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8/3/2019 Southern California baseball battlefield
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STAFF ARTIST
BATTLEFIELD
SOUTHERN CALIFORNIA
BASEBALL
The Los Angeles Angels of Anaheim, Los Angeles Dodgersand San Diego Padres have all carved up their own corners
of the Southern California baseball market. And all appear tobe at the crossroads in a very fragile economy.
ON THE HORIZON: The team is in flux becauseit’s for sale after Frank and Jamie McCourt'smessy divorce. Magic Johnson, SteveGarvey, Larry King and a host of LAcelebrities are reportedly going to bid.Meanwhile, general manager Ned Colleti ison a limited budget to pursue free agents.
OWNER: On paper, the McCourts still own theteam. Bankruptcy court has ordered theteam to be sold by the end of April.
TEAM VALUE: $800 million
INLAND ROLE: Considered to be the “hometeam” for fans in San Bernardino County.The team’s 1980s marketing campaign andstar players such as Fernando Valenzuela
particularly solidified the Latino market.
ON THE HORIZON: It's been a decade since theteam won the World Series. The team parted withgeneral manager Tony Reagins, a Riverside Countynative, in October. New general manager JerryDiPoto has been given the task to regain control of the AL West, won by Texas the past two seasons.
OWNER: Arturo “Arte” Moreno. The Arizonabillboard magnate bought the team in 2003 fromDisney. He renamed the stadium (Angel Stadium of Anaheim) and withstood a court battle to renamethe team (Los Angeles Angels of Anaheim).
TEAM VALUE: $554 million
INLAND ROLE: Considered to be the “home team”for fans in western Riverside County and nightly“commutes” to the team’s home in Anaheim are a
summer tradition.
ON THE HORIZON: The Padres are in anotherrebuilding mode. When Petco Park opened to selloutcrowds in 2004, the Padres were on the threshold of back-to-back playoff appearances ('05-06). Since2007, however, the team has struggled on the fieldand in the stands.
OWNER: John Moores is in the process of selling theteam to Jeff Moorad. The deal will not be completeuntil 2013. Until then, the joint ownership has a limitedbudget, which has spurred trading some of thefranchise's top players (Adrian Gonzales, JakePeavy).
TEAM VALUE: $406 million
INLAND ROLE: Considered to be the “home team” forfans in southern Riverside County, particularly in the
Temecula-Murrieta area.
2007
2008
2009
2010
2011
2007
2008
2009
2010
2011
AVERAGE HOME ATTENDANCE AVERAGE HOME ATTENDANCE AVERAGE HOME ATTENDANCE
2007
2008
2009
2010
2011
47,617
Last five years Last five years Last five years
46,056
46,440
43,979
36,236
41,551
41,194
40,004
40,133
39,090
34,445
29,969
23,735
26,318
26,457
SAN DIEGO PADRESLOS ANGELES DODGERS LOS ANGELES ANGELSOF ANEHEIM
Albert Pujols signed with the Angels Thursday
N1
15
101
215
60
91
55
22
71
57
605
91
110
710
210 215
30
5
210170
118
12633
23
118
1
23 27
VENTURA
OXNARD
THOUSANDOAKS
10
10
LOS ANGELES
ANAHEIM
CORONA
RIVERSIDE
RIVERSIDECOUNTY
ORANGE
LOS ANGELES COUNTY SAN BERNARDINOCOUNTY
VENTURACOUNTY
SAN BERNAPASADENA
10
