Support & Service from Midea CACAmber Liu

Product Promotion Specialist

Technical Support

After-sales Support

Strategy & Support

Precise product plan

• Client research

• 3-year plan

Advanced R&D

• Keep investing

• Focus on core tech.

• Simplify product lines

Lean production

• Quality priority

• 6-sigma

• Industry 4.0

High level service

• Keep training

• Keep improving satisfaction levels

Based on the consumer research, create value for customers

Product Strategy

Focus on main stream products

Mini VRF

Diversified market demand

Europe

Domestic ATW

Commercial ATW

Latin America

Asia PacificChina Overseas

One Platform

Improve the user experience

VRF

Large Split

Precision AC

Chillers

North America

Middle East & Africa

Product Managers are in charge of different kinds of products anddiversified regions

Product Strategy

Focus on core products 360˚ lineup

Flagship Models + Customization

Product Strategy

V4+S , ATW, FCU, Modular Chiller

Rooftop, Mini VRF, Large Split, Mini ChillerV5X, Centrifugal Chillers

V4+R, V4+W

D4+, V4+C

High Tier Popular

Differentiation

Product Strategy

Projects

Retail Empty Markets

Deepen & Explore

Product Strategy

Sales Channels

Clients

Midea CAC

Consultants

Owners

Developers

Contractors

CAC provides material and economical support

One Principle

Two Channels

Three Methods

Market Promotion occurs through clients

MDV Elite Camp for clients

MDV Elite Club for consultants, owners,developers, contractors

Seminars events training

Factory visits

Reference projects visits

Promotion Strategy

Promotion Strategy

Seminars, trainings, new product launches… Midea CAC shares accommodation, meal and travel expenses

Market Support

Exhibit together to enhance brand image Midea CAC shares sample product and booth rental expenses

Market Support

Midea CAC shares the cost of your investment in professional HVAC magazines We provide advertising designs or design elements

Midea is a constant advertiser in JARN

Market Support

Advertise everywhere

Market Support

E-newsletters

Market Support

Signage Glad to see these posters in your office!

Market Support

Midea Group 2016 Midea CAC Intro. 2016 Industry 4.0 Era Reference Projects Intro. V5 X VRF

Promotional Videos

Market Support

360° Online View

Reference Projects

cac.midea.com, mdv.midea.com…News, Product Info., Manuals, Reference Projects…360° Online View of our showroom and factory

Websites

Market Support

Midea CAC www.facebook.com/MideaGlobalOverseasSales

www.youtube.com/channel/UCfK1isFI_qYeomh8Y9eCv7w

Social Network and Platform Presence

Market Support

Special ProjectsSample Projects

Big Projects

Future Reference Projects

Midea offers Special Support

aThe 1st project in a Special Region

b Five Star Hotel

cAirport

d Governmental Project

Pre Sales

After Sales

Transportation way will be decided according to the particular situation conditions.

Option 1 (preferred): 24 months warranty & 5 years free compressor parts Option 2: 1.5% free spare parts

They Come We Go

Special Projects

Market Support

Technical Support

After-sales Support

Strategy & Support

To help customers learn more about Midea products

Twice a year at Midea HQ since 2004

Customized training specially for you can be delivered in your home country

Selection software training, installation/maintenance/commissioning training …

Technical Training

Catalogues, Technical Manuals, Leaflets….

VRF Installation Guide Video

VRF Maintenance Guide Video

Technical Documentation and Training Videos

Windows Version AutoCAD Version

VRF Selection Software

Chiller Selection Software

Selection Software

FCU & AHU Selection Software

CFD Simulation for Particular Projects

Simulate the temperature field by using CFD software

Especially suitable for floor by floor installation or ODUs in critical space

Selection Software

Technical Support

After-sales Support

Strategy & Support

Project Inspections

Commissioning Maintenance

Installation Guidance

After-

sales

support

After-sales Support

Overseas spare parts network aims at providing quicker and better spare parts service to satisfy customer needs

Midea spare parts center Spare parts stock (Distributor)

Spare Parts Centers

Helps the clients to cultivate the qualified engineer team and display theproduct applications(18 in operation, 5 under construction)

Technical Training Centers

Thank you