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8/9/2019 Survey.pptx
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Conducting Survey
Daniela PopescuResearch Skills
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CONTENTS
! "he ai# o$ survey
%! ðods and techni'ues used(! "ypes o$ 'uestions
)! "he *uestionnaire
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ðods and techni'ues used
This survey was conducted as a descriptive
research in order to determine respondents'
perception on social media, using a LikertScale for each question of the questionnaire.
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"ypes o$ 'uestions
"uestions emphasi#e the role and main
characteristics that respondents assign to socialnetworks.
"uestionnaires are distributed directly and then
collected. Respondents will complete questionnaires
individually, anonymously and without directsupervision.
The analysis will show what respondents think about
social media, if they understand the benefits and
but also the risks they are e!posed.
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*uestionnaire
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http://www.slideshare.net/DanaPopescu/research-proposal-32845073
ResearchProposal
Surveyhttp://www.slideshare.net/DanaPopescu/survey-3284734
$ower $oint $resentations available at%
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Descriptive research
- Descri!e situations
- Do not "a#e accurate predictions
- Do not deter"ine cause-e$$ect
Types
1. Observational methods
-. %ni"al and hu"an !ehaviour o!served
a) Naturalistic observation
b) Laboratory observation
1. Casestudy methods
-. &n-depth study o$ an individual or 'roup o$ individuals
-. (i"ited use $or accurate prediction
-. )ot used $or cause-e$$ect
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Types
Survey #ethods
$articipants answer questions administered through interviews and
questionnaires &or reliable and valid results the questionnaire should contain good
questions
pen(ended )reater variety of
answers
*ifficult to analyse
+losed(ended imit responses -asy to analyse
Rating scale ikert
scale/
1ery easy to analyse
statistical
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&n addition to the "ethods "ay include also *ualitative and
*uantitative "ethods + as distinct "ethods.
The !ualitativepart is e"ploratory and #enerates the hypotheses
and theory, which could !e veri$ied later on in a *uantitative
con$ir"atory part.
The !uantitative could be used $or #eneralisation o$ !ualitative
$indin#s.
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Re$erences
. %(1, . 20 he 3 asic ypes o$ Descriptive 6esearch ethods.
9nline; %vaila!le $ro":
http://psychcentral.co"/!lo'/archives/20/0/27/the-3-!asic-types-o$-
descriptive-research-"ethods/ 9%ccessed: 4.02.204;
2. %), >.(. 200. Research Methods and Statistics: A Critical Thinking
Approach 3rd edition. el"ont, 1 edia and