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my Switzerland

Switzerland · 2019-06-05 · 5 16 My Lucerne Interview with Franziska Bründler, design entrepreneur 6 Swimming in the Aare 12 In the Rhine with Sam Keller 15 Tips on the water and

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Page 1: Switzerland · 2019-06-05 · 5 16 My Lucerne Interview with Franziska Bründler, design entrepreneur 6 Swimming in the Aare 12 In the Rhine with Sam Keller 15 Tips on the water and

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mySwitzerland

Page 2: Switzerland · 2019-06-05 · 5 16 My Lucerne Interview with Franziska Bründler, design entrepreneur 6 Swimming in the Aare 12 In the Rhine with Sam Keller 15 Tips on the water and
Page 3: Switzerland · 2019-06-05 · 5 16 My Lucerne Interview with Franziska Bründler, design entrepreneur 6 Swimming in the Aare 12 In the Rhine with Sam Keller 15 Tips on the water and

3

City breaks are a good way to get to know people and understand how they think. In a city, everything is close by: you feel the pulse of life around you and the melting pot of cultures. When exploring a city, the hidden gems are just as important as the famous sights and landmarks. I enjoy living, eating and exploring like a local – even if it’s just for a few days. And I’m not the only one. Here, you’ll find many interesting stories from people who live in Swiss cities, how they have helped to influence them – and how they have been influenced by them. Embark on a journey of discovery and experience Swiss cities through the eyes of a local. Happy exploring!

Editorial

Martin Nydegger CEO Switzerland Tourism

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4 mySwitzerland Swiss urban feeling4 mySwitzerland Swiss urban feeling

24Art and

culture trails

Take a trip along Switzerland’s most beautiful paths.

32On the go

With BMX champion Roger Rinderknecht

in his Skills Park in Winterthur

38Dawa Sherpa

The extreme runner reveals his Geneva

22City oases

The best hideaway hotels

in Switzerland

12Basel

savoir-vivre

Sam Keller is the Director of Fondation Beyeler

and enjoys swimming in the Rhine

Contents

6Go with the flow

Discover the appeal of a dip

in Bern’s Aare river

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5

16My

Lucerne

Interview with Franziska Bründler, design entrepreneur

6 Swimming in the Aare

12 In the Rhine with Sam Keller

15 Tips on the water and on shore

16 Lucerne city life

22 Hideaway hotels

24 Swiss art and culture trails

26 Museum für Gestaltung Zurich

27 Art Museums of Switzerland booklet

28 Martin Leuthold, fabric designer

32 Skills Park Winterthur

38 Urban Playground Geneva

41 Outdoor experiences close to the city

42 Tips for culinary highlights

49 Competition

50 European Year of Cultural Heritage 2018

28Art and textile

St. Gallen is an inspiration in the

world of fashion

42Love at first bite

Culinary highlights

from six cities

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6 mySwitzerland Swiss urban feeling

Go with the flow

Bern: swimming in the Aare

We’re all equals in the water. Everyone in Bern – from workmen to professors – goes to the Aare in the summer. Even prominent politicians can be seen here in their swim-wear. MySwitzerland shows what makes swimming in the river so popular as well as the best places to jump in.

Text: Hans Estermann Photos: Ivo Scholz, Markus Bühler

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7

Fitness instructor Alex with Calysta:

“In the summer, we like to spend our father-daughter day in the Marzili.”

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Aare swimming course organisers Angela Scalese and Bernhard Fleuti:

“Swimming in the Aare is a unique experience. Safety is a key concern for us.”

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Alec von Graffenried, mayor of Bern: “When I can, I travel between meetings by bike and then I jump into the Aare,

preferably several times a day.”

The people of Bern have an on­going love affair with the Aare river. In no other city can you enjoy such clear, cool fresh water

while gently drifting past the picturesque Old Town of Bern – a UNESCO World Heritage Site. Urban swimming is a major part of the city’s culture. Nearly everyone enjoys a refreshing dip during the summer months. But you don’t simply go to “the Aare”. Regulars have their favourite places to jump in, drift along and get out: from point to point. And if getting in at the pebble beach of the Eichholz camping site is too easy, take a deep breath and dive straight into the cool water: a favourite spot among locals is Schönausteg, near Dählhölzli Zoo. Speaking of locals: even the Mayor of Bern, Alec von Graffenried, often swims in the Aare in summer. “It’s pure relaxation for me”, he says. Staying safe in the Aare Not everyone feels instantly at ease in the current of the Aare. That’s why Angela Scalese is actively committed to ensuring that people have fun and stay safe: “Many young people don’t know how to swim in rivers.” Since 2017, she has worked with Bernhard Fleuti from the Swiss Life­savers Society SLRG to organise special Aare swimming courses on safety and how to behave in the river under the slogan “Stadtwellen – sicher y d’Aare” (City waves – staying safe in the Aare). “Even good swimmers need to know their limits as well as the safe places to get in and out of the water”, explains Angela. stadtwellen.ch

MARZILI POOL

LORRAINE POOL

EICHHOLZ

Bear Park

Parliament House and old town

Altenbergsteg

The perfect swim route. Many points to get in and out of the water

No swimming or river rafting

Dählhölzli Zoo

Aare

Schwellenmätteli

Restaurant Altenberg

Schönausteg

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MY LITTLE PIECE OF SWITZERLAND TO GO.

Inserat 158x219 Schweiz Tourismus DF Branding Sommer 2017.indd 2 12.10.17 15:33

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1111

Horticulture student Lüku and graphic technician Ruben with Bango:

“The Aare is great for a refreshing dip after a hard day. Simply dive in and switch off. Bango loves it too.”

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12 mySwitzerland Swiss urban feeling

Basel: swimming in the Rhine

Sam Keller, Director of Fondation Beyeler, Switzerland’s most visited art museum, enjoys Basel from a somewhat different perspective: lying back, legs stretched out, staring at the evening sky – his favourite way to swim in the Rhine.Text: Felix Burch Photos: Markus Bühler

Savoir-vivre the Basel way

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1313

Sam Keller’s unwavering commitment to the museum and Basel as a city of culture is the reason why people from all over the world can marvel at the prestigious exhibitions at Fondation Beyeler. “Swimming in the Rhine is my favourite way to unwind and switch off. By drifting down the river on my back, I can enjoy the unique panoramic view of Basel’s Old Town.”

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14 mySwitzerland Swiss urban feeling

“Cool off in the Rhine, then enjoy a beer on the river bank with friends. That’s a typical example of the Basel way of life.”

“I take a Rhine taxi from the port in the ‘Three countries corner’. One of my go-to routes leads from the port to the Tinguely Museum. The beach there is a favourite place to start swimming in the Rhine.”

“The entire city flocks to the Rhine in the summer. I like to cool down shortly before sunset. It feels wonderful to let the current carry you under the bridge, past Basel cathedral.”

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15

SolothurnAare cruise

The idyllic cruise on the long-est river to flow completely in Switzerland takes passengers past stork village Altreu and the Medieval town of Büren.

ThunRiver romance

The romantic day out begins with a cycle along the Aare and Lake Thun. Then stop for a picnic with hearty regional specialities in the vast English garden of Schadau Castle. A first-class sunset cruise is the perfect end to the day.

Embark on an adventure

SchaffhausenOn the barge

Steered only by pole and rudder, the motorless barge glides silently on the river. Aboard this traditional vessel, it feels like being back in the Middle Ages, when nine- metre-long barges were used to transport salt on the Rhine.

LocarnoExpress holidays

Lago Maggiore Express offers a week’s worth of activities in one day: travel through Italy and Ticino by train and boat.

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Lucerne: city life

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17

My Lucerne

Excellent design is not unique to big cities, and the quality of life here is good too, according to design entrepreneur Franziska Bründler.Interview: Christian Sidow Photos: Markus Bühler

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1

2

18 mySwitzerland Swiss urban feeling

Franziska Bründler is the founder and managing director of Fidea Design. The label sells unusual, aesthetic, intelligent prod-ucts, many of which are designed locally and manu-factured in Switzerland by social enterprises. Since 2009, she has organised “DesignSchenken” and ad-vises companies on design and communication.

Franziska Bründler, how would you describe Lucerne in three words?

Wonderful. Kitschy. Cosy.

What inspires you most about Lucerne? Lucerne offers a bit of everything. I can

relax in natural surroundings, which feed my creativity back in the city.

What’s your favourite part of the city? The Bruch district 1

behind the train station – where cattle used to be

sold right up to the early 70s – is an extremely

lively area. Many small, innovative shops have

cropped up here in recent years. It is home to an exciting mix of classic

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cuisine peppered with fresh, cheeky concepts.

How do you start the perfect day in Lucerne? I enjoy stop-ping at Café Bar Piccolino 2 in the Bruch district on the way to work. I travel by bike, of course – the perfect way

to get around in the city.

And the perfect end to the perfect day? In the summer, nothing beats a drink with a view of Pilatus from the sun terrace of Seebad Luzern 3 . From the outside, it looks some-what like a wooden box. But inside, you can feel the charm of the wonderful Belle-Epoque public baths. Interested in more

Lucerne hotspots? Then read on.

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21

From Lucerne straight into

nature Marketing professional Michelle Kälin from Swiss Travel System AG loves the fact that you can escape into nature in no time at all by public transport in Switzerland. She tells us more.

“Lucerne is one of my favourite cities. Everything there is within easy distance. The ship landing, for example, is just five minutes from the station. I board the MS Diamant and head for Vitznau, and soon I’m standing at the foot of the Rigi. The fire-red train takes me past rustic huts and luscious meadows where cows are grazing. How idyllic! Once I get to the top, it takes me just 20 minutes on foot to get to the Alp Chäserenholz natural oasis. The farm offers not just delicious mountain cheese, but also a special experience: Alpine wellness.

I indulge in pure relaxation in the outdoor whirlpool and take in the great view of the surrounding peaks: just one of the day’s many highlights.”

Michelle Kälin recommends getting a Swiss Travel Pass for travel through Switzerland by train, bus or boat.MySwitzerland.com/ticket

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22 mySwitzerland Swiss urban feeling

Holidays in Swiss cities are always an adventure. But can be challenging too! So it’s good when you have a comfortable place to relax and re-charge your batteries for your next tour of discovery.

Lucerne: Hotel des Balances Õ This traditional hotel from the 12th century strikes a perfect balance between a historical building and modern design. Located right on the Reuss, just a stone’s throw from many sights like the Lion Monument, Chapel Bridge and KKL Culture and Convention Centre. It’s also a good place to sit back and relax – Restaurant Balances has a terrace directly above the river and has been awarded 14 GaultMillau points for its creative cuisine.

balances.ch

Neuchâtel: Hôtel Palafitte Ä Walk just a few minutes from the city centre and it feels like another world. The five-star hotel built for the Swiss national exhibition is an architec-tural masterpiece on the lakeshore. Each of the 38 distinctive wooden pavilions has its own terrace, with some even leading directly to Lake Neuchâtel.

palafitte.ch

Discover more

romantic hideaways

in Swiss cities.

MySwitzerland.com/

hideaways

The most attractive urban oases

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23

Lugano: Grand Hotel Villa Castagnola Ä This impressive lakeshore property by Lake Lugano was once the home of Russian nobles. In 1885, it was converted into a hotel and today is one of the most beautiful small luxury hotels in the world. 50 rooms and 28 suites offer a spectacular view of the lake and the subtropical park. Restaurant Le Relais boasts 15 GaultMillau points, while Galleria Arté al Lago has 16 GaultMillau points and a Michelin star.

villacastagnola.com

Chur: Romantik Hotel Stern À From a pick-up service in a classic Buick to 14-GaultMillau-point Graubünden cuisine – celebrate tradition at its finest.

stern-chur.ch

Baden: Atrium Hotel Blume ÔAt the heart of the romantic art nouveau hotel is the covered, Roman-style courtyard. In the gallery, diners can look out over the central fountain, then relax in the most mineral-rich water in Switzerland in the hotel’s thermal baths.

blume-baden.ch

Zurich: Hotel Storchen ÖThe over 650-year-old hotel by the Limmat was freshly renovated in 2017. The 66 modern rooms and suites offer a unique view of the river and the picturesque Old Town. The prime location also has its own pier right in front of the hotel.

storchen.ch

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24 mySwitzerland Swiss urban feeling

Art and culture trails

Riehen / Weil am Rhein Rehberger-Weg

The 24 path markers by artist Tobias Rehberger span some five kilometres, uniting two countries, two municipalities, two cultural institutions – and countless stories.

24stops.info

Baden Limmat culture trail

Chur Art tour through the Alpine city

Though often hidden away or taken for granted, numer-ous pieces of art from Not Vital to Alois Carigiet adorn public spaces in Switzer-land’s oldest city. Discover interesting stories about artists and their work on a cultural tour of discovery.

churtourismus.ch

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La Chaux-de-Fonds Art nouveau trail

The pine theme of the art nouveau movement was born in La Chaux-de-Fonds. A free brochure will guide you through the town to well-known and hidden art nouveau gems.

chaux-de-fonds.ch

Montreux Encounters &

Inspiration

The unique trail takes you to well-known and unexpect-ed places on the Montreux Riviera. There are benches along the way where you can stop and use the app to learn about the famous people who were inspired by the region.

rencontres-inspiration.com

Marvel at over 20 sculptures by Swiss artists while you stroll along the idyllic river banks on both sides of the Limmat, from the wooden bridge between Wettingen and Neuenhof to Baden.

kulturweg-limmat.ch

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26 mySwitzerland Swiss urban feeling26 mySwitzerland Swiss urban feeling

Zurich Museum für Gestaltung

From March 2018, Switzerland’s leading museum for design and visual communication will be returning to its original location at Ausstellungsstrasse 60: the renovated building, a key work of Neues Bauen, will display treasures from the museum’s collections and hold temporary exhibitions as well as various events in a unique ambiance.

museum-gestaltung.ch

3 March 2018 Reopening

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2727

Need a brochure? MySwitzerland.com/amos

Art exhibition agenda

mySwitzerland

Art Museums

of Switzerland

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Art and textile

St. Gallen: textile design

Martin Leuthold has been a textile designer in St. Gallen for 45 years. Where does he find inspiration after all this time and how does he turn what he sees into fabrics?Text: Valentina Janner Photos: Ivo Scholz

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T he placid waters of the “Drei Weieren” glow in the morning light. The air is filled with the scent of midsummer. At dawn,

the historical swimming pools above the St. Gallen Old Town are still empty. Martin Leuthold takes his camera, as he always does on his strolls. “I am always drawn to small details that many others simply take for granted”, says the 65­year­old designer as he takes a snap. His subject: the black­and­white design of the window blinds in an wooden bath house. The creative director of traditional textile firm Jakob Schlaepfer associates more with the ponds than you would expect at first glance.

Martin especially enjoys discussing ideas with his good friend Felix Lehner from the “Sitterwerk” – a material archive, art library and studio house.

“I find inspiration for new fabrics wherever I go, but especially in the great outdoors.”Martin Leuthold, textile designer

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30 mySwitzerland Swiss urban feeling

“The artificial ponds were built in the 17th century to supply the town’s textile industry and its bleaching products.” Martin smiles as he tells me his career doesn’t quite go that far back. Martin Leuthold has worked as a designer since 1973. Over the years, he has supplied high fashion brands such as Dior, Armani and Chanel with over 60,000 fab­rics. Their creations have been worn by people such as Michelle Obama, Nicole Kidman – and even the Queen of England. “Eight to twelve employees work on the creative side at Schlaepfer. The volume of work is enormous, with a new collection released every three months and over 1,200 fabrics per year.” How can such a small team generate so much creativity? “Inspiration can be found everywhere”, states Martin. “You simply have to live your life with your eyes open.” New ideas are constantly pro­posed and discussed within the team. Per­haps the three ponds will soon inspire yet another design theme. Maybe even on the red carpet!

In his workshop in St. Gallen, Martin creates fabrics and designs based on photos, sketches and samples for the catwalks in Milan, New York and Paris.

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Guo Pei

31

Fashion designers often travel to St. Gallen to assess the fabric in person or to check how feasible their ideas are. When Guo Pei from China visited St. Gallen Cathedral with Martin, she was amazed by its opulence. Her reaction: “Now I un-derstand why you are able to create such beautiful fabrics in St. Gallen.” The designer has decided to dedicate her next collection entirely to the cathedral. Martin and his team will of course be producing the fabric for this collection.

Designer Guo Pei, age 51, was named as one of Time Magazine’s 100 Most Influential People in 2016.

The importance of nature as a source of inspiration is reflected in many fabrics that Martin has created over the past 45 years.

“Many of my crea­tions are based on the rich history of St. Gallen. But tradition is not sacrosanct – it has to keep on being developed.”Martin Leuthold, textile designer

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mySwitzerland32 mySwitzerland Swiss urban feeling32 mySwitzerland Swiss urban feeling

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Lifestyle: lokale Küche

33

Winterthur: Skills Park

With the Skills Park in Winterthur, BMX champion Roger Rinderknecht turned his dream into reality. Opened at the end of 2016, the park in the Sulzer district is now a major attraction in Switzerland’s cycling capital. Text: Lucas Roos Photos: Markus Bühler

On the go

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Until the late 80s, this used to be the Sulzer Brothers industrial park and was off limits to the public. Now, people come here to sip coffee, ride their bikes and study. The Sulzer site has been transformed into a trendy district with an exciting mix of old, repurposed industrial warehouses and modern developments. Building names such as Sieb10, Kesselhaus, Pionierpark, Werkhaus and Lokwerk hark back to its manufacturing past.

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35

FounderRoger

Rinderknecht on the Skills Park

Roger Rinderknecht, how did you come up with the idea to create the Skills Park?As a child, I was very active, and my BMX was a great outlet for my energy. This sparked my dream of some day creating a space that both riders and fami-lies could enjoy. Why did you choose Winter-thur?For me, it had to be Winterthur, my hometown. The Sulzer district also has a massive ware-house, which is hard to f ind elsewhere: 110 metres long, 34 wide and 12 high. That is 6,000m2 over two floors for sports, games and fun.

Why should families come to the Skills Park?Because exercise is fun – with or without wheels. Here, young people quickly discover that there is more to life than com-puter games.

Roger Rinderknecht, aged 37, is a former world­class mountain biker and BMX champion. He and his partner Edina Banyoczki run the Skills Park in Winterthur.

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SWISS ARMY KNIVES

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“When I was young, I could live out my dreams and turn my favourite sport into a career”, says Roger. “Thanks to the Skills Park, the next generation can do the same. This is a place where young people can get to know their limits and can properly let off steam.”

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38 mySwitzerland Swiss urban feeling

Arve

Dawa

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RhoneDawa Sherpa is a star among mountain runners. From the Ultra-Trail du Mont-Blanc to the Annapurna Circuit Trail Run, he is one of the best. His favourite place to train is Geneva, his adopted home. Here, he has access to the best tracks both in the city and in the countryside, and draws inspira-tion for his charity in Nepal.

Text: Felix Burch Photos: Ivo Scholz, André Meier

Geneva: Urban Playground

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40 mySwitzerland Swiss urban feeling

W hen Dawa Sherpa runs up the mountain, he could be flying. Where others reach their limits, the 48­year­old

is in his element. With fascinating poise and speed, he races along the narrow footpaths of Geneva’s La Salève mountain. His sport is trail running. Its extreme form is the ultra­marathon. In this discipline, Dawa has won almost every race there is.

“The steps, the hills and the lake make Geneva the perfect place to train for the extreme challenges of the sport”, says Dawa. His favourite place, however, is La Jonction. Dawa likes to take a break from his run where the milky­white Arve joins with the turquoise Rhone.

“This is a somewhat meditative place”, says the man who grew up in a Nepalese moun­tain village and lived six years in a Buddhist monastery as a child. “During that time, I learned many things that still help me every day.” Sharing has always been part of his life – as is giving back to society. He does this through a humanitarian organisa­tion he founded to support earthquake victims in Nepal.

Geneva, home to the UN and the Red Cross, is therefore the logical adopted hometown for Dawa in two ways: here, the man from the mountains of Nepal has ma­tured into the king of mountain runners and a lifesaver for those who need it most. “A city where nature is so close and humanity is lived out on every corner – you’ll probably only find that in Geneva.”

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41

A city in nature

BrambrüeschAscend Chur’s local mountain directly from the city centre. On the top, enjoy the many mountain restaurants and fantastic views before setting off back to the city on a kick scooter.

churtourismus.ch

San SalvatoreTest your head for heights and skills as you climb along the 250 metres of steel cable on the climbing trail. At the end, you can marvel at the wonderful view of Lake Lugano.

montesansalvatore.ch

ZugRelive the good old days on an exciting moped tour. Ride at a leisurely 30 km/h through side roads to cosy country inns around Zug.

zug-tourismus.ch

“La Jonction, where the Arve meets the Rhone, is my favourite spot. There’s something meditative, almost spiritual about it.”Dawa Sherpa, extreme runner

The term ultramarathon covers all runs that go over the official marathon distance of 42.195 kilometres. The diverse area in and around Geneva is the perfect place to train.

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© M

arku

s B

ühle

r

42 mySwitzerland Swiss urban feeling

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43

The best way to get to know a city is through the stomach. A perfect example: the baguettes of Seri Wada, from Zurich. A few years ago, the 46­year­old switched from banker to baker. He uses simple ingredients and passion to bake 60 baguettes each day and delivers them personally by bike to his clients. His baguettes are considered the best in the city, but that’s not enough for him: “My dream is to take part in the ‘Grand Prix de la baguette de tradition française de la ville de Paris’ – and win.” For the per­fectionist, the goal of baking the best baguette is still a long way off.

seri.li

Love at first bite

Lifestyle: gourmet tips

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44 mySwitzerland Swiss urban feeling

Each year, Dany Stauffacher (left) organises the Sapori Ticino food festival, bringing the world’s best chefs to Lugano. But for him, the city is a gour-met paradise the whole year round. According to Dany: “The tastiest food comes from small­scale local producers”, such as butcher shop Gabbani, founded in 1937 and expanded to include a deli­catessen as well as a hotel and restaurant.saporiticino.ch

Lifestyle: gourmet tips

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45

BaselBar Mixing Class

Thomas Huhn is the bar tender at the five-star Hotel Les Trois Rois and a multiple finalist at the World Class competition. His colleague Adriano Volpe was named Barkeeper of the Year in 2015. Therefore course partici-pants learn from the best in the world how to properly shake and stir classic and modern drinks, what every bar should have and what tools are needed for the most important cocktails.

lestroisrois.com

BadenCulture picnic in the museum park

In addition to its exquisite collec-tion of French Impressionists, Museum Langmatt offers a picnic basket full of lovingly prepared delicacies. Guests are welcome to sit and eat in the garden of the art nouveau villa of industrial duo Brown-Sulzer. In addition to sand-wiches, salads, fruit and traditional Baden Spanischbrödli (vegetarian options available), the picnic bas-ket includes a bottle of wine. There is also a poetry book from the museum library for guests to read to one another. langmatt.ch

ChurJoin the FoodTrail for a gourmet tour

of discovery

Chur offers many appetising deli-cacies: on a culinary scavenger hunt through the charming Old Town, guests solve puzzles to get to the next stop on the gourmet tour. There are six puzzles to solve and savour. The trail also includes plenty of information about the culinary tradition and history of the Alpine city. foodtrail.ch

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46 mySwitzerland Swiss urban feeling

Tania Gfeller (right), oenologist for wines in Lausanne, loves spending sunny day on the banks of Lake Geneva. Preferably with a glass of local wine, from her own “Sélection L” label, for exam­ple. This label includes 27 cuvée of white, red and rosé wines from the city’s five vineyards. Two of these vineyards are located in the La Côte region and three in Lavaux.lausanne.ch/vin

Lifestyle: gourmet tips

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Taste my Swiss City

1 2

43

47

Immerse yourself in Swiss cities and visit a restaurant off the beaten track. Taste my Swiss City lists the best places for eating and drinking –

as recommended by locals.

MySwitzerland.com/tastemyswisscity

Marc, 34, from Basel.

A jazz fan and wine connoisseur, he is an insider who is happy to share his favourite

spots with you.

Local pub Gardenrestaurant

Brasserie

Wine bar

Drinks

Select city

Select insider

Off we go!

Buy tickets

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48 mySwitzerland Swiss urban feeling

PublishedSwitzerland Tourism Tödistrasse 7P. O. Box8027 ZurichSwitzerland

EditorValentina Janner Switzerland Tourism

DesignFestland AG, St. Gallen/ZurichSwitzerland Tourism, Zurich

PhotosCover photo Bern, © Per KaschOther photos by kind permission of our partners

Print Swissprinters AG, Zofingen

Circulation495,000 copies

Languages The Swiss cities magazine mySwitzerland is published once a year in German, French, Italian, English, Spanish and Chinese.

Car rentaleuropcar.ch

swisstravelcenter.chgastrosuisse.ch

swiss-ski-school.chswisseducation.com

visana.chswissrent.comswissinfo.ch

intersportrent.ch kirchhofer.comholycow.ch

appenzellerbier.ch gubelin.com

lesambassadeurs.ch

hertz.ch

The trade association of the Swiss hotel industry hotelleriesuisse.ch

Switzerland by train, bus and boatmystsnet.com

SWISS ARMY KNIVES | WATCHES | TRAVEL GEARvictorinox.com

Exquisite Swiss biscuit specialitieskambly.ch

American Express in Switzerlandamericanexpress.ch

Performance Bikesbmc-switzerland.com

Retail and wholesale tradecoop.ch

Mobile Communicationssalt.ch

Swiss Chocolate since 1819cailler.ch

Switzerland Cheese Marketingcheesesfromswitzerland.com

Zurich Airportzuerich-airport.com

The airline of Switzerlandswiss.com

MySwitzerland.com/strategicpartners

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hero.ch

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swisswine.ch

Official partners

Strategic premium partners

Strategic partners

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4949

Conditions of participation (extract): Prizes are drawn after the closing date. Participation is free. Multiple entries will not be accepted. The winner will be drawn from entries with the correct answer and informed by e-mail. Your address information will be used by Switzerland Tourism and any competition partners for marketing and advertising purposes only. You can revoke this permission at any time. Your personal data will be handled confidentially and will not be passed on to third parties. Switzerland Tourism reserves the right to exclude participants from the competition, delete multiple entries or end the competition if there are any discrepancies. You can read the complete conditions of participation at MySwitzerland.com/gewinnen. If you do not have internet access, send a postcard with your answer to: Switzerland Tourism, Tödistrasse 7, CH-8002 Zurich.

Win a week’s holiday in Switzerland and experience Swiss cities like a local! We invite you and a person of your choice to visit Geneva and Neuchâtel. Good luck!

Competition question Where is “La Jonction” – one of the few places where two contrasting rivers join?

a) Neuchâtel b) Geneva c) Zurich

PrizeSix nights in a double room in Geneva (Hôtel Royal, incl. half board) and Neuchâtel (Hôtel Alpes et Lac, incl. break­fast and city tour “Neuchâtel à la Belle Epoque”). Travel there with Swiss International Air Lines from your local Swiss Hub to Geneva or Zurich or by train. The prize also includes a Swiss Travel Pass, which lets you travel comfort­ably by train, bus or boat throughout Switzerland and gives you free admission to over 500 museums, collections and special exhibitions.

How to take part in the competition1. Answer the competition question2. Take part online at MySwitzerland.com/competition Closing date: 30 September 2018

Swiss Travel Pass Want to discover Switzerland? The Swiss Travel Pass – the all-in-one ticket for train, bus and boat – covers a transport network of over 29,000 kilometres.

Competition

Experience finder

Stand-up paddling city tour and 699 other

experiences

See a different side of Zurich – from the water. The city tour on the river takes you to historical spots in the city while you balance on your paddle board. No SUP experience required. The local guides love culture as much as they love the water.

Visit MySwissExperience to read more about this and 699 other tours focused on nature, adventure, culture, cuisine and knowledge. Get to know your local hosts here and actively experience Switzerland with them.

MySwitzerland.com/myswissexperience

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1

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Best you see them from above as well.

Swiss cities are beautiful.

Enjoy highest Swiss quality and hospitality before you even arrive. You can reserve the coveted window seats in advance, by the way.

050_300_C_Series_Winter_185x245_Switzerland_Tourism_Staedte_en 1 23.10.17 09:27