Steal My Top-Performing Autoresponder Email

Scripts

Copyright 2016 BAAB Writing and Marketing Services | www.baab.biz

RESULTS

Today, we’ll cover …

1. An 8-part email sales sequence

2. What to say, what NOT to say

3. How to SERVE and SELL to your email subscribers

4. WORD-FOR-WORD SCRIPTS!!

What’s the point of an email autoresponder series…

Why being a giveaway artist is lazy

The ONE thing you must have before starting your

email autoresponder series

Get ready for the inside scoop …

Email #1:Give them what they

asked for

Email #1 Fill-in-the-Blank Template You asked for it, so here it is ...

[NAME OF THE FREEBIE]:

[INSERT LINK

Take a quick look at all the goodness inside:

[USE BULLETS TO HIGHLIGHT SPECIFIC BENEFITS OF THE OPT-IN – USE COPY FROM THE LANDING PAGE SO IT’S FAMILIAR]

Here are some of the results my clients are getting from the principles I teach in the _____:

[INSERT SCREENSHOTS OF TESTIMONIALS OF PEOPLE WHO HAVE HAD GREAT RESULTS FROM THE OPT-IN]

[ADD AN INCENTIVE THAT MAKES THE READER FEEL GOOD ABOUT TAKING ACTION. SOMETHING LIKE THIS:]

Once you dive in and get to work, please do send me your results too so I can feature you as the next superstar on my website!

[INSERT BRIEF BIO TO ESTABLISH CREDIBILITY AND AUTHORITY – BE RELATABLE + SHOW YOUR VALUE. SOMETHING LIKE THIS:]

I'm guessing by now, you're wondering who is this chick and why you should listen to me ...

I'm Apryl Beverly, the Word Stylist. Big-hearted entrepreneurs trust me to transform their dull words into spine-tingling sentences that propel folks to whip out their credit card and

smack the buy button.

And what about you? I’d love to hear about you and your awesome biz. If you have any questions about the [INSERT NAME OF THE OPT-IN] or about anything to do with writing

period – or you simply want to say Hi or send me a love note, hit reply and let’s have a little copy chat!

Much love + gratitude,

Email #2: Encourage action +

build credibility

Email #2 Fill-in-the-Blank Template Hey, just want to check in and see how you’re coming along with the _______ and tell you the exciting news …

[HIGHLIGHT A SUBSCRIBER WHO HAS ACHIEVED INCREDIBLE RESULTS WITH THE FREEBIE TO CREATE FOMO IF THE READER HASN’T STARTED YET]

The other day, I got this note from an action taker who downloaded the _______ , went through all the steps and BOOM – [INSERT INCREDIBLE RESULT]

[INSERT SCREENSHOT IF AVAILABLE]

And that’s all from what’s inside the free offer I sent you the other day. High five and congrats to Nicole for having a problem, taking action to solving it and ROCKING OUT!

Anyways, if you haven’t had a chance to dive in yet, just a reminder to dig in FAST. Who knows – your results could double, even triple, my other incredible action taker.

Much love + gratitude,

Email #3: Have a little Q&A time

Email #3 Fill-in-the-Blank Template Got a question the other day (actually I’m asked this question all the time) …

[MAKE SURE THE QUESTION IS A BIG PROBLEM YOUR AUDIENCE IS FACING]

And here’s my response:

[INSERT 2-3 SHORT PARAGRAPHS TO GIVE YOUR BEST ADVICE ON THE PROBLEM]

You see, from my XX years of experience and time working with XX folks, I’ve found this to be the best way to solve this issue and you’re gonna LOVE the super easy way I handle it.

[INSERT A HOOK THAT TAKES THEM BACK TO THE Q&A AND MAKES THEM EXAMINE THEIR OWN SITUATION. SOMETHING LIKE THIS:]

Now sure, you'll want to invest in a ______ to ________ -- but wouldn't you also want to know how to _______ on your own?

Of course you do - and that's why I want to share my secret technique with you.

In my next email, I’ll deliver a mind-blowing success story of a client who decided to ______and got stellar results against all odds.

Be on the lookout for her story in [a couple of days – set the expectation to build anticipation].

Much love + gratitude,

Email #4: Share those

Rockstar Results

Email #4 Fill-in-the-Blank Template As promised in my last email, I want you to meet XX. This biz superstar has been rocking out when it comes to taking action and boosting her biz by using my [services/templates/?].

Here’s her story:

When XX came to me, she [insert the challenges and struggles]. She was [insert what she was doing wrong that most people do wrong].

She just couldn’t crack the code on how to ________ – XX things she couldn’t bring herself to do anyway.

When we got together all that changed. Here’s what she had to say …

[INSERT A SCREENSHOT OF THE ACTUAL TESTIMONIAL IF AVAILABLE]

Incredible results for someone who absolutely [restate the challenge], don’t you think? If all this sounds glorious because you’ve been dreaming of similar results but haven’t been

able to crack the code on how to achieve those results, I have some great news for you.

In my next email, I’m going to share exactly how you can join XX as a rockstar and get similar if not better results.

Oh and in case you’re wondering, XX isn’t the only one with rockstar results. So far, XX people have gone through the program and have had stellar results like these.

Be on the next email from me. It is virtually guaranteed to change your situation for the better, so don’t miss it.

Much love + gratitude,

Email #5: Picture the

“promised” land

Email #5 Fill-in-the-Blank Template What did you think about XX’s stellar results? I’m so proud of her – she is rocking it like a BOSS! I’m always getting emails from entrepreneurs like XX who don’t have a problem [INSERT

CHALLENGE/STRUGGLES] – they have such big hearts that they have a problem XX. When it comes to XX, they lack XX, and are afraid of XX.

[INSERT WHAT YOU CAN HELP HER DO] is so important for busy entrepreneurs these days, and having a skill like this can give you the power to XX.

Now that may seem like a pretty intense statement, but it’s true. As an entrepreneur, you’ve got a lot on your plate – creating and implementing marketing and sales strategies, keeping track of

expenses, and let’s not forget servicing clients. And the worst part – money is tight – so you’ve got to find a way to do most of this stuff – if not everything – all on your own.

So here’s the great news:

I created _______ to help you ______ without all the ______.

Here’s what you’ll get from the _______:

[USE BULLETS TO HIGHLIGHT SPECIFIC BENEFITS OF THE OFFER]

Here’s what folks are saying about _______:

[INSERT SCREENSHOTS OF TESTIMONIALS OF PEOPLE WHO HAVE HAD GREAT RESULTS FROM THE OPT-IN]

Here’s why you should take action now_______:

[INSERT URGENCY – SPECIAL PRICING, BONUSES]

Remember XX? That could be you in the next few weeks [LINE THIS UP WITH WHEN FOLKS CAN EXPECT TO SEE RESULTS FROM YOUR PROGRAM]. Are you up for it? Go here.

[INSERT LINK]

Much love + gratitude,

P.S. [RESTATE THE MAJOR BENEFITS THEY’LL SEE AND WHY THEY SHOULD MAKE A MOVE RIGHT AWAY.

Email #6: Shower them with valuable content

Email #6 Tips

Be incredibly useful

(share related free content)

Be relatable

Be helpful

Stay focused on the goal

Email #7: Reveal even more incredible results

Email #7 Tips

Share more stellar results

Tell a story

Empower the reader to believe the results

are possible for her

Stay focused on the goal

Email #8: Bring on the straight

up sales pitch

Email #8 Fill-in-the-Blank Template So now that you’ve met XX and XX and had time to dig into all the valuable resources I’ve given you over the past few days, are you ready to [INSERT MAJOR BENEFIT OF

YOUR PROGRAM]?

I mean, you could certainly continue to do what you’ve been doing and hope your way to [more clients, more sales and more profits] or you can join XX, XX and 125 other

rockstars who have taken the leap and are reaping stellar results for their bravery.

Here’s what the program can do for you:

[USE BULLETS TO HIGHLIGHT SPECIFIC BENEFITS OF THE OFFER]

Much love + gratitude,

P.S. [RESTATE THE MAJOR BENEFITS THEY’LL SEE AND WHY THEY SHOULD MAKE A MOVE RIGHT AWAY.

Now, it’s time tonudge a little

Nudge Fill-in-the-Blank Template

Restate the benefits

Reference the results

Position this as a last call

(depending on how many nudge emails

you plan to send)

Email Takeaways

Focus on edutainment

Be personable

Don’t be a giveaway artist

Set expectations early

@baabwritingwww.baab.biz

www.shotsfired.co