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Taking things beyond the experimental stage. Towards an integrative approach to online strategies in social services. Leuven, 14th September 2010 [email protected] [email protected]

’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

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Page 1: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Taking things beyond the experimental stage.

Towards an integrative approach to online strategies in social services.

Leuven, 14th September 2010

[email protected] [email protected]

Page 2: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

In the following hour

• 3 presentations• e-social work in Flanders

– From the past– To the present– Future Challenges

• Casestudy “Who the FAQ is Mister JAC” by Eli Beelen & Jeroen Veulens

• “Where the worlds of e-inclusion and evidence based practice meet” by Jan Steyaert

• Discussion

Page 3: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

• Steunpunt: Expertise centre on social work• Support structure for 25 autonomous Centres of General Welfare

(CAW)• CAW: 1621 FTE and 1000 volunteers helping 100.000 cliënts per

year– Several topics:

• Victim support• Poverty and homelessness• Personal, relational and psychological problems• Etc...

– Different targetgroups: most vulnerable ones– Youth Advice Centres are subsections

• Project to support “online interventions”

Page 4: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

From the past• Online information, advice and support in the JAC’s

– Bottom up: youth workers felt the need to respond to changing context and changing needs of youngsters

– Youngsters started using ‘new media’ to contact the workers– JAC’s provide e-mail services since 2000– First experiments with MSN messenger in 2003– Victim Support Chat (Slachtofferchat) in 2004– JAC Online Network in 2005

• In the same period 3 major help lines started using chat– Tele-Onthaal chat service in 2002– Children and Youth Phone (KJT) in 2005– Centre for suicide prevention (CPZ) 2005

• Main goal: make services more attractive and more accessible to youngsters by using chat and e-mail

Page 5: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

• Growing need to exchange experiences, methodologies and practices on using chat and e-mail for information, advice and support

• 2006: KJT, Tele-Onthaal, JAC, CPZ joined forces

Page 6: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Academic research • 2007 – 2009• OHUP, Artevelde University College and Cera• On the use of chat in social services in

Flanders• Developement of Ch@tlas: methodology for

online help trough IMBoost for e-social workAdoption in educational programmes of several

UC’s

Page 7: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

• 2008 – 2010: Support project for OHUP and Flanders’ Centers of General Welfare – Flemish Governement dept. Family, Welfare and Health– Moving away from the experimental stage– ICT is intergrated into the lager organisation as a valued method

to reach targetgroups and to accomplish organisational goals– Quality improvement

• promotion of expertise trough competence building (training, intervision, learning groups, ...)

• organisation and policy support • Management on all levels is involved in the proces • possibilities of ICT for other subsections

Page 8: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

To the present

• Use of ICT in the welfare and health sector is booming• 9 organisations join OHUP• All kinds of ICT Initiatives pop up targeting al sorts of

target groups• Not only e-mail and IM

– Interactive websites– Self test and self help modules– Online therapy and e-mental health strategies– Prevention strategies on Social netwok Sites– Online outreach on communitysites– E-inclusion strategies– ....

Page 9: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’
Page 10: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Future Challenges • Exchange of knowledge and experiences and on a lager scale

is necessary– Competencies, infrastructure and organisational changes– Professional ethics, privacy and legal issues– Exchange of practices: What works (or not), for whom and on

what conditions• Need for further research to promote practice

developement• Need for proper evaluation methods• Need for adapted ICT tools and adapted software Developing and sharing good practices Innovation

Page 11: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Who the FAQ is Mister JAC ?!

Page 12: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Motivation / History Mister JAC is the trademark of our Youth Advisory Centre (YAC)

Mister JAC is NOT a “virtual” YAC worker

Page 13: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Research on youngsters expectations towards social services.Main conclusions: Youngsters feel embarrased or ashamed Building up trust makes the service more

accessible The YAC has a problem related image Operating in a wide and rural area makes

the service less physically accessible

Page 14: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Start of a marketing campaign to counter the problem related image

Mister JAC was born

Page 15: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Mister JAC became our trademark

Page 16: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

We use Mister JAC with everything !

Page 17: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’
Page 18: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’
Page 19: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

We started communicating with the youngsters involved in the project via MSN

Page 20: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Soon there was a live hotmail space …

Page 21: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Becoming active on netlog, facebook and twitter was a very logical step

Page 22: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Impact assessment 80 percent knows what a YAC is 70 percent knows Mister JAC Our sns profiles and the online chat service are not yet known to all but allready succesfull

Page 23: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Who knows where some extra effort in promoting this wil lead us?!

Page 24: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

How does it work?

Page 25: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Online Chat Mail SNS

• Hotmail space• Netlog• Facebook• Twitter

You Tube

Page 26: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’
Page 27: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Facebook + Netlog Outreach Promotion and communication in the youngsters’ own environment

Page 28: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’
Page 29: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Low Treshold

accessible for youngsters

Low profile

Page 30: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Be Yourself: a“professional friend”

Gain Trust: a step closer to help

Page 31: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Examples :

• the canonball• quit school• invitations• contest

Page 32: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’
Page 33: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

deontologya clear view on what you want to achieve

Page 34: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’
Page 35: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Our plans for the future local promotion of online activities Integration of these new activities in our overal service make sure new ideas can pop

up and evolve into something ‘bigger’

Page 36: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Do’s organisation goals and target group needs are the starting point of all your initiatives Be yourself Act like a professional friend Don’t put the focus on problems Include all youngsters Act local Make sure new activities are integretated in your overal service.

Page 37: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Beware Being active on SNS is not a one time activity don’t for get to try and involve the provider. If they take an interest and engagement in what you want to do things are easier technical problems are always around the next corner

Page 38: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Evaluation SNS are an important meeting

place SNS have a low treshold to promote your work We can reach targets we would never have reached face to face

Page 39: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Where the worlds of e-inclusion and evidence based practice meetLeuven, 14th September 2010

Where the worlds ofe-inclusion and evidence based practice

meet

Leuven, 14th September 2010

Jan [email protected]

Page 40: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Where the worlds of e-inclusion and evidence based practice meetLeuven, 14th September 2010

Page 41: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Where the worlds of e-inclusion and evidence based practice meetLeuven, 14th September 2010

Page 42: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Where the worlds of e-inclusion and evidence based practice meetLeuven, 14th September 2010

Page 43: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Where the worlds of e-inclusion and evidence based practice meetLeuven, 14th September 2010

Page 44: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Where the worlds of e-inclusion and evidence based practice meetLeuven, 14th September 2010

Page 45: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Where the worlds of e-inclusion and evidence based practice meetLeuven, 14th September 2010

Hierarchy of information

5. Systematic reviews

4. Random controlled trial (RCT’s)

3. Experiment, controlled trial

2.Non-experimental studies

1. Descriptive evaluation

0. Advertisements

Page 46: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Where the worlds of e-inclusion and evidence based practice meetLeuven, 14th September 2010

Effect size

Page 47: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Where the worlds of e-inclusion and evidence based practice meetLeuven, 14th September 2010

Costs

Page 48: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Where the worlds of e-inclusion and evidence based practice meetLeuven, 14th September 2010

Merit good

Page 49: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Where the worlds of e-inclusion and evidence based practice meetLeuven, 14th September 2010

Empowerment

Page 50: ’Taking things beyond the experimental stage\’ and \’where the worlds of e-inclusion and evidence based practice meet\’

Where the worlds of e-inclusion and evidence based practice meetLeuven, 14th September 2010