T-ASSIST - IMDA · •Immersive Design •Narrative Design •360° Camera Operations •Immersive Video Editing IMMERSIVE MEDIA TRENDS EMERGING SKILLS •User Experience Design •User

INFORMATION KIT

T-ASSIST

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AGENDA

Media Manpower Landscape – What are the job roles/skills in demand?

Skills Framework for Media

T-Assist – Workflow and Funding

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AGENDA




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[CONFIDENTIAL]Source: IMDA Infocomm Media Manpower Survey, 2017

97%

94%

99%

Marketing & Publicity

Executive/Manager of Media

Executive Producer, Producer,

Advertising Account Executive /

Manager

Writer

Media Sector Non Media Sector

(2,450)

(1,350)

(770)

Top 3 job roles that enterprises projected

demand over the next 3 years (2018-2020)

More than 20,000media professionals

employed across the

economy in 2017, with 34%

in media sector, 66% in

non-media sectors

Industry sentiment on the demand

for media professionals is projected

to grow by 7,300 over the next 3

years (from 2018 to 2020)

MEDIA MANPOWER LANDSCAPE

5Source: IMDA Media Freelancer Study 2018 (to be completed by end Feb 2019)

MEDIA FREELANCERS AUGMENT MEDIA MANPOWER IN THE ECONOMY

Editors, UI/UX Designers and Writers are most demanded services for freelancers over

the next 3 years.

4,000 media

freelancers augment

media manpower in

the economy with

34% in media sector,

66% in non-media

sectors.

Film and Video sub-sector is the largest

hirer (640).

Companies are also demanding Freelancers with digital skills,

specifically in data analytics, programming and social media engagement

Industry sentiment on the demand for freelance media services projected to grow at CAGR 6% - 8% over next 3 years (2018-2020).

[CONFIDENTIAL]

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AGENDA




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WHAT IS SKILLS FRAMEWORK

To serve as common reference for skills and competencies

addressing the needs of:

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COMPANIES/ASSOCIATIONS/ IHLS ENGAGED FOR VALIDATIONS

17 Individual interview sessions

25 Group validation sessions

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A TOTAL OF 192 EXPERTS FORMED PART OF THE LOCAL/INTERNAL PANELS AND SKILLS ADVISORY PANEL WHO WERE ENGAGED VIA INTERVIEWS AND VALIDATION SESSIONS

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SKILLS FRAMEWORK FOR MEDIA- LAUNCHED AT ASIA TV FORUM ON 5 DEC 2018

• 130 Technical Skills

and Competencies

• 18 Generic Skills and

Competencies

3 Sub-Sectors

GAMES FILM/VIDEO

112 Job Roles

TV/BROADCAST

10 Tracks and 35 Sub-Tracks

Game Production

Game Technical Development

Content Production and Management

Production Technical Services

Media Technology and Operations

Media Business Management

164 Critical Work

Functions

2,120 Key Tasks

Quality Assurance

Game Design

Visual Graphics

Content Post Production

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SKILLS FRAMEWORK FOR MEDIA REFLECTS NEW JOB ROLES IN

DEMAND, VALIDATED BY INDUSTRY

IMMERSIVE MEDIA

Producer and

Director for IM

content will require

Immersive Design

skill

Video Editor for IM

content will require

Immersive Editing

skill

DoP and Camera

Operators will require

360° Camera

Operations skills for

IM content

Scriptwriter and

Games Design roles

will require Narrative

Design skill

Community Development

Executive and Specialist

DIGITAL

MARKETING

ANALYTICS

Head, Manager and Analyst for

Analytics and Consumer Insights

Game and Server Programmer and

Technical Director will require Game

Analytics skill

TRENDS

HYBRID ROLES

Reporter / Correspondent

with specialisation for Visual

Journalist will require

additional camera operations,

sound and video editing skills

Independent Content

Creator – This will be a hybrid

role which will combine the

Skill Maps and TSCs of a

Producer, Director, Script

Writer and Offline Video Editor

Director/DoP/Colorist – This

will be a hybrid role which will

combine the Skill Maps and

TSCs of a Director, DoP and

Colourist combined into a

single job

ON-DEMAND

TECHNOLOGY

Manager and Executive doing On-

Demand Media Tech and Ops

Product Management roles and Game Design roles

will require UX, UI Design & Customer Experience

Management skills

EMERGING JOBS / JOBS WITH NEW SKILLS

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SKILL FRAMEWORK ALSO INCLUDES 22 EMERGING SKILLS TO CATER TO THE DEMANDS OF THE EMERGING TRENDS IMPACTING THE SECTOR

TECHNOLOGY

ADVANCEMENTS

• Game Artificial Intelligence (AI)

Development

• Game Testing Automation

• Aerial Camera Operations

• Media Data Management

DIGITAL

MARKETING

• Social Media Content Creation and

Management

• Community Development

ANALYTICS

• Business Insights

• Game Analytics

• Data Analytics

• Data Visualisation

ON-DEMAND

TECHNOLOGY

• Application Development

• Network Configuration

• Network Administration and Maintenance

• Content Delivery Network Operations

• Immersive Design

• Narrative Design

• 360° Camera Operations

• Immersive Video Editing IMMERSIVE MEDIA

TRENDS EMERGING SKILLS

• User Experience Design

• User Interface Design

• Customer Experience Management

• Game User Interface (UI) Development

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AGENDA




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TALENT-ASSISTANCE (T-ASSIST)

CATEGORY TRAINEE TYPE SINGAPOREAN CITIZEN SINGAPORE PR

ORGANISATION-SPONSORED

Non-SME-Sponsored

Up to 70% of course fee capped at $3,000

SME-Sponsored*


Professional >40 year old



SELF-SPONSORED

Professional <40 year old


Professional >40 year old



Media Freelancer^

Course fee subsidy: Up to 90% of course fee capped at $3,000Training allowance: Up to $7.50 per training hour. Total grant per course (sum of course fee subsidy and training allowance) will be capped at the course fee amount.

Overall training allowance per Freelancer per FY will be capped at $6,500.

*Definition of SME follows Enterprise SG’s definition

^Media Freelancer is defined as having worked for at least one freelance media project in the past 6 months

OBJECTIVETalent-Assistance (T-Assist) aims to strengthen and deepen media-related

capabilities of the local workforce.

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COURSE PROVIDER COURSE

a. Registered business entity in Singapore

b. Sound financial health to justify business continuity

c. Adequate manpower to support T-Assist

administration functions (Organisation chart depicting staff responsible for T-Assist functions to be submitted)

d. SOP to show established systems and capabilities to support the fulfilment of roles and responsibilities as T-Assist Provider

a. Duration: Minimum 14 hrs (excl. breaks). Course can be delivered full-time/part-time. Duration must be indicated clearly in course outline.

b. Trainers: Must have at least 2 years of industry/teaching experience. All trainers’ CVs must be submitted to IMDA.

c. Mapped to at least one TSC PL 3 and above

d. Track record: At least 1 course run in the past 12 months (new courses will be assessed on a case-by-case basis)

e. Marketing plan

f. Must demonstrate that learning outcomes will be measured

g. Any support under other funding schemes must be declared upfront

ELIGIBILITY CRITERIA

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• Submit an online application using Infocomm Competency Management System (ICMS):

https://eservice.imda.gov.sg/icms

• Refer to ICMS Course Endorsement User Guide for step-by-step process on submitting application and

use the Checklist to guide you on the mandatory documents required

T-ASSIST WORKFLOW PROCESS

Course Mapping and Endorsement

Trainee Enrolment

Claim Application


https://eservice.imda.gov.sg/icms

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Trainee Enrolment

Claim Application


• Select “Others” under “Job Role in Media Sector”

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• Course Mapping

Use the Skills Framework interactive tool to navigate

Course must be mapped to at least one Technical Skill & Competency (TSC) of Proficiency Level

3 & above

Mapping to be submitted using the excel “T-Assist_Course_Mapping_Form_FY2019”

• Estimated timeline: 6 to 9 weeks

• Endorsement validity: Till 31 Mar 2021

• Fee: $642 (including GST)



Trainee Enrolment

Claim Application


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SKILLS FRAMEWORK IS MADE UP OF 10 CAREER TRACKS

1. Identify a Track

Navigation Tool:

https://www.imda.gov.sg/imtalent/prog

rammes/skills-framework-for-media

https://www.imda.gov.sg/imtalent/programmes/skills-framework-for-media

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2. Select a Sub-track

3. ..and Job Role

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4. Identify a TSC

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TSC REFERENCE DOC

TSC Reference Doc:

https://www.skillsfut

ure.sg/skills-

framework/media

5. Refer to TSC Reference Document

https://www.skillsfuture.sg/skills-framework/media

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TERMS OF ENDORSEMENT – EXTRACTS

Section 9: Promotion & Marketing Section 10: Termination & Suspension

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• Course Providers are expected to create trainee enrolment record in ICMS within window:

30 calendar days before course start date and up to 5 calendar days from the course start date

• CP needs to advise on the eligibility criteria for trainees, and enroll trainees into correct “Profession”:

Singaporean Citizens aged 40 year-old and above: Birth year at course start date

SME-sponsored: Form T1

Media Freelancer: Invoice/Receipt of at least 1 project in the past 6 mths from application date

• Please refer to the ICMS Trainee Enrolment [CP] User Guide for the step-by-step process



Trainee Enrolment

Claim Application

Trainee Enrolment

T-Assist: SF (1 April 2019 – 31 Mar 2021)

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• Individual/ Sponsoring Org will submit claim application through ICMS upon course completion

• CP needs to provide them with the relevant documents, and advise on the programme name to select in ICMS

• Refer Individual/ Sponsoring Org to ICMS Claim Application User Guide for the step-by-step process



Trainee Enrolment

Claim Application

Claim Application

T-Assist: SF (1 April 2019 – 31 Mar 2021)

THANK YOU

Documents

T-ASSIST - IMDA · •Immersive Design •Narrative Design •360° Camera Operations •Immersive Video Editing IMMERSIVE MEDIA TRENDS EMERGING SKILLS •User Experience Design •User