commodities indus-try consultants; government: USDA; and cooperative exten-sion personnel

ISBN 1-4018-4171-6 • $62.95 RJanuary 2005416 pp, 81⁄2″ x 11″, PB, 1-Color

LANDSCAPE INTERPRETATIONSPaul C. Siciliano, Jr.

This book will be a welcome addition to any landscape designer’s library. Discussions of essential ideas aboutremarkable gardens, parks and piazzas with a collection of captioned photos arranged as tours through the settingsare contained throughout the book. This, along with the presentation of several garden examples for each period,enables the designer to easily visualize the development of these historic landscape creations and apply thosedesign principles to contemporary design.

AUTHOR(S) AFFILIATION:Paul C. Siciliano, Jr.: Purdue University, Indiana

AUDIENCE:Landscape Architects and Designers

ISBN 1-4018-1154-X • $74.95 RAugust 2004352 pp, 8″ x 10″, HB, 4-Color

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

80

Page 26: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

PREVIOUSLY ANNOUNCED TEST PREPARATION TITLES

TEST PREPARATION: Test Preparation

CORRECTIONS OFFICER EXAM, 2ELearning Express

This book serves readers who want to become Corrections Officers. This completely revised and updated editionincludes information about the job specifications and the application process. Four complete practice exams andseven lessons on the topics covered on the official exam ensure success and a high score.

AUTHOR(S) AFFILIATION:Learning Express: Experienced editors from New York, Los Angeles, Chicago, Portland and Oregon

AUDIENCE:Candidates for the position of Corrections Officer\

PREVIOUS ISBN 1-57685-295-4

ISBN 1-57685-522-8 • $14.95 ZNovember 2004256 pp, 81⁄2″ x 11″, PB, 1-Color

ACING THE NEW SAT 2005Learning Express

This is a new edition built on SAT Exam Success in only 6 Steps. This score-boosting new edition has been heavilyrevised and updated to reflect the New SAT’s chief changes, from an improved Critical Reading Section to anexpanded Math Section. An entirely new chapter on essay writing is added to the book to prepare students for themost radical new component of the New SATs – the Writing Section.

AUTHOR(S) AFFILIATION:Learning Express: Experienced editors from New York, Los Angeles, Chicago, Portland and Oregon

AUDIENCE:High School Students

ISBN 1-57685-476-0 • $15.95 ZJanuary 2005256 pp, 81⁄2″ x 11″, PB, 1-Color

THEA: TEXAS HIGHER EDUCATION ASSESSMENTLearning Express

THEA (previously known at TASP) is an exam requirement for application to any Texas public college or university.This edition includes two full-length practice exams with detailed explanations modeled after the actual THEAtest. The practice questions will help students to review all THEA skill areas and learn fundamental strategies forthe Reading, Writing, and Math sections of the exam. Also included in this edition is a CD-Rom that enables test-takers to access additional practice exams on their computers and review hundreds of practice questions.

AUTHOR(S) AFFILIATION:Learning Express: Experienced editors from New York, Los Angeles, Chicago, Portland and Oregon

AUDIENCE:College bound Texas residents

ISBN 1-57685-475-2 • $29.95 ZJanuary 2005256 pp, 81⁄2″ x 11″, PB, 1-Color

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

84

PRAXIS, 2ELEARNING EXPRESSISBN 1-57685-516-3$19.95 ZSEPTEMBER 2004256 PP, 81⁄2″ X 11″, PB, 1-COLOR

501 MEASUREMENTCONVERSIONQUESTIONSLEARNING EXPRESSISBN 1-57685-520-1$12.95 ZAUGUST 2004192 PP, 7″ X 10″, PB, 1-COLOR

HOW TO WRITE GREAT ESSAYSLEARNING EXPRESS;LAUREN STARKEYISBN 1-57685-521-X$12.95 ZAUGUST 2004

Page 27: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

TRADES: Automotive Trades

IMPROVING FUEL ECONOMYRoy Cox

Every driver will appreciate this complete, concise guide to fuel economy and how to improve it in today’s auto-mobiles! The only publication of its kind, Improving Fuel Economy thoroughly discusses ways in which modernautomotive systems work together and the interrelationships that affect fuel economy. Author Roy Cox uses sim-ple, straightforward language to raise such important topics as conditions and components that cause specificproblems, actions that can be taken to make your car use less fuel, and when to seek professional repairs. Detailedinformation on the beneficial effects of fuel economy maintenance is highlighted, including step-by-step instruc-tions for common do-it-yourself procedures.

AUDIENCE: Any motorist as well as auto enthusiasts

IMPROVINGFUELECONOMYRoy Cox

ISBN 1-4018-8367-2 • $9.95 TJanuary 200596 pp, 41⁄2″ x 71⁄2″, PB, 1-Color

TECHONE: AUTOMATIC TRANSMISSIONSJack Erjavec

With more pertinent content than any other one-volume book on the subject, TechOne: Automatic Transmissionshelps readers understand transmissions and related systems to facilitate effective diagnosis and service of automo-biles. All NATEF tasks in the area of Automatic Transmissions are covered in easy-to-digest portions, allowing read-ers to master the basics before moving into more technical concepts. Engaging graphics augment the lesson-sizedchapters that examine transmission gears, hydraulics, electrical theories, technician duties, safety, tools of thetrade, and more. The end result is a comprehensive book that will allow readers to become more proficient in the-ory, diagnosis, service, and repair of automatic transmissions.

AUTHOR(S) AFFILIATION:Jack Erjavec: Professor Emeritus, Columbia State CommunityCollege

AUDIENCE:Automotive technicians and other industry professionalsISBN 0-7668-1169-7 • $59.95 R

December 2004512 pp, 81⁄2″ x 11″, PB, 1-Color

TECHONE: BASIC AUTOMOTIVE SERVICE & MAINTENANCEDon Knowles

Trouble-free operation of modern automotive equipment requires the use of proper maintenance procedures andsafety checks on all vehicle systems. This book guides readers through the basic maintenance, diagnosis, and serv-icing of all automotive systems, from tool and shop safety through the steps necessary to maintain a modernmotor vehicle. Thoroughly up-to-date coverage spans the spectrum, examining basic systems such as electrical,lubrication, heating, cooling, exhaust, and transmission systems in depth. This provides readers with the founda-tion necessary to deal with the more complex maintenance problems of engine control computers, anti-lock brak-ing systems, and emission controls. Supplemental restraints, tires, and drive shafts and axles are also highlighted.

AUTHOR(S) AFFILIATION:Don Knowles: Knowles Automotive Training Center, ASEMedium/Heavy Duty Truck Master Technician

AUDIENCE:Automotive technicians and other industry professionals

ISBN 1-4018-5208-4 • $69.95 RNovember 2004704 pp, 81⁄2″ x 11″, PB, 1-Color

TECHONE: AUTOMOTIVE ENGINE REPAIRElisabeth Dorries

This complete and concise guide takes a realistic look at the services typically performed in today’s modern automo-tive shop, detailing everything you need to know to repair automotive engines. Current and relevant practices arefully covered, and each engine repair topic is broken down by theory and operation, followed by diagnosis andapplicable service and repair procedures. Interesting facts, engaging artwork, and friendly language all welcomereaders into the material. Issues of health and safety, as well as soft skills such as communication and professional-ism, are stressed throughout. Material in this book is developed in accordance with NATEF guidelines, and takesinto account all the criteria needed to adequately prepare readers for the ASE Engine Repair (A1) Certification Exam.

AUTHOR(S) AFFILIATION:Elisabeth Dorries: Vermont Technical College

AUDIENCE:Automotive parts sellers, automotive machinists, automo-tive service advisors or managers, automotive enthusiastsand other industry professionals

ISBN 1-4018-5941-0 • $59.95 RJanuary 2005496 pp, 81⁄2″ x 11″, PB, 1-Color

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

88

Page 28: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

TRADES: Automotive Trades

THE SERVICE CONSULTANT: WORKING IN AN AUTOMOTIVE FACILITYRonald A. Garner; C. William GarnerThis book examines the responsibilities and procedures associated with the multi-faceted role of an automotiveservice consultant. It provides an understanding of how service techniques are used to maximize customer satisfac-tion and profitability. Content follows the tasks identified by ASE for Automotive Service Consultant (C1), and“Case Studies” focusing on people who own and manage service facilities help readers identify with the conceptspresented. ASE terminology is used throughout to describe the people and businesses servicing the driving public,with coverage that examines communications specific to customer relations and sales, as well as internal commu-nication, relations, and supervision. Customer delivery and follow-up round out this thorough exploration intothe functions of a successful service consultant.

AUTHOR(S) AFFILIATION:Ronald A. Garner: Pennsylvania College of TechnologyC. William Garner: Rutgers University

AUDIENCE:Service consultants, automotive technicians, service man-agers, automotive trainers and other industry professionals

AUTOMOTIVE CHASSISTim Gilles

This user-friendly resource will thoroughly prepare readers to work in the important area of automotive technolo-gy known as chassis systems. It features accurate and up-to-date coverage of both brakes and suspension/steeringin one complete volume. Technically precise drawings and photographs are prominently featured, supplying thevisual support necessary for readers to grasp important principles and practices. The first half of the book is devot-ed to the latest information on brakes, including friction materials, drums, and rotors. The newest tire informationis presented, followed by current suspension, steering, and wheel alignment material. The balance of the book isdedicated to front and rear wheel drive shafts and axles, and vibration analysis. Diagnosis and troubleshooting ofworn and failed parts is emphasized throughout.

AUTHOR(S) AFFILIATION:Tim Gilles: Santa Barbara City College, Santa Barbara,California; NYU; NYU

AUDIENCE:Automotive technicians, shop owners, trainers, part suppli-ers and other industry professionals

TODAY’S TECHNICIAN: AUTOMOTIVE FUELS & EMISSIONS 1 CM/SMBarry Hollembeak

Theory, diagnostics, and service procedures for automotive engine fuel and emission systems are spotlighted in thisnewest Classroom and Shop Manual set to join the popular Today’s Technician Series. Experienced author BarryHollembeak enhances the reader’s understanding of present-day automotive fuels and emission systems by includ-ing the inclusion of the theories and procedures that underpin ASE high priority skills. The Classroom Manualbuilds upon facts and theories, while the Shop Manual, through performance-based objectives, helps readers acquirecompetency in the key ASE skill areas. Both manuals are tightly correlated with corresponding chapters and cross-references, so that readers can make a sound connection between theoretical concepts and practical skills.

AUTHOR(S) AFFILIATION:Barry Hollembeak: Technical Training, Inc.

AUDIENCE:Excellent reference for technicians that wish to expandtheir knowledge of engine repair and rebuilding

ISBN 1-4018-7990-X • $49.95 RJanuary 2005224 pp, 73⁄8″ x 9″, HB, 1-Color

ISBN 1-4018-5630-6 • $70.95 RJanuary 2005576 pp, 81⁄2″ x 11″, PB, 2-Color

ISBN 1-4018-3904-5 • $83.95 RJanuary 2005816 pp, 81⁄2″ x 11″, PB, 2-Color

F a l l / W i n t e r 2 0 0 4

89

Page 29: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

TRADES: Trucking Industry

CHILTON 2005 LABOR GUIDE Chilton

With the Chilton® 2005 Labor Guide, professional technicians gain access to labor times for vehicle brands andmodels that conform to current Automotive Aftermarket Industry Association standards. Thousands of labor timesfor 1981 through 2005 domestic and imported vehicles reflect technicians’ use of aftermarket tools and training.Updates based on technical hotline input, Original Equipment Manufacturer warranty times, and technical editorevaluation include more diagnostic labor times than ever before. Labor operations have been rewritten to conformto the most recent industry standards. Prior model coverage has been re-evaluated by experts to ensure accuracy.Chilton labor times are accepted by insurance and extended warranty companies.

LABOR GUIDE MANUAL BENEFITS:• each OEM is arranged alphabetically by section for

easy reference• improved indexing means easier access to today’s

repair industry standards

LABOR GUIDE CD-ROM BENEFITS:• easy-to-use software to create and print professional-

quality estimates and invoices• three user-defined levels of labor rates correspond to

different types of job scenarios, for “real-world” appli-cation

• functions as a database of aftermarket labor times formonitoring warranty and insurance claims

• software keeps track of customers and prior estimatesfor time-saving recall

• customizable application allows service writers to addlabor operations and times, and parts companies toadd labor times to existing parts ordering systems

ManualISBN 1-4018-7412-6 • $169.95 TJanuary 2005

CD-ROMISBN 1-4018-7818-0 • $169.95 TJanuary 2005

HAZMAT AWARENESS TRAINING PROGRAM Paul Melander

This manual and companion training video address the transportation of hazardous materials by the truckingindustry, as well as issues of compliance of carrier companies and individual drivers with Department ofTransportation (DOT) regulations. Developed in conjunction with the North American TransportationManagement Institute (NATMI), this innovative program utilizes a seminar format to concentrate on all levels ofhazardous materials training. Coverage meets the needs of carriers to provide HazMat refresher training that isrequired at least once every three years. Issues of safety and security of trucking fleets, including HazMat handling,are also addressed to help ensure that the carrier’s safety management team fulfills the task of making sure thatdrivers are trained on the transport of hazardous materials.

AUDIENCE:Individuals in truck driving programs

Manual ISBN 1-4018-1245-7 • $14.95 ROctober 2004120 pp, 81⁄2″ x 11″, PB, 1-ColorVideo ISBN 1-4018-7182-8 • $75.00 RFebruary 2005

ACCIDENT INVESTIGATION TRAINING PROGRAMArnold Wheat

This innovative program, developed in conjunction with the North American Transportation Management Institute(NATMI), features a training manual and video that work in tandem to provide critical information necessary forthe advanced training of safety managers and drivers alike. Accident investigation training is provided through aseminar-based approach that addresses proper accident reporting and documentation procedures, as well as post-accident alcohol and controlled substance tests. The clearly demonstrated instruction allows viewers to retainimportant concepts, while helping ensure that drivers and managers are in compliance with local, state, and nation-al regulations. Coverage includes essential information to keeping carrier insurance costs at a minimum.

AUTHOR(S) AFFILIATION:Arnold Wheat: NATMI

AUDIENCE:Individuals in truck driving programsManual ISBN 1-4018-6939-4 • $14.95 R

November 2004120 pp, 81⁄2″ x 11″, PB, 1-ColorVideo ISBN 1-4018-7511-4 • $75.00 RMarch 2005

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

90

Page 30: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

Looking forDrafting Titles?Turn to Pages

30-31

TRADES: Construction / Print Reading

RESIDENTIAL CONSTRUCTION ACADEMY: PLUMBINGMichael A. JoyceWritten in partnership with the Home Builders Institute, and endorsed by NAHB, Residential Construction AcademyPlumbing provides a step-by-step approach to residential plumbing installations. Focusing on the new residentialconstruction industry, the author comprehensively explores the process of installing residential plumbing systems,including the required tools, necessary safety measures, and various tips that will increase productivity on-the-job.Locally organized to build a foundation of knowledge progresses from the installation of common fixtures to trou-bleshooting techniques that will give both apprentice and plumber alike the knowledge of basic principles. Anemphasis on creative layout and the importance of understanding code variations fosters an understanding ofplumbing system installation that is based on both typical situations as well as unique jobsite conditions.

AUTHOR(S) AFFILIATION:Michael A. Joyce: Plumbing School of Trade

AUDIENCE:Building trades professionals; construction professionals;homeowners and other industry professionals

PRINT READING FOR ARCHITECTURE AND CONSTRUCTION, 2EDavid Madsen; Alan Jefferis

Attain the knowledge and skills required to read complete sets of working drawings for residential and light com-mercial construction. This easy-to-use manual explores all facets of print reading, with examples and illustrationstaken from actual architectural prints that provide readers with the information they need to create “real world”working drawings. Computer-aided design and drafting is underscored through the use of CADD-generated printreading examples, illustrations, and exercises that comply with the highest industry standards. Quality and stan-dardization in all architectural and construction print examples is emphasized.

AUTHOR(S) AFFILIATION:David Madsen: Clackamas Community College, Oregon City, OregonAlan Jefferis: Clackamas Community College, Oregon City, Oregon

AUDIENCE:Building trade and construction industry professionals aswell as those learning about blueprint reading

PREVIOUS ISBN 0-8273-5429-0

BLUEPRINT READING FOR WELDERS, 7EA.E. Bennett; Louis J. Siy

This hands-on guide to reading and interpreting blueprints has been updated to provide all new information oncomputer-aided design and computer numerical control. Readers will develop the skills needed to interpret alltypes of working sketches and prints, from the simplest to the most complex, through step-by-step instructions.Both AWS and ISO welding symbols are included, along with one or more prints at the end of each unit.Advanced coverage includes auxiliary views, detail views, projections, sections, and detail and assembly drawings.Other topics covered include pipe welding symbols, metric and dual dimensioning, bills of materials, ISO for weld-ing, and first and third angle orthographic projection.

AUDIENCE:Welders and other industry professionals

PREVIOUS ISBN 0-7668-0852-1

UNDERSTANDING CONSTRUCTION DRAWINGS, 4EMark W. HuthUpdated to the latest standards in the industry, the fourth Edition of Understanding Construction Drawings continues tohighlight a range of real construction projects - from residential dwellings to commercial structures - including morein-depth coverage of mechanical systems. Focused on teaching how to read construction drawings, this book providesdetailed, thorough coverage builds the foundation for a broad understanding of construction drawings, - beginningwith a simple duplex home that focuses readers on the fundamentals of views, lines, basic dimensioning, and symbols.Next, coverage of a multi-level single family home goes into more depth in orienting and cross-referencing drawings.The third section explores multi-family construction and is accompanied by more complex drawings for practice andmore advanced interpretations. The final portion of the book introduces readers to elements of commercial construc-tion, including structural steel, masonry, and reinforced concrete. A set of drawings accompanies each building so thatreaders can apply important skills and gain a “real-world” understanding of construction drawings.

AUDIENCE:Building trades professionals

PREVIOUS ISBN 0-7668-1580-3

ISBN 1-4018-4891-5 • $52.00 TDecember 2004544 pp, 81⁄2″ x 11″, HB, 4-Color

ISBN 1-4018-5167-3 • $69.95 RDecember 2004576 pp, 81⁄2″ x 11″, PB, 2-Color

ISBN 1-4018-6723-5 $54.95 RJanuary 2005342 pp, 81⁄2″ x 11″, SB, 1-Color

ISBN 1-4018-6269-1 $69.95 RJanuary 2005400 pp, 81⁄2″ x 11″, PB, 2-Color

F a l l / W i n t e r 2 0 0 4

91

Page 31: SOLUTIONS TO WOMEN’S HAIR THINNING AND LOSS: RESTORING BEAUTIFUL

TRADES: Print Reading / HVAC-R

BLUEPRINT READING FOR MACHINE TRADES, 2EDavid L. Taylor

With 40 fast-paced units of instruction, Blueprint Reading for Machine Trades, 2E is our most complete guide tolearning how to interpret industrial prints. Coverage spans from an introduction to the alphabet of lines andorthographic projection to application of dimensions and tolerances and more! Modern industry specifications,including current ANSI standards, are also discussed as readers move from basic concepts to completion of increas-ingly difficult print interpretation applications.

AUTHOR(S) AFFILIATION:David L. Taylor: Jamestown Community College

AUDIENCE:Professionals learning to interpret industrial blueprints

PREVIOUS ISBN 0-8273-1911-8ISBN 1-4018-9998-6 $57.95 RJanuary 200581⁄2″ x 11″, PB, 1-Color

REFRIGERATION & AIR CONDITIONING TECHNOLOGY, 5EBill Whitman; Bill Johnson; John TomczykThe “best” in heating, cooling, and refrigeration just got better! This time-honored best seller has been updated andrevised to provide superior hands-on information needed to successfully maintain and troubleshoot today’s complexheating, air conditioning, and refrigeration systems. It fosters a solid foundation and understanding of environmentalproblems and their solutions, and displays a depth and detail of theory, diagnostics, and repair procedures that makethis a fitting book for basic HVAC-R education as well as upgrading and certification training for technicians in thefield. The fifth Edition includes information on typical operating conditions, and offers ample systematic troubleshoot-ing techniques and scenarios with an eye to improving reader’s skills. This book has been developed around theNational Skill Standards for HVAC-R technicians as funded by the U.S. Department of Education, and contains easy-to-understand language for grasping fundamental and advanced concepts in the HVAC-R field.

AUTHOR(S) AFFILIATION:Bill Whitman: Central Piedmont Community College,Charlotte, NCBill Johnson: Central Piedmont Community CollegeJohn Tomczyk: Ferris State University, MI

AUDIENCE:Refrigeration service or sales technicians, heating techni-cians, air conditioning technicians and other industry pro-fessionals

PREVIOUS ISBN 0-7668-0667-7

ISBN 1-4018-3765-4 $84.95 RNovember 20041,344 pp, 81⁄2″ x 11″, HB, 4-Color

COMMERCIAL REFRIGERATION FOR TECHNICIANSDick Wirz

Technicians trained on air conditioning systems are often required to apply their skills to the servicing of commer-cial refrigeration equipment. This book provides a solid foundation in comfort cooling that can be readily trans-ferred to a broad understanding of medium and low temperature refrigeration equipment such as walk-ins, reach-ins, refrigerated cases, and ice machines. Coverage specific to refrigeration in the food service industry is empha-sized, with scores of practical tips that technicians can use right away in the installation and service of commercialequipment. Helpful tips and sound advice from the experienced author and his employees add a personal touch tothe comprehensive coverage, increasing interest in and retention of key concepts. This book will improve readers’knowledge, efficiency, and effectiveness in commercial refrigeration and can serve as a permanent addition to thereference library in any truck or shop.

AUTHOR(S) AFFILIATION:Dick Wirz: Master Electrician and Master HVAC-R Mechanic forVirginia, Maryland and Washington DC, and is a NATECertified Technician

AUDIENCE:HVAC-R technicians, engineers, and service managers

ISBN 1-4018-8010-X $69.95 RFebruary 2005384 pp, 73⁄8″ x 9″, PB, 1-Color

P r o f e s s i o n a l Te c h n i c a l R e f e r e n c e To O r d e r , C a l l : 1 - 8 0 0 - 8 4 2 - 3 6 3 6

92