TABLE OF CONTENTS · Marketing Best Practices Evaluating Partners and Opportunities ... brought together all the key stakeholders in retail--from established brands and retailers

TABLE OF CONTENTS

JOIN RETAIL’S COMMUNITY OFCHANGEMAKERS AT SHOPTALK 2020

MARCH 22-25, 2020 MANDALAY BAY, LAS VEGAS

Kick Off The Next Decade OfRetail Transformation

Announcing An All-New Shoptalk For 2020

Schedule Overview

Track Descriptions

Agenda-At-A-Glance

Sponsors

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Technologies Transforming RetailThe Best of Global MarketingCutting-Edge Retail Technologies: Highlighting the Hubs of Global InnovationA Summary of the Key Takeaways from Shoptalk

Outstanding Omnichannel OfferingsDeconstructing Experiential RetailEvaluating Last-Mile Delivery Models and ProvidersStrategic Partnerships, Investments and AcquisitionsLessons from the Rise of Digitally Native BrandsRetailer Sophistication Index

Measurement and Data TacticsMarketing Best PracticesEvaluating Partners and OpportunitiesInternal Excellence

shoptalk.com @SHOPTALK AN ALL-NEW SHOPTALK FOR 2020

It’s hard for us to believe we’re turning five. We introduced Shoptalk back in 2015 because no large-scale industry event had brought together all the key stakeholders in retail--from established brands and retailers to venture-backed startups, technology companies, investors, real estate developers and more. We led a new narrative during a time of unprecedented change, making us the fastest-growing event in retail history, growing to over 8,000 attendees in just 36 months.

While we’re widely known for raising the bar on industry events, we’re still very much a startup, constantly looking to reinvent ourselves and our products. It’s easy to coast once you’ve figured out a formula that works, but it’s impossible to be a catalyst for change if your formula remains the same year after year.

We’re therefore thrilled to announce an all-new Shoptalk for 2020. Below we outline four key areas that will change for Shoptalk 2020.

For the first time, Shoptalk 2020 will include a wide range of original content that will be highlighted both on and off the agenda. Shoptalk Original Content is being developed in-house by an expanded Shoptalk team to address a critical area where retail industry events consistently fall short: providing attendees with far-reaching industry data, detailed information and tangible insights that enable them to drive change in their organizations.

Delivered onsite by the Shoptalk team and supplementing Shoptalk’s renowned lineup of speakers, Shoptalk Original Content will include both strategic and tactical insights, and will cover an extensive lineup of topics. As part of this new content, we’re introducing a comprehensive annual report called The Retail Zeitgeist, which we believe will serve as the definitive industry guide to the transformation of retail over the next decade.

Our track sessions will also be jam-packed with Shoptalk Original Content. Shoptalk 2020 attendees will have the opportunity to attend any of the featured track sessions below to get a quantitative, visual or highly detailed look at how retail is changing. This new content will include topics such as:

Coming out of the event, Shoptalk 2020 attendees will have access to the full set of research from these sessions.

Our content in 2020 will also include new ways to be inspired and empowered. Just as retail is becoming more experiential, immersive and entertaining, so, too, must events. Some of our sessions will still use Presentations, Panels or other traditional formats, but many will incorporate one of the new formats below.

Immersive Visual Experiences: Original Shoptalk-commissioned video featuring curated tours of stores and retail technology deployments. Interactive Audience Sessions: Highly interactive sessions featuring polling, Q&A and other approaches that help crowdsource audience insights, enable attendees to share their opinions and drive engagement with speakers.Case Studies: Sessions featuring presentations developed exclusively for Shoptalk that thoroughly examine a topic, including specific brand or retailer initiatives.Analyst Perspectives: Original content delivered by top retail industry analysts that calls out best and worst practices and offers tactical advice to attendees.Industry Frameworks: Frameworks created by industry experts that help attendees analyze and act on key industry trends, technologies and other developments.Rapid-Fire Debates: Fast-paced sessions with up to four speakers that feature rapid responses and highlight the pros and cons of different trends and technologies.

1. INTRODUCING SHOPTALK ORIGINAL CONTENT

2. LEARNING THROUGH ENTIRELY NEW AGENDA FORMATS

We’re also thrilled to present an entirely new approach to our Emerging Technology Spotlight in 2020. This track will feature a curated group of 100 technology companies with groundbreaking technologies that are transforming retail. These companies will describe their solutions to industry challenges in a series of rapid-fire 4-minute presentations across two and a half days of Shoptalk.

Ranging from robotics to AI to the in-store experience and beyond, this track will feature some of the most exciting and revolutionary technology innovators in the industry. Anyone interested in the technologies that are poised to reshape retail customer experiences and operations should be sure to check out this new track.

3. EXPANDING THE EMERGING TECHNOLOGY SPOTLIGHT

For 2020, we are adding a new track called Tactics & Takeaways: Classroom Sessions. This track is specifically focused on practical, tactical learnings attendees can take back to their companies and put to use. Divided into 20-minute sessions, the track will provide detailed case studies, insights and advice on a range of topics.

These sessions will be taught by instructors from brands, retailers, agencies, consulting firms and more. The Shoptalk team will work hand-in-hand with our instructors to craft the content.

Classroom sessions will feature topics that fit into the following four categories:

4. FOCUSING ON TACTICS AND TAKEAWAYS IN NEW CLASSROOM SESSIONS

2

Technologies Transforming RetailThe Best of Global MarketingCutting-Edge Retail Technologies: Highlighting the Hubs of Global InnovationA Summary of the Key Takeaways from Shoptalk

Outstanding Omnichannel OfferingsDeconstructing Experiential RetailEvaluating Last-Mile Delivery Models and ProvidersStrategic Partnerships, Investments and AcquisitionsLessons from the Rise of Digitally Native BrandsRetailer Sophistication Index

Measurement and Data TacticsMarketing Best PracticesEvaluating Partners and OpportunitiesInternal Excellence


It’s hard for us to believe we’re turning five. We introduced Shoptalk back in 2015 because no large-scale industry event had brought together all the key stakeholders in retail--from established brands and retailers to venture-backed startups, technology companies, investors, real estate developers and more. We led a new narrative during a time of unprecedented change, making us the fastest-growing event in retail history, growing to over 8,000 attendees in just 36 months.

While we’re widely known for raising the bar on industry events, we’re still very much a startup, constantly looking to reinvent ourselves and our products. It’s easy to coast once you’ve figured out a formula that works, but it’s impossible to be a catalyst for change if your formula remains the same year after year.

We’re therefore thrilled to announce an all-new Shoptalk for 2020. Below we outline four key areas that will change for Shoptalk 2020.

For the first time, Shoptalk 2020 will include a wide range of original content that will be highlighted both on and off the agenda. Shoptalk Original Content is being developed in-house by an expanded Shoptalk team to address a critical area where retail industry events consistently fall short: providing attendees with far-reaching industry data, detailed information and tangible insights that enable them to drive change in their organizations.

Delivered onsite by the Shoptalk team and supplementing Shoptalk’s renowned lineup of speakers, Shoptalk Original Content will include both strategic and tactical insights, and will cover an extensive lineup of topics. As part of this new content, we’re introducing a comprehensive annual report called The Retail Zeitgeist, which we believe will serve as the definitive industry guide to the transformation of retail over the next decade.

Our track sessions will also be jam-packed with Shoptalk Original Content. Shoptalk 2020 attendees will have the opportunity to attend any of the featured track sessions below to get a quantitative, visual or highly detailed look at how retail is changing. This new content will include topics such as:

Coming out of the event, Shoptalk 2020 attendees will have access to the full set of research from these sessions.

Our content in 2020 will also include new ways to be inspired and empowered. Just as retail is becoming more experiential, immersive and entertaining, so, too, must events. Some of our sessions will still use Presentations, Panels or other traditional formats, but many will incorporate one of the new formats below.

Immersive Visual Experiences: Original Shoptalk-commissioned video featuring curated tours of stores and retail technology deployments. Interactive Audience Sessions: Highly interactive sessions featuring polling, Q&A and other approaches that help crowdsource audience insights, enable attendees to share their opinions and drive engagement with speakers.Case Studies: Sessions featuring presentations developed exclusively for Shoptalk that thoroughly examine a topic, including specific brand or retailer initiatives.Analyst Perspectives: Original content delivered by top retail industry analysts that calls out best and worst practices and offers tactical advice to attendees.Industry Frameworks: Frameworks created by industry experts that help attendees analyze and act on key industry trends, technologies and other developments.Rapid-Fire Debates: Fast-paced sessions with up to four speakers that feature rapid responses and highlight the pros and cons of different trends and technologies.

1. INTRODUCING SHOPTALK ORIGINAL CONTENT

2. LEARNING THROUGH ENTIRELY NEW AGENDA FORMATS

We’re also thrilled to present an entirely new approach to our Emerging Technology Spotlight in 2020. This track will feature a curated group of 100 technology companies with groundbreaking technologies that are transforming retail. These companies will describe their solutions to industry challenges in a series of rapid-fire 4-minute presentations across two and a half days of Shoptalk.

Ranging from robotics to AI to the in-store experience and beyond, this track will feature some of the most exciting and revolutionary technology innovators in the industry. Anyone interested in the technologies that are poised to reshape retail customer experiences and operations should be sure to check out this new track.

3. EXPANDING THE EMERGING TECHNOLOGY SPOTLIGHT

For 2020, we are adding a new track called Tactics & Takeaways: Classroom Sessions. This track is specifically focused on practical, tactical learnings attendees can take back to their companies and put to use. Divided into 20-minute sessions, the track will provide detailed case studies, insights and advice on a range of topics.

These sessions will be taught by instructors from brands, retailers, agencies, consulting firms and more. The Shoptalk team will work hand-in-hand with our instructors to craft the content.

Classroom sessions will feature topics that fit into the following four categories:

4. FOCUSING ON TACTICS AND TAKEAWAYS IN NEW CLASSROOM SESSIONS

3


SUNDAYMARCH 22

MONDAYMARCH 23

TUESDAYMARCH 24

WEDNESDAYMARCH 25

4

Track Sessions (Track Rooms 1-4)

Networking BreakOpening Remarks (General Session Room)

Keynotes (General Session Room)

Welcome Reception

BreakfastTabletalks with BreakfastTrack Sessions (Track Rooms 1-5)

Classroom SessionsNetworking BreakShoptalk Presents the Retail Zeitgeist: Part 1 (General Session Room)


Lunch and ShowcaseHosted Retailers and Brands Program (Prescheduled Only—Exhibit Hall)


Showcase BreakTrack Sessions (Track Rooms 1-5)

Classroom SessionsHosted Retailers and Brands Program (Prescheduled Only—Exhibit Hall)

Showcase ReceptionHosted Retailers and Brands Dinners (Prescheduled Only)

BreakfastTabletalks with BreakfastTrack Sessions (Track Rooms 1-5)

Classroom SessionsShowcase BreakShoptalk Presents the Retail Zeitgeist: Part 2 (General Session Room)


Lunch and ShowcaseHosted Retailers and Brands Program (Prescheduled Only—Exhibit Hall)


Showcase BreakTrack Sessions (Track Rooms 1-5)

Classroom SessionsShowcase ReceptionShophop (Retailers & Brands Only)

Shoptalk Evening Entertainment

BreakfastWorkshops (Track Rooms 1-4)

4:10pm

4:30pm

4:45pm

5:45pm

7:00pm

2:00pm

4:10pm

4:30pm

4:45pm

5:45pm

8:30am8:15am10:40am10:40am11:05am11:35am12:15pm1:50pm1:50pm3:00pm3:30pm5:00pm5:00pm6:20pm7:00pm9:30pm

8:30am8:15am10:40am10:40am11:15am11:35am12:15pm1:50pm1:50pm3:10pm3:40pm4:25pm4:25pm6:00pm7:30pm10:00pm

9:00am

12:10pm

7:00am7:15am8:30am8:30am10:40am11:05am11:35am12:15pm12:45pm2:00pm3:00pm3:35pm3:35pm5:15pm5:15pm7:30pm

7:00am7:15am8:30am8:30am10:40am11:15am11:35am12:15pm12:45pm2:00pm3:10pm3:45pm3:45pm5:00pm5:30pm8:00pm

7:00am

9:00am

SCHEDULE OVERVIEW


SUNDAYMARCH 22

MONDAYMARCH 23

TUESDAYMARCH 24

WEDNESDAYMARCH 25

5

The Transformation of Physical Retail explores the myriad ways physical retail is changing. It will feature case studies from established retailers and digitally native brands that are reimagining the entire store experience. It will also provide an industry analyst’s perspective on shifting retail formats and footprints, followed by insights from a traditional retailer and a startup that are working together on a new store concept. This track will be rounded out by a Shoptalk Original Content presentation that will deconstruct different approaches to experiential retail.

Global Experiences and Innovations highlights some of the most cutting-edge technologies and store concepts that are leading the retail industry around the globe. This track will feature two sessions with Shoptalk Original Content: one that immerses attendees in some of the world’s best global marketing initiatives, and another that shines a spotlight on leading retail technology hubs. It will also provide insights on how retailers can build and operate successful global businesses, and explore innovations in regions such as China and Latin America.

New Retail Experiences includes sessions that address some of the most critical changes in store experiences and highlight new retailer offerings that attract and convert consumers. The track will feature retailers that are seamlessly blending digital and physical experiences and highlight examples of transformative store experiences. It will also cover how established retailers are working with startups to drive their businesses forward.

Emerging Digital Experiences features two specific and fast-changing digital opportunities: mobile and search. In one session, retailers and brands will showcase their work to engage customers with next generation mobile experiences. In another session, speakers will also present detailed case studies that highlight how they’re using technology to help consumers discover their products in new ways.

Beyond Physical and Digital examines the significant investments retailers have made to marry their online and offline customer experiences. This track will feature Shoptalk Original Content that highlights some of the best omnichannel retail offerings. It will also include sessions on how physical stores are successfully incorporating technology, and tactical advice on how companies should evaluate omnichannel and ecommerce technologies and vendors.

NEW SHOPPING EXPERIENCES

The New Retail Organization features Shoptalk Original Content that will examine retailers across a variety of criteria and provide a framework for attendees to assess the sophistication of their own organizations. This track will also tackle the challenges of hiring and training the next generation workforce, and provide advice to emerging leaders who want to transition from running a team to running an organization.

Culture and Leadership covers how organizations are successfully cultivating innovation. The track will kick off with an in-depth assessment of how organizational structures, processes and culture need to transform for an omnichannel world. It will also feature a session devoted to empowering women in senior retail positions, and another on diversity and inclusion in retail.

New Market Opportunities examines tactics for embracing and harnessing innovation. It will feature brands that have deployed exciting, novel business models to reach new markets and create new business opportunities. It will also feature a tactical look at different approaches to driving innovation within established companies, including setting up internal innovation teams, starting labs or incubators, and launching strategic partnerships with startups.

TRANSFORMING THE RETAIL ORGANIZATION

TRACK DESCRIPTIONS


TRACK DESCRIPTIONS

Innovations in Marketing addresses some of the key technologies and strategies transforming marketing. The track will cover emerging marketing platforms and partnerships, and experiential marketing. It will also include a wide-ranging conversation among industry-leading CMOs about the marketer’s changing role.

Social Marketing and Commerce takes a close look at the current state of social media as a vital platform for reaching customers and prospects. The track will provide a case study session on working with influencers; it will also examine groundbreaking approaches to social commerce.

Personalization addresses how companies are creating increasingly individualized experiences for consumers, and how they are making offerings more appealing and relevant while also streamlining the shopping experience. It will feature a series of case studies from brands and retailers at the forefront of personalized marketing; the track will also include a session with retailers and brands that are successfully leveraging data to tailor both online and offline experiences to individual consumers’ wants and needs.

Using Data Effectively highlights how brands and retailers are collecting, analyzing and leveraging data to optimize their businesses, from marketing to operations. It will include a session on best practices for connecting diverse data streams and feature retail organizations that are making data more accessible across business units. This track will also tackle issues related to usage and control of consumer data, including privacy.

Evolving Customer Relationships examines how digital technology continues to facilitate increasingly personal and interactive relationships between businesses and consumers. Interactive audience sessions will encourage participants to share thoughts and questions. Topics addressed on this track will include customer segmentation, customer relationship management and effective personalization tactics and technologies.

Brand-Retailer Relationships dives into the myriad ways partnerships between brands and retailers are shifting in the digital era. It will address topics like sourcing and merchandising and effective marketplace strategies. It will also include a rapid-fire discussion in which brands and retailers discuss what they need most from each other to thrive.

The Future of Brands addresses the rapid changes in how consumers interact with brands. The track will showcase Shoptalk Original Content in a session that explores lessons from the rise of digitally native brands. Other sessions will examine how companies are taking stances on social issues to help define themselves, and look at tactics that can cultivate loyalty in a fast-changing market. The track will also analyze how brands are adapting their stories for young consumers.

Fulfillment and Delivery takes an in-depth look at the technologies and partnerships that are having the biggest impact on fulfillment. It will feature Shoptalk Original Content providing a detailed framework for how companies should evaluate last-mile delivery models. The track will also showcase the latest advances in fulfillment, delivery and pickup from cutting-edge brands and retailers.

Operations highlights the technologies and processes that brands and retailers are finding most effective to reduce time to market, bring transparency to consumers and ensure their supply chains are ready for future shifts in demand. It will also feature quick insights from VC investors and other industry experts as they deliver a rapid-fire review of an array of emerging supply chain technologies.

MARKETING, DATA AND CUSTOMER RELATIONSHIPS

EVOLVING BRANDS

FULFILLMENT AND OPERATIONS

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shoptalk.com @SHOPTALK AN ALL-NEW SHOPTALK FOR 2020 7

TRACK DESCRIPTIONS

The New Normal provides an exhaustive look at the dramatic changes across the retail landscape over the past decade. It will include Shoptalk Original Content detailing the most notable strategic partnerships, investments and acquisitions in the space. It will also feature leading brands and retailers who will share how they’re adapting to changing consumer behavior, and venture capital firms who will discuss the technologies and business models that will be most disruptive over the next decade.

The Future of the Industry addresses the major innovative forces reshaping retail with interactive audience sessions that invite audience members to share their perspectives. It will offer a closing wrap-up of the major themes and topics touched on over the four days of Shoptalk. Other sessions on this track will examine the role that AI and machine learning will play in the future of retail, and the movement toward a more sustainable retail industry.

Research and Market Insights features a series of new, original research presentations by speakers drawn from leading market research organizations, consulting firms, industry analysts and university professors. One session will feature research related to tariffs and other economic factors affecting supply chains and international commerce. In other sessions, presenters will offer fresh perspectives that help retailers and brands better understand changing consumer behavior and other major industry trends.

THE CHANGING RETAIL INDUSTRY

As mentioned previously, the newly created Emerging Technology Spotlight features a curated group of 100 tech-nology companies describing their solutions to industry challenges in a series of rapid-fire 4-minute presentations. Ranging from robotics to AI to the in-store experience and beyond, the companies presenting on this track will be some of the most exciting and revolutionary in retail. This track will also feature Shoptalk Original Content contextu-alizing the adoption of emerging technologies.

UNDERSTANDING RETAIL TECHNOLOGIES


AT-A- GL ANCE

SUNDAY AGENDA

4:10pm - 4:30pm

4:45pm - 5:05pm

5:05pm - 5:25pm

5:25pm - 5:45pm

4:30pm - 4:45pm

5:45pm - 7:00pm

Networking Break

Keynote (General Session Room)



Opening Remarks (General Session Room)

Welcome Reception

TRACK 1 TRACK 2 TRACK 3 TRACK 4

Retailer Sophistication Index

Track Keynote: Retailer Perspectives on Industry Evolution

New Marketing Platforms and Partnerships

Shoptalk Technology Overview + Innovations from Early-Stage Startups

The New Retail Organization

Innovationsin Marketing The New Normal Emerging

Technology Spotlight

2:00pm - 2:40pm • Session 1


Hiring and Training the Next Generation Workforce

Strategic Partnerships, Investments and Acquisitions

The C-Suite on the Evolution of Marketing

Innovations from Early-Stage Startups


Innovations in Marketing The New Normal Emerging



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Making the Leap toLeadership: From Running a Team to Running an Organization

VC Perspectives on Innovation in Retail

Experiential Marketing Innovations from Early-Stage Startups


Innovations in Marketing The New Normal Emerging




AT-A- GL ANCE

MONDAY AGENDA

7:00am - 8:30am

7:15am - 8:15am

Breakfast

Tabletalks with Breakfast

TRACK 1 TRACK 2 TRACK 3 TRACK 4 TRACK ClassroomSessions5

Case Studies: Transformative Store Experiences

Successful Marketplace Strategies

The Best of Global Marketing

AI in Marketing Evaluating Last-Mile Delivery Models and Providers

The Changing Success Metrics of Physical Stores

Ecommerce KPIs in a Digitally Sophisticated World

The Transformation of

Physical Retail

Global Experiences and

InnovationsBrand-Retailer Relationships

Emerging Technology Spotlight: Customer

Experience

Fulfillment and Delivery

Measurement and Data Tactics

8:30am - 9:10am • Session 1


Deconstructing Experiential Retail

Innovations in Sourcing and Merchandising

Retail Disruption in Latin America

Personalization Next Generation Fulfillment


Innovations

Brand-Retailer Relationships



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Shifting Retail Formats and Footprints

Rapid Fire: Evolving Brand-Retailer Partnerships

Cutting-Edge Retail Technologies: Highlighting the Hubs of Global Innovation

Search and Discovery

Innovations in Pickup and Delivery


Innovations

Brand-Retailer Relationships


10:00am - 10:40am • Session 3

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MeasuringMarketing Effectiveness

Product Data Best Practices: The Retailer Perspective

Incorporating Customer Feedback and Data

Integrating and Analyzing Omnichannel Data Sources




Physical Retail


Physical Retail


Experience


Experience


AT-A- GL ANCE

MONDAY AGENDA

10:40am - 11:05am

11:05am - 11:35am

12:15pm - 1:50pm

11:55am - 12:15pm

2:00pm - 2:20pm

11:35am - 11:55am

12:45pm - 1:50pm

2:20pm - 2:40pm

2:40pm - 3:00pm

3:00pm - 3:30pm

Networking Break

Shoptalk Presents the Retail Zeitgeist: Part 1 (General Session Room)

Lunch and Showcase




Hosted Retailers and Brands Program (Prescheduled Only—Exhibit Hall)



Showcase Break


Case Studies: Using Influencers Effectively

Cultivating Brand Loyalty

Track Keynote: Operating a Global Digital Business

In-Store Experience Rapid Fire Review: Evaluating Operations Technologies

Optimizing Your Media Mix

Harnessing Customer Data While Respecting Privacy Rights


Innovations

The Future of Brands Operations Marketing Best

Practices


Social Marketing and Commerce

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Experience


AT-A- GL ANCE

MONDAY AGENDA

5:15pm - 6:20pm

5:15pm - 7:00pm

7:30pm - 9:30pm


Showcase Reception

Hosted Retailers and Brands Dinners (Prescheduled Only)


The Future of Social Commerce

Catering to Gen ZChina: Innovative Retail Experiences

Customer Relationships and Loyalty

Revolutionizing the Supply Chain with Technology

Social Marketing and Commerce


Innovations

The Future of Brands Operations


Marketing to Emerging Customer Segments

Planning and Evaluating an Experiential Marketing Campaign

Marketing Best Practices


Experience


AT-A- GL ANCE

TUESDAY AGENDA

7:00am - 8:30am

7:15am - 8:15am

Breakfast

Tabletalks with Breakfast


Working with Startups to Transform the Business

Track Keynote: The Growing Role of Purpose in Business

Creating a Single View of the Customer

In-Store Operations

Market Research: Tariffs, Trade and the Changing Economy

New Retail Experiences

Using Data Effectively

The Future of Brands

Emerging Technology Spotlight:

Operations

Research and Market Insights



Blending Physical and Digital Retail

Track Keynote: The Future of Traditional Brands

Data Usage and Control: Personalization, Privacy and More

Warehouses and Fulfillment

Market Research: To Be Announced





Operations




Track Keynote: Groundbreaking Retail Experiences

Lessons from the Rise of DigitallyNative Brands

Customer Data and Brand-Building

Transportation and Delivery

Market Research: To Be Announced





Operations


10:00am - 10:40am • Session 3

Running a Vendor Selection Process

Creating and Implementing a Sustainability Plan

Launching Cross-Border Ecommerce

Creating an Effective Pop-Up Store

Preparing for Voice Assistants: Strategy, Planning and Execution

Tactics for Leveraging Social Media Platforms Effectively

Evaluating Partners and

Opportunities


Opportunities


Opportunities

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AT-A- GL ANCE

TUESDAY AGENDA

10:40am - 11:10am

11:15am - 11:35am

12:15pm - 1:50pm

11:55am - 12:15pm

2:00pm - 2:20pm

11:35am - 11:55am

12:45pm - 1:50pm

2:40pm - 3:10pm

2:20pm - 2:40pm

3:10pm - 3:40pm

Showcase Break

Shoptalk Presents the Retail Zeitgeist: Part 2 (General Session Room)

Lunch and Showcase







Showcase Break


Engaging Consumers through Next Generation Mobile Experiences

Case Studies in Personalized Marketing

Becoming a Data-Driven Organization

Workforce Training and Management

New Business Models Go Mainstream

Emerging Digital Experiences

Using Data Effectively Personalization


Operations

New Market Opportunities


Evaluating Candidates and Hiring Successfully

Managing Millennials and Gen Z

Internal Excellence

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AT-A- GL ANCE

TUESDAY AGENDA

5:00pm - 6:00pm

5:30pm - 7:30pm

8:00pm - 10:00pm

Showcase Reception

Shophop (Retailers & Brands Only)

Shoptalk Evening Entertainment


Case Studies: New Approaches to Search and Discovery

Delighting Customers through Personal Interactions

Using Data to Optimize Operations

Merchandising and Assortment

Driving Innovation: Labs, Incubators, R&D and More

Emerging Digital Experiences

Using Data Effectively Personalization


Operations

New Market Opportunities


Executing a Cross-Functional Digital Strategy

Becoming an Effective Leader

Internal Excellence


AT-A- GL ANCE

WEDNESDAY AGENDA

7:00am - 9:00am Breakfast


Organizing for Omnichannel A Summary of the Key Takeaways from Shoptalk

The Technology-Enabled Store

Identifying and Reaching Precise Customer Segments

Culture and Leadership

Beyond Physical and Digital

The Future of the Industry

Evolving Customer Relationships

9:00am - 10:00am • Session 1


Driving Women’s Leadership in Retail

Retailers and Brands on the Future of AI

Outstanding Omnichannel Offerings

Next Generation Customer Relationships





10:05am - 11:05am • Session 2

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Diversity and Inclusion in Retail

Building a More Sustainable Industry

Evaluating Ecommerce and Omnichannel Technologies

Effective Personalization Technologies and Tactics





11:10am - 12:10pm • Session 3


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TABLE OF CONTENTS · Marketing Best Practices Evaluating Partners and Opportunities ... brought together all the key stakeholders in retail--from established brands and retailers