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Introduction to sponsorship: Targeting the UK’s biggest private companies

Targeting the UK’s biggest private companies...Supplement and tablet edition with The Sunday Times on 8 July 2018 Sponsor branding, guest article and ad in supplement - Broadsheet:

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Page 1: Targeting the UK’s biggest private companies...Supplement and tablet edition with The Sunday Times on 8 July 2018 Sponsor branding, guest article and ad in supplement - Broadsheet:

Introduction to sponsorship: Targeting the UK’s biggest private companies

Page 2: Targeting the UK’s biggest private companies...Supplement and tablet edition with The Sunday Times on 8 July 2018 Sponsor branding, guest article and ad in supplement - Broadsheet:

• Opportunity for new business development and profile raising among the UK’s biggest private and private

equity-owned companies by sales – total sales ranging between £630m and £2bn+

• Become a main sponsor of our 17th annual Sunday Times Top Track 100 league table supplement and

directors’ dinner programme to meet face-to-face and do business with their founders, CEOs and FDs at:

- company visits

- directors’ dinners

- alumni dinners

• Supplement published on 8 July 2018 and three directors’ dinners on 9 & 31 October and 14 November 2018

• Co-sponsor alongside title sponsor HSBC (5 yrs) and main sponsors Linklaters (5 yrs) & PwC (2 yrs)

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Overview: meet Britain’s biggest private companies

For further details and costs contact:

Alex Phillips on 01865 297100 or [email protected]

Page 3: Targeting the UK’s biggest private companies...Supplement and tablet edition with The Sunday Times on 8 July 2018 Sponsor branding, guest article and ad in supplement - Broadsheet:

The Sunday Times Top Track 100 is now in its 17th year and ranks the UK’s biggest private companies by sales:

• Sales between £630m and £20bn

• 40% have profits of more than £100m

• Staff typically between 500 and 20,000

• 35% are backed by private equity

• 65% operate internationally

Fast Track helps sponsors to win new business from the owners and directors of the UK’s top-performing private companies, ranging from the fastest-growing to the biggest, through seven private company annual league table and awards event programmes with The Sunday Times.

Introduction

Over the past 16 years over 200 companies have featured on Top Track 100, including success stories:

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First featured with sales of £312m. Floated Saga and The AA in 2014, valued at £2.1bn and £1.2bn.

First featured with sales of £713m. Floated in 2014 at valuation of £2.7bn.

First featured with sales of £3.1bn. Floated in 2015 at a valuation of £6.3bn.

Featured with sales of £307m. Floated in 2005 and is now worth £3.4bn.

2012-20132002-20132002 2003

Featured with sales of £529m. Floated in 2004 and now worth £660m.

First featured with sales of £398m. Sold to BavaguthuShetty for £1bn in 2014.

2002-2014 2012-2013

Page 4: Targeting the UK’s biggest private companies...Supplement and tablet edition with The Sunday Times on 8 July 2018 Sponsor branding, guest article and ad in supplement - Broadsheet:

Example companies and dinner guests

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46% sales £632m-£1bn

54% sales >£1bn

70% owned by founders, family or management 35% backed by private equity

Page 5: Targeting the UK’s biggest private companies...Supplement and tablet edition with The Sunday Times on 8 July 2018 Sponsor branding, guest article and ad in supplement - Broadsheet:

Deliverables

Follow-up dinners (10 guests): sponsor can host one bespoke follow-up dinner for targeted directors, for example: shareholders, CEOs, FDs or non-exec chairmen

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Series of three networking dinners on 9 & 31 October and 14 November 2018 (50 guests at each)

Sponsors co-host the three dinners with the business editor of The Sunday Times at Mosimann’sprivate dining club in London

- Targeted networking and seating for four to five main sponsor representatives

- Prominent branding in programme

Supplement and tablet edition with The Sunday Times on 8 July 2018

Sponsor branding, guest article and ad in supplement

- Broadsheet: Sponsor logo on front cover of masthead, quarter-page article (725w) and quarter-page ad

- Tablet edition: Sponsor logo on front cover, article and a full screen colour ad

Bespoke research: including content and research reports

Tailored (extra cost) Additional sponsor deliverables for business development and profile raising

Page 6: Targeting the UK’s biggest private companies...Supplement and tablet edition with The Sunday Times on 8 July 2018 Sponsor branding, guest article and ad in supplement - Broadsheet:

About Fast Track

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• Fast Track helps sponsors to win new business from the owners and directors of the UK’s top-performing private companies, ranging from the fastest-growing to the biggest

• We run seven private company annual league table and awards event programmes with The Sunday Times and have a proven 21-year record of delivering good ROI for our sponsors, which are given exclusivity in their sector on each league table they sponsor

• More than 4,750 companies have featured on our league tables over the years – they represent half of the UK’s c2,300 private companies with operating profits of over £3m, and almost all with profits over £20m or sales over £250m; and founders and directors of these companies continue to attend our alumni dinners as speakers and guests

• Fast Track is an independent company owned and run by Dr Hamish Stevenson, who founded it in 1997 with support from Sir Richard Branson; and who holds an associate fellowship at Green Templeton College, Oxford University

• The company is based in Oxford with 31 staff and a network of freelancers; and Luke Johnson is chairman of Fast Track’s advisory board

Page 7: Targeting the UK’s biggest private companies...Supplement and tablet edition with The Sunday Times on 8 July 2018 Sponsor branding, guest article and ad in supplement - Broadsheet:

League table programmes in 2018

* Compound annual growth rate

Sales £25m - £200m2yr int sales 15% - 300%growth pa*

Fastest-growing international sales

10 June11 September

Sales £20m - £350m3yr profit 50% - 180%growth pa*

Fastest-growing profits

8 April7 June

Biggest sales

Mid-market growth

7 October20 November

Sales £5m - £100m3yr sales 45% - 230%growth pa*

Fastest-growing sales (exc. TMT)

2 DecemberMay 2019 tbc

1997 2010 2000 2005 2002

SME with fastest-growing exports

Published since 2015

Smallest sales Biggest sales

Leag

ue ta

ble

Date

sRe

cent

com

pani

esAl

umni

Sales £5m - £50m3yr sales 40% - 300%growth pa*

Tech (TMT) with fastest-growing sales

9 September6 November

2001

Publication: 25 FebAwards: 1 May

Spon

sors BDO 5th yr

UBS 16th yr

Grant Thornton 9th yrLloyds Bank 3rd yr

HPE 2nd yrTrowers & Hamlins 2nd yr

HSBC all 9 yrsDHL Express 2nd yr

PwC [14], Lloyds Bank [13], Microsoft [3]

KPMG [6], Deloitte & TPG [4], Credit Suisse [3], BDO [2]

HSBC [7], Barclays [4], KPMG [3], PwC [2] PwC [10], Microsoft [7], HSBC [6]Microsoft [8], PwC [7], ARM [3]

Sales £110m - £650mGrowth min 5% in latest

sales/profits

Lloyds Bank 2nd yrHeathrow 3rd yr

DHL Express 2nd yrExporting is GREAT 3rd yr

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Sales £630m - £20bnProfits up to £2.5bn

HSBC 5th yrLinklaters 5th yr

PwC 2nd yr

Hiscox 7th yr [+4]Barclays 11th yr

BDO 5th yr [+4]BGF 5th yr

N+1 Singer 3rd yr

Virgin 22nd yrBarclays 8th yr

BDO 5th yr [+2]BGF 6th yr

Virgin Media Business 3rd yrN+1 Singer 3rd yr

8 July9, 31 Oct & 14 Nov

Sales £5m - £25m2yr int sales 35% - 300%growth pa*

Page 8: Targeting the UK’s biggest private companies...Supplement and tablet edition with The Sunday Times on 8 July 2018 Sponsor branding, guest article and ad in supplement - Broadsheet:

Fast Track’s sponsors

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15 yrs 11 yrs

11 yrs 9 yrs11 yrs 6 yrs

21 yrs

Curr

ent

Past

incl

8 yrs 6 yrs8 yrs 4 yrs

16 yrs

6 yrs

5 yrs

3 yrs 3 yrs

4 yrs

3 yrs

16 yrs

2 yrs

17 yrs

2 yrs 2 yrs