CASE STUDY

Intel®Core™vPro™Processor-Based Ultrabook™

Consumerization

Taking the user experience to the nextlevel with touch-enabled technology

CHALLENGES

• User experience: Noledge’s solutions are designed to make the user experience as straightforwardand natural as possible

• Next steps: Noledge saw an opportunity to upgrade its offering to take advantage of the availabilityof touch-enabled devices

• Business-ready: The company needed a hardware and software platform that also worked for itsbusiness customers in terms of security, manageability and compatibility

SOLUTIONS

• Future platform: Noledge identified the latest range of touch-enabled devices running Windows 8on Intel® technology as the ideal platform for enhancing its solutions

• Enabling transition: Intel provided Noledge with a workstation for developing the new devices, andsample Ultrabook™ convertibles to test the end-user experience

• New solutions: Noledge has ported its EDGE One* solution to take advantage of the touch-enabledcapabilities of the Windows 8 user interface

TECHNOLOGY RESULTS

• Intuitive performance: Noledge’s tests of its solution on the new devices have highlighted theirability to deliver a swift, intuitive user experience for end-users within its customers’ businesses

• Compatibility assured: The new touch-enabled platform based on Windows 8 and Intel® architectureensures that organizations can use the devices to run their existing enterprise applications, allowingsales executives access to all information sources they need

• Critical security: The devices can be used in conjunction with established enterprise security andmanageability tools, and Intel® Anti-Theft Technology (Intel® AT)1 can be used to maintain control overaccess to individual devices, helping keep sensitive commercial data secure

BUSINESS VALUE

• Stronger offering: Touch-enabled Ultrabook devices offer an enhanced user experience, strengtheningNoledge’s proposition when demonstrating its offering to customers, and helping their sales executivesdeliver more productive meetings with clients

• A realistic solution: Developing its solutions for Intel-based touch-enabled devices running Windows 8has showcased a practical way for organizations to deliver next-generation devices to staff whilemaintaining secure control of their IT resources, ensuring sensitive corporate data is protected

• Pole position: As an early adopter of Windows 8, Noledge has enhanced its competitive advantageas enterprises look to refresh the devices used by employees, and its customers benefit from havingaccess to the improved user experience the devices enable

Unifying hardware and software

Noledge provides SaaS-based SRM solutions that help its customers streamline and coordinate the ef-forts of their sales teams. With Noledge’s platform, organizations can ensure that all employees have anaccurate, up-to-date version of their sales materials always ready to use on their tablet PC and laptopswhen speaking to prospects. Used in conjunction with an organization’s customer relationship manage-ment (CRM) software, Noledge’s offering helps boost the effectiveness of its sales efforts.

Noledge has always designed its solutions with a graphical user interface to be as user-friendly aspossible, making it easy for sales professionals to access sales material they need when they need it,whether they are working offline or online, such as during meetings with potential customers. The hard-ware on which customers run its solutions has a large impact on the resulting user experience. Processingperformance is key to providing a responsive solution that can keep up with sales teams in their dailyinteractions with customers, and Noledge’s customers often ask it for its recommendations on the devicesthey should use.

“Touch-enabled devices using

Intel architecture to support a

Windows 8 and cloud computing

environment provide the ideal

platform for business users of

our solutions. Our goal has al-

ways been to deliver the best

user experience possible. By

linking our solutions with the

fluidity and intuitiveness of the

latest touch devices, we have

taken the next step towards of-

fering truly seamless IT.”

Jérôme Péré,Chairman and President,

Noledge

Noledge takes advantage of Windows* 8 on touch-enabled Ultrabook™convertibles powered by Intel®Core™vPro™processors to improve its offering to business users Noledge provides software-as-a-service (SaaS) solutions to streamline the management and deployment of sales resources. Customers rely on its Sales Re-source Management (SRM) tools for up-to-date access to sales and marketing materials when meeting with clients and prospects. To accompany the launch ofWindows 8, Noledge has upgraded its offering to support a new generation of Intel-based, touch-enabled devices that offer compatibility with existing enter-prise IT resources. By harnessing the new features these devices offer, Noledge has enhanced the user experience and positioned itself to take advan-tage of the arrival of touch-enabled technology in the enterprise.

A sales effectiveness tool

Noledge has seen first-hand the benefits of usingUltrabook devices to showcase its solutions. Inrecent meetings it has found them an especiallyeffective tool for demonstrating the practical po-tential the solutions offer to sales teams. Poten-tial customers can quickly see how the softwareperforms on the new devices, and how easy it isto access information using the platform.

Besides being impressed by the effective formfactor of the touch-enabled devices, Noledge’senterprise customers and prospects are also re-assured by the support the devices offer for theirexisting security protocols and ongoing supportand maintenance requirements. Because the newUltrabook devices are based on Intel architecturepowering a Windows operating system, it is straight-forward for IT managers to integrate the devicesinto their existing IT environments.

Unlike other tablet devices, which are based on alimited mobile operating system, touch-enabledUltrabook devices are as easy to manage as anyother Windows-based device. Routine mainte-nance and software updates can be performed inconjunction with the rest of the organization’s ITresources, ensuring that the devices are fully up-to-date. The continuity offered by the hardwareand software powering the Ultrabook devices en-sures that existing enterprise security tools canstill be deployed on the new devices, in line withthe customer’s security policies.

Comprehensive security

Besides providing a compatible platform for anorganization’s existing maintenance software,Ultrabook devices powered by Intel Core vPro2

processors offer an additional layer of securityaround controlling access to the device itself. IntelAT built into the processor helps protect commer-cially sensitive company data, such as details ofpricing and promotional incentives, by ensuringthat this can only be accessed by those with theauthority to do so. If one of the devices is lost orstolen, it can be remotely disabled at the hardwarelevel.

Noledge has seen a high level of interest in theIntel AT features from enterprise customers whowish to support mobile working while ensuringthat they can maintain a high level of security. Withadditional support from tools such as Bitlocker*for full drive encryption the Ultrabook devices withWindows 8 provide an ideal solution for organiza-tions with a traveling sales force that needs a wayto transport and access important commercial data.

Noledge believes the security features in the Inteland Windows environment will enable more busi-nesses to support mobile access to critical datafor employees travelling away from the office, dueto the additional safeguards that can be put inplace to protect against unauthorized access.

A platform for growth

After evaluating them, Noledge sees touch-en-abled Ultrabook devices as the perfect match forits software offering, with both the hardware andsoftware supporting the requirements of its busi-ness customers. The effectiveness and user-friendlydesign of Noledge’s applications is matched by therobustness and convenient form factor of the touch-enabled devices, and their practical support for es-tablished IT security and maintenance frameworks.

As one of the first independent software vendors(ISVs) to upgrade its offering to the Windows 8platform, Noledge has positioned itself to takeadvantage of the transition of enterprise IT fromlimited traditional computing units to flexible, touch-enabled devices. By developing its solutions usingthe platform provided by Intel architecture andthe new Windows 8 operating system, Noledgehas ensured its customers have a clear route formaking this transition, which seamlessly bridgestheir existing and future technology and helpsdrive the user experience to the next level.

Find the solution that’s right for your organiza-tion. Contact your Intel representative, visitIntel’s Business Success Stories for IT Managers(www.intel.co.uk/Itcasestudies) or explore theIntel.com IT Center (www.intel.co.uk/itcenter).

About Noledge

Created in 2002, Noledge is a Sales ResourceManagement software company providingsolutions that allow professionals to organize,secure, prepare and deliver sales material.Noledge’s EDGE solutions leverage the powerof cloud computing, touch-enabled and mobiletechnologies to enhance the sales perfor-mance of 10,000 professional users fromlarge accounts – including Danone, PepsiCoand Dyson – to small enterprise customers.

Lessons Learned

Noledge’s trial of touch-enabled Ultrabookdevices powered by Intel® Core™ vPro™ pro-cessors has highlighted the advantages of anintegrated approach to incorporating new touchdevices into the enterprise. By upgrading itssolutions to take advantage of the new fea-tures in Windows 8 and the latest generationof Intel®-based, touch-enabled devices, Noledgeenables customers to roll out the new deviceswhile maintaining compatibility with their exi-sting IT security and maintenance procedures.

Noledge supports a practical approach toupgrading enterprise IT with new touch-enabled devices based on Intel® architecture

Copyright ©2012 Intel Corporation. All rights reserved. Intel, the Intel logo, Ultrabook, Intel Core, Intel vPro, and Core vPro inside are trademarks of Intel Corporation in the U.S. and other countries.Copyright © 2012 Microsoft. All rights reserved. Microsoft, the Microsoft logo, and the Windows 8 logo are trademarks of the Microsoft in the U.S. and other countries.

Ultrabook™ products are offered in multiple models. Some models may not be available in your market. Consult your Ultrabook™ manufacturer. For more information and details,visit http://www.intel.com/ultrabook. 1 Intel®Anti-Theft Technology No system can provide absolute security under all conditions. Requires an enabled chipset, BIOS, firmware, and software, and a subscription witha capable service provider. Consult your system manufacturer and service provider for availability and functionality. Intel assumes no liability for lost or stolen data and/or sys-tems or any other damages resulting thereof. For more information, visit http://www.intel.com/go/anti-theft.

2 Intel®vPro™Technology Intel® vPro™ Technology is sophisticated and requires setup and activation. Availability of features and results will depend upon the setup and configu-ration of your hardware, software, and IT environment. To learn more, visit http://www.intel.com/technology/vpro.

Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors. Performance tests, such as SYSmark and Mobile-Mark, are measured using specific computer systems, components, software, operations and functions. Any change to any of those factors may cause the results to vary. Youshould consult other information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combinedwith other products. For more information go to http://www.intel.com/performance

This document and the information given are for the convenience of Intel’s customer base and are provided “AS IS” WITH NO WARRANTIES WHATSOEVER, EXPRESS OR IMPLIED,INCLUDING ANY IMPLIED WARRANTY OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NONINFRINGEMENT OF INTELLECTUAL PROPERTY RIGHTS. Receipt orpossession of this document does not grant any license to any of the intellectual property described, displayed, or contained herein. Intel® products are not intended for use inmedical, lifesaving, life-sustaining, critical control, or safety systems, or in nuclear facility applications.

*Other names and brands may be claimed as the property of others. 1012/JNW/RLC/XX/PDF 328176-001EN

The arrival of touch-enabled devices has createdopportunities as well as challenges for Noledge’scustomers. Employees are increasingly familiar withthe latest technology and are interested in usingnew computing formats, such as tablets, in theworkplace to improve the efficiency of their workingprocesses. However, while these new devicesmay improve the user experience, they are oftennot compatible with established enterprise IT se-curity and management environments, or with theapplications organizations are currently using.

The new generation

With the arrival of Windows 8 and the availabilityof touch-enabled devices based on Intel architec-ture, Noledge was interested in enhancing theuser experience by upgrading its solution to takeadvantage of the new features these offer. Inparticular, it saw the new range of touch-enabledUltrabook convertibles running Windows 8 as anoptimal IT platform for staff within its enterprisecustomers. These offer the benefits of a more fluid,intuitive and faster user interface, while ensuringcompatibility with existing Windows-based soft-ware deployments and management processes.

For employees, Ultrabook convertibles offer thefull laptop experience based on proven Windowsand Intel technology, with the option of convertingthe device to a tablet by detaching the keyboard.This makes them ideal for sales executives, whocan use their Ultrabook as a screen-only device todeliver effective presentations when meeting withcustomers and prospects, then as a traditionallaptop back in the office, avoiding having to sharework across different devices.

Noledge began upgrading its offering for Windows 8,with Intel providing a development workstationand sample Ultrabook convertibles for it to testthe performance and usability of the new solution.The development process went smoothly, withNoledge’s team benefitting from the familiarity ofworking within the Windows and Intel develop-ment environment.

Using the new Windows 8 user interface, Noledgehas enhanced its EDGE One solution to create afully touch-enabled experience. Users can nowaccess information and content from Noledge’splatform quickly and simply, enabling them to de-liver more effective presentations and enhancemeetings with customers. The solution is availableto download from the Windows App Store* now.