SPRING – SUMMER 18 LINGERIE UP TO A K CUPmedia.eveden.com/App_Media/Freya.2/pdfs/SS18/Freya_Lingerie_SS1… · MEETS THE GIRLS 4 Sam Which SS18 range is your favourite? It has to

S P R I NG – SUM M E R 18LINGERIE UP TO A K CUP

T R A D E W O R K B O O K

A look to match your mood.

Someone once said that life isa series of moments called now.

You want to make the most of eachand every moment, but how can you

when you lead such a diverse life?

What you wear needs to work anytime of day and any occasion– from work to work-out andfrom chill-time to fun-time.

That’s why you can always turnto Freya. With a fit that’s always

reassuring, so you can live for now.

T H E C O L L E C T I O N

2

M E E T S T H E G I R L S

4

SamWhich SS18 range is your favourite?

It has to be Soiree Lace! I am obsessed with the sexy lacy white bralette. I might even wear it out

under a denim jacket as a crop top... it’s that cute!

What do you think makes a good friendship?

I think a good friendship means being able to pick back up right where you left off, no matter how

long you guys haven’t talked or seen each other. True friendship is hard to come by so when you find

people you can lean on, keep them close!

TinaWhich SS18 range is your favourite?

I’d say Freya Fancies in Orchid. I really love thecut of the longline bra – and the colour is so

vivid! Colourful lingerie is always the way to go.

What do you think makes a good friendship?

Sincerity is a great foundation for anyrelationship. And I think real friendship

comes with love and kindness.

For SS18, we’ve designed a Freyacollection that fits effortlessly

into every day.

You’ll find soft casuals to help make theworking week just that little bit lighter.

While electric coloured statement occasionpieces are perfect underneath something

special in your weekend wardrobe –we’re talking rich lace, techno florals

and bright prints in acid colours.

Plus you’ll find some cute keyholetouches, bold bralettes and fun lace

styles for the season we’re sureFreya fans are going to love.

Enjoy!

5

Style Notes

A N N A N E A L E

H E A D O F F R E Y A D E S I G N

F R E Y A C O L L E C T I O N

6

AA

39

93

Summer Haze

S S 1 8

Waking up to blue skies is always energising. Start the morning with Summer Haze’s Aquacolourway with ivory spots in texturedgrosgrain – and carry a feeling of brightnesswith you all day. New for SS18.

7

FanciesFreya Fancies let you mix and matchto your heart’s content. That meansyou can reinvent yourself as oftenas you like, with a wide variety ofup-to-the-minute colourways and styles.One of this season’s two new colourwaysis a morning-fresh Aquamarine.

8


9

S S 1 8

AA

1011

Jewel Garden


10

For more of a chilled vibe comesnew Jewel Garden, with a showerof soft petals in pastel hues.Overprinted embroidery on thecup top and a silver charm frontfinishes off a shaping and upliftingpadded cup design.

S S 1 8

AA

38

93

/ A

A3

89

7

11

Idol


12

When you need to be ready for whatever the day willbring, you can always turn to Idol. With a perfect fit andtotal support, Idol is your go-to collection, with seam free,moulded cups for a feminine, rounded look. Available forSS18 in Cobalt, with navy stitching for subtle stand-out.

AA

105

0/

AA

105

6

S S 1 8

13

Rose TapestryRise and shine in Rose Tapestry. In tonesof coral but with hints of lime and blush,this new collection features a digitalphotographic floral print againsta white ground.

14


AA

36

51/

AA

36

52

Soiree Lace

Get a fresh start with the classicelegance of geometric lace. In vividnew Coral, Soiree Lace takes you frompretty to party and back again.

15

S S 1 8

AA

50

13/

AA

50

17

Chi

New collection Chi is a pure shot of get-up-and-go.This summery grey marl style with lemon lacedetailing offers you comfort and flexibility.An everyday addition to your lingerie drawer.

AA

39

00

/A

A3

90

5


16

Urban Echo

You’re ready for whatevertoday brings with Urban Echo.Also new for SS18, it takesinspiration from botanicalsketchbooks, with pinks andgrey marls on a neutral ground.

AA

39

54

S S 1 8

17


Soiree Lace18

Some me-time, and a moment to relishthe classic elegance of intricate, rich,stretch lace. Soiree Lace also makes anappearance in White for SS18. Its rigid,semi-sheer net makes for great comfortand support, as well as looks.

AA

50

14/

AA

50

15

S S 1 8

19


You want to capture everymoment of every day.Feel great doing it, in new forSS18 Daisy Lace. Blush, oneof two colourways, comeswith grey contrasting detail.

20

S S 1 8

Daisy Lace

AA

513

1/ A

A5

136

21


22

AA

39

11/

AA

39

17

S S 1 8

Dreamcatcher

You won’t find a more fun mix anywhere. Brand new Dreamcatcher matches your mood. Itsembroidered cup features a multi-coloured spotdesign on a geometric, navy patterned ground.

23


Summer Haze, for a real sit up and take notice kind of look. Featuring semi-sheer material with decorativeelastic, this new style is available for SS18 in aneye-catching Black with mocha spots.

Summer Haze24

S S 1 8

AA

39

94

/ A

A3

99

7

25


Bring on the fun with the ever-popular Deco Vibe, returningthis season in a punchy Grenadine. Completed with a delicategeometric lace overlay on the cradle and wing and red and whitestriped neck edge binding.

Deco Vibe

26

Make Tracks

S S 1 8

For a playful feel, turn to Make Tracks. New for SS18,its bold navy and pink animal print on white groundis trimmed with a pink button and navy stretch lace.

AA

512

1/A

A5

127

AA

170

4/

AA

170

6

27

Fancies


Not just something for every occasion, butsomething for every mood. The second SS18colour for Fancies is a vibrant Orchid.

AA

1014

/A

A10

15

28

Forest Song

With striking and femininenew Forest Song, you makethe moment. With a floral designin bold pinks, aquamarines andorchids on a black ground.Printed simplex cups with lacedetailing and a cube silver-coatedcharm finish the look.

S S 1 8

AA

514

1/A

A5

147

29

Daisy Lace


AA

513

3/

AA

513

5

30

S S 1 8

You just work so well together.New for SS18, Daisy Lace is availablein two complementary colourways.Blush with grey contrast detail andBlack with petal pink contrast detail.

AA

513

3/

AA

513

5

31


Warmed up and ready for a diverse day. Freya Active’sseven ranges in multiple colourways provides youwith a unique blend of style and performance.

ActiveD

YN

AM

IC A

C4

014

32

S S 1 8

Expect unsurpassed support, freedomof movement and breathability fromFreya Active. For an endorphin rushwith your every intensive workout.

EP

IC A

C4

00

4/

VE

LOC

ITY

AC

40

13

33

Forest SongBlack (BLK)

Fashion

UW BALCONY PLUNGE BRA • AA5141 UW K CUP BRA • AA5142

CAMI TOP • AA5148 LOUNGE SHORT • AA5149

BRAZILIAN • AA5147SHORT • AA5146BRIEF • AA5145

UW PADDED HALF CUP BRA • AA5143 UW LONGLINE BRA • AA5144

XS - L

UK 28-38 GG-J 30-36 JJ-K

EU 60-85 J-M 65-80 N-O

UK 32-38 B-C 28-38 D-G28-36 GG 30-36 H

EU 70-85 B-C 60-85 D-I60-80 J 65-80 K

UK 32-38 C 28-38 D-G28-36 GG 30-36 H

EU 70-85 C 60-85 D-I60-80 J 65-80 K

UK 28-38 D-G

EU 60-85 D-I

XS - XL XS - XL XS - L

XS - L

Soiree Lace

HIGH APEX BRA • AA5011

SUSPENDER • AA5019

NOT AVAILABLE IN CORAL

BRAZILIAN • AA5017SHORT • AA5016BRIEF • AA5015

PADDED PLUNGE BRA • AA5013 UW BRALETTE • AA5014

UK 32-36 C 28-38 D-H

EU 70-80 C 60-85 D-K

UK 32-38 C 30-38 D-H

EU 70-85 C 65-85 D-K

UK 32-36 C 28-38 D-FF28-36 G

EU 70-80 C 60-85 D-H60-80 I

XS - XL XS - XL XS - XL XS - XL

Freya FanciesBlack (BLK)

ContinuityCafe Au Lait (CAT)

Continuity

Coral (COL)Fashion

Orchid (ORD)Fashion

Aquamarine (AQE)Fashion

Chilli Red (CRD)Continuity

White (WHE)New Continuity

Black (BLK)Continuity

Petal (PEL) Continuity

White (WHE)Continuity

BRALETTE • AA1010 THONG • AA1008HIPSTER SHORT • AA1015

UW PLUNGE BRA • AA1011

NOT AVAILABLE IN CAFE AU LAIT

NOT AVAILABLE IN CAFE AU LAIT OR PETAL

NOT AVAILABLE IN PETAL OR CHILLI RED NOT AVAILABLE IN PETAL OR CHILLI RED

NOT AVAILABLE IN PETAL OR CHILLI RED

UW BALCONY K CUP BRA • AA1012 UW PADDED HALF CUP BRA • AA1013 UW LONGLINE BRA • AA1014

XS - XL

UK 32-38 B-C 28-38 D-G28-36 GG 30-36 H

EU 70-85 B-C 60-85 D-I60-80 J 65-80 K

XS - XL XS - XL

UK 32-38 C 28-38 D-G

EU 70-85 C 60-85 D-I

UK 32-38 C 28-38 D-H

EU 70-85 C 60-85 D-K

UK 28-38 GG-J 30-36 JJ-K

EU 60-85 J-M 65-80 N-O

Jewel Garden

Summer Haze

Multi (MUI)Fashion

Aquamarine (AQE)Fashion

Black (BLK)New Continuity

UW PLUNGE BALCONY BRA • AA3891

UW BALCONY BRA • AA3991

THONG • AA3897

SHORT • AA3996 THONG • AA3997

SHORT • AA3896

BRIEF • AA3995

UW PADDED HALF CUP BRA • AA3893

UW PADDED HALF CUP BRA • AA3993 UW LONGLINE BRA • AA3994

AVAILABLE IN BLACK ONLY.

XS - XL

XS - XL

XS - XL

XS - XL XS - XL

UK 32-38 B-C 28-38 D-H

EU 70-85 B-C 60-85 D-K

UK 32-38 C 28-38 D-H

EU 70-85 C 60-85 D-K

UK 32-38 C 28-38 D-G28-36 GG 30-36 H

EU 70-85 C 60-85 D-I60-80 J 65-80 K

UK 32-38 B-C 28-38 D-G28-36 GG

EU 70-85 C 60-85 D-I60-80 J

UK 32-38 C 28-38 D-G28-36 GG

EU 70-85 C 60-85 D-I60-80 J

Idol

UW MOULDED BALCONY BRA • AA1050

HIPSTER SHORT • AA1056

UK 32-38 B-C 28-38 D-G28-36 GG-H 30-34 HH

EU 70-85 B-C 60-85 D-I60-80 J-K 65-75 L

XS - XL

Blush (BLH)New Continuity

Noir (NOR)New Continuity

UK 28-38 GG-J 30-36 JJ-K

EU 60-85 J-M 65-80 N-O

Cobalt (COT)Fashion


Nude (NUE)Continuity

White (WHE)Continuity

Daisy Lace

UW BALCONY BRA • AA5131 UW BALCONY K CUP BRA • AA5132 UW PADDED HALF CUP • AA5133 BRALETTE • AA5134

BRIEF • AA5135 SHORT • AA5136 THONG • AA5137

UK 32-38 B 30-38 C28-38 D-G

EU 70-85 B 65-85 C60-85 D-I

UK 32-38 B-C 28-38 D-G28-36 GG 30-36 H

EU 70-85 B-C 60-85 D-I60-80 J 65-80 K

XS - XL XS - XL XS - XL

XS - XL

Dreamcatcher


SHORT • AA3916 BRAZILIAN • AA3917

UK 32-38 B 30-38 C28-38 D-HH

EU 70-85 B 65-85 C60-85 D-L

XS - XL XS - XL

Make TracksWhite (WHE)

Fashion

UW BALCONY BRA • AA5121

THONG • AA5127SHORT • AA5126

UW BALCONY K CUP BRA • AA5122

XS - XL XS - XL

UK 28-38 GG-J 30-36 JJ-K

EU 60-85 J-M 65-80 N-O

Twilight (TWT)Fashion

UK 28-38 D-G

EU 60-85 D-I

Deco VibeOrchid (ORD)

FashionBlush (BLH)

ContinuityBlack (BLK)

Continuity

SHORT • AA1706 BRAZILIAN • AA1707

UW MOULDED BRA • AA1704

XS - XL XS - XL

Rose TapestryWhite (WHE)

Fashion

UW SIDE SUPPORT BRA • AA3651

THONG • AA3657SHORT • AA3656

UW SIDE SUPPORT K CUP BRA • AA3652

XS - XL XS - XL

UK 28-38 GG-J 30-36 JJ-K

EU 60-85 J-M 65-80 N-O

UK 28-38 D-G

EU 60-85 D-I

UK 32-38 B-C 28-38 D-G28-36 GG

EU 70-85 B-C 60-85 D-I60-80 J

Urban Echo


BRIEF • AA3955

XS - XL

ChiMineral (MIL)

Fashion

NURSING BRA • AA3901

SHORT • AA3906 BRAZLIAN • AA3907

SHORT • AA3956 THONG • AA3957

BRIEF • AA3905

UW IDOL MOULDED BALCONY BRA • AA3900

UW BALCONY K CUP BRA • AA3952 UW PADDED PLUNGE BRA • AA3953 UW LONGLINE BRA • AA3954

XS - XL

XS - XL XS - XL XS - XL

XS - XL XS - XL

UK 28-38 GG-J 30-36 JJ-K

EU 60-85 J-M 65-80 N-O

UK 32-38 C 28-38 D-G

EU 70-85 C 60-85 D-I

Mist (MIT)Fashion

UK 32-38 B-C 28-38 D-G28-36 GG-H 30-34 HH

EU 70-85 B-C 60-85 D-I60-80 J-K 65-75 L

UK 32-38 B-C 28-38 D-G28-36 GG 30-36 H

EU 70-85 B-C 60-85 D-I60-80 J 65-80 K

UK 28-38 D-G

EU 60-85 D-I


Freya Active is designed for two levels of activity. Choose the right support for your sport

INTENSEDYNAMIC

Dynamic IntenseOur dynamic-rated sports bras deliver complete support, yet are supremely

lightweight – giving you complete freedom of movement

PERFECT FOR:• GYM WORK

• EXERCISE CLASSES• MODERATE SPORTS

Our intense products are designed with moisture wicking fabric to draw

moisture away from your body as you move. Some of our products also offer

odour management technology to eliminate odours.

PERFECT FOR:• HEAVY WORKOUTS

• ACTIVE SPORTS

F R E Y A A C T I V E

41

FORCE CROP TOP SOFT CUP BRA • AC/AA4000

EPIC UW CROP TOP SPORTS BRA WITH MOULDED INNER • AC/AA4004

Force & Epic

Sonic & Freestyle

Cherry Glow (CHG)Two Season Continuity

Cherry Glow (CHG)Two Season Continuity

Total Eclipse (TTE)Two Season Continuity

Total Eclipse (TTE)Two Season Continuity

Atomic Navy (ATN)Fashion


Carbon (CON)Continuity

Carbon (CON)Continuity


Storm (STM)Continuity

Electric Black (ELB)Continuity

Hot Crimson (HON)Continuity

Indigo (INO)Continuity


SONIC UW MOULDED SPORTS BRA • AC/AA4892

FREESTYLE SOFT CROP TOP • AC4010

UK 32-38 C 28-40 D-H

EU 70-85 C 60-90 D-K

XS - XL

UK 34-40 B-C 28-40 D-G28-38 GG 30-36 H

EU 75-90 B-C 60-90 D-I60-85 J 65-80 K

UK 32-40 B-C 28-40 D-G28-38 GG 30-36 H

EU 70-90 B-C 60-90 D-I60-85 J 65-80 K

INTENSE

INTENSE

DYNAMIC

DYNAMIC

Sprint & Velocity

Dynamic


Indigo (INO)Continuity


Jet (JET)New Continuity

VELOCITY LEGGING • AC4013

SPRINT SHORT • AC4011

DYNAMIC SOFT SPORTS BRA • AC4014

UK 32-38 C 28-40 D-H

EU 70-85 C 60-90 D-K

XS - XL

XS - XL

INTENSE

INTENSE

DYNAMIC

U K, I R E L A N D A N D R E ST O F T H E WO R L DWacoal EMEA Ltd. The Corsetry Factory, Rothwell Road,

Desborough, Northants, NN14 2PG, UKTel: +44 (0) 1536 760282 Fax: +44 (0) 1536 762149

Email: [email protected]

WACOA L E U RO P E SA S ( PA R I S )81 Rue Sainte Lazare, 75009 Paris, France

Tel: +33 (0) 142 81 04 93

W A C O A L E U R O P E S A S ( L Y O N )4, Allée du Moulin Berger 69130 Ecully, Lyon, FranceTel: +33 (0) 4 37 59 80 30 Fax: +33 (0) 4 78 35 34 83

E V E D E N I N C .65 Sprague Street, Hyde Park, MA.02136

Tel: 1 617 361 7559 Fax: 1 617 361 7527 USA Toll Free: 1 800 733 8964USA Customer Service Toll Free: 1 800 467 1269 Fax: 1 866 533 1385


E V E D E N C A NA DAAccounts Office: 65 Sprague Street, Hyde Park, MA.02136, USA

Tel: 1 617 361 7559 Fax: 1 617 361 7527 Canada Toll Free: 1 800 733 8964Canada Customer Service Toll Free: 1 800 467 1269 Fax: 1 866 533 1385


C A R I B B E A N A N D L AT I N A M E R I C AKo-Ach Distributor, Inc. 134 S. Dixie Highway Suite 210, Hallandale Beach, FL 33009

Tel: 1 305 409 9166 Fax: 1 309 401 7860Email: [email protected] / [email protected]

Web: www.ko-ach.com

WACOA L AUST R A L I A P T Y LT D.Suite 3/169 Pascoe Vale Road, Moonee Ponds 3039

Tel: +61 3 9326 0318 Fax: +61 3 9370 1074Email: [email protected] /

[email protected]

N E W Z E A L A N DRich Pickings: Kathleen Ritchie

Tel/Fax: 0064 9 62 44 330 Email: [email protected] Web: www.richpickings.co.nz

F R EYA L I NG E R I E .COM

wacoal-europe.com

Documents

SPRING – SUMMER 18 LINGERIE UP TO A K CUPmedia.eveden.com/App_Media/Freya.2/pdfs/SS18/Freya_Lingerie_SS1… · MEETS THE GIRLS 4 Sam Which SS18 range is your favourite? It has to