2
Swiss Cottage Euston Maida Vale Lisson Grove Marylebone Baker Street Lord's Cricket Ground Little Venice Regent's Park ST JOHN’S WOOD MARKET INSIGHT 2018 FIGURE 1 Maximum property prices in St John’s Wood Achieved prices, 12 months to April 2018 Circles can denote multiple sales in the same postcode, in which case the highest value is displayed Source: Knight Frank Research / LonRes / Land Registry Up to £750,000 £7500,000 to £1m £1m to £2m £2m to £3m £3m+ St John’s Wood market update Across prime central London, the £5m-£10m price bracket was the only section of the market that recorded price growth in the year to May. Furthermore, sales volumes at this price point grew 12% in the year to March, LonRes data shows. This outperformance suggests asking prices in higher-value markets have largely adjusted to take into account higher stamp duty costs, a pattern that is reflected in St John’s Wood. As figure 4 shows, sales volumes in the typically higher-value areas of N1 4, around Regent’s Park, and NW8 0, which includes Avenue Road, rose last year. James Simpson, St John’s Wood Office Head “Prices in St John’s Wood have re-based and the majority of properties on the market are now correctly priced. Following this adjustment, transaction volumes have stabilised. However, we are witnessing a new norm for trading conditions, with demand typically centred around domestic and international buyers who are driven by needs such as schooling and downsizing rather than investor landlords. Buyers and sellers are used to the St John’s Wood market bouncing back after a slowdown, which happened following the global financial crisis. However, it is different this time and pricing and sales volumes are stabilising in a more steady manner as confidence returns. ” FIGURE 2 St John’s Wood fact sheet Population: 75,636 Source: Knight Frank Research / Land Registry AVERAGE PRICE Year to February 2018 £1,111,020 Year to February 2017 £1,064,510 Year to February 2016 £1,015,140 £1 MILLION-PLUS SALES Year to February 2018 287 Year to February 2017 288 Year to February 2016 428 £2 MILLION-PLUS SALES Year to February 2018 141 Year to February 2017 142 Year to February 2016 165 BLUE PLAQUES Alan Turing, Mathematician, Computer Scientist Madame Marie Tussaud, Artist Sir Henry Wellcome, Pharmacist H.G Wells, Writer AGE OF HOUSING STOCK Pre-1900 1900-1939 1945-1972 1973-1999 2000-present 28% 22% 28% 14% 7% STOCK BY PROPERTY TYPE Source: Knight Frank Research Flat Terraced Semi-detached Detached 92% 5% 2% 1%

ST JOHN’S WOOD MARKET INSIGHT 2018 - Knight Frank...Swiss Cottage NW8 0 NW8 6 7 NW8 9 W9 1 NW8 8 NW1 4 NW8 n Maida Vale Lisson Grove Marylebone Baker Street ord's Cricket Ground

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Page 1: ST JOHN’S WOOD MARKET INSIGHT 2018 - Knight Frank...Swiss Cottage NW8 0 NW8 6 7 NW8 9 W9 1 NW8 8 NW1 4 NW8 n Maida Vale Lisson Grove Marylebone Baker Street ord's Cricket Ground

Contains OS data © Crown Copyright and database right 2017

Swiss Cottage

EustonMaida Vale

Lisson Grove

Marylebone

Baker Street

Lord's Cricket Ground

Little Venice

Regent's Park

ST JOHN’S WOOD MARKET INSIGHT 2018

FIGURE 1 Maximum property prices in St John’s Wood Achieved prices, 12 months to April 2018 Circles can denote multiple sales in the same postcode, in which case the highest value is displayed

Source: Knight Frank Research / LonRes / Land Registry

Up to £750,000

£7500,000 to £1m

£1m to £2m

£2m to £3m

£3m+

St John’s Wood market update Across prime central London, the £5m-£10m price bracket was the only section of the market that recorded price growth in the year to May. Furthermore, sales volumes at this price point grew 12% in the year to March, LonRes data shows. This outperformance suggests asking prices in higher-value markets have largely adjusted to take into account higher stamp duty costs, a pattern that is reflected in St John’s Wood. As figure 4 shows, sales volumes in the typically higher-value areas of N1 4, around Regent’s Park, and NW8 0, which includes Avenue Road, rose last year.

James Simpson, St John’s Wood Office Head “Prices in St John’s Wood have re-based and the majority of properties on the market are now correctly priced. Following this adjustment, transaction volumes have stabilised. However, we are witnessing a new norm for trading conditions, with demand typically centred around domestic and international buyers who are driven by needs such as schooling and downsizing rather than investor landlords. Buyers and sellers are used to the St John’s Wood market bouncing back after a slowdown, which happened following the global financial crisis. However, it is different this time and pricing and sales volumes are stabilising in a more steady manner as confidence returns. ”

FIGURE 2

St John’s Wood fact sheet

Population: 75,636

Source: Knight Frank Research / Land Registry

AVERAGE PRICEYear to February 2018 £1,111,020Year to February 2017 £1,064,510Year to February 2016 £1,015,140

£1 MILLION-PLUS SALESYear to February 2018 287Year to February 2017 288Year to February 2016 428 £2 MILLION-PLUS SALESYear to February 2018 141Year to February 2017 142Year to February 2016 165

BLUE PLAQUES Alan Turing, Mathematician, Computer Scientist Madame Marie Tussaud, ArtistSir Henry Wellcome, PharmacistH.G Wells, Writer

AGE OF HOUSING STOCK

Pre-1900

1900-1939

1945-1972

1973-1999

2000-present

28%

22%

28%

14%

7%

STOCK BY PROPERTY TYPE

Source: Knight Frank Research

Flat

Terraced

Semi-detached

Detached

92%

5%

2%

1%

Page 2: ST JOHN’S WOOD MARKET INSIGHT 2018 - Knight Frank...Swiss Cottage NW8 0 NW8 6 7 NW8 9 W9 1 NW8 8 NW1 4 NW8 n Maida Vale Lisson Grove Marylebone Baker Street ord's Cricket Ground

Important Notice © Knight Frank LLP 2018 - This report is published for general information only and not to be relied upon in any way. Although high standards have been used in the preparation of the information, analysis, views and projections presented in this report, no responsibility or liability whatsoever can be accepted by Knight Frank LLP for any loss or damage resultant from any use of, reliance on or reference to the contents of this document. As a general report, this material does not necessarily represent the view of Knight Frank LLP in relation to particular properties or projects. Reproduction of this report in whole or in part is not allowed without prior written approval of Knight Frank LLP to the form and content within which it appears. Knight Frank LLP is a limited liability partnership registered in England with registered number OC305934. Our registered office is 55 Baker Street, London, W1U 8AN, where you may look at a list of members’ names.

ST JOHN’S WOOD MARKET INSIGHT 2018

RESIDENTIAL RESEARCH

LONDON RESIDENTIAL

James Simpson St John’s Wood Office

Head +44 20 7483 8346

[email protected]

RESIDENTIAL RESEARCH

Tom Bill Head of London Residential Research +44 20 7861 1492 [email protected]

PRESS OFFICE

Harry Turner +44 20 3861 6974 [email protected]

Source: Knight Frank Research / LonRes / Land Registry

FIGURE 5 Transaction volumes and pricing data

0

50

100

150

200

250

300

350

Q1-

2014

Q2-

2014

Q3-

2014

Q4-

2014

Q1-

2015

Q2-

2015

Q3-

2015

Q4-

2015

Q1-

2016

Q2-

2016

Q3-

2016

Q4-

2016

Q1-

2017

Q2-

2017

Q3-

2017

Q4-

2017

Q1-

2018

Tota

l sal

es

Ave

rage

pric

e

£35m £32m £36m £40.3m £9m £25m £19.2m £18.4m £24.9m £14.9m £12.3m £44m £16.5m £13m £19m £19m £9.8m

£800,000

£1,000,000

£1,200,000

Total sales Total sales (incomplete) Average price Maximum price

Contains OS data © Crown Copyright and database right 2017

Swiss Cottage

NW8 0 NW8 6

NW8 7NW8 9

W9 1 NW8 8NW1 4

NW8 0 NW8 6

NW8 7NW8 9

W9 1 NW8 8NW1 4

EustonMaida Vale

Lisson Grove

Marylebone

Baker Street

Lord's Cricket Ground

Little Venice

Regent's Park

FIGURE 3 Maximum £ per sq ft prices in St John’s Wood Achieved prices, year to April 2018

Circles can denote multiple transactions in the same postcode, in which case the highest value is displayed

Source: Knight Frank Research / LonRes

Year to February 2018 Year to February 2017

FIGURE 4 Sales volumes by neighbourhood

Source: Knight Frank Research / LonRes / Land Registry

Up to £1,000 £1,000 to £1,250 £1,250 to £1,500 £1,500 to £2,000 £2,000-plus

NW1 4 NW8 0 NW8 6 NW8 7 NW8 8 NW8 9 NW8 9

28 53 4675 54

106 145

3059 58 72

3699 130

£2,518,390 £3,285,810

£814,300£1,277,670

£1,652,230£1,669,300

£1,449,580£1,518,890

£737,590£667,150

£1,308,960£11,949,690

£1,018,400£961,420A

vera

ge

sale

pric

e