Source of Funds - Hawthorn Leisure | Rent, lease, aquire ... · Web viewDescribe the current trading operation, and consider whether you aspire to replicate or change the trading

Business Plan

Hawthorn Leisure LTD

Hawthorn Leisure Registered in England no: 8906241 | Touchstone | Pinewood Business Park |Coleshill Road | Marston Green | B37 7HG

Contents

About youAbout The PubSWOT Analysis

Competitor AnalysisOperating Plan

Income Costs Part 1Income Cost Part 2Income Cost Part 3Sensitivity Analysis

Source of FundsYear End Balance Sheet ProjectionMonthly Profit & Loss Projection

12 Month profit & LossCash Flow Analysis

Partners Accountant Contact DetailsPartners Accountant Contact Details



About The Pub

Please provide details of the pub you are applying for:Name of Pub Address of Pub

Your details:Name Address Telephone Number Email Address Personal Licence DetailsDesignated Premises Supervisor (DPS)

Your personal profile:Please describe yourself including your skills, experience, personal attributes and ambitions

Your partners personal profile:Please describe your partner including your skills, experience, personal attributes and ambitions

Other key members of your team:Please describe the other key members of your team

Other key members of your team:Please detail below any trade related qualifications that you have


About The Pub The location:Describe the environment in which the pub is located

The amenity/facility:Describe the attributes of the pub (including facilities) and the outside trading areas

Local demographics:Describe the local demographics and the type of customers that you expect to attract

Current trading operation:Describe the current trading operation, and consider whether you aspire to replicate or change the trading style

Proposed trading style:Describe the style of operation which will attract potential customers

Unique selling point:Describe what your pub will be famous for


SWOT AnalysisSWOT analysis is a useful tool for understanding the risks and opportunities associated with a business.SWOT is an acronym for Strengths, Weaknesses, Opportunities and Threats. Please complete thefollowing table which is divided into the four quarters. Strengths and weaknesses tend to relate to factorsspecific to the pub, opportunities represent your view of potential growth in trade and threats tend to bedriven by external factors such as competitors.

Strengths Weaknesses

Opportunities Threats

Other Comments:


Competitor Analysis

It is very important that you fully understand the effectiveness of the local competition for your potentialcustomers. This competition will be from other pubs, restaurants, bars, working mens clubs and otherleisure activities.Name Of Pub/Outlet Location And Distance Retail Style What Is The Price Of The Standard Lager? What Is The Average Price Of An Evening Meal? Customer Base How Do You Rate This Competition?

Name Of Pub/Outlet Location And Distance Retail Style What Is The Price Of The Standard Lager? What Is The Average Price Of An Evening Meal? Customer Base How Do You Rate This Competition?



Description of other competitors:-


Operating Plan

Please consider the specific activities you will be undertaking each day to maximise the retail opportunitiesat the pub.

Day

Monday

Tuesday

Wednesday

Thursday

Friday

Saturday

Sunday

Seasonal Events:-


Income Costs Part 1

There will be lots of questions that will need to be answered before you can convert your creative ideas which are contained in your operating plan into a financial appraisal.

1. Draught Beer/Cider Potential

Main brands

Retail priceper pint(inc VAT)

Retail priceper pint(exc VAT)

Cost priceper pint(exc VAT)

Gross marginper pint(exc VAT)

Gross marginper pintpercentage

£ £ £ £ % £ £ £ £ % £ £ £ £ % £ £ £ £ % £ £ £ £ % £ £ £ £ % £ £ £ £ %

2. Bottled Beer/Cider Potential

Main brandsRetail price per pint (inc VAT)

Retail price per pint (exc VAT)

Cost priceper pint (exc VAT)

Gross marginper pint(exc VAT)

Gross marginper pintpercentage

£ £ £ £ % £ £ £ £ % £ £ £ £ % £ £ £ £ % £ £ £ £ % £ £ £ £ % £ £ £ £ %

3. Wines, Spirits And Materials Potential


Retail Price unit(inc VAT)

Retail price per pint (exc VAT)

Cost priceunit (exc VAT)

Gross marginunit (exc VAT)

Grossmargin unitpercentage

Average wine 175ml glass £ £ £ £ %Average spirit 25ml measure £ £ £ £ %Average mineral drink 1/2 pint draught £ £ £ £ %

4. What is the extent of the food opportunity?

How many covers are in the pub?

Average daily

servingsno.

Averageretail

price perserving

(inc VAT)

Averageretail

price perserving

(exc VAT)

Averageweekly

turnover(exc VAT)

Grossmargin

percentage

Averageweeklygross

margin(exc VAT)

Restaurant £ £ £ £ % £Bar Food £ £ £ £ % £Breakfast £ £ £ £ % £Sandwiches/Wraps/Other £ £ £ £ % £Sundry food/hot drinks (snacks, crisps, etc) £ £ £ £ % £Total £ £ £ £ % £


Income Cost Part 2

There will be lots of questions that will need to be answered before you can convert your creative ideasthat are contained in your operating plan into a financial appraisal.

5. Accommodation Potential

No. of lettingrooms

Averageretail priceper

room(inc

VAT)


room(exc VAT)


room(exc VAT)

Averageweekly

turnover

Letting Rooms £ £ % £

6. Machine Potential

No. of machines

Average weekly income / machine

Average weekly income

AWPs (Fruit Machines) £ £Other Machines £ £Vending Machines £ £

7. Other Income Potential

Consider what other opportunities may arise


Average weekly

takings (inc VAT)

Average weekly

turnover(exc VAT)

Gross margin percentage Gross margin

Other Income £ £ % £

Income Cost Part 3

8. Staff costs

Number of staff Hourly rates Hours per week Weekly costBar £ £Chef £ £Kitchen £ £Cleaner £ £Doorman £ £Other £ £Total £ £

Employers National

Insurance £

Total cost £

9. Utilities

Annual cost (inc VAT) Annual cost (exc VAT)Water £ £Gas £ £Electricity £ £Other £ £Total £ £

10. Repairs and maintenance

Annual cost (inc VAT) Annual cost (exc VAT)Compliance Service Health & Safety £ £Compliance Heating/Maintenance £ £Cellar Cooling £ £Exterior Decoration £ £Interior Decoration £ £Building Maintenance £ £Other Maintenance £ £Total £ £

11. InsuranceHawthorn Leisure Registered in England no: 8906241 | Touchstone | Pinewood Business Park |Coleshill Road | Marston Green | B37 7HG

Annual cost (inc VAT) Annual cost (exc VAT)Buildings insurance £ £Contents and Liability insurance £ £Other insurance £ £Total £ £

Sensitivity Analysis

1. This Business Plan expects turnover to be £0 below shows the effect on the profitability of the business if the actual turnover achieved differs by 5%:

Turnover 5% less than BP Turnover as per the BP Turnover 5% more than BP

Profitability of the Business

£0.00 £0.00 £0.00

2. This Business Plan expects overheads to be £0 below shows the effect on the profitability of the business if the actual overheads achieved differs by 5%:

Overheads 5% less than BP Overheads as per the BP Overheads 5% more than BP

Profitability of the Business £0.00 £0.00 £0.00

3. This Business Plan expects Wet GP to be 0% below shows the effect on the profitability of the business if the actual Wet GP achieved differs by 2%:

Wet GP% worse than BP Wet GP% as per the BP Wet GP% 2% better than the BP


#DIV/0! £0.00 #DIV/0!

4. This Business Plan expects Dry GP to be 0% below shows the effect on the profitability of the business if the actual Dry GP achieved differs by 2%:

Dry GP% worse than BP Dry GP% as per the BP Dry GP% 2% better than the BP


#DIV/0! £0.00 #DIV/0!


Source of Funds

THE MONEY REQUIRED

Outline the overall cost of starting the business and if you have not already done so state the intended investment including VAT.

COSTS

Fixtures and Fittings 0

Deposit

Solicitors

AWP, Licence, Insurance

Stock on Valuation

Rent in advance

Working Capital

Investment Capital Inc. VAT

TOTAL 0

SOURCE OF FUNDS

Cash

Unsecured Loan

Overdraft

Other please state


TOTAL 0

Year End Balance Sheet Projection

Pub Name: SampleThe following is supplied as a projection of possible Year End Balance Sheet based on the information supplied. It is in no way a guarantee of trade

£ £

Fixed AssetsTangible Fixed Asset at Cost 0Accumulated Depreciation 0

0

Current AssetsStock 0Brewery Deposit 0Prepayments 0Cash in Hand 0Cash at Bank 0

0 0

Current LiabilitiesCreditors 0Accruals 0Vat Liability 0PAYE 0

0 0

Current Assets Less Current Liabilities 0 0


Total Assets Less Current Liabilities 0 0

Long Term Liabilities 0

Total Assets Less Total Liabilities 0 0

Capital and ReservesSuspense and Mispostings 0 0P&L Account 0 0Capital Introduced 0 0Drawings 0

0 0

Monthly Profit & Loss ProjectionPub Name: Sample

Monthly Forecasting P&L

MonthDec-14 Jan-

15Feb-15

Mar-15 Apr-15

May-15

Jun-15

Jul-15

Aug-15

Sep-15

Oct-15

Nov-15

Total

Phasing11.10% 6.40% 7.70

%9.80% 7.90% 8.10% 9.20% 7.60% 9.40% 7.20% 7.10% 8.60% 100%

Sales

Wet sales 0 0 0 0 0 0 0 0 0 0 0 0 0

Dry Sales 0 0 0 0 0 0 0 0 0 0 0 0 0

Machines 0 0 0 0 0 0 0 0 0 0 0 0 0

Accommodation 0 0 0 0 0 0 0 0 0 0 0 0 0

Other Sales 0 0 0 0 0 0 0 0 0 0 0 0 0

Total Sales 0 0 0 0 0 0 0 0 0 0 0 0 0

Cost of sales

Wet Sales 0 0 0 0 0 0 0 0 0 0 0 0 0

Dry Sales 0 0 0 0 0 0 0 0 0 0 0 0 0

Machines 0 0 0 0 0 0 0 0 0 0 0 0 0

Accommodation 0 0 0 0 0 0 0 0 0 0 0 0 0

Other Sales 0 0 0 0 0 0 0 0 0 0 0 0 0

Total Cost of Sales 0 0 0 0 0 0 0 0 0 0 0 0 0

Gross Profit

Wet Sales 0 0 0 0 0 0 0 0 0 0 0 0 0

Dry Sales 0 0 0 0 0 0 0 0 0 0 0 0 0


Machines 0 0 0 0 0 0 0 0 0 0 0 0 0

Accommodation 0 0 0 0 0 0 0 0 0 0 0 0 0

Other Sales 0 0 0 0 0 0 0 0 0 0 0 0 0

Total Gross Profit 0 0 0 0 0 0 0 0 0 0 0 0 0

Fixed Costs

Rent 0 0 0 0 0 0 0 0 0 0 0 0 0

Business 0 0 0 0 0 0 0 0 0 0 0 0 0

Water 0 0 0 0 0 0 0 0 0 0 0 0 0

Insurance 0 0 0 0 0 0 0 0 0 0 0 0 0

Total Fixed Costs 0 0 0 0 0 0 0 0 0 0 0 0 0

0 0 0 0 0 0 0 0 0 0 0 0 0

Variable Costs

Wages 0 0 0 0 0 0 0 0 0 0 0 0 0

Electricity 0 0 0 0 0 0 0 0 0 0 0 0 0

Gas 0 0 0 0 0 0 0 0 0 0 0 0 0

Other Energy Costs 0 0 0 0 0 0 0 0 0 0 0 0 0

Cleaning 0 0 0 0 0 0 0 0 0 0 0 0 0

Repair And Maintenance 0 0 0 0 0 0 0 0 0 0 0 0 0

Accountancy 0 0 0 0 0 0 0 0 0 0 0 0 0

Stocktaking 0 0 0 0 0 0 0 0 0 0 0 0 0

Advertising And Marketing 0 0 0 0 0 0 0 0 0 0 0 0 0

Entertainment 0 0 0 0 0 0 0 0 0 0 0 0 0

Sky TV 0 0 0 0 0 0 0 0 0 0 0 0 0

Catering Equipment 0 0 0 0 0 0 0 0 0 0 0 0 0

Equipment Hire 0 0 0 0 0 0 0 0 0 0 0 0 0

Gardens & Flowers 0 0 0 0 0 0 0 0 0 0 0 0 0Postage, Printing & Stationery 0 0 0 0 0 0 0 0 0 0 0 0 0

Promotions 0 0 0 0 0 0 0 0 0 0 0 0 0

Bottled Gas 0 0 0 0 0 0 0 0 0 0 0 0 0

Licensing 0 0 0 0 0 0 0 0 0 0 0 0 0

Motor Expenses 0 0 0 0 0 0 0 0 0 0 0 0 0

Sanitary Providers 0 0 0 0 0 0 0 0 0 0 0 0 0

Sundries 0 0 0 0 0 0 0 0 0 0 0 0 0

Telephone 0 0 0 0 0 0 0 0 0 0 0 0 0

Training 0 0 0 0 0 0 0 0 0 0 0 0 0

Bank Charges 0 0 0 0 0 0 0 0 0 0 0 0 0

Legal & Professional Fees 0 0 0 0 0 0 0 0 0 0 0 0 0

Depreciation 0 0 0 0 0 0 0 0 0 0 0 0 0

Total Variable Costs 0 0 0 0 0 0 0 0 0 0 0 0 0

Total Costs 0 0 0 0 0 0 0 0 0 0 0 0 0

Total Costs Less Rent 0 0 0 0 0 0 0 0 0 0 0 0 0

Net Profit Before Drawings 0 0 0 0 0 0 0 0 0 0 0 0 0


The above Profit and Loss Account is supplied as a projection based on the information supplied. It is in no way a guarantee of trade

12 Month Profit & Loss

Pub Name: SAMPLE Start Date: DECShort Address: ANYWHERE

Input current figures here from customer information

(fill in one column only) Annual Monthly Weekly

CurrentSales £Wet sales 0

Dry Sales 0Machines 0Accommodation 0Other Sales 0Total Sales 0

Cost of sales

Wet Sales 0

Dry Sales 0Machines 0Accommodation 0Other Sales 0


Total Cost of Sales 0

Gross Profit GP%

Wet Sales 0 0%Dry Sales 0 0%Machines 0 0%Accommodation 0 0%Other Sales 0 0%Total Gross Profit 0 #DIV/0!

% of total

turnover

Fixed Costs #DIV/0!

Rent 0 #DIV/0!Business 0 #DIV/0!Water 0 #DIV/0!Insurance 0 #DIV/0!Total Fixed Costs 0 #DIV/0!

Variable Costs

Wages 0 #DIV/0!Electricity 0 #DIV/0!Gas 0 #DIV/0!

Other Energy Costs 0 #DIV/0!Cleaning 0 #DIV/0!Repair And Maintenance 0 #DIV/0!Accountancy 0 #DIV/0!Stocktaking 0 #DIV/0!Advertising And Marketing 0 #DIV/0!Entertainment 0 #DIV/0!Sky TV 0 #DIV/0!Catering Equipment 0 #DIV/0!Equipment Hire 0 #DIV/0!Gardens & Flowers 0 #DIV/0!Postage, Printing & Stationery 0 #DIV/0!Promotions 0 #DIV/0!Bottled Gas 0 #DIV/0!Licensing 0 #DIV/0!Motor Expenses 0 #DIV/0!Sanitary Providers 0 #DIV/0!Sundries 0 #DIV/0!Telephone 0 #DIV/0!Training 0 #DIV/0!Bank Charges 0 #DIV/0!Legal & Professional Fees 0 #DIV/0!


Depreciation 0 #DIV/0!Total Variable Costs 0 #DIV/0!

Total Costs 0 #DIV/0!

Total Costs Less Rent 0 #DIV/0!

Net Profit Before Drawings 0 #DIV/0!

KPI's (VAT inc per week)Average Sale 0Breakeven Point #DIV/0!Margin of Safetly #DIV/0!

Drawings 0

The above Profit and Loss Account is supplied as a projection based on the information supplied. It is in no way a guarantee of trade

Cash Flow Analysis

Start Month (select): DEC

Pub Name: SAMPLE

The following is supplied as a projection of cash flow based on the information supplied. It is no way a guarantee of trade.

CASHFLOW FORECAST

Month Dec-14 Jan-15

Feb-15

Mar-15

Apr-15

May-15

Jun-15

Jul- 15

Aug-15

Sep-15

Oct-15

Nov-15

Phasing:- 11.10% 6.40%

7.70%

9.80%

7.90%

8.10%

9.20%

7.60%

9.40%

7.20%

7.10%

8.60%

Opening Cash at Bank 0 0 0 0 0 0 0 0 0 0 0 0

Periodic Income 0 0 0 0 0 0 0 0 0 0 0 0

Drinks Sales 0 0 0 0 0 0 0 0 0 0 0 0

Food Sales 0 0 0 0 0 0 0 0 0 0 0 0

Machines 0 0 0 0 0 0 0 0 0 0 0 0

Accommodation 0 0 0 0 0 0 0 0 0 0 0 0

Other 0 0 0 0 0 0 0 0 0 0 0 0

Total Income 0 0 0 0 0 0 0 0 0 0 0 0

Drinks Purchases 0 0 0 0 0 0 0 0 0 0 0 0

Food Purchases 0 0 0 0 0 0 0 0 0 0 0 0

Machines Rent 0 0 0 0 0 0 0 0 0 0 0 0


Accommodation Purchases 0 0 0 0 0 0 0 0 0 0 0 0

Other Purchases 0 0 0 0 0 0 0 0 0 0 0 0

Rent 0 0 0 0 0 0 0 0 0 0 0 0

Business Rates 0 0 0 0 0 0 0 0 0 0 0 0

Water Rates 0 0 0 0 0 0 0 0 0 0 0 0

Insurances 0 0 0 0 0 0 0 0 0 0 0 0

Wages 0 0 0 0 0 0 0 0 0 0 0 0

VAT Qtly 0 0 0 0 0 0 0 0 0 0 0 0

Electricity 0 0 0 0 0 0 0 0 0 0 0 0

Gas 0 0 0 0 0 0 0 0 0 0 0 0

Other Energy costs 0 0 0 0 0 0 0 0 0 0 0 0

Cleaning 0 0 0 0 0 0 0 0 0 0 0 0

Repairs and Maintenance 0 0 0 0 0 0 0 0 0 0 0 0

Accountancy 0 0 0 0 0 0 0 0 0 0 0 0

Stocktaking 0 0 0 0 0 0 0 0 0 0 0 0

Advertising and Marketing 0 0 0 0 0 0 0 0 0 0 0 0

Entertainment 0 0 0 0 0 0 0 0 0 0 0 0

Sky TV 0 0 0 0 0 0 0 0 0 0 0 0

Catering Equipment 0 0 0 0 0 0 0 0 0 0 0 0

Equipment Hire 0 0 0 0 0 0 0 0 0 0 0 0

Gardens & Flowers 0 0 0 0 0 0 0 0 0 0 0 0

Postage, Printing & Stationery 0 0 0 0 0 0 0 0 0 0 0 0

Promotions 0 0 0 0 0 0 0 0 0 0 0 0

Bottled Gas 0 0 0 0 0 0 0 0 0 0 0 0

Licensing 0 0 0 0 0 0 0 0 0 0 0 0

Motor Expenses 0 0 0 0 0 0 0 0 0 0 0 0

Sanitary Providers 0 0 0 0 0 0 0 0 0 0 0 0

Sundries 0 0 0 0 0 0 0 0 0 0 0 0

Telephone 0 0 0 0 0 0 0 0 0 0 0 0

Training 0 0 0 0 0 0 0 0 0 0 0 0

Bank Charges 0 0 0 0 0 0 0 0 0 0 0 0

Legal & Professional fees 0 0 0 0 0 0 0 0 0 0 0 0

Drawings 0 0 0 0 0 0 0 0 0 0 0 0

Rent Deposit 0 0 0 0 0 0 0 0 0 0 0 0

Loan Repayments 0 0 0 0 0 0 0 0 0 0 0 0

Fixtures Purchased 0 0 0 0 0 0 0 0 0 0 0 0

Training Courses Other Cash flow Items (manual entry)

Total Outgoings 0 0 0 0 0 0 0 0 0 0 0 0

Net Ingoing/ (Outgoings) 0 0 0 0 0 0 0 0 0 0 0 0

Closing Cash at Bank 0 0 0 0 0 0 0 0 0 0 0 0


Partners Accountant Contact DetailsFor information about individual services and charges please contact any of the providers listed below:

RoslynsContact: Geoff Temperton (Operations Director)Address: Suits A, C & D,

The Quadrant99 ParkwaySheffieldS9 4WG

Telephone: 0114 213 8330E Mail: [email protected]: www.roslyns.co.uk

Inn HouseContact: Neil Robinson (Director)Address: 6 Surrey House

41 High StreetNewmarketSuffolkCB8 8NA

Telephone: 076 720 5497E Mail: [email protected]: www.inn-house.co.uk

CarringtonsHawthorn Leisure Registered in England no: 8906241 | Touchstone | Pinewood Business Park |Coleshill Road | Marston Green | B37 7HG

Contact: Keith G Ratcliffe (Partner)Address: 14 Mill Street

BradfordWest YorkshireBD1 4AB

Telephone: 01274 393 131E Mail: [email protected]: www.carringtons-accounts.co.uk

Inn TradeContact: Ian Flush, Chris HortonAddress: Oaktree Court

Mill laneNessCheshireCH64 8TP

Telephone: 0844 848 2998E Mail: [email protected] / [email protected]: www.inntrade.net

Hatch BlueprintContact: Elizabeth Male, Graham GillAddress: Longfield House

19 Ridge StreetStourbridgeWest MidlandsDY8 4QF

Telephone: 0138 421 0120E Mail: [email protected]: www.hatchblueprint.co.uk

Johnston CarmichaeContact: Louise Peters (Director)Address: 15 Academy Street

ForfarDD8 2HA

Telephone: 0130 7465 565E Mail: [email protected]: www.jcca.co.uk


Documents

Source of Funds - Hawthorn Leisure | Rent, lease, aquire ... · Web viewDescribe the current trading operation, and consider whether you aspire to replicate or change the trading