SPLIT NIGHT SKY

WE HAD A VISION

• We wanted to produce the original souvenir

• Which would have a functional - usable value and therefore

• Which wouldn't end up on a shelf and soon fallen into oblivion,

• That would be produced in Croatia,

• Which would be unique and would have theability to adapt and evolve.

THAT HAD TO BE ESTABLISHED

• We started exploring the city...

• Touched it...

• Listened to its breathing...

• Pointed out the places that made the city a BRAND

• Listened to the advice of the older and wiser

CONDUCTED A MARKET RESEARCH

STARTED A SERIOUS MISSION

• We have included a partner -School of Fine Arts Split who designed our logo, designed and printed propaganda materials and T-shirts

• We envolved associates from the industry: Smart print d.o.o. -Split for printing the cases, and Sito tisak i dizajn Cvirn - Zagreb for fluo color printing

• Included the local tourist board – The Tourist Board of Split

ON THE WAY FROM BOTTOM TO TOP

• Printed test samples of the cases

• Had a meet up with theteam from the School of Fine Arts Split

• Went to Zagreb for the fluorescent overprint

• Attended the making of the prototype

• Made posters and t-shirts

MADE OUR FIRST PHOTOS

• Every path to a goal is sprinkled with thorns and roses...

• Unpredictable problems in the last moment...

• Ultra festival changes thelocation from Poljud...

• We won’t give up...

• Change of market audience

• The story has to be changed...

ENCOUNTERED FIRST PROBLEMS

PLACED THE PRODUCT ON THE MARKET

• The phone cases were exhibited at the Tourist Information Center of the Tourist Board of Split

• We did our regular summer internship there

• We also developedmodern methods of selling through social media

IT’S ALL ABOUT STORY

We offer our customers a piece of Split night sky to take back home!

• The legend states: Touch the Bishop's gold toeand you will be back once more

• Approved fact: Buy our phone case and luck will follow you everywhere and forever!

GAVE OUR FIRST INTERVIEW

SURVIVED STAGE FRIGHT

BEEN ON AIR…

UPLOADED PROMOTIONAL ACTIVITIES

• We came up with various prize games

• We gifted our creative and loyal followers

• You can find the link to ourInstagram page right HERE

• And the link to our facebook page right HERE

BEEN TO ULTRA

MADE A LOT OF PEOPLE HAPPY

• Cases have become a real HIT

• Demand exceeded expectations

• We met wonderful people

• We were developing our vocational competences and practicing foreign languages

• Expanded our views

• We sent them to different directions of the world…

• Made some new friends

REPLACED OUR GOAL WITH GOALS

• We expanded our product range

• We tried a slightly different market

• We switched to a whole new target group

• We offered different companies the possibility of unique publicity

RAISED THE GOAL BAR

• Phone cases instead of accreditation cards for 650 congress participants atthe AEHT International Competition, which we host in November this year.

• We offer a unique promotion of Split, Split-Dalmatia County and Croatia, which will continue after the event

FILLED IN THE MISSING PUZZLE

• „In small things rests all human greatness”

• Have we understood what old Bishop Grgur was trying to say?

• Have we really achieved all our goals?

• Did we succeed in sharing joy to those who needed it the most?

SPLIT JOY

• We decided to donate the income from the sale of

the phone cases to the Pediatric Oncology

department of the Clinical Hospital Center Split…

PLACED THE DOT ON THE “i”