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PORTFOLIO

EtgarKeret

AN EVENING WITH

featuring readings from his

collection of short storiesTH

E GIR

L ON

THE FR

IDG

E

The Knitting Factory 11.13.08 7pm

CormacMcCarthy

AN EVENING WITH

featuring readings from

his latest novel TH

E R

OA

D

The Knitting Factory 11.14.08 7pm

I designed this series for an assignment where I was asked to create posters for a fictional event of my choice. I chose popular author readings. I decided to use chairs and a prop to reflect each author’s personality and to further the idea of an author sitting down for a reading.

EVENT POSTERS!

AN EVENING WITH

David Sedaris

featuring readings from

his latest novelW

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The Knitting Factory 11.12.08 7pm

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These are three months of a calendar that I designed for a collaborative class project. We used unexpected typographic systems to rethink the predictable calendar layout.

CALENDAR TYPOGRAPHY!

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MINERVA JAYNE

MINERVA JAYNE boys will be girls

Minerva Jayne, Boise’s biggest, bustiest blonde bombshell, could put the whole

“famous potato” thing to rest at last. She calls them “the twins” and no Idaho potato

is up to the task. Minerva is the doyen of Boise’s drag scene, hostess of drag bingo at

the Balcony Club and a constant supporter of Boise’s gay and lesbian community.

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When Inervsion met Minerva at the Balcony, we did not intend to interview her in character. But we quickly realized that her character, the Minerva persona, fills the greater part of her sometimes amusing, sometimes maddening but always ambiguous identity.

Minerva grew up in small-town Emmett. She has a man’s name—which she says is not interesting—and a decent state job. But at night, she hits the town in leopard-print, plunging necklines and a pair of Lolitas.

Not always. “Drag queen” typically refers to a gay man who performs in female attire. There are heterosexuals, but they usually are considered female impersonators if they perform, or transvestites if they are straight and just like to dress up because there’s usually a sexual attachment to it. Drag has been something that has caused controversy within the gay community itself because many people find it outdated or too much, sort of like the rodeo clowns of the gay community, which I don’t think is true. Drag queens, their main job as drag queens is to help the community by raising money for different charities. And there is the whole entertainment factor. It’s not just somebody dressing up and making fun of women.

We call it drag bingo, but there are still people that swear I’m a woman pretending to be a drag queen. I’m a drag queen, but I’m sort of more than that. It’s bridging into other definitions.

It was a small town and I stuck out quite a bit from an early age. I didn’t look much different than you see me now when I was going to high school so it was challenging to be myself in Emmett.

Not so extreme, or blonde. I looked more like the girl next door in high school. I wore eye makeup but no, like, lipstick or anything. I was way more toned down than I am now.

I’ve been performing since I was 16. I was probably a sophomore in high school.Most people did not understand. By the time I was a senior, though, I was very popular. I still have a lot of friends from high school.

I don’t know, what do you define a girlfriend or boyfriend by? Now, there were a few people that got their homework done. But I wouldn’t call that a relationship. I had some casual relationships here in Boise because I would come to Boise almost every weekend for the last few years of high school.

No. Well, it depends on the day. That’s kind of a murky area because even when I’m not done up to the hilt, it’s still kind of hard to tell. For a solid 10 years, probably, I lived it every day very, very done. With so many people in the community knowing who I am, I kind of like to blend in. It helps with like, the day job and stuff. I work for the state.

They all know about it. Some of them have come to the shows that we have and some of them have been to bingo. It’s usually fun because then I can be even more evil about stuff that goes on in the office than I can when I’m in the office. They see me fully realized.

I wouldn’t say that drag’s the identity. Minerva Jayne’s the identity. It’s more about expression; I try to paint it up to look like what the inside looks like. It really hit me like a ton of bricks at 13, and that’s when things started. It just came out of this need to be pretty, I guess.

I just had to do it on my own. My mother was not a particularly flamboyant person. She was a natural beauty, not any of the artifice that I admired. So I took my cues from Dolly Parton and Jayne Mansfield and the movie stars from the past and just made it happen. I’ve evolved a lot.

Oh, the twins. My maternal side of my family is Southern, so I’ve had lots and lots of country gravy in my life and let’s just say I use what I’ve got to the best of its advantages.

I know my older siblings don’t mind. They actually like it. I think my mother does, too. I know my grandmother likes it and she’s going to be 90 in August. She thinks it’s fun. She thinks I’m pretty. They see that it’s more than just a thing for clothes and hair. It’s a persona, it’s who I am.

Usually women are jealous of their cup size compared to mine. I think women have more of an appreciation for it. It sort of embodies ultra-femininity. I think I intimidate some sometimes. I have noticed that a lot of times when I’m around and there’s a couple, the women will start touching their boyfriends and they’ll start kissing on their man and grab their hands and stuff to sort of claim ownership as if I wanted them in the first place.

There are men who do get angry and make no bones about telling me what they think about me. There have been some altercations. There are some men who make it something funny. And you never know when some man is going to walk right up to you and just be infatuated. I haven’t had a serious physical altercation in Boise for six years or so. There have been the starts to those altercations. But they also find out soon that growing

up in Emmett taught me a thing or two about standing up for myself. Their assumption is that I’m going to be weak with them and I’m not. I broke a nose in Emmett once.

Not so extreme, or blonde. I looked more like the girl next door in high school. I wore eye makeup but no, like, lipstick or anything. I was way more toned down than I am now.

I’ve been performing since I was 16. I was probably a sophomore in high school.Most people did not understand. By the time I was a senior, though, I was very popular. I still have a lot of friends from high school.

I don’t know, what do you define a girlfriend or boyfriend by? Now, there were a few people that got their homework done. But I wouldn’t call that a relationship. I had some casual relationships here in Boise because I would come to Boise almost every weekend for the last few years of high school.

No. Well, it depends on the day. That’s kind of a murky area because even when I’m not done up to the hilt, it’s still kind of hard to tell. For a solid 10 years, probably, I lived it every day very, very done. With so many people in the community knowing who I am, I kind of like to blend in. It helps with like, the day job and stuff. I work for the state.

They all know about it. Some of them have come to the shows that we have and some of them have been to bingo. It’s usually fun because then I can be even more evil about stuff that goes on in the office than I can when I’m in the office. They see me fully realized.

It really hit me like a ton of bricks at 13, and that’s when things started. It just came out of this need to be pretty, I guess.

This is work I did for my favorite local celebrity, the drag queen Minerva Jayne. I created the magazine spread (above) for an assignment where we asked to redefine the color black through a specific style of typography called inversion. The poster (opposite) is for her weekly event at the Balcony where she entertains her cult following with raunchy humor and her campy style. All of the photography, illustration, and backgrounds are original work.

MINERVA JAYNE!

Minervapresents

TUESDAYS - 730PTHE BALCONY CLUB

PLAY.DRINK.WIN.

Jayne

This is the gin quilt! I collected imagery, anecdotes, and information about gin over a semester and then screen printed patches and made them into a quilt. I wanted to use this traditionally conservative craft in a way that was both surprising and irreverent.

THE GIN QUILT!

One of the first projects I was given at Mitchell + Palmer was a redesign of Opa’s drink menus and table toppers. Working with photos of Opa’s vibrant decor, I wanted the menus to be a continuation of the bar’s lively charm and unique experience.

Everyday Burger & Brew 5

SundayMimosas 1 Appetizers 3

Monday (5p-8p) Margaritas 4

Tuesday (10p-midnight) Wells 2

Wednesday (6p-9p) Ladies’ Night! Opanator 5

Thursday (8p-10p) Half off all drinks

S P E C I A L S

Hummus Plate 7

Baba Ghannouj 7

Falafel Plate 10

Calamari 10

Sampler Platter 15

Chicken Fingers 8

OPA DRINK MENUS!

Cock

tails

Martinis

Opa Fish Tank 5Blue Hypnotiq served over ice with a splash of pineapple. Don’t let the shark bite you!

Opa Kiss 5Smirnoff Vanilla and Malibu coconut rum mixed with cranberry and pineapple juice.

Opa Amber 5Stoli Orange and Jager tossed around with some Red Bull to liven your evening!

Stoli Fruit Punch 7Stoli Razberi, Stoli Ohranj, and Stoli Strasberi, mixed with cranberry juice, OJ, and pineapple juice, served in a tall glass.

Opa Lips 7Opa’s own specially infused tropical vodka and Bacardi CoCo, lusciously mixed to perfection with cranberry and orange juice. Served in a tall glass.

Opatini 7Ice blue Hypnotiq, Abolut Mandarin, and a splash of pineapple juice. A refreshingly crisp Martini.

Opanator 7Opa’s own specialty infused rum, peach schnapps with a splash of orange juice.

Opa Zing 7Red Alize, vodka and Amaretto with an orange juice finish.

Turkish Coffee-tini 7Cazba’s famed Turkish coffee, Smirnoff vodka and Kahlua.

Cosmopolitan 7Finlandia cranberry vodka, Cointreau, splash of cranberry and fresh squeezed lime.

Lemon Drop Martini 7Absolut Citron, Cointreau, fresh lemon, served in a sugar-rimmed martini glass.

Snickertini 7Smirnoff vodka, Godiva dark, and Frangelica.

White or Dark Chocolate Martini 7Godiva chocolate liquor, Smirnoff vanilla vodka, and Crème De Cocoa, chilled and shaken.

Mudslide Martini 7Smirnoff vanilla vodka shaken with Bailey’s and Kahlua.

GlassDraft Coors Light 3Bud Light 3PBR 2Sierra Nevada Pale Ale 4Fat Tire 4Guiness 5Rogue Dead Guy Ale 4Seasonal Microbrews 4

BottlesBud 3Bud Light 3Coors 3Coors Light 3Michelob Ultra 4Black Butte Porter 4Mirror Pond Pale Ale 4Newcastle 4Corona 4Heineken 4Heineken Light 4Marathon 4Spaten Optimator 5Chimay 5

Non-alcoholic Bottles and CansRed Bull (also in Sugar Free) 3Kaliber 4

Glass BottleWhite WinesFat Bastard Chardonnay 6 20Folonari Pinot Grigio 5.5 18Graff Riesling 5.5 18Los Boldos Sauvignon Blanc 6 20

Champagne and Sparkling WineCristalino 25

Red WinesCypress Merlot 5 17Castle Rock Pinot Noir 6 20Liberty School Cabernet Sauvignon 6 20Trapiche Malbec 5.5 18

Bee

r W

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AY

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reading series of new plays by local, em

erging playwrights.

July 6

HEADby Oliver Russell Stoddard

July 13

CATHERINEby June Daniels

July 20

INFLECTION POINTby Greg Hampikian

July 27

COCKTAILS AT THE FISHER’Sby Kelly Broich

At Visual Arts Collective3638 Osage in Garden City (behind Woman of Steel Gallery)

Mondays in July @ 7:30 pmDoors @ 6:30

Tickets are $7 or $24 for the series

Picnics welcome! (No outside alcohol)21-and-older only with valid IDs

www.alleyrep.org

Season Sponsor:

A launch party for the three creative pillars of Alley Repertory Theater

Collective Souls

“Now the challenge of this generation is to find the frontier of our collective souls.”—Wynton Marsalis

Alley Undergroundwith a performance of “Skit/Skit”by cartoonist E.J. Pettinger

And presenting an innovative movement to engage our collective souls:

Salons in the Alley

Alley Mainstagewith an excerpt from “Three Tall Women” by Edward Albee

Friday, Sept. 11th @ Visual Arts CollectiveVaC is a 21+ venue7p - doors & appetizers by Metro Gourmet 8p showPost-party music by Thomas Paul and Eric Ingersoll$5 - $15 sliding donation

More at www.alleyrep.org

>

Alley New Workswith a showing of “Landlocked,” a new musical by local artists Heather Bauer and Thomas Paul

i n t r o d u c i n g :

Date for a Deeda night of speed dating

Performances by:

The

NicNacs

t o b e n e f i t A l l e y R e p e r t o r y T h e a t e r

Monday, August 24thPlease dress your best!

Tickets - $10 at the door

Doors open at 7p Dating starts at 8p

Visual Arts Collective3638 Osage St. Garden City

VaC is a 21+ venueFor more information contact Carmen at: [email protected]

Working with Boise’s newest theater company, Alley Repertory Theater, I’ve been designing posters for various theatrical events and fundraisers. Much like Alley Repertory’s line up, I wanted to design posters that were compelling, unique, and contemporary.

ALLEY REPERTORY THEATER !

Three Tall Womenby Edward AlbeeDirected by Tim Saunders

z November 5 – 21, 2009 Preview Nov. 5

Opening Night Nov. 67p doors, 8p show

Visual Arts Collective3638 Osage St.

Garden City, ID 83714(VaC is a 21+ venue)

Tickets $15 (Rush tickets available)

Alleyrep.org(208) 388-4ART

i An Alley Mainstage production

S p o n s o r s :

This design is for an assignment where I was asked to create a timeline for a 24 hour period. I chose a day where I went to Idaho City to take photographs. I wanted the design to reflect imagery from a photography textbook with an aperture opening, tonal range, and color spectrum.

24 HOUR TIMELINE!

1

2

3

4

5

6

7

8

9

1 3

5

7

9

11 13

1

5

17

1

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Decided to go to Idaho City

Waited for my friend to get ready

Drove to Idaho City

Had dinner at a diner

Enjoyment Level Productivity (number of pictures taken)

31-40

21-30

11-20

1-10

0

Got a motel room

Toured the local saloons

Slept

Had breakfast at a diner

Explored historic district

Accidentally deleted pictures

Headed back home

Arrived home

This design is from a photography assignment where I was required to use layers in Photoshop. I used a photograph I had taken of a window display repeatedly to create the effect of a much larger display than the original. The final composition is a playful use of color and repetition.

PHOTOGRAPHY PROJECT!

This is an annual report I designed for Translucent, a fictional desalination plant. The cover of the report is a rough and turbulent ocean while the spread containing the letter to the stockholders shows calm, serene ocean waters. I wanted Translucent shareholders to be reassured that even in a tumultuous economy, the CEO is confident in the company’s ability to succeed.

TRANSLUCENT ANNUAL REPORT!

LOGOS!

On The Spot LLC is a start-up company that provides contract bookkeeping services to small and home based businesses. The client wanted the logo to convey their high quality results and no-nonsense business model.

Billy & Bob’s is a branch of the local advertising agency, Mitchell + Palmer. The logo plays off of M+P’s original wood grain logo, suggesting a more fun, approachable agency for clients that fall outside of the traditional client model.

370º is a grassroots coffee company that provides perfectly-roasted, organic coffee in the Treasure Valley area. The brand takes its name from the temperature that coffee beans begin to roast, and each of its blends add a number to the base 370º to make a darker roast.

Gemütliche is a fictional German brewery and sandwich shop named after the German word for cozy (also used to reference a slight beer-buzz). Imagining an American audience for the brewery, I used an umlaut over the beer glass to play on the brand’s authentic German origins.

Landon Beau Larsen1517 Leadville Boise ID, 83706 Tel: 208.406.2212 [email protected]

Another version of the stacked words, but this time with a simple circular spot. This is the most sophisticated logo of the lot. It calmly states: I am contemporary and modern which means I don’t have to prove anything with a complicated logo. The alignment is to the right which is slightly unexpected while still making perfect visual sense.

D e u t s c h e s S a n d w i c h e u n d B i e r

D e u t s c h e s S a n d w i c h e u n d B i e r

D e u t s c h e s S a n d w i c h e u n d B i e r

370º

B

Billy and

AD

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B B& +

Bob’sB ad shopB&

B &

B B&