WHERE ALL RECEPTIONISTS SAY “HELLO” AND MEAN IT

At Spaces you can rent office space, book a meeting room or become a member of our workspaces. In our unique and inspiring working environment you can plug into the energy of like minded others.

“ Spaces provides an incredibly inspirational environment with great coffee, meeting rooms and a professional team of people enabling us to perform our role as global connectors for the brand.”

Bram Medema, Manager Director of 466/64. The fashion legacy of Nelson Mandela.

#01 flexibility. With 3 different locations work was never easier. Spaces has two (soon three!) locations in Amsterdam and one in The Hague. You can work wherever your business takes you.

#02 logistics. Always on the move? We can lend you a bike for a couple of hours at the recep-tion. Ask our receptionists for more info.

#03 inspiration. We have created the perfect settings for you to find inspi-ration. Do what you do best. We take care of the rest.

#04 services.

At Spaces you can easily rent meeting rooms for an hour or more. Interested? Contact us at meeting@spaces.nl

#05 success.

Our members are proof that networking and joining efforts at Spaces is possible. Read the success story of our members business collaboration inside.

THIS IS HOW WE FACILITATE YOUR SUCCESS

WORK AT

SPACES

We have been working hard on designing this site in order to create a personalised, user-friendly and dynamic work environment that will inspire all working nomads alike. Sevil Peach has again designed the Spaces interior building, just like all of our locations, and trust us when we say that she knows what she is doing.

A bit of historyIn the early 1960’s the ABN AMRO bank became the official proprietor of the property at the Vijzel-straat. Their headquarters was located in the ad ja cent building ‘de Bazel’. In December 1966 ABN AMRO started to design new offices with the help of architect Marius Duintjer and in 1973 the building was finally ready. The two bank buildings were interconnected with a 50-metres tunnel known as the ‘Poen Tunnel’. This tunnel and also some old vaults are still here to this day and will be kept as features, but the rest will be completely renovated.

The conceptAmsterdam City Centre and Spaces are loved by dynamic, innovative, non-traditional workers as well as companies in all business fields that look for an inspiring place to work. Spaces makes all kinds of services available from workshops and great coffee to the organisation of events by our great staff. We can accommodate your needs. With offices from 30 up to a couple of 1.000 m2, memberships for the working nomads and meeting rooms for hire, you will want to be a part of Spaces.

Sharing our enthusiasm for the Spaces new location? We would love to show you around!

Contact Vivian Suhr: vs@spaces.nl or visit http://vijzelstraat.spaces.nl

www.spaces.nl

SPACES EXPANDS TO VIJZELSTRAAT IN AMSTERDAMSpaces is about to expand to a dream location in an iconic building in the lively

city centre of Amsterdam: the Vijzelstraat. With its beautiful large terraces, big

window facades for plenty of natural light and industrial concrete character,

Spaces Vijzelstraat will soon be on the list of most impressive office concepts

in the Netherlands.

ISSUE #02

Our locations: Amsterdam Zuidas | Amsterdam Herengracht | The Hague De Rode Olifant Coming soon: Amsterdam Vijzelstraat

# 02 # 03

Through the ages stories have always been the best the way to communicate; from fairy tales to today’s news and TED Talks, every day we hear stories.As a marketing guy I was always thinking of how could I make my clients’ stories (and my own), better and more convin-cing. One day I stumbled upon a book by Daniel Pink that explained there’s a basic structure in every strong story that successful storytellers use: ‘The Pixar-Pitch’. By using that structure I became better at conveying my message and it changed my life and my business. Because of that, my stories and messages were shared more often and some even went ‘viral’. Now I craft my messages and my clients’ in this way to make them resonate better with our audiences. The structure of this story is actually the same that Pixar Studios uses to tell their stories:

Our mind processes and reproduces information better when it is presented in a structured way. Six sentences is the maximum we are willing to listen/read and causality represents common logic and makes it easier to convince.

Try it for yourself! Share your stories with Erik Scarcia: twitter.com/Donscarcia

You can often find him working at Spaces Zuidas (Barbara Strozzilaan 101-201 Amsterdam) or sometimes at Spaces Herengracht (Herengracht 124-128 Amsterdam).

The book that inspired Erik is by Daniel H. Pink: ‘To Sell is Human’.

THIS IS WHAT WE HAVE TO OFFERoffices. Dynamic, perfectly customised work environments with flexible contract terms and both growth and shrink possibilities.

meeting rooms. Inspiring rooms that fit your meeting needs, with additional services like catering and motivational speakers.

memberships. Access to professional spaces to work & meet, various services and network. Add memberships under your company or grow into an office at any time.

services.Products and services that help you do your business like storage, mail and print facilities, inhouse ICT, good food and coffee and indoor parking spaces.

and more.Are you interested in what we have to offer at Spaces? find more information on www.spaces.nl

What’s your definition of success?“ Making Space accessible for everyone. Our kids should be able to have lunch in Sydney and be back in time for lunch in Amsterdam.”

What are your work essentials?“My colleagues, a phone, a Macbook and a good atmosphere.” How do you prepare for meetings?“I make sure to have all my facts straight. I’m a Beta.”

Where do you find inspiration?“ Mainly in the people I work with. Creativity is our most pre-cious natural resource.”

Why did you choose Spaces as your place to work?“We share a common passion: commercial space.”

What would you love to see happen at Spaces?“For Spaces to come up with the brilliant idea of having the first office in space. We’ll help.”

Ready for your first space expedition?Visit www.spacexc.com for more information.And if you want to see the 1:1 prototype of the SP1, drop by Spaces Zuidas. Its parked right outside Barbara Strozzilaan 201 Amsterdam.

For this edition’s Personal Service, we would like

to introduce you to our general manager Nina

Verrijt. Now working at Spaces Zuidas but soon

to be the general manager of Spaces Vijzelstraat.

What we consider to be the coolest job in town...

Marlon Huysmans, a building engineer, has

always had an entrepreneurial soul. At 37 she

owns a consulting firm. For her, life and work

are all about change. This is the reason why she

decided to work at Spaces, “a company which

is a role model of pure thinking”. With little time

to network, Spaces gives her the opportunity to

meet other working nomads like Kristian Esser,

who owns Social Media Agency Mr Harder. He

can be regularly heard as a guest expert at BNR

radio. Both agree that without Spaces this

collaboration would have never had happened.

Marlon and Kristian met while working at Spaces Zuidas. For over a year, they worked on their own, sitting in the same room without really interacting or knowing much about the other’s work but as Marlon says “I noticed he was working hard, quietly and focused, just like I was”. They struck up a conversation and Marlon found out that Kristian was a Social Media expert, so the next day she asked him for some professional advice. He gave her such sound tips and excellent ideas that Marlon decided to split the fee for the job with him. The interaction between the two was so productive that they started working together more often. They have different projects planned for the near future. For example; BNP Paribas Real Estate wants to focus on connecting building tenants and owners/investors with use of technology from a human point of view.

Read more »

“ Spaces provides an incredibly inspirational environment with great coffee, meeting rooms and a professional team of people enabling us to perform our role as global connectors for the brand.”

Rogier Cammaert, Managing Director Print Colourcake

SPACE EXPEDITION CORPORATION IS ONE OF SPACES ZUIDAS’ NEWEST TENANTSSpace Expedition Corporation (SXC) literally reaches for the stars. SXC is currently organising

their first test flights with the XCOR Lynx spacecraft. They offer daily commercial flights into

space as of 2014 on the XCOR Aerospace’s Lynx suborbital reusable launch vehicle.

Celebrating the new office, SXC exhibits its full scale prototype SP1 right in front of our Zuidas

building this month. Of course we couldn’t let the opportunity pass by to ask a real entrepeneur,

SXC’s CEO Michiel Mol, his views on work and why he choose Spaces as its HQ.

Personal service PIXAR-PITCHDid you know that Pixar Studios always uses a certain formula to tell their stories? And most

importantly, did you know that you can use that same structure in your business? Spaces member

and marketing strategist Erik Scarcia of Comsigliere tells us how he changed his clients’ and his own

business by pitching the “Pixar way”.

WHEN A BUILDING ENGINEER MEETS A SOCIAL MEDIA GEEK

1. Once upon a time…. (a general description of the situation)

2. Every day…(narrow the problem)

3. One day…(that decisive moment)

4. Because of that…(first ‘causal’; what changed because

of the action)

5. Because of that…(second ‘causal’; what changed

because of the first ‘causal’)

6. Until finally…(conclusion and essence)

THIS IS WHEREWE LIKE

TO WORK.

Nina is always willing to go the extra mile, committed to help you out, always up for a joke, but above all a strong and warm personality. Not afraid to use a power drill when needed, and not shying away from the spotlight either. Nina fits perfectly within the dynamic and energetic environ-ment of the Vijzelstraat. She lives by some golden rules: eat like a queen, box like a king and party like a princess. This combination keeps her fit for the job. And throwing strikes on the bowling alley!

For now the building is still a work in progress, but after the summer you can meet Nina every day at the Vijzelstraat.

Get in touch with Nina to hear all about Spaces Vijzelstraat! nv@spaces.nl

Michiel Mol: “Our previous office in Amsterdam Zuid was beautiful, but we missed the presence of other young enterprises around us. That’s why I believe in concepts such as Spaces. What’s more, we share one passion: commercial space…”

OPEN SOONSPACES VIJZELSTRAAT

Some Vijzel Facts to consider:

01.There is a secret tunnel.

02.Located where the Vijzelstraat

crosses the Keizersgracht.

03.Less than 7 minutes walk

to Rembrandt’s Nachtwacht.

Want to schedule a tour through Spaces Vijzelstraat?

Contact Vivian Suhr: vs@spaces.nlor visit http://vijzelstraat.spaces.nl

# 04 # 05

» continued from page 3

Marlon’s demanding job and active personal life does not leave much room for her to network, “I like the fact that members of Spaces do their own thing and they do not network in a tradi-tional way”. According to both Kristian and Marlon, this partner-ship would not have happened without Spaces as they do not have much professional ground in common. They think Spaces is the perfect place to work and meet. In addition, Marlon enjoys talking to new people and the ‘unexpected’ factor of what these new conversations can bring to the table. She refers to the café deli as the perfect place to meet and interact. She would love to know more about the projects that other members are working on and are ‘proud of’, not only successful business stories but also ‘beautiful failures’, as she calls them, that help her learn.

Marlon does not rule out working with other members in the future and she encourages other members interested in data revolution for buildings (what Kristian and herself call ‘domoti-ca heaven’) to talk to them. They are always open for new ideas and fruitful collaboration with other members of Spaces, so let’s meet and work.

Get in touch with Kristian Esser, Mr Harder www.mrhar-derblog.com or Marlon Huysman www.mhprojects.com. Or meet them in person and see them at work at Spaces Zuidas, Barbara Strozzilaan 101-201 Amsterdam.

The Great Game is a member at the Heren-

gracht and had the amazing task of guiding

and training the students of the TU Delft on

their road to success at the Solar Car Chal-

lenge in Australia.

Who better to explain how the Great Game improved their group dynamics than having the leader of the Solar Car Team Marlies Hak do the talking: “The Great Game of Business helped us in becoming a better team and increasing our work-flow. They gave us a very specialised training; first we had to identify our strenghts and weaknesses as a team from a

management perspective. Then we made up a division of tasks within the management team. After that we really got into the Great Game training with which we ascertained our Critical Number. Of course that was number one! At the final stage, the Great Game team together with Rini van Solingen taught us the principles of SCRUM. We applied this unique method of teamwork and management style in Australia and we had the perfect preparation.”

And of course, the winner of The World Solar Challenge 2013 was the team of the TU Delft!

Want to work with our members of the Great Game of Business to improve your business results?

Get in touch with them www.greatgame.nl

The Great Game Down Under

“ For me Spaces is an inspiring work environment, which offers a great mix of workplaces, where I can

meet and work with co-workers and customers from all over Europe. It is a perfect example of what

I try to achieve with my customers: creating a work environment that really supports the organisation

in their way of working!” Rolien Lucassen, Founder Funckey www.funckey.com

Events at SpacesThere is always so much going on at Spaces; here is a small recap of events that happened at Spaces since last September.

Want to host an event at one of our locations? Contact us at meeting@spaces.nl

OPEN SOONSPACES VIJZELSTRAAT

Some Vijzel Facts to consider:

04.Enjoy the city views from the

roof terrace.

05.Here are many great hiding

places for private work.

06.Ideas can grow in

our garden.

Want to schedule a tour through Spaces Vijzelstraat?

Contact Vivian Suhr: vs@spaces.nlor visit http://vijzelstraat.spaces.nl

Spaces Foosball Pro Tournament

Spaces Herengracht 5 years

We welcomed new tenant Spaces Expedition Corporation

Spaces Christmas Party was huge fun Spaces showcase

2014 kicked off with Health Week; juices, salads & smoothies

During Amsterdam Dance Event our tenant UBER made someone happy with a golden ride with DJ Afrojack as the taxi driver

# 06 # 07

OPEN SOONSPACES VIJZELSTRAAT

Some Vijzel Facts to consider:

07.The North-South metro line will

stop right at our doorstep.

08.There are 969 windows to give

us views of the city passing by.

09.We can keep your company

secrets safe in the old vaults.

Want to schedule a tour through Spaces Vijzelstraat?

Contact Vivian Suhr: vs@spaces.nlor visit http://vijzelstraat.spaces.nl

For our very first Spaces

Showcase at Spaces

Herengracht we proudly

present the work of Alexandra

Hunts. We asked this young

photographer about the

inspiration for her work.

“In my work I try to understand what photography is and to see how photogra-phy can go beyond its definition. I am like a sculptor or installation artist who uses photography as a tool. The medium of photography allows me to create new connections between forms of communication and expression of the self. Many of my projects deal with the landscape, or how landscape should be understood today. I try to explore phil-osophical questions on the nature and contemporary practice of photography. My fascination for nature came uncon-sciously in mychildhood in the infinite

forests and fields of Ukraine, and later in the Netherlands, where nature is completely manipulated and controlled by the human.

Friction between nature and culture has also intrigued me for several years. I am charmed by the fight between the human interpretation, perception, and experience of the surroundings and the reality itself, and by the role of art in this fight. Photography allows me to create my own reality which is based on the real world.”

Spaces Showcase opened on Friday 7th of February with an artist talk hosted by Annegret Kellner, Assistant Curator of KRC Capital Art Collection. The collection of Alexandra will be on display till end of March at Spaces Herengracht.

Come and view her work at Heren-gracht 124-128 Amsterdam (open for visitors). Or visit Alexandra’s website www.alexandrahunts.com

A few years ago, one of our favorite publishers, Gestalten, published a book by the name Once In A Lifetime, which is basically the best travel / hotel / leisure / getaway book ever. It covers those beautiful extraordinary destinations, eco-friendly resorts, tree houses, but also trains trailers and boats. Oasis is Once In A Lifetime's little sister, which focuses on baths, spas, retreats. Or as Gestalten puts it: getaways that serve not only to cater your personal well-being, but also push

the boundaries of hospitality, interior design and architecture. In a nutshell: those places you'd much rather like to be than the place that you are now (no matter how much you like working at Spaces).

Oasis can be purchased at Spaces Herengracht, Spaces Den Haag and online at: www.mendo.nl/books/oasis

MENDO recommends

SPACES SHOWCASE

We asked Daniël Kooij, Marketing Manager of

New Venture to tell us a bit more about how

they stimulate entrepreneurship. He gets his

inspiration from successful entrepreneurs and

loves online marketing. You can contact him at

daniel@newventure.nl .

Start-up companies are the embodiment of creativity and drive. Without their innovation and entrepreneurship, our economic and social prosperity is difficult to sustain. With that in mind, the New Venture programme was launched more than 15 years ago to help start-ups flourish.

So how to stimulate Dutch creativity today? People are challenged to translate their idea into an achievable business plan. Supported by coaches and experienced consultants from established companies, New Venture has proven to be a catalyst for people with innovative ideas. Previous successes from the

initiative include the world-famous Senz° storm-proof umbrella and the fast growing car sharing platform, SnappCar. Connec-ting start-ups with established companies is a win-win situation.

We believe that creating a unique environment will encourage entrepreneurial spirit: a belief we share with Spaces. In January, New Venture became a new tenant of Spaces Zuidas. If you want to find out more, check www.newventure.nl.

Encouraging entrepreneurial spirit of start-ups and established businesses

Many of our members do wonderful things and work with interesting products. Mendo is a member

that works with one of our favourite products; the most inspiring and beautiful books which they sell

in their own bookshop in Amsterdam. We have asked them to share one of their picks.

Joost of Mendo chose to share ‘Oasis’ with you:

As a member of Spaces you get the flexibility to work at all our locations in the way you feel most comfortable. Work in a booth at Zuidas, at the large

reading table in De Rode Olifant or in the clubroom at the Herengracht; wherever makes you more productive. Here are some images of how most

members use our spaces.

DREAM OFFICESFOR RENT (AND ALSO

REALISTIC ONES).Rent more than office space at Spaces.

Oasis €40,- Members at work

Open soon Spaces Vijzelstraat

Interested in becoming a member at our workspaces? We have a special offer (see back page) and contact us info@spaces.nl

# 08

SUMMER 2014 OPENING SPACES VIJZELSTRAAT AMSTERDAM

We don’t have the exact date yet, but we know that by next summer Spaces Vijzelstraat will be up and running. Another beautiful location in the heart of the city. We look forward to welcome our new members, workers and fellow companies at this new spot. Interested in renting an office in what will be the best office building in Amsterdam City? Please let us give you a tour. Contact Vivian Suhr, vs@spaces.nl or call 020-2402400.

WORK ANY TIME, ANY

PLACE,ANYWHERE.

Looking for a workspace but not ready for an office? Why

not testdrive our workspaces at Spaces Zuidas, Herengracht

and/or Den Haag for a week! You can try out all our locations

and experience what a membership is like. Just mention

‘testdrive’ and we can get you sorted for your trial week.

Get in touch: David Kijkstra dk@spaces.nl | www.spaces.nl

THIS IS WHERE YOU CAN FIND US

FOLLOW US AT f in

SPACES HERENGRACHT

Herengracht 124 - 128

1015 BT Amsterdam

T +31 (0)20 794 4700

E info@spaces.nl

General Manager: Stephanie Bocxe

SPACES VIJZELSTRAAT

Vijzelstraat 68-78

1017 HL Amsterdam

T +31 (0)20 240 4400

E info@spaces.nl

General Manager: Nina Verrijt

SPACES ZUIDAS

Barbara Strozzilaan 201

1083 HN Amsterdam

T +31 (0)20 240 2400

E info@spaces.nl

General Manager: Nina Verrijt

SPACES DE RODE OLIFANT

Zuid-Hollandlaan 7

2596 AL Den Haag

T +31 (0)70 240 08 00

E info@spaces.nl

General Manager: Lieke Otten

6.000 M2

offices10.000 M2

offices17.500 M2

offices8.500 M2

offices

1.200 M2

business club2.000 M2

business club2.000 M2

business club2.000 M2

business club

7meeting room

12meeting room

13meeting rooms

12meeting rooms

40parking spaces

140parking spaces

238parking spaces

70parking spaces

“ The flexibility and space at Spaces Zuidas is hard to beat. There is a high level of comfort, vicinity to

Schiphol and possibilities to expand. We can work hard here and network with other tenants.”

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UPCOMING EVENTSFEBRUARY

19. MASTERCLASS Our member Pablo van Gastel will host a lunch session ‘10 ways to improve creative effectiveness’. 12.00 -13.00 Herengracht

MARCH

06. ACE & TATE Free eye-testing & get your Ace&Tate glasses time TBA Zuidas Restaurant 201

20. BUBBLES & WALKING IN HIGH HEELS with the Style Mansion 17.00-20.00 Zuidas Clubroom 201

24. MASTERCLASS Our tenant 360 Careers will host a lunch session ‘Understanding your personal style and strength - Creating influence with MBTI’ 12.00 - 13.00 Zuidas

APRIL

04. HOUSE OF EINSTEIN Concept bar for personal shopping & fashion advice Zuidas

ONE YEAR ANNIVERSARY DE RODE OLIFANT Den Haag

COMING SOON THIS SPRING

TECH TALKS Herengracht

SPACES SHOWCASE presents photographer Sanja Marusic. Herengracht