The future has begun.

Swisscom M2M Centre of Competence

M2M

Machines and objects that perceive things and communicatewith one another make our life more efficient, safer and moresustainable. In practice, M2M technology has already changedmany industries in a fundamental way.

When machines and objects become intelligent.

M2M Case MovieScan the QR code and enjoy the M2M case movie on your mobile device.

Smart trackingAs soon as a delivery package nears its intended recipient, it reports their arrival.

The advantage: Greater security. Inthe case of important or confidential packages, the parcel is not left at the reception desk or placed by the front door, but can be received by the intended recipient.

M2M todayM2M technology is already a firm fixture in many industries. Remote maintenance and diagnosis along with the automatic capture of consumerdata, for example, are already standardin many industries. The opportunity to connect M2M solutions to a powerful mobile network and the Internet is also making the global and mobile use of M2M increasingly easy, more attractive and therefore commonplace.

M2M tomorrowThe networking of machines is one of the most important technologicaldevelopments of today. Market analysts assume that in less than 10 years,more than 50 billion machines will beconnected with one another via M2Msystems. Where standardised solutionsare currently not available, new andinnovative solutions are rapidly being developed.

What does M2M mean?M2M (machine-to-machine) refers to the intelligent and automated ex- change of information between machines and objects. When intelli-gence is enabled in a machine, it is able to sense its environment and pass on relevant information, and trigger processes independently. Machines that “think” and exchange real-time data with one another ensure greater efficiency, sustainability and safety. Completely automatically.

Why M2M?Waste containers report when they are full and need to be emptied. Municipal utilities companies read power consumption remotely. Navigation devices receive real-time traffic and congestion updates.

The areas in which M2M can be used are as limitless as life is diverse. The benefit is often the same: envir- onments become more efficient and sustainable. Complex processes are optimised, resources are used more efficiently and costs reduced.

“Swisscom’s implementation methods achieve a perfect balance between human needs, business processes and technical possibilities.”

Guido Honegger, CEO, Tracker

People are living longer – and as a result medical costs are rising steadily. M2M helps to reduce expenditures while im-proving service and quality in the health-care sector. Experts can log on from any location, and patients remain in their doctor’s care even when travelling. The exchange of real-time data increases the range of movement, as well as se-curity and precision.

Cardiac patients can measure their weight and blood pressure and obtain an ECG at home on a daily basis, thus saving themselves a trip to the doctor.

People with sleep disorders can detect breathing and movement-induced disorders at an early stage thanks to sleep monitoring, and thus prevent subsequent chronic illnesses.

Alzheimer patients can be located by relatives when they leave a specified area.

Diabetics can have their blood sugar levels monitored via M2M. The number of visits to the doctor is reduced by up to 50 per cent.

The pharmaceutical industry can carry out clinical studies with greater pre-cision and efficiency thanks to M2M. Error sources and time to market are reduced.

Medicine and wellness

M2M in action: Diverse and sustainable.

Electronic products are evolving from functional devices to feature-rich, inter-active devices that help foster strong customer relationships and new business models. While the integration of real- time data enhances customer experi-en-ces, it also provides companies with important user information for future product development.

Recreational athletes receive valuable information on their activities by gathering real-time performance, which they can use to optimise their fitness programmes.

Location and tracking systems help to pinpoint the location of hikers, children, older people, pets and valuable objects.

Intelligent consumer goods

M2M-based fleet management opens completely new dimensions in day-to-day competition. The vehicle fleet can respond to changes in customer require-ments, variable general conditions and traffic situations in a flexible manner. Monitoring that incorporates physical environmental and other influential factors increases responsiveness – and makes you a reliable, efficient and transparent business partner.

Car rental services can provide new added-value services thanks to monitoring: Car sharing, “pay-as-you-go” features, improved breakdown assistance or special discounts for reliable drivers.

Insurance providers can offer tailor-made insurance policies based on driving behaviour, thanks to individual analyses.

Car drivers are informed about current traffic volumes in real time and can thus plan their route reliably and always select the shortest route.

Transport services can respond imme-diately to environmental and conges- tion changes, re-coordinate their fleet accordingly and keep passengers up to date in the event of disruptions, for example, thanks to real-time data.

Carriers can respond and coordinate in a more flexible manner – thanks to remote monitoring of tachographs, location, load status, emissions, fuel, cargo refrigeration, etc.

Transport and logistics

Security devices, such as alarm systems, motion sensors or cameras that are con- nected to the mobile network, increase security significantly. Businesses, railway lines, roads, sewage treatment plants, etc. can be monitored remotely with no structural measures required. Real-time data provides information regarding cur- rent activities at any time and can be used to initiate appropriate action.

Fire detectors can be fitted anywhere thanks to connection to the mobile network; the detectors are connected to the emergency services control centre and provide important informa- tion on the fire.

Remote video monitoring provides data to a central location that operates around the clock. Appropriate measures can be triggered automatically thanks to image recognition and sensors. The system can also be controlled via mobile phone.

Authorities can assess data from water and air samples, other kinds of con- tamination, and tectonic movements in realtime and trigger appropriate action.

Security technology

The availability of mobile real-time data injects new power into the energy sector. Resources that are dependent on wind and weather can be used more efficiently thanks to real-time energy management. Energy pro- viders can adjust energy availability in a flexible manner according to demand. And vice versa, companies and private households can align their consumption automatically based on availability or lower prices.

Utility companies receive the consump-tion data of businesses and production facilities via mobile networks with smart metering, and can thus provide lower energy prices depending on the time of day.

Utility companies can coordinate energy solutions and requirements in realtime thanks to M2M. Flexible realtime management also improves the availability of alternative energy sources.

Consumers can closely monitor their energy consumption and identify and utilise savings potential thanks to smart metering.

Energy sector

In addition to simple payment functions, M2M solutions also increasingly include the monitoring of processes, cash flows and sales performance. This allows operating costs to be minimised while increasing sales and tapping new sources of revenue. M2M improves your re- sponsiveness, thus allowing you to provi-de customised and personal services.

Digital advertising space can be adjusted in real time to specific situations or people and thus receive a much higher level of attention.

Payment systems are becoming more and more mobile and diverse and, in the future, will also be used to pay for travel tickets, withdraw cash or as a backup for the existing payment infrastructure.

Machine management via M2M means: You have an overview of how full machines are at all times and receive valuable real-time data regarding buying patterns or for remote maintenance.

Retail and POS

How can a company incorporate new machines into an existing environment as efficiently as possible? Or how can problems in production be identified as early as possible? And how can a com-pany meet ever-increasing requirements for quality and transparency cost-effec-tively? Thanks to the capture and com-munication of real-time sensed data, all essential operational information can now be gathered in full. Machine sta-tuses and consumption quantities are determined on an ongoing basis, and the downtime of machines and produc-tion lines is minimised.

Production plants can extend the monitoring of their machines regardless of their existing infrastructure and, thanks to ongoing data analysis, con- tinuously optimise production pro- cesses and the use of their machines.

Operations can implement new feedback processes to optimise the machines or train employees.

Equipment manufacturers can provide their customers with innovative service models thanks to remote maintenance.

Industrial production

Reliable partners – more important than ever.First-class networkNetwork reliability is essential for M2M applications. Not only in Switzerland,but also worldwide, Swisscom is theideal partner for businesses that value comprehensive, high-quality and reliable coverage. And we work exclu- sively with roaming partners who meet our quality requirements.

A leader in sustainabilityAccording to the Dow Jones Sustainab- ility Index, Swisscom is one of the five most sustainable telecommunications companies in the world. This is another reason why M2M is of central import- ance to us. M2M communications pro- mote a sustainable way of conducting business at all levels and encourage the careful use of valuable resources. With Swisscom M2M, not only are costs re-duced, but with the resulting increased efficiency, natural resource consump-

tion is reduced for more sustainable and environmentally friendly operations.

A secure investment and futureIts long-term, sustainable company strategy makes Swisscom a partner you can rely on. In the area of M2M, too, you can build on Swisscom’s 20 years of expertise. This also includes a comprehensive network of experienced and dedicated M2M specialists.

The benefits at a glance• Commitment to quality• First-class network of partners with global coverage• Sustainable and long-term strategy• Ongoing investment infrastructure• More than 20 years’ M2M experience • All components from a single source• Customised M2M services• Strong M2M solution partners

Smart signageBillboards detect passing cars and communicate with them in a targeted manner.

The advantage: Personalisation. Indi-vidually relevant information can be displayed. For example, the driver of an electric car can be informed of where the next charging station is.

The more we rely on machines and automated processes,the more crucial it is that technology easily integrates to existing infrastructure and performs reliably. With Swisscom, you can be confident that you have a partner who places the highest value on quality and performance right down to the smallest detail – worldwide and in all matters.

Pooled M2M powerCommunication between machines and people is developing at an extremely fast pace, with new ideas being de-veloped every day. To stay up to date with current developments, we scan the vast world of M2M on an ongoing basis and observe the latest trends. Our goal is to be able to provide our customers with the most innovative solutions available.

Together with selected partners, wecover the complete value chain of an M2M solution and provide all services from a single source. When selecting partners, we place the utmost value on the highest quality and look specif- ically for proven M2M experts with the best industry knowledge.

Collaboration centreYou have an M2M idea. We have every-thing it takes to unlock the idea’s full potential: specialist engineers, experi-enced partners, access to the required equipment and an irrepressible passion for M2M. Utilise the straightforward, inspiring atmosphere of a highly motiv- ated team to turn your M2M idea into reality – as thoroughly and quickly as possible. You can count on us – fromconcept and test phase right through to realisation and roll-out. We bring more than 20 years’ experience in the area of M2M solutions.

If you have an idea, don’t wait untilsomeone else has it too. Take advantage of our M2M experts who will work with you to put your project into practice. Let’s make it happen!

M2M consulting from A to ZProfessional planning, the right special- ists and the best cooperation partners, as well as clear coordination and re- liable project management that ensure both thoroughness and speed.

Developer kit: M2M yourselfDo you want to create and market your own applications for the Internet of things? As an M2M specialist, Swisscom can also provide you with expert support here: with a state- of-the-art developer kit that not only contains all the required tools, but also offers comprehensive support and services.

Smart home The home detects when its occupants are on the way home – and prepares for everything for their arrival accordingly.

The advantage: Energy reduction. The heating is no longer on full all day. When occupants leave the house, the heating output is reduced automatically and goes up again when the occupants are approaching.

“ Our recipe for success involves concentrating on quality, performance and service. Swisscom is the ideal partner for us.”

Jean-Marc Uehlinger, Operational Director at Sensile Technologies

Smart parkingAvailable parking spaces inform approaching car drivers that they are available.

The advantage: Less hassle. The tire-some search for a parking space is a thing of the past, meaning less stress for residents and drivers and reduced CO2 emissions.

Tailor-made connectivity.

The foundation for your M2M successThe Swisscom Connectivity Manage-ment Platform (CMP) is the foundation for your M2M success. No matter how or comprehensive, local or global, small or large your requirements are: The Connectivity Management Platform delivers ultimate flexibility and maximum connectivity.

Should you set it up yourself or have it developed? Selected services or the complete programme? A local or worldwide network? Whatever you require: Our platform is tailor-made for you.

“ From design through to development and distribution: The Swisscom M2M Centre of Competence was the ideal partner for us.”

Pascal Keonig, CEO, Limmex

Swisscom (Schweiz) AG M2M Centre of Competence

Müllerstrasse 16CH-8004 Zürich

www.m2m.swisscom.com