PRESENTED BY Rick Schultz, SVP Marketing, Alteryx Richard Snow, Technical Acct Manager, Alteryx Kim Carrico, Director Analytics, Optimum Lightpath Turbocharge Your Tableau & Humanize Big Data with Alteryx Strategic Analytics
1. Turbocharge Your Tableau& Humanize Big Datawith Alteryx
Strategic AnalyticsPRESENTED BYRick Schultz, SVP Marketing,
AlteryxRichard Snow, Technical Acct Manager, AlteryxKim Carrico,
Director Analytics, OptimumLightpath
2. Agenda The Big Data Dilemma Alteryx and Tableau Integration
Demonstration of Alteryx & Tableau Together Joint Customer:
Optimum Lightpath Questions? 2011 2012 Tableau Software Inc. All
rights reserved.
3. The Buzz Around Big Data Continues
4. And For Good Reason: New Sources of Relevant Information
Device Generated Data Cloud Applications Social MediaClickStreams/
Log Files
5. Still Too Difficult to Make the Right Decisions
CloudUn-StructuredDataContent I just want to understand what we
should be doing.
6. Focus Has Been on Wrong Issues Volume Velocity Value?
$Variety
7. More Employees Need Big Data Insight 77% agree more
employees with big data insight = informed decisions74% say more
data shared =more effective decisions Full report at
www.alteryx.comSource= Big Data and The Democratisation of
Decisions Report by The Economist Intelligence Unit, Sponsored by
Alteryx (Oct 2012)
8. Leaders Rate Own Big Data Capabilities Source= Big Data and
The Democratisation of Decisions Report by The Economist
Intelligence Unit, Sponsored by Alteryx (Oct 2012)
9. Business Analysts Can Help Close the Gap Capabilities of
Data Scientistthat Drive Largest Value TodayBusiness or Data
Analyst Data Artisan
10. Whats Required to Close the GapFor Business Analysts and
Data Artisans Make Big Data Easy: access, enrich, and integrate it
with the rest of your data Put it in the Hands of Business People
Perform Predictive and Spatial Analytics without a lot of codingFor
Business Decision MakersEasily Consumable Analytics (Apps and
Visualizations)Ability to Ask Different QuestionsAnalysis of All
the Relevant Data Together and In Context
11. Data Integration & Analytic WorkflowAll Relevant Data
Packaged Market & Customer DataEnrichApp & DataIntegrate
AnalyzeIntegrate any data Rapid design ofsource predictive
analytics with unique spatial understanding
12. Create, Publish & Run Analytic Apps in Cloud Private or
Public Cloud Analytic OutputPublish Analytic App Run App Assemble
& Analytic Apps
13. Tableau Visualization DW, Excel, Big Data Tableau
Visualization Tableau VisualizationExplore in
14. What if there were a better way to1. Create the Analytic
Dataset for Tableau2. Include Advanced Analytics for Use within
Tableau3. Produce Analytic Apps that output Tableau Dataset
15. #1 Create the Analytic Dataset for Tableau Integration,
Data Quality & Enrichment 2012 Tableau Software Inc. All rights
reserved.
16. Data Quality Tools Inside Alteryx Designer
17. Data Enrichment Within AlteryxMarket Data Provided Out of
the BoxHouseholdFirmographicsSpatial SegmentationPopulation &
Census
18. Data Integration & Analytic WorkflowAll Relevant Data
Packaged Market & Customer DataEnrichAnalytic DatasetData
QualityIntegrateIntegrate Any Data Source EnforceEnforce Data
Quality & Design Analytic Workflow
19. Getting the Analytic Dataset into Tableau Data
WarehouseTableau VisualizationExplore in Tableau Database Push
IntoOption 1Spreadsheet or File Tableau Visualization Explore
inTableau TableauPushOption 2 Into
20. #2 Include Advanced Analytics forTableau Predictive and
Spatial Analytics for PerformVisualizations 2012 Tableau Software
Inc. All rights reserved.
21. Making Predictive Analytics Practical Tableau
VisualizationCreate Analytic DatasetVisualize in Tableau
22. Deep Spatial & Location AnalyticsTableau Visualization
Create Analytic Dataset Visualize in TableauPerform Spatial
Processing
23. #3 Produce Analytic Apps that output TableauDataset Future
planned support for Tableaus native fileformat 2012 Tableau
Software Inc. All rights reserved.
24. Today: Create & Share Analytic Apps in Cloud Private or
Public Cloud Analytic OutputPublish Analytic App Run App Assemble
& Analytic Apps
25. Future: App Output in Tableau File FormatAlteryx Designer
& Analytic AppsTableau Visualizationsin Private or Public Cloud
To Create & Use Visualizations Output Directly to Tableau
26. Demo: Data Integration & Analytics for TableauURL:
http://gallery.alteryx.com/#!app/Polygon-for-Tableau/50739a947ae24a0a6c313e04
2012 Tableau Software Inc. All rights reserved.
27. Customer Use Case: Optimum Lightpath 2012 Tableau Software
Inc. All rights reserved.
28. Customer TestimonialKimberly CarricoDirector , Market
Planning and AnalysisWe provide people with network andtechnology
solutions to run their organizationsmore effectively
29. The AskRing 4 Outbound CallRingRing 3
5InformationRingRingCustomer Tickets 2 6 RingRing1 7System Data
Services
30. Our Plan Network DataRemedy InformationAlteryx Tableau
Dashboard Outbound Information
31. Alteryx
32. Ring View2 Hrs
33. Tableau Dashboard
34. What we Have Done? Ability to pull together multiple
sources of datato create an end to end view of the company.
Creation of a DataMart, building our FDR. Automation of data tables
Automatic Updates of Tableau Dashboards Senior Executive Reports
via Email Real Time views into our network systems Drive Time data
for our Sales Reps Predictive Models Sales Force Dashboarding via
SF Connect
35. Kimberly CarricoDirector , Market Planning and
Analysis
37. In Summary Alteryx and Tableau Share Common Focus
onEmpowering Business Analysts and Users Alteryx Helps Tableau
Customers Today: Create the analytic dataset for Tableau Include
advanced analytics for use within Tableau Future Product
Integration Produce Analytic AppsThat Output Native Tableau File
Format2012 Tableau Software Inc. All rights reserved.
38. For More Info or to Try Alteryx Learn More or Get Trial:
www.alteryx.com Visit the Analytics Gallery:
gallery.alteryx.com
39. Come See Us at Inspire 2013March 5-7, 2013 Phoenix Sheraton
Downtown HotelLearn More at:www.alteryx.com/inspireKeynote by Paul
DePodesta of Moneyball
40. Questions? 2012 Tableau Software Inc. All rights
reserved.
41. Key Terms Big Data Alteryx Big Data Analytics Tableau Big
Data Analysis Optimal LightPath Humanizing Big Data Rick Schultz
Strategic Analytics Richard Snow Predictive Analytics Kim Caricco
Data Scientist Analytics Gallery Data Artisan Alteryx Gallery Data
Analyst Humanizing Big Data Big Data Gap Tableau integration
Unstructured data Tableau conference Analytics Platform
Unstructured Data2012 Tableau Software Inc. All rights
reserved.