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Speaker 9 Mr Mark Barthel Special Adviser Retail Innovation Team WRAP [email protected]

Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

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Page 1: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

Speaker 9

Mr Mark Barthel

Special AdviserRetail Innovation Team

WRAP

[email protected]

Page 2: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

Integrity Seal

Case Study

Page 3: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

Drivers for change• Why does the fresh cut produce industry need

a superior seal system on bagged fresh produce?

Reduce packaging material useImprove product quality Longer shelf life to maximize profitsImprove operational efficiencies and lower manufacturing costs

Page 4: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

Current sealing technology

Page 5: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

Typical cross seal failures

• Creases and folds on crimp seals are not hermetic, so the film barrier is impaired

Page 6: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

New Integrity Seal™ technology

• Bead weld cross seal which produces a hermetic seal

Page 7: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

New Integrity Seal™ technology

• Produces a hermetic seal even when creases are present

Page 8: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

• Control unit

• Jaw system

• Water chiller

The commercial system

Page 9: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

New Integrity Seal™ technology• Extensive 3 year development programme• Engineering partners Ceetak Ltd

• System Engineering and Development• Bespoke Installation and Field Service

• Funding through WRAP’s Innovation Fund• Marks & Spencer• Tilmanstone Salads (Geest, Vitacress

Salads, Exotic Farm Produce)• United Biscuits (KP)

• Successful commercial trials• Technically proven to give longer shelf life• Positive consumer research and in-store

acceptance•••

Page 10: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

Successful commercial trials• Over 600,000 packs made during the recent 3 month trial for Marks &

Spencer:• Products packed:

• Block Bottom - Iceberg and Summer Salad• Pillow pack - Spinach

• Machine used – intermittent motion Sandiacre bagging machine• Line speeds consistently 10 -15 % faster • No packs leave the factory with product trapped in the seal • Integrity Seal cuts through fleshy leaves and still makes an hermetic

seal• Integrity Seal does not make a seal if larger leaves or stalks are present

– the bag remains open so easily seen and removed from the line • Rework down to between 1 and 5 % depending on ingredient

characteristics•••

Page 11: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

New Integrity Seal™ technologyNet Machine Efficiency Comparisons

Line 1 - Iceberg - Summer Salad - SpinachLine 2 - All other baggeds salads

0

10

20

30

40

50

60

70

80

90

09/10

/2007

16/10

/2007

23/10

/2007

30/10

/2007

06/11

/2007

13/11

/2007

20/11

/2007

27/11

/2007

04/12

/2007

11/12

/2007

Line 1 Integrity Seal Line 2 Crimp Seal

Page 12: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

Benefits - Extended shelf life• Oxygen sensitive varieties

• 50 % increase• Iceberg - extended from 5 to 8 days• Potential for 10 days plus

• Baby leaf non-sensitive varieties• 30% increase• Spinach – extended from 7 to 9 days

Offers improved supply chain flexibility

Page 13: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

Benefits- extended shelf life

Pack on left 5 days oldPack on right 11 days old

Page 14: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

• Benefits - block bottom or pillow pack style

Page 15: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

Benefits - a perfect seal

• Better appearance, no folds, no wrinkles or ripples

Page 16: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

• The bag is shorter giving typically 10% - 15% saving in film usage

Benefits- less packaging

Page 17: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

• 10 - 15% faster line speed and efficiencies• Less product reworking – potential savings > 10%• Easy to open• Reduced in-store spoilage and shrink• Improved appearance – no over heated seals• Easier maintenance and less down time

• Wipe clean jaws – no burn on• Ready to use – no preheat time required• IP 65 rated electrics - low voltage elements

Other benefits (1)

Page 18: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

• Works on straight or gusseted seals• Works on all Polymer film types OPP, OPP/PE, metallised

PET, PLA• Gusseted bags stand better • Easily retrofitted to existing bagging machines• Can be fitted to any new bagging machines• Safer to operate – jaw cooling after every cycle

Other benefits (2)

Page 19: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

Other applications

Page 20: Special Adviser Retail Innovation Team - Food and Drink ... Barthel - Presentation.pdf• Bespoke Installation and Field Service • Funding through WRAP’s Innovation Fund • Marks

Thank you