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Supply and Demand Analysis - An Introduction Nicholas W. Papageorge Johns Hopkins University September 11, 2019

Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

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Page 1: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis - An Introduction

Nicholas W. PapageorgeJohns Hopkins University

September 11, 2019

Page 2: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Introductions

Who am I?

⇁ Nicholas Papageorge.

⇁ Broadus Mitchell Associate Professor of Economics.

⇁ Undergrad at U. of Chicago; Ph.D. at Wash. U. in St. Louis.

⇁ I was also Teach for America corps member.

Page 3: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Introductions

What do I do?

⇁ My research addresses questions in health, labor,pharmaceutical innovation, beliefs & risky behavior.

⇁ Lately, I’ve been looking at: domestic violence, personalitytraits, self-employment, clinical trials participation,misbehavior in school, teacher expectations, teacher race, andgenetic sources of inequality.

⇁ My main tool is structural microeconometrics.

Page 4: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

A Brief Spiel Economics

⇁ Congratulations on choosing Economics!

⇁ Many of you will go off to be bankers or consultants.

⇁ Awesome!

⇁ Others will go on to be doctors, lawyers, teachers or scientists.

⇁ Some of you may go into academia and earn a Ph.D.

⇁ A few of you may want to become econ. profs.

⇁ (If so, we should talk.)

⇁ No matter what you choose, econ is a great thing to study.

Page 5: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

A Brief Spiel Economics

Why Econ is awesome.

⇁ The reason Econ is so popular is that it’s powerful.

⇁ Over the years, Econ has developed some very effective toolsto help us to think about all sorts of human behavior.

⇁ Some of these issues seem directly related to “The Economy”.

⇁ E.g: employment, interest rates, trade, growth, banking,credit ratings, taxation, monetary policy & so on.

⇁ Economics is also used to analyze many other issues.

⇁ E.g: risky sex, drug use, personality traits, beliefs,prostitution, violence & advertising.

⇁ The list goes on; in one of my courses, we discuss a paperthat relates Brazilian soap operas to fertility.

Page 6: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

A Brief Spiel Economics

Lack of Diversity in Economics.

⇁ This class is somewhat more balanced; upper classes less so.

⇁ There are so many reasons why; we’re still figuring it out.

⇁ If you decide you hate Econ, best wishes and good luck!

⇁ If you don’t hate it, but see a barrier, we should talk.

⇁ Some barriers:

⇁ Lack of representation.⇁ The view that you cannot study what you want to in Econ.⇁ A hostile environment.⇁ ...

Page 7: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

A Brief Spiel Economics

Diversity in Econ is *so* important. Why?

⇁ Diversity is a sign of a healthy institution.

⇁ Diversity brings in new ideas, which compete with old ones.

⇁ Diversity brings in new topics, which require context.

Moreover,

⇁ Economics has a massive influence on policy.

⇁ We live in a diverse world.

⇁ We need representation: diverse people examining diversetopics from diverse sets of perspective with a seat at thepolicy-making table.

Page 8: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

X marks the spot...

⇁ Today, I’ll introduce Supply and Demand Analysis.

⇁ It is a tool in economics that is deceptively simple.

⇁ This tool can shed light on a lot of interesting marketdynamics.

Page 9: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Outline:

⇁ Demand curves.

⇁ Supply curves.

⇁ Equilibrium prices and quantities.

⇁ An example.

Page 10: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Page 11: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

⇁ Demand curves relate prices to quantity consumed.

⇁ They capture how consumer demand responds to prices.

Page 12: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Key concepts.

1 Generally, lower prices lead to higher demand for goods.

2 New products or technologies can change the relationship.

3 Sometimes, higher prices lead to big shifts in demand.

4 Other times, higher prices lead to smaller demand shifts.

Let’s take a look...

Page 13: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Page 14: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Page 15: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Page 16: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Page 17: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Page 18: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Page 19: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Page 20: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Page 21: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Page 22: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Page 23: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Page 24: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Page 25: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Page 26: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Page 27: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Page 28: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Page 29: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Demand Curves

Page 30: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Supply Curves

Page 31: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Supply Curves

⇁ Supply curves relate prices to quantity supplied by firms.

⇁ They capture how firms respond to prices.

Page 32: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Supply Curves

Key concepts.

1 Generally, higher prices lead to higher supply of goods.

2 New products or technologies can change the relationship.

3 Sometimes, higher prices lead to big shifts in supply.

4 Other times, higher prices lead to smaller supply shifts.

Let’s take a look...

Page 33: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Supply Curves

Page 34: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Supply Curves

Page 35: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Supply Curves

Page 36: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Supply Curves

Page 37: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Supply Curves

Page 38: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Supply Curves

Page 39: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Supply Curves

Page 40: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Supply Curves

Page 41: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Supply Curves

Page 42: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 43: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

⇁ Equilibrium is where demand equals supply.

⇁ Here, we say: markets clear.

⇁ What happens when markets don’t clear?

Page 44: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Key concepts.

1 At some prices, supply 6= demand.

2 Shifts in supply and demand have different effects.

3 These effects depend on the slope of the curves.

Let’s take a look...

Page 45: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 46: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 47: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 48: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 49: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 50: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 51: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 52: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 53: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 54: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 55: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 56: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 57: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 58: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 59: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 60: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 61: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 62: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 63: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

Equilibrium

Page 64: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

⇁ Let’s use supply and demand analysis in an example.

Page 65: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

The U.S. Market for Cocaine

Page 66: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

⇁ In the past decade or so, the price of cocaine has dropped.

⇁ Why?

Page 67: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

What to think about.

⇁ Is the demand curve steep or flat?

⇁ In Economics,

1 A flatter curve means demand is elastic2 A steeper curve means demand is inelastic

⇁ Why?

Page 68: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

Page 69: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

Page 70: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

Page 71: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

Page 72: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

What to think about.

⇁ Is the demand curve steep or flat?

⇁ Is the supply curve steep or flat?

⇁ What sorts of shifts could lead to lower prices?

⇁ Try shifting curves on your own.

⇁ Was it a demand shift? A supply shift?

⇁ What are the competing stories?

Page 73: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

Page 74: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

Page 75: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

Page 76: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

Page 77: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

Page 78: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

Page 79: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

Page 80: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

What to think about.

⇁ A downward shift in demand?

⇁ Lower P.⇁ Lower Q.

⇁ An upward shift in supply?

⇁ Lower P.⇁ Higher Q.

⇁ Which is it?

⇁ What additional information do we need?

Page 81: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

What to think about.

⇁ A downward shift in demand?

⇁ Lower P.⇁ Lower Q.

⇁ An upward shift in supply?

⇁ Lower P.⇁ Higher Q.

⇁ Which is it?

⇁ What additional information do we need?

Page 82: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

One additional piece of data...

⇁ It turns out that use of cocaine has not gone down.

⇁ Now do we know why prices declined?

Page 83: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

Page 84: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

Page 85: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

Page 86: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

From the Slate:Economies of scale[...] cocaine was a small-time business, withcoca leaves being processed in the basements of rickety houses inColombian suburbs.

Page 87: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

From the Slate:With the surge in demand that began at the end of the 1970s,however, the kingpins built out their empires, modernizingprocessing, transport, and retail networks.

Page 88: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

From the Slate:According to figures compiled by Jonathan P. Caulkins of CarnegieMellon University and Peter Reuter of the University of Maryland,around 33 percent of the price of cocaine went towardcompensating smugglers and dealers for the risk of violence in1990. Gun violence is way down since that time, so dealers likelyaren’t demanding the same risk premium.

Page 89: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

How did we just do Economics?

1 There is a socially/economically relevant phenomenon we want toexamine: a massive drop in the price of an addictive substance, theuse of which carries a number of negative externalities.

2 We use economic theory, a very simple set of theories on supply anddemand, to try to figure our conditions under which thisphenomenon might occur.

3 The theory highlights that there are (at least) two competingstories, both of which are consistent with the observed phenomenon.

4 The theory also highlights what additional information (data) weneed to rule out one of the stories in favor of the other.

5 We thus gather that additional information, which suggests that oneof the two competing hypotheses is the right one.

A question you could think about: why does it matter to distinguishbetween the two competing hypotheses? Would it affect policyresponses?

Page 90: Supply and Demand Analysis - An IntroductionSupply and Demand Analysis Demand Curves Key concepts. 1 Generally, lower prices lead to higher demand for goods. 2 New products or technologies

Supply and Demand Analysis

An Exercise: The U.S. Market for Cocaine

PS: now you can watch Narcos on Netflix and say you’re doingeconomic research. You’re welcome.