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1 Copyright 2017 East Japan Railway Company. All rights reserved.
Suica has changed our lifestyle
AKIKO ITO Director, East Japan Railway Company Washington D.C. Representative
2 Copyright 2017 East Japan Railway Company. All rights reserved.
TABLE OF CONTENTS
1) Facts about Japan & EJR
2) History of Suica
3)Mobile Suica
3 Copyright 2017 East Japan Railway Company. All rights reserved.
Facts about Japan and EJR
Copyright 2017 East Japan Railway Company. All rights reserved.
4 Copyright 2017 East Japan Railway Company. All rights reserved.
US:Japan 25:1
5 Copyright 2017 East Japan Railway Company. All rights reserved.
RAILWAY PASSENGERS CARRIED
Yearly World Total 30,565
MILLION
30% JAPAN
32% EUROPE
35% ASIA OCEANIA excluding Japan
3% AMERICA
0% AFRICA &
MIDDLE EAST
6 Copyright 2017 East Japan Railway Company. All rights reserved.
Network: 7,457 km
No. of Passengers: 17 Million /day No. of Trains: 12,400 /day
Annual Operating Revenue: $28.7 Billion (no subsidies from the government)
Net Annual Income: $2.5 Billion
No. of Employees: 57,580 *Numbers are as of FY ended March 31 , 2016 **Calculated by 1 $ = 113 JPY
Commuter train
Shinkansen
Local train
TOKYO
(the largest in the world !)
OPERATES ALL CATEGORIES OF RAILWAY
7 Copyright 2017 East Japan Railway Company. All rights reserved.
History of Suica
Copyright 2017 East Japan Railway Company. All rights reserved.
8 Copyright 2017 East Japan Railway Company. All rights reserved.
Electronic Money
three functions of Suica�
IC Ticket ID Certification
WHAT IS SUICA?
Super Urban Intelligent CArd �
9 Copyright 2017 East Japan Railway Company. All rights reserved.
The cost for the trip depends on the distance
You should use the ticketing gate
1
2
HOW TO TAKE A TRAIN
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HOW TO TAKE A TRAIN
Before Suica
Check the price
Buy the ticket
11 Copyright 2017 East Japan Railway Company. All rights reserved.
HOW TO TAKE A TRAIN
After Suica
12 Copyright 2017 East Japan Railway Company. All rights reserved. 12
Tokyo metropolitan area (since 2001)
Sendai area (since 2003)
Niigata area (since 2006)
EXPANSION OF SUICA
13 Copyright 2017 East Japan Railway Company. All rights reserved.
EXPANSION OF SUICA
14 Copyright 2017 East Japan Railway Company. All rights reserved.
������� ������� ������� ������� ������ ������ ������� ������� �� ���� ������� ������� ������� ������� ������� ������ ������ �������
November 2017 nearly 70 million
GROWING SUICA USE
15 Copyright 2017 East Japan Railway Company. All rights reserved.
WHY DID SUICA EXPAND?
High reliability and
User friendly
Various Media
Variety of
services
16 Copyright 2017 East Japan Railway Company. All rights reserved.
RUSH HOUR IN TOKYO
17 Copyright 2017 East Japan Railway Company. All rights reserved. 17
24 HOURS OF SUICA
Home Key KIOSK Bus Ticket Gate Breakfast Metro
Office Key Lunch Vending Machine Parking Cafe Locker
Check the Balance 1st Class Car Restaurant Store Taxi E-commerce
18 Copyright 2017 East Japan Railway Company. All rights reserved.
Mobile phone
Communications Screen Display
Suica
+
IC
VARIOUS MEDIA
Plastic Suica Card
View Suica Card
Mobile Suica
19 Copyright 2017 East Japan Railway Company. All rights reserved.
Mobile Suica
Copyright 2017 East Japan Railway Company. All rights reserved.
20 Copyright 2017 East Japan Railway Company. All rights reserved.
Mobile phone
Screen Display Telecommunications
Suica “Mobile Suica”
+
In service since January 2006
You can add value or check the balance
WHAT IS MOBILE SUICA?
IC
21 Copyright 2017 East Japan Railway Company. All rights reserved.
Getting on and off the train using the value on the card or Commuter Pass
Validation for 1st class seating
Reservation and check-in/out for Sinkansen bullet train
WHAT IS MOBILE SUICA?
22 Copyright 2017 East Japan Railway Company. All rights reserved.
Mobile Suica systems
Related systems
3. Go through the Automatic Fare Collection Gate
Mobile Suica.app
2. Download the value ID management
View Card credit settlement system
Shinkansen reservation system
WEB Application
Security Management
User DataBase
Fare Calculation
Call center IC IC
IC
1. Purchase the e-money, commuter pass or first class ticket. Paid by credit card in the User DB
22
SYSTEM STRUCTURE FOR PROVIDING MOBILE SUICA
23 Copyright 2017 East Japan Railway Company. All rights reserved.
Smartphone shipments
iPhone
Android
GROWING IPHONE USE
24 Copyright 2017 East Japan Railway Company. All rights reserved. Copyright 2017 East Japan Railway Company. All rights reserved.
THANK YOU Akiko Ito